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智慧葡萄園管理市場－全球產業規模、佔有率、趨勢、機會和預測（按產品、技術、應用、地區和競爭細分，2020-2030 年）

Smart Vineyard Management Market - Global Industry Size, Share, Trends, Opportunity, and Forecast, Segmented By Product, By Technology, By Application, By Region and Competition, 2020-2030F
出版日期: | 出版商: TechSci Research | 英文 188 Pages | 商品交期: 2-3個工作天內

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簡介目錄

2024年全球智慧葡萄園管理市場規模為18.2億美元，預計在預測期內將達到33.9億美元，到2030年的複合年成長率為10.86%。智慧葡萄園管理市場的成長得益於精準農業實踐的日益普及，該實踐旨在提高葡萄園的生產力和永續性。葡萄園擴大利用基於物聯網的感測器、GPS導航機械、無人機和人工智慧分析技術來監測環境條件、最佳化灌溉、及早發現疾病並提高葡萄品質。數據驅動的葡萄園管理不僅可以降低營運成本，還可以確保更準確的產量預測，並有效利用水、肥料和勞動力等資源。

市場概覽
預測期 2026-2030
2024年市場規模 18.2億美元
2030年市場規模 33.9億美元
2025-2030 年複合年成長率 10.86%
成長最快的領域 軟體
最大的市場 歐洲

關鍵市場促進因素

優質和永續葡萄酒的需求不斷成長

主要市場挑戰

初始投資成本高

主要市場趨勢

人工智慧與機器學習的融合

目錄

第1章：服務概述

  • 市場定義
  • 市場範圍
    • 覆蓋市場
    • 考慮學習的年限
    • 主要市場區隔

第2章：研究方法

第3章：執行摘要

第4章：COVID-19 對全球智慧葡萄園管理市場的影響

第5章：顧客之聲

第6章：全球智慧葡萄園管理市場展望

  • 市場規模和預測
    • 按價值
  • 市場佔有率和預測
    • 按產品（硬體、軟體、服務）
    • 依技術分類（導引、感測、可變速率技術、其他）
    • 依應用（產量監測、作物偵察、收割、灌溉管理、其他）
    • 按地區
    • 按公司分類（2024）
  • 市場地圖
    • 按產品
    • 依技術
    • 按應用
    • 按地區

第7章：歐洲智慧葡萄園管理市場展望

  • 市場規模和預測
  • 市場佔有率和預測
  • 歐洲：國家分析
    • 法國
    • 英國
    • 義大利
    • 德國
    • 西班牙

第8章：北美智慧葡萄園管理市場展望

  • 市場規模和預測
  • 市場佔有率和預測
  • 北美：國家分析
    • 美國
    • 墨西哥
    • 加拿大

第9章：亞太智慧葡萄園管理市場展望

  • 市場規模和預測
  • 市場佔有率和預測
  • 亞太地區：國家分析
    • 中國
    • 印度
    • 日本
    • 韓國
    • 澳洲

第10章：南美智慧葡萄園管理市場展望

  • 市場規模和預測
  • 市場佔有率和預測
  • 南美洲：國家分析
    • 巴西
    • 阿根廷
    • 哥倫比亞

第 11 章：中東和非洲智慧葡萄園管理市場展望

  • 市場規模和預測
  • 市場佔有率和預測
  • MEA：國家分析
    • 南非
    • 阿拉伯聯合大公國
    • 沙烏地阿拉伯
    • 土耳其
    • 埃及

第 12 章：市場動態

  • 驅動程式
  • 挑戰

第13章：市場趨勢與發展

  • 產品發布
  • 併購
  • 技術進步

第 14 章：全球智慧葡萄園管理市場：SWOT 分析

第 15 章：競爭格局

  • PrecisionHawk, Inc.
  • SureHarvest Services LLC
  • TracMap Limited
  • YANMAR HOLDINGS CO., LTD.
  • Trimble Inc.
  • AGRIVI Ltd.
  • AHA Viticulture
  • VineView
  • TeeJet Technologies
  • Elmibit doo

