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市場調查報告書
商品編碼
1881676

牙刷市場－全球產業規模、佔有率、趨勢、機會和預測，按類型、刷毛、銷售通路、地區和競爭格局分類，2020-2030年預測

Toothbrush Market - Global Industry Size, Share, Trends, Opportunity, and Forecast, Segmented By Type, By Bristles, By Sales Channel By Region & Competition, 2020-2030F
出版日期: | 出版商: TechSci Research | 英文 182 Pages | 商品交期: 2-3個工作天內

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簡介目錄

全球牙刷市場規模預計將從2024年的96.9億美元成長到2030年的121.8億美元，年複合成長率為3.89%。牙刷是一種重要的口腔衛生工具，旨在透過機械方式清除牙齒、牙齦和舌頭上的牙菌斑和食物殘渣，從而預防齲齒和牙周疾病。全球牙刷市場的成長主要得益於全球口腔健康意識的提高、新興經濟體可支配收入的增加以及持續進行的倡導養成良好刷牙習慣的公共衛生宣傳活動。

市場概覽
預測期 2026-2030
2024年市場規模 96.9億美元
2030年市場規模 121.8億美元
2025-2030年複合年成長率 3.89%
成長最快的細分市場 電動牙刷
最大的市場 亞太地區

主要市場促進因素

主要市場挑戰

主要市場趨勢

目錄

第1章：產品概述

第2章：研究方法

第3章：執行概要

第4章：顧客之聲

第5章：全球牙刷市場展望

  • 市場規模及預測
    • 按價值
  • 市佔率及預測
    • 依類型（手動牙刷、電動牙刷）
    • 按刷毛粗細（軟、中、硬）
    • 依銷售管道（百貨公司、大型超市/超市、藥局、線上、其他）
    • 按地區
    • 按公司（2024 年）
  • 市場地圖

第6章：北美牙刷市場展望

  • 市場規模及預測
  • 市佔率及預測
  • 北美洲：國家分析
    • 美國
    • 加拿大
    • 墨西哥

第7章：歐洲牙刷市場展望

  • 市場規模及預測
  • 市佔率及預測
  • 歐洲：國家分析
    • 德國
    • 法國
    • 英國
    • 義大利
    • 西班牙

第8章：亞太地區牙刷市場展望

  • 市場規模及預測
  • 市佔率及預測
  • 亞太地區：國家分析
    • 中國
    • 印度
    • 日本
    • 韓國
    • 澳洲

第9章：中東和非洲牙刷市場展望

  • 市場規模及預測
  • 市佔率及預測
  • 中東和非洲：國家分析
    • 沙烏地阿拉伯
    • 阿拉伯聯合大公國
    • 南非

第10章：南美牙刷市場展望

  • 市場規模及預測
  • 市佔率及預測
  • 南美洲：國家分析
    • 巴西
    • 哥倫比亞
    • 阿根廷

第11章：市場動態

  • 促進要素
  • 挑戰

第12章：市場趨勢與發展

  • 併購（如有）
  • 產品發布（如有）
  • 最新進展

第13章：全球牙刷市場：SWOT分析

第14章：波特五力分析

  • 產業競爭
  • 新進入者的潛力
  • 供應商議價能力
  • 顧客的力量
  • 替代產品的威脅

第15章：競爭格局

  • Church & Dwight Co., Inc.
  • Colgate-Palmolive Company
  • Unilever plc
  • Conair LLC
  • Den-Mat Holdings, LLC
  • HRB Brands, LLC
  • Koninklijke Philips NV
  • Lion Corporation
  • Panasonic Holding Corporation
  • Shenzhen Risun Technology Co. Ltd.

第16章：策略建議

第17章調查會社について,免責事項

簡介目錄
Product Code: 21421

The Global Toothbrush Market will grow from USD 9.69 Billion in 2024 to USD 12.18 Billion by 2030 at a 3.89% CAGR. A toothbrush is an essential oral hygiene instrument designed to mechanically remove plaque and food debris from teeth, gums, and tongue, thereby preventing dental caries and periodontal diseases. The global toothbrush market's growth is primarily driven by increasing worldwide awareness of oral health, rising disposable incomes in emerging economies, and persistent public health campaigns promoting regular brushing habits.

Market Overview
Forecast Period2026-2030
Market Size 2024USD 9.69 Billion
Market Size 2030USD 12.18 Billion
CAGR 2025-20303.89%
Fastest Growing SegmentElectric Toothbrush
Largest MarketAsia Pacific

Key Market Drivers

Growing oral health awareness significantly influences the global toothbrush market by directly shaping consumer behavior and increasing the perceived value of consistent oral hygiene. As populations become more informed about the link between oral health and overall systemic well-being, the demand for effective brushing tools rises. This heightened understanding drives consumers to seek products offering superior cleaning and protective benefits. According to the Delta Dental Plans Association, in May 2024, 91% of adults believe a dental visit is as important as an annual physical, reflecting a strong societal recognition of oral care's importance.

