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市場調查報告書
商品編碼
1879290

裝飾塗料市場－全球產業規模、佔有率、趨勢、機會和預測，依技術、產品、應用、地區和競爭格局分類，2020-2030年預測

Decorative Coatings Market - Global Industry Size, Share, Trends, Opportunity, and Forecast, Segmented By Technology, By Product, By Application, By Region and Competition, 2020-2030F
出版日期: | 出版商: TechSci Research | 英文 183 Pages | 商品交期: 2-3個工作天內

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簡介目錄

2024年全球裝飾塗料市場規模為795億美元，預計2030年將以3.32%的複合年成長率成長至966.9億美元。裝飾塗料，又稱建築塗料，應用於各種表面，賦予其美觀性和保護功能。這些產品廣泛應用於住宅、商業和工業領域的室內外裝飾。市場成長的主要驅動力是全球城市化進程加快和基礎設施建設，以及可支配收入的增加刺激了消費者在家居裝修方面的支出。塗料耐久性和功能性的技術進步也進一步推動了這一成長。

市場概覽
預測期 2026-2030
2024年市場規模 795億美元
2030年市場規模 966.9億美元
2025-2030年複合年成長率 3.32%
成長最快的細分市場 水性塗料
最大的市場 亞太地區

主要市場促進因素

主要市場挑戰

主要市場趨勢

目錄

第1章：產品概述

第2章：研究方法

第3章：執行概要

第4章：客戶之聲

第5章：全球裝飾塗料市場展望

  • 市場規模及預測
    • 按價值
  • 市佔率及預測
    • 依技術分類（水性塗料、溶劑型塗料）
    • 依產品分類（底漆、瓷漆、乳液、其他）
    • 按申請（住宅、商業）
    • 按地區
    • 按公司（2024 年）
  • 市場地圖

第6章：北美裝飾塗料市場展望

  • 市場規模及預測
  • 市佔率及預測
  • 北美洲：國家分析
    • 美國
    • 加拿大
    • 墨西哥

第7章：歐洲裝飾塗料市場展望

  • 市場規模及預測
  • 市佔率及預測
  • 歐洲：國家分析
    • 德國
    • 法國
    • 英國
    • 義大利
    • 西班牙

第8章：亞太地區裝飾塗料市場展望

  • 市場規模及預測
  • 市佔率及預測
  • 亞太地區：國家分析
    • 中國
    • 印度
    • 日本
    • 韓國
    • 澳洲

第9章：中東和非洲裝飾塗料市場展望

  • 市場規模及預測
  • 市佔率及預測
  • 中東和非洲：國家分析
    • 沙烏地阿拉伯
    • 阿拉伯聯合大公國
    • 南非

第10章：南美洲裝飾塗料市場展望

  • 市場規模及預測
  • 市佔率及預測
  • 南美洲：國家分析
    • 巴西
    • 哥倫比亞
    • 阿根廷

第11章：市場動態

  • 促進要素
  • 挑戰

第12章：市場趨勢與發展

  • 併購（如有）
  • 產品發布（如有）
  • 最新進展

第13章：全球裝飾塗料市場：SWOT分析

第14章：波特五力分析

  • 產業競爭
  • 新進入者的潛力
  • 供應商議價能力
  • 顧客的力量
  • 替代產品的威脅

第15章：競爭格局

  • PPG Industries, Inc.
  • Axalta Coating Systems, LLC
  • Nippon Paint Holdings Co., Ltd.
  • Kansai Paint Co.,Ltd.
  • Bayer AG
  • The Sherwin-Williams Company
  • KCC Corporation
  • Jotun A/S
  • BASF SE
  • Asian Paints Limited

第16章：策略建議

第17章調查會社について,免責事項

簡介目錄
Product Code: 4621

The Global Decorative Coatings Market, valued at USD 79.5 Billion in 2024, is projected to experience a CAGR of 3.32% to reach USD 96.69 Billion by 2030. Decorative coatings, also known as architectural coatings, are applied to surfaces to impart aesthetic appeal and protective functionalities. These products are extensively utilized across residential, commercial, and industrial sectors for interior and exterior applications. Market growth is primarily driven by increasing urbanization and infrastructure development globally, alongside rising disposable incomes that stimulate consumer spending on home improvement. Technological advancements in coating durability and functionality further support this expansion.

Market Overview
Forecast Period2026-2030
Market Size 2024USD 79.5 Billion
Market Size 2030USD 96.69 Billion
CAGR 2025-20303.32%
Fastest Growing SegmentWaterborne Coatings
Largest MarketAsia Pacific

Key Market Drivers

The global decorative coatings market is significantly influenced by expanding construction and infrastructure development. The creation of new residential, commercial, and public structures inherently necessitates protective and aesthetic surface treatments, driving demand for a diverse range of coating products. This trend is evident in robust construction activity across various regions; for instance, according to the National Association of Home Builders, in January 2025, total US housing starts for 2024 were 1.36 million. This continuous addition of new building stock provides a foundational demand for decorative coatings for initial applications.