第 16 章：策略建議

第17章調查會社について,免責事項

簡介目錄
Product Code: 14180

Global Smart Vineyard Management Market was valued at USD 1.82 billion in 2024 and is expected to reach USD 3.39 billion in the forecast period with a CAGR of 10.86% through 2030. The growth of the Smart Vineyard Management Market is being fueled by the increasing adoption of precision agriculture practices aimed at enhancing vineyard productivity and sustainability. Vineyards are increasingly utilizing IoT-based sensors, GPS-guided machinery, drones, and AI-powered analytics to monitor environmental conditions, optimize irrigation, detect diseases early, and improve grape quality. Management toward data-driven vineyard management not only reduces operational costs but also ensures better yield forecasting and efficient use of resources like water, fertilizer, and labor.

Market Overview
Forecast Period2026-2030
Market Size 2024USD 1.82 Billion
Market Size 2030USD 3.39 Billion
CAGR 2025-203010.86%
Fastest Growing SegmentSoftware
Largest MarketEurope

Key Market Drivers

Rising Demand for Premium & Sustainable Wine

The rising demand for premium and sustainable wine is transforming consumer behavior globally. As wine drinkers increasingly prioritize both taste and ethics, vineyards that can guarantee premium quality alongside environmental responsibility stand to benefit. Notably, 78% of global wine consumers report they'd pay a premium for sustainably produced bottles, signaling a widespread shift toward conscious consumption.

This trend is especially strong among younger demographics. Around 70% of Millennials and Gen Z say sustainability heavily influences their wine purchases, meaning future market growth will be driven by values as much as by flavor. Transparency, organic certifications, reduced chemical usage, and carbon-friendly packaging have therefore become key selling points.

To meet this taste for ethical wine, vineyards are adopting a range of sustainable practices not as marketing tokenism, but as core strategy. Initiatives such as regenerative soil care, water recycling systems, solar-powered facilities, and eco-labels are now mainstream. These investments are paying off: consumers are not just trying green wines they're returning for more and are often willing to pay higher prices for trustworthy credentials.

Ultimately, the premium wine landscape is evolving. Quality still matters but values are now equally vital. Vineyards that can deliver both exceptional grapes and a clear environmental commitment are winning over sophisticated, socially minded consumers, setting a new benchmark for success in the industry.

Key Market Challenges

High Initial Investment Costs

One of the primary challenges in the smart vineyard management market is the substantial upfront capital required for adopting advanced technologies. Implementing systems such as IoT sensors, AI-enabled vineyard management software, autonomous tractors, robotic harvesters, drones, and precision irrigation networks can be financially prohibitive for small and mid-sized vineyards. These growers often operate with limited budgets and find it difficult to justify large capital expenditures, even if the long-term benefits promise higher yields and reduced labor costs. Additionally, the need for supporting infrastructure-such as wireless connectivity, cloud storage, and energy supply-further increases the total cost of implementation. Many vineyards also require customization based on terrain and climate, which adds to the expense. Without financial aid or clear short-term returns, growers are hesitant to invest in these systems, slowing overall market adoption, especially in price-sensitive and developing regions.

Beyond the purchase costs, the ongoing maintenance and upgrade expenses associated with smart vineyard systems add to the financial burden. These solutions typically require periodic servicing, software updates, calibration of sensors, and occasional hardware replacements, all of which increase operational expenditure over time. Furthermore, to maximize the return on investment, vineyard owners may need to invest in training staff or hiring skilled professionals to operate and interpret data from these systems. This human resource cost is often overlooked during planning and can affect profitability in the early years. In some regions, limited access to affordable financing options or government subsidies for smart agriculture further restricts adoption. As a result, many growers either delay investment or adopt technology in isolated stages, which diminishes the overall efficiency and integration benefits that smart vineyard management is designed to deliver.