Key Market Challenges

The pervasive presence of counterfeit products poses a significant impediment to the growth of the global toothbrush market. These illicit goods often replicate the appearance of reputable brands but consistently fail to meet established quality and safety standards. This discrepancy directly erodes consumer trust, as individuals who unknowingly purchase and use ineffective or harmful counterfeit toothbrushes may attribute negative experiences to legitimate brands. Such an undermining of confidence can lead to reduced brand loyalty and a reluctance to purchase even genuine products, thereby dampening overall market demand.

Key Market Trends

The rising adoption of smart and AI-powered toothbrushes is significantly influencing the global toothbrush market by introducing advanced technology that offers personalized brushing experiences and real-time feedback. These devices leverage integrated sensors and artificial intelligence to meticulously analyze brushing technique, pressure, and coverage, providing users with actionable insights through connected applications. This emphasis on intelligent features enhances cleaning efficacy and empowers individuals to proactively improve their oral hygiene habits. Despite this innovation, a survey conducted by the American Dental Hygienists' Association in February 2024 indicated that 53.3% of dental hygienists had no exposure to dental AI technology, underscoring the substantial potential for increased professional integration and subsequent consumer adoption as awareness and training expand.

Key Market Players

  • Church & Dwight Co., Inc.
  • Colgate-Palmolive Company
  • Unilever plc
  • Conair LLC
  • Den-Mat Holdings, LLC
  • HRB Brands, LLC
  • Koninklijke Philips N.V.
  • Lion Corporation
  • Panasonic Holding Corporation
  • Shenzhen Risun Technology Co. Ltd.

Report Scope:

In this report, the Global Toothbrush Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

Toothbrush Market, By Type:

  • Manual Toothbrush
  • Electric Toothbrush

Toothbrush Market, By Bristles:

  • Soft
  • Medium
  • Firm

Toothbrush Market, By Sales Channel:

  • Departmental Stores
  • Hypermarkets/Supermarkets
  • Pharmacies
  • Online
  • Others

Toothbrush Market, By Region:

  • North America
    • United States
    • Canada
    • Mexico
  • Europe
    • France
    • United Kingdom
    • Italy
    • Germany
    • Spain
  • Asia Pacific
    • China
    • India
    • Japan
    • Australia
    • South Korea
  • South America
    • Brazil
    • Argentina
    • Colombia
  • Middle East & Africa
    • South Africa
    • Saudi Arabia
    • UAE

Competitive Landscape

Company Profiles: Detailed analysis of the major companies presents in the Global Toothbrush Market.

Available Customizations:

Global Toothbrush Market report with the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report:

Company Information

  • Detailed analysis and profiling of additional market players (up to five).

Table of Contents

1. Product Overview

  • 1.1. Market Definition
  • 1.2. Scope of the Market
    • 1.2.1. Markets Covered
    • 1.2.2. Years Considered for Study
    • 1.2.3. Key Market Segmentations

2. Research Methodology

  • 2.1. Objective of the Study
  • 2.2. Baseline Methodology
  • 2.3. Key Industry Partners
  • 2.4. Major Association and Secondary Sources
  • 2.5. Forecasting Methodology
  • 2.6. Data Triangulation & Validation
  • 2.7. Assumptions and Limitations

3. Executive Summary

  • 3.1. Overview of the Market
  • 3.2. Overview of Key Market Segmentations
  • 3.3. Overview of Key Market Players
  • 3.4. Overview of Key Regions/Countries
  • 3.5. Overview of Market Drivers, Challenges, Trends

4. Voice of Customer

5. Global Toothbrush Market Outlook

  • 5.1. Market Size & Forecast
    • 5.1.1. By Value
  • 5.2. Market Share & Forecast
    • 5.2.1. By Type (Manual Toothbrush, Electric Toothbrush)
    • 5.2.2. By Bristles (Soft, Medium, Firm)
    • 5.2.3. By Sales Channel (Departmental Stores, Hypermarkets/Supermarkets, Pharmacies, Online, Others)
    • 5.2.4. By Region
    • 5.2.5. By Company (2024)
  • 5.3. Market Map