Key Market Challenges

The persistent volatility in raw material prices represents a significant challenge for the global decorative coatings market. Unpredictable fluctuations in the costs of crucial components directly impact manufacturing expenses and, consequently, profit margins. This instability complicates effective long-term strategic planning for production and pricing across the industry. For example, according to the American Coatings Association's "State of the Coatings Industry 2024" report, coatings producers experienced a 3% increase in overall costs in 2023, partly driven by elevated input expenses. Such cost pressures can impede investment in product innovation and market expansion, as companies frequently reallocate resources to manage immediate operational expenditures. Sustained high or erratic raw material costs force manufacturers to either absorb these increases, thereby reducing profitability, or transfer them to consumers, which can dampen demand and reduce market competitiveness. This dynamic places continuous strain on the financial stability of businesses within the decorative coatings sector.

Key Market Trends

The decorative coatings market is experiencing a significant shift towards sustainable and low-VOC (volatile organic compound) products, driven by environmental regulations and consumer health awareness. This trend compels manufacturers to invest in green chemistry, offering eco-friendlier formulations without compromising performance. According to the European Council of the Paint, Printing Ink, and Artist's Colours Industry (CEPE), in 2024, critical regulatory decisions included the adoption of Eco-design for a Sustainable Product Regulation, directly impacting the coatings industry. This regulatory impetus is complemented by industry advancements, as AkzoNobel's 2024 Annual Report, released in February 2025, detailed a 41% reduction in Scope 1 and 2 carbon emissions from its 2018 baseline.

Key Market Players

  • PPG Industries, Inc.
  • Axalta Coating Systems, LLC
  • Nippon Paint Holdings Co., Ltd.
  • Kansai Paint Co.,Ltd.
  • Bayer AG
  • The Sherwin-Williams Company
  • KCC Corporation
  • Jotun A/S
  • BASF SE
  • Asian Paints Limited

Report Scope:

In this report, the Global Decorative Coatings Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

Decorative Coatings Market, By Technology:

  • Waterborne Coatings
  • Solventborne Coatings

Decorative Coatings Market, By Product:

  • Primer
  • Enamel
  • Emulsions
  • Others

Decorative Coatings Market, By Application:

  • Residential
  • Commercial

Decorative Coatings Market, By Region:

  • North America
    • United States
    • Canada
    • Mexico
  • Europe
    • France
    • United Kingdom
    • Italy
    • Germany
    • Spain
  • Asia Pacific
    • China
    • India
    • Japan
    • Australia
    • South Korea
  • South America
    • Brazil
    • Argentina
    • Colombia
  • Middle East & Africa
    • South Africa
    • Saudi Arabia
    • UAE

Competitive Landscape

Company Profiles: Detailed analysis of the major companies presents in the Global Decorative Coatings Market.

Available Customizations:

Global Decorative Coatings Market report with the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report:

Company Information

  • Detailed analysis and profiling of additional market players (up to five).

Table of Contents

1. Product Overview

  • 1.1. Market Definition
  • 1.2. Scope of the Market
    • 1.2.1. Markets Covered
    • 1.2.2. Years Considered for Study
    • 1.2.3. Key Market Segmentations

2. Research Methodology

  • 2.1. Objective of the Study
  • 2.2. Baseline Methodology
  • 2.3. Key Industry Partners
  • 2.4. Major Association and Secondary Sources
  • 2.5. Forecasting Methodology
  • 2.6. Data Triangulation & Validation
  • 2.7. Assumptions and Limitations

3. Executive Summary

  • 3.1. Overview of the Market
  • 3.2. Overview of Key Market Segmentations
  • 3.3. Overview of Key Market Players
  • 3.4. Overview of Key Regions/Countries
  • 3.5. Overview of Market Drivers, Challenges, Trends

4. Voice of Customer

5. Global Decorative Coatings Market Outlook

  • 5.1. Market Size & Forecast
    • 5.1.1. By Value
  • 5.2. Market Share & Forecast
    • 5.2.1. By Technology (Waterborne Coatings, Solventborne Coatings)
    • 5.2.2. By Product (Primer, Enamel, Emulsions, Others)
    • 5.2.3. By Application (Residential, Commercial)
    • 5.2.4. By Region
    • 5.2.5. By Company (2024)
  • 5.3. Market Map