Key Market Trends

Integration of AI & Machine Learning

The integration of Artificial Intelligence (AI) and Machine Learning (ML) in smart vineyard management is revolutionizing how vineyards operate, optimize, and predict outcomes. AI-driven platforms are enabling real-time decision-making by analyzing vast datasets collected from sensors, drones, weather stations, and satellite images. These intelligent systems can detect patterns related to vine health, disease onset, and irrigation needs far earlier than traditional methods. For instance, computer vision models now help identify leaf discoloration and pest attacks before they become visually apparent to human workers. This proactive capability allows vineyard managers to take corrective action quickly, reducing crop loss and chemical usage. Furthermore, AI-based decision support tools offer personalized recommendations for irrigation schedules, nutrient management, and harvesting timelines, improving both efficiency and grape quality. The result is a highly precise, responsive system that aligns with the industry's growing emphasis on sustainability and resource optimization.

Key Market Players

  • PrecisionHawk, Inc.
  • SureHarvest Services, LLC
  • TracMap Limited
  • YANMAR HOLDINGS CO., LTD.
  • Trimble Inc.
  • AGRIVI Ltd.
  • AHA Viticulture
  • VineView
  • TeeJet Technologies
  • Elmibit d.o.o.

Report Scope:

In this report, global smart vineyard management market has been segmented into following categories, in addition to the industry trends which have also been detailed below:

Smart Vineyard Management Market, By Product:

  • Hardware
  • Robots & Drones
  • Sensors
  • Others
  • Software
  • On-Cloud Software
  • On Premises Software
  • Services
  • Professional
  • Managed

Smart Vineyard Management Market, By Technology:

  • Guidance
  • Sensing
  • Variable Rate Technology
  • Others

Smart Vineyard Management Market, By Application:

  • Yield Monitoring
  • Crop Scouting
  • Harvesting
  • Irrigation Management
  • Others

Smart Vineyard Management Market, By Region:

  • Europe
  • France
  • United Kingdom
  • Italy
  • Germany
  • Spain
  • North America
  • United States
  • Canada
  • Mexico
  • Asia-Pacific
  • China
  • India
  • Japan
  • South Korea
  • Australia
  • South America
  • Brazil
  • Argentina
  • Colombia
  • Middle East & Africa
    • South Africa
    • Saudi Arabia
    • UAE
    • Turkey
    • Egypt

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in global smart vineyard management market.

Available Customizations:

With the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report:

Company Information

  • Detailed analysis and profiling of additional market players (up to five).

Table of Contents

1. Service Overview

  • 1.1. Market Definition
  • 1.2. Scope of the Market
    • 1.2.1. Markets Covered
    • 1.2.2. Years Considered for Study
    • 1.2.3. Key Market Segmentations

2. Research Methodology

  • 2.1. Objective of the Study
  • 2.2. Baseline Methodology
  • 2.3. Research Data
    • 2.3.1. Secondary Data
    • 2.3.2. Primary Data
  • 2.4. Market Size Estimation
    • 2.4.1. Bottom-Up Approach
    • 2.4.2. Top-Down Approach
  • 2.5. Market Breakdown & Triangulation
  • 2.6. Research Assumptions

3. Executive Summary

  • 3.1. Overview of the Market
  • 3.2. Overview of Key Market Segmentations
  • 3.3. Overview of Key Market Players
  • 3.4. Overview of Key Regions/Countries
  • 3.5. Overview of Market Drivers, Challenges, Trends

4. Impact of COVID-19 on Global Smart Vineyard Management Market

5. Voice of Customer

6. Global Smart Vineyard Management Market Outlook

  • 6.1. Market Size & Forecast
    • 6.1.1. By Value
  • 6.2. Market Share & Forecast
    • 6.2.1. By Product (Hardware, Software, Services)
      • 6.2.1.1. By Hardware (Robots & Drones, Sensors, Others)
      • 6.2.1.2. By Software (On-Cloud Software v/s On-Premises Software)
      • 6.2.1.3. By Services (Professional v/s Managed)
    • 6.2.2. By Technology (Guidance, Sensing, Variable Rate Technology, Others)
    • 6.2.3. By Application (Yield Monitoring, Crop Scouting, Harvesting, Irrigation Management, Others)
    • 6.2.4. By Region
    • 6.2.5. By Company (2024)
  • 6.3. Market Map
    • 6.3.1. By Product
    • 6.3.2. By Technology
    • 6.3.3. By Application
    • 6.3.4. By Region