6. North America Toothbrush Market Outlook

  • 6.1. Market Size & Forecast
    • 6.1.1. By Value
  • 6.2. Market Share & Forecast
    • 6.2.1. By Type
    • 6.2.2. By Bristles
    • 6.2.3. By Sales Channel
    • 6.2.4. By Country
  • 6.3. North America: Country Analysis
    • 6.3.1. United States Toothbrush Market Outlook
      • 6.3.1.1. Market Size & Forecast
        • 6.3.1.1.1. By Value
      • 6.3.1.2. Market Share & Forecast
        • 6.3.1.2.1. By Type
        • 6.3.1.2.2. By Bristles
        • 6.3.1.2.3. By Sales Channel
    • 6.3.2. Canada Toothbrush Market Outlook
      • 6.3.2.1. Market Size & Forecast
        • 6.3.2.1.1. By Value
      • 6.3.2.2. Market Share & Forecast
        • 6.3.2.2.1. By Type
        • 6.3.2.2.2. By Bristles
        • 6.3.2.2.3. By Sales Channel
    • 6.3.3. Mexico Toothbrush Market Outlook
      • 6.3.3.1. Market Size & Forecast
        • 6.3.3.1.1. By Value
      • 6.3.3.2. Market Share & Forecast
        • 6.3.3.2.1. By Type
        • 6.3.3.2.2. By Bristles
        • 6.3.3.2.3. By Sales Channel

7. Europe Toothbrush Market Outlook

  • 7.1. Market Size & Forecast
    • 7.1.1. By Value
  • 7.2. Market Share & Forecast
    • 7.2.1. By Type
    • 7.2.2. By Bristles
    • 7.2.3. By Sales Channel
    • 7.2.4. By Country
  • 7.3. Europe: Country Analysis
    • 7.3.1. Germany Toothbrush Market Outlook
      • 7.3.1.1. Market Size & Forecast
        • 7.3.1.1.1. By Value
      • 7.3.1.2. Market Share & Forecast
        • 7.3.1.2.1. By Type
        • 7.3.1.2.2. By Bristles
        • 7.3.1.2.3. By Sales Channel
    • 7.3.2. France Toothbrush Market Outlook
      • 7.3.2.1. Market Size & Forecast
        • 7.3.2.1.1. By Value
      • 7.3.2.2. Market Share & Forecast
        • 7.3.2.2.1. By Type
        • 7.3.2.2.2. By Bristles
        • 7.3.2.2.3. By Sales Channel
    • 7.3.3. United Kingdom Toothbrush Market Outlook
      • 7.3.3.1. Market Size & Forecast
        • 7.3.3.1.1. By Value
      • 7.3.3.2. Market Share & Forecast
        • 7.3.3.2.1. By Type
        • 7.3.3.2.2. By Bristles
        • 7.3.3.2.3. By Sales Channel
    • 7.3.4. Italy Toothbrush Market Outlook
      • 7.3.4.1. Market Size & Forecast
        • 7.3.4.1.1. By Value
      • 7.3.4.2. Market Share & Forecast
        • 7.3.4.2.1. By Type
        • 7.3.4.2.2. By Bristles
        • 7.3.4.2.3. By Sales Channel
    • 7.3.5. Spain Toothbrush Market Outlook
      • 7.3.5.1. Market Size & Forecast
        • 7.3.5.1.1. By Value
      • 7.3.5.2. Market Share & Forecast
        • 7.3.5.2.1. By Type
        • 7.3.5.2.2. By Bristles
        • 7.3.5.2.3. By Sales Channel

8. Asia Pacific Toothbrush Market Outlook

  • 8.1. Market Size & Forecast
    • 8.1.1. By Value
  • 8.2. Market Share & Forecast
    • 8.2.1. By Type
    • 8.2.2. By Bristles
    • 8.2.3. By Sales Channel
    • 8.2.4. By Country
  • 8.3. Asia Pacific: Country Analysis
    • 8.3.1. China Toothbrush Market Outlook
      • 8.3.1.1. Market Size & Forecast
        • 8.3.1.1.1. By Value
      • 8.3.1.2. Market Share & Forecast
        • 8.3.1.2.1. By Type
        • 8.3.1.2.2. By Bristles
        • 8.3.1.2.3. By Sales Channel
    • 8.3.2. India Toothbrush Market Outlook
      • 8.3.2.1. Market Size & Forecast
        • 8.3.2.1.1. By Value
      • 8.3.2.2. Market Share & Forecast
        • 8.3.2.2.1. By Type
        • 8.3.2.2.2. By Bristles
        • 8.3.2.2.3. By Sales Channel
    • 8.3.3. Japan Toothbrush Market Outlook
      • 8.3.3.1. Market Size & Forecast
        • 8.3.3.1.1. By Value
      • 8.3.3.2. Market Share & Forecast
        • 8.3.3.2.1. By Type
        • 8.3.3.2.2. By Bristles
        • 8.3.3.2.3. By Sales Channel
    • 8.3.4. South Korea Toothbrush Market Outlook
      • 8.3.4.1. Market Size & Forecast
        • 8.3.4.1.1. By Value
      • 8.3.4.2. Market Share & Forecast
        • 8.3.4.2.1. By Type
        • 8.3.4.2.2. By Bristles
        • 8.3.4.2.3. By Sales Channel
    • 8.3.5. Australia Toothbrush Market Outlook
      • 8.3.5.1. Market Size & Forecast
        • 8.3.5.1.1. By Value
      • 8.3.5.2. Market Share & Forecast
        • 8.3.5.2.1. By Type
        • 8.3.5.2.2. By Bristles
        • 8.3.5.2.3. By Sales Channel