6. North America Decorative Coatings Market Outlook

  • 6.1. Market Size & Forecast
    • 6.1.1. By Value
  • 6.2. Market Share & Forecast
    • 6.2.1. By Technology
    • 6.2.2. By Product
    • 6.2.3. By Application
    • 6.2.4. By Country
  • 6.3. North America: Country Analysis
    • 6.3.1. United States Decorative Coatings Market Outlook
      • 6.3.1.1. Market Size & Forecast
        • 6.3.1.1.1. By Value
      • 6.3.1.2. Market Share & Forecast
        • 6.3.1.2.1. By Technology
        • 6.3.1.2.2. By Product
        • 6.3.1.2.3. By Application
    • 6.3.2. Canada Decorative Coatings Market Outlook
      • 6.3.2.1. Market Size & Forecast
        • 6.3.2.1.1. By Value
      • 6.3.2.2. Market Share & Forecast
        • 6.3.2.2.1. By Technology
        • 6.3.2.2.2. By Product
        • 6.3.2.2.3. By Application
    • 6.3.3. Mexico Decorative Coatings Market Outlook
      • 6.3.3.1. Market Size & Forecast
        • 6.3.3.1.1. By Value
      • 6.3.3.2. Market Share & Forecast
        • 6.3.3.2.1. By Technology
        • 6.3.3.2.2. By Product
        • 6.3.3.2.3. By Application

7. Europe Decorative Coatings Market Outlook

  • 7.1. Market Size & Forecast
    • 7.1.1. By Value
  • 7.2. Market Share & Forecast
    • 7.2.1. By Technology
    • 7.2.2. By Product
    • 7.2.3. By Application
    • 7.2.4. By Country
  • 7.3. Europe: Country Analysis
    • 7.3.1. Germany Decorative Coatings Market Outlook
      • 7.3.1.1. Market Size & Forecast
        • 7.3.1.1.1. By Value
      • 7.3.1.2. Market Share & Forecast
        • 7.3.1.2.1. By Technology
        • 7.3.1.2.2. By Product
        • 7.3.1.2.3. By Application
    • 7.3.2. France Decorative Coatings Market Outlook
      • 7.3.2.1. Market Size & Forecast
        • 7.3.2.1.1. By Value
      • 7.3.2.2. Market Share & Forecast
        • 7.3.2.2.1. By Technology
        • 7.3.2.2.2. By Product
        • 7.3.2.2.3. By Application
    • 7.3.3. United Kingdom Decorative Coatings Market Outlook
      • 7.3.3.1. Market Size & Forecast
        • 7.3.3.1.1. By Value
      • 7.3.3.2. Market Share & Forecast
        • 7.3.3.2.1. By Technology
        • 7.3.3.2.2. By Product
        • 7.3.3.2.3. By Application
    • 7.3.4. Italy Decorative Coatings Market Outlook
      • 7.3.4.1. Market Size & Forecast
        • 7.3.4.1.1. By Value
      • 7.3.4.2. Market Share & Forecast
        • 7.3.4.2.1. By Technology
        • 7.3.4.2.2. By Product
        • 7.3.4.2.3. By Application
    • 7.3.5. Spain Decorative Coatings Market Outlook
      • 7.3.5.1. Market Size & Forecast
        • 7.3.5.1.1. By Value
      • 7.3.5.2. Market Share & Forecast
        • 7.3.5.2.1. By Technology
        • 7.3.5.2.2. By Product
        • 7.3.5.2.3. By Application

8. Asia Pacific Decorative Coatings Market Outlook

  • 8.1. Market Size & Forecast
    • 8.1.1. By Value
  • 8.2. Market Share & Forecast
    • 8.2.1. By Technology
    • 8.2.2. By Product
    • 8.2.3. By Application
    • 8.2.4. By Country
  • 8.3. Asia Pacific: Country Analysis
    • 8.3.1. China Decorative Coatings Market Outlook
      • 8.3.1.1. Market Size & Forecast
        • 8.3.1.1.1. By Value
      • 8.3.1.2. Market Share & Forecast
        • 8.3.1.2.1. By Technology
        • 8.3.1.2.2. By Product
        • 8.3.1.2.3. By Application
    • 8.3.2. India Decorative Coatings Market Outlook
      • 8.3.2.1. Market Size & Forecast
        • 8.3.2.1.1. By Value
      • 8.3.2.2. Market Share & Forecast
        • 8.3.2.2.1. By Technology
        • 8.3.2.2.2. By Product
        • 8.3.2.2.3. By Application
    • 8.3.3. Japan Decorative Coatings Market Outlook
      • 8.3.3.1. Market Size & Forecast
        • 8.3.3.1.1. By Value
      • 8.3.3.2. Market Share & Forecast
        • 8.3.3.2.1. By Technology
        • 8.3.3.2.2. By Product
        • 8.3.3.2.3. By Application
    • 8.3.4. South Korea Decorative Coatings Market Outlook
      • 8.3.4.1. Market Size & Forecast
        • 8.3.4.1.1. By Value
      • 8.3.4.2. Market Share & Forecast
        • 8.3.4.2.1. By Technology
        • 8.3.4.2.2. By Product
        • 8.3.4.2.3. By Application
    • 8.3.5. Australia Decorative Coatings Market Outlook
      • 8.3.5.1. Market Size & Forecast
        • 8.3.5.1.1. By Value
      • 8.3.5.2. Market Share & Forecast
        • 8.3.5.2.1. By Technology
        • 8.3.5.2.2. By Product
        • 8.3.5.2.3. By Application