7. Europe Smart Vineyard Management Market Outlook

  • 7.1. Market Size & Forecast
    • 7.1.1. By Value
  • 7.2. Market Share & Forecast
    • 7.2.1. By Product (Hardware, Software, Services)
      • 7.2.1.1. By Hardware (Robots & Drones, Sensors, Others)
      • 7.2.1.2. By Software (On-Cloud Software v/s On-Premises Software)
      • 7.2.1.3. By Services (Professional v/s Managed)
    • 7.2.2. By Technology (Guidance, Sensing, Variable Rate Technology, Others)
    • 7.2.3. By Application (Yield Monitoring, Crop Scouting, Harvesting, Irrigation Management, Others)
    • 7.2.4. By Country
  • 7.3. Europe: Country Analysis
    • 7.3.1. France Smart Vineyard Management Market Outlook
      • 7.3.1.1. Market Size & Forecast
        • 7.3.1.1.1. By Value
      • 7.3.1.2. Market Share & Forecast
        • 7.3.1.2.1. By Product
        • 7.3.1.2.2. By Technology
        • 7.3.1.2.3. By Application
    • 7.3.2. United Kingdom Smart Vineyard Management Market Outlook
      • 7.3.2.1. Market Size & Forecast
        • 7.3.2.1.1. By Value
      • 7.3.2.2. Market Share & Forecast
        • 7.3.2.2.1. By Product
        • 7.3.2.2.2. By Technology
        • 7.3.2.2.3. By Application
    • 7.3.3. Italy Smart Vineyard Management Market Outlook
      • 7.3.3.1. Market Size & Forecast
        • 7.3.3.1.1. By Value
      • 7.3.3.2. Market Share & Forecast
        • 7.3.3.2.1. By Product
        • 7.3.3.2.2. By Technology
        • 7.3.3.2.3. By Application
    • 7.3.4. Germany Smart Vineyard Management Market Outlook
      • 7.3.4.1. Market Size & Forecast
        • 7.3.4.1.1. By Value
      • 7.3.4.2. Market Share & Forecast
        • 7.3.4.2.1. By Product
        • 7.3.4.2.2. By Technology
        • 7.3.4.2.3. By Application
    • 7.3.5. Spain Smart Vineyard Management Market Outlook
      • 7.3.5.1. Market Size & Forecast
        • 7.3.5.1.1. By Value
      • 7.3.5.2. Market Share & Forecast
        • 7.3.5.2.1. By Product
        • 7.3.5.2.2. By Technology
        • 7.3.5.2.3. By Application

8. North America Smart Vineyard Management Market Outlook

  • 8.1. Market Size & Forecast
    • 8.1.1. By Value
  • 8.2. Market Share & Forecast
    • 8.2.1. By Product (Hardware, Software, Services)
      • 8.2.1.1. By Hardware (Robots & Drones, Sensors, Others)
      • 8.2.1.2. By Software (On-Cloud Software v/s On-Premises Software)
      • 8.2.1.3. By Services (Professional v/s Managed)
    • 8.2.2. By Technology (Guidance, Sensing, Variable Rate Technology, Others)
    • 8.2.3. By Application (Yield Monitoring, Crop Scouting, Harvesting, Irrigation Management, Others)
    • 8.2.4. By Country
  • 8.3. North America: Country Analysis
    • 8.3.1. United States Smart Vineyard Management Market Outlook
      • 8.3.1.1. Market Size & Forecast
        • 8.3.1.1.1. By Value
      • 8.3.1.2. Market Share & Forecast
        • 8.3.1.2.1. By Product
        • 8.3.1.2.2. By Technology
        • 8.3.1.2.3. By Application
    • 8.3.2. Mexico Smart Vineyard Management Market Outlook
      • 8.3.2.1. Market Size & Forecast
        • 8.3.2.1.1. By Value
      • 8.3.2.2. Market Share & Forecast
        • 8.3.2.2.1. By Product
        • 8.3.2.2.2. By Technology
        • 8.3.2.2.3. By Application
    • 8.3.3. Canada Smart Vineyard Management Market Outlook
      • 8.3.3.1. Market Size & Forecast
        • 8.3.3.1.1. By Value
      • 8.3.3.2. Market Share & Forecast
        • 8.3.3.2.1. By Product
        • 8.3.3.2.2. By Technology
        • 8.3.3.2.3. By Application