9. Middle East & Africa Toothbrush Market Outlook

  • 9.1. Market Size & Forecast
    • 9.1.1. By Value
  • 9.2. Market Share & Forecast
    • 9.2.1. By Type
    • 9.2.2. By Bristles
    • 9.2.3. By Sales Channel
    • 9.2.4. By Country
  • 9.3. Middle East & Africa: Country Analysis
    • 9.3.1. Saudi Arabia Toothbrush Market Outlook
      • 9.3.1.1. Market Size & Forecast
        • 9.3.1.1.1. By Value
      • 9.3.1.2. Market Share & Forecast
        • 9.3.1.2.1. By Type
        • 9.3.1.2.2. By Bristles
        • 9.3.1.2.3. By Sales Channel
    • 9.3.2. UAE Toothbrush Market Outlook
      • 9.3.2.1. Market Size & Forecast
        • 9.3.2.1.1. By Value
      • 9.3.2.2. Market Share & Forecast
        • 9.3.2.2.1. By Type
        • 9.3.2.2.2. By Bristles
        • 9.3.2.2.3. By Sales Channel
    • 9.3.3. South Africa Toothbrush Market Outlook
      • 9.3.3.1. Market Size & Forecast
        • 9.3.3.1.1. By Value
      • 9.3.3.2. Market Share & Forecast
        • 9.3.3.2.1. By Type
        • 9.3.3.2.2. By Bristles
        • 9.3.3.2.3. By Sales Channel

10. South America Toothbrush Market Outlook

  • 10.1. Market Size & Forecast
    • 10.1.1. By Value
  • 10.2. Market Share & Forecast
    • 10.2.1. By Type
    • 10.2.2. By Bristles
    • 10.2.3. By Sales Channel
    • 10.2.4. By Country
  • 10.3. South America: Country Analysis
    • 10.3.1. Brazil Toothbrush Market Outlook
      • 10.3.1.1. Market Size & Forecast
        • 10.3.1.1.1. By Value
      • 10.3.1.2. Market Share & Forecast
        • 10.3.1.2.1. By Type
        • 10.3.1.2.2. By Bristles
        • 10.3.1.2.3. By Sales Channel
    • 10.3.2. Colombia Toothbrush Market Outlook
      • 10.3.2.1. Market Size & Forecast
        • 10.3.2.1.1. By Value
      • 10.3.2.2. Market Share & Forecast
        • 10.3.2.2.1. By Type
        • 10.3.2.2.2. By Bristles
        • 10.3.2.2.3. By Sales Channel
    • 10.3.3. Argentina Toothbrush Market Outlook
      • 10.3.3.1. Market Size & Forecast
        • 10.3.3.1.1. By Value
      • 10.3.3.2. Market Share & Forecast
        • 10.3.3.2.1. By Type
        • 10.3.3.2.2. By Bristles
        • 10.3.3.2.3. By Sales Channel

11. Market Dynamics

  • 11.1. Drivers
  • 11.2. Challenges

12. Market Trends & Developments

  • 12.1. Merger & Acquisition (If Any)
  • 12.2. Product Launches (If Any)
  • 12.3. Recent Developments

13. Global Toothbrush Market: SWOT Analysis

14. Porter's Five Forces Analysis

  • 14.1. Competition in the Industry
  • 14.2. Potential of New Entrants
  • 14.3. Power of Suppliers
  • 14.4. Power of Customers
  • 14.5. Threat of Substitute Products

15. Competitive Landscape

  • 15.1. Church & Dwight Co., Inc.
    • 15.1.1. Business Overview
    • 15.1.2. Products & Services
    • 15.1.3. Recent Developments
    • 15.1.4. Key Personnel
    • 15.1.5. SWOT Analysis
  • 15.2. Colgate-Palmolive Company
  • 15.3. Unilever plc
  • 15.4. Conair LLC
  • 15.5. Den-Mat Holdings, LLC
  • 15.6. HRB Brands, LLC
  • 15.7. Koninklijke Philips N.V.
  • 15.8. Lion Corporation
  • 15.9. Panasonic Holding Corporation
  • 15.10. Shenzhen Risun Technology Co. Ltd.

16. Strategic Recommendations

17. About Us & Disclaimer