9. Middle East & Africa Decorative Coatings Market Outlook

  • 9.1. Market Size & Forecast
    • 9.1.1. By Value
  • 9.2. Market Share & Forecast
    • 9.2.1. By Technology
    • 9.2.2. By Product
    • 9.2.3. By Application
    • 9.2.4. By Country
  • 9.3. Middle East & Africa: Country Analysis
    • 9.3.1. Saudi Arabia Decorative Coatings Market Outlook
      • 9.3.1.1. Market Size & Forecast
        • 9.3.1.1.1. By Value
      • 9.3.1.2. Market Share & Forecast
        • 9.3.1.2.1. By Technology
        • 9.3.1.2.2. By Product
        • 9.3.1.2.3. By Application
    • 9.3.2. UAE Decorative Coatings Market Outlook
      • 9.3.2.1. Market Size & Forecast
        • 9.3.2.1.1. By Value
      • 9.3.2.2. Market Share & Forecast
        • 9.3.2.2.1. By Technology
        • 9.3.2.2.2. By Product
        • 9.3.2.2.3. By Application
    • 9.3.3. South Africa Decorative Coatings Market Outlook
      • 9.3.3.1. Market Size & Forecast
        • 9.3.3.1.1. By Value
      • 9.3.3.2. Market Share & Forecast
        • 9.3.3.2.1. By Technology
        • 9.3.3.2.2. By Product
        • 9.3.3.2.3. By Application

10. South America Decorative Coatings Market Outlook

  • 10.1. Market Size & Forecast
    • 10.1.1. By Value
  • 10.2. Market Share & Forecast
    • 10.2.1. By Technology
    • 10.2.2. By Product
    • 10.2.3. By Application
    • 10.2.4. By Country
  • 10.3. South America: Country Analysis
    • 10.3.1. Brazil Decorative Coatings Market Outlook
      • 10.3.1.1. Market Size & Forecast
        • 10.3.1.1.1. By Value
      • 10.3.1.2. Market Share & Forecast
        • 10.3.1.2.1. By Technology
        • 10.3.1.2.2. By Product
        • 10.3.1.2.3. By Application
    • 10.3.2. Colombia Decorative Coatings Market Outlook
      • 10.3.2.1. Market Size & Forecast
        • 10.3.2.1.1. By Value
      • 10.3.2.2. Market Share & Forecast
        • 10.3.2.2.1. By Technology
        • 10.3.2.2.2. By Product
        • 10.3.2.2.3. By Application
    • 10.3.3. Argentina Decorative Coatings Market Outlook
      • 10.3.3.1. Market Size & Forecast
        • 10.3.3.1.1. By Value
      • 10.3.3.2. Market Share & Forecast
        • 10.3.3.2.1. By Technology
        • 10.3.3.2.2. By Product
        • 10.3.3.2.3. By Application

11. Market Dynamics

  • 11.1. Drivers
  • 11.2. Challenges

12. Market Trends & Developments

  • 12.1. Merger & Acquisition (If Any)
  • 12.2. Product Launches (If Any)
  • 12.3. Recent Developments

13. Global Decorative Coatings Market: SWOT Analysis

14. Porter's Five Forces Analysis

  • 14.1. Competition in the Industry
  • 14.2. Potential of New Entrants
  • 14.3. Power of Suppliers
  • 14.4. Power of Customers
  • 14.5. Threat of Substitute Products

15. Competitive Landscape

  • 15.1. PPG Industries, Inc.
    • 15.1.1. Business Overview
    • 15.1.2. Products & Services
    • 15.1.3. Recent Developments
    • 15.1.4. Key Personnel
    • 15.1.5. SWOT Analysis
  • 15.2. Axalta Coating Systems, LLC
  • 15.3. Nippon Paint Holdings Co., Ltd.
  • 15.4. Kansai Paint Co.,Ltd.
  • 15.5. Bayer AG
  • 15.6. The Sherwin-Williams Company
  • 15.7. KCC Corporation
  • 15.8. Jotun A/S
  • 15.9. BASF SE
  • 15.10. Asian Paints Limited

16. Strategic Recommendations

17. About Us & Disclaimer