9. Asia-Pacific Smart Vineyard Management Market Outlook

  • 9.1. Market Size & Forecast
    • 9.1.1. By Value
  • 9.2. Market Share & Forecast
    • 9.2.1. By Product (Hardware, Software, Services)
      • 9.2.1.1. By Hardware (Robots & Drones, Sensors, Others)
      • 9.2.1.2. By Software (On-Cloud Software v/s On-Premises Software)
      • 9.2.1.3. By Services (Professional v/s Managed)
    • 9.2.2. By Technology (Guidance, Sensing, Variable Rate Technology, Others)
    • 9.2.3. By Application (Yield Monitoring, Crop Scouting, Harvesting, Irrigation Management, Others)
    • 9.2.4. By Country
  • 9.3. Asia-Pacific: Country Analysis
    • 9.3.1. China Smart Vineyard Management Market Outlook
      • 9.3.1.1. Market Size & Forecast
        • 9.3.1.1.1. By Value
      • 9.3.1.2. Market Share & Forecast
        • 9.3.1.2.1. By Product
        • 9.3.1.2.2. By Technology
        • 9.3.1.2.3. By Application
    • 9.3.2. India Smart Vineyard Management Market Outlook
      • 9.3.2.1. Market Size & Forecast
        • 9.3.2.1.1. By Value
      • 9.3.2.2. Market Share & Forecast
        • 9.3.2.2.1. By Product
        • 9.3.2.2.2. By Technology
        • 9.3.2.2.3. By Application
    • 9.3.3. Japan Smart Vineyard Management Market Outlook
      • 9.3.3.1. Market Size & Forecast
        • 9.3.3.1.1. By Value
      • 9.3.3.2. Market Share & Forecast
        • 9.3.3.2.1. By Product
        • 9.3.3.2.2. By Technology
        • 9.3.3.2.3. By Application
    • 9.3.4. South Korea Smart Vineyard Management Market Outlook
      • 9.3.4.1. Market Size & Forecast
        • 9.3.4.1.1. By Value
      • 9.3.4.2. Market Share & Forecast
        • 9.3.4.2.1. By Product
        • 9.3.4.2.2. By Technology
        • 9.3.4.2.3. By Application
    • 9.3.5. Australia Smart Vineyard Management Market Outlook
      • 9.3.5.1. Market Size & Forecast
        • 9.3.5.1.1. By Value
      • 9.3.5.2. Market Share & Forecast
        • 9.3.5.2.1. By Product
        • 9.3.5.2.2. By Technology
        • 9.3.5.2.3. By Application

10. South America Smart Vineyard Management Market Outlook

  • 10.1. Market Size & Forecast
    • 10.1.1. By Value
  • 10.2. Market Share & Forecast
    • 10.2.1. By Product (Hardware, Software, Services)
      • 10.2.1.1. By Hardware (Robots & Drones, Sensors, Others)
      • 10.2.1.2. By Software (On-Cloud Software v/s On-Premises Software)
      • 10.2.1.3. By Services (Professional v/s Managed)
    • 10.2.2. By Technology (Guidance, Sensing, Variable Rate Technology, Others)
    • 10.2.3. By Application (Yield Monitoring, Crop Scouting, Harvesting, Irrigation Management, Others)
    • 10.2.4. By Country
  • 10.3. South America: Country Analysis
    • 10.3.1. Brazil Smart Vineyard Management Market Outlook
      • 10.3.1.1. Market Size & Forecast
        • 10.3.1.1.1. By Value
      • 10.3.1.2. Market Share & Forecast
        • 10.3.1.2.1. By Product
        • 10.3.1.2.2. By Technology
        • 10.3.1.2.3. By Application
    • 10.3.2. Argentina Smart Vineyard Management Market Outlook
      • 10.3.2.1. Market Size & Forecast
        • 10.3.2.1.1. By Value
      • 10.3.2.2. Market Share & Forecast
        • 10.3.2.2.1. By Product
        • 10.3.2.2.2. By Technology
        • 10.3.2.2.3. By Application
    • 10.3.3. Colombia Smart Vineyard Management Market Outlook
      • 10.3.3.1. Market Size & Forecast
        • 10.3.3.1.1. By Value
      • 10.3.3.2. Market Share & Forecast
        • 10.3.3.2.1. By Product
        • 10.3.3.2.2. By Technology
        • 10.3.3.2.3. By Application

11. Middle East and Africa Smart Vineyard Management Market Outlook

  • 11.1. Market Size & Forecast
    • 11.1.1. By Value
  • 11.2. Market Share & Forecast
    • 11.2.1. By Product (Hardware, Software, Services)
      • 11.2.1.1. By Hardware (Robots & Drones, Sensors, Others)
      • 11.2.1.2. By Software (On-Cloud Software v/s On-Premises Software)
      • 11.2.1.3. By Services (Professional v/s Managed)
    • 11.2.2. By Technology (Guidance, Sensing, Variable Rate Technology, Others)
    • 11.2.3. By Application (Yield Monitoring, Crop Scouting, Harvesting, Irrigation Management, Others)
    • 11.2.4. By Country
  • 11.3. MEA: Country Analysis
    • 11.3.1. South Africa Smart Vineyard Management Market Outlook
      • 11.3.1.1. Market Size & Forecast
        • 11.3.1.1.1. By Value
      • 11.3.1.2. Market Share & Forecast
        • 11.3.1.2.1. By Product
        • 11.3.1.2.2. By Technology
        • 11.3.1.2.3. By Application
    • 11.3.2. UAE Smart Vineyard Management Market Outlook
      • 11.3.2.1. Market Size & Forecast
        • 11.3.2.1.1. By Value
      • 11.3.2.2. Market Share & Forecast
        • 11.3.2.2.1. By Product
        • 11.3.2.2.2. By Technology
        • 11.3.2.2.3. By Application
    • 11.3.3. Saudi Arabia Smart Vineyard Management Market Outlook
      • 11.3.3.1. Market Size & Forecast
        • 11.3.3.1.1. By Value
      • 11.3.3.2. Market Share & Forecast
        • 11.3.3.2.1. By Product
        • 11.3.3.2.2. By Technology
        • 11.3.3.2.3. By Application
    • 11.3.4. Turkey Smart Vineyard Management Market Outlook
      • 11.3.4.1. Market Size & Forecast
        • 11.3.4.1.1. By Value
      • 11.3.4.2. Market Share & Forecast
        • 11.3.4.2.1. By Product
        • 11.3.4.2.2. By Technology
        • 11.3.4.2.3. By Application
    • 11.3.5. Egypt Smart Vineyard Management Market Outlook
      • 11.3.5.1. Market Size & Forecast
        • 11.3.5.1.1. By Value
      • 11.3.5.2. Market Share & Forecast
        • 11.3.5.2.1. By Product
        • 11.3.5.2.2. By Technology
        • 11.3.5.2.3. By Application

12. Market Dynamics

  • 12.1. Drivers
  • 12.2. Challenges

13. Market Trends & Developments

  • 13.1. Product Launches
  • 13.2. Mergers & Acquisitions
  • 13.3. Technological Advancements

14. Global Smart Vineyard Management Market: SWOT Analysis

15. Competitive Landscape

  • 151.1. PrecisionHawk, Inc.
    • 15.1.1. Business Overview
    • 15.1.2. Company Snapshot
    • 15.1.3. Products & Services
    • 15.1.4. Financials (As Reported)
    • 15.1.5. Recent Developments
    • 15.1.6. Key Personnel Details
    • 15.1.7. SWOT Analysis
  • 15.2. SureHarvest Services LLC
  • 15.3. TracMap Limited
  • 15.4. YANMAR HOLDINGS CO., LTD.
  • 15.5. Trimble Inc.
  • 15.6. AGRIVI Ltd.
  • 15.7. AHA Viticulture
  • 15.8. VineView
  • 15.9. TeeJet Technologies
  • 15.10. Elmibit d.o.o.

16. Strategic Recommendations

17. About Us & Disclaimer