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市場調查報告書
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1771093

切花市場－全球產業規模、佔有率、趨勢、機會和預測，按類型、應用、配銷通路、地區和競爭細分，2020-2030 年

Cut Flowers Market - Global Industry Size, Share, Trends, Opportunity, and Forecast, Segmented By Type, By Application, By Distribution Channel, By Region and Competition, 2020-2030F
出版日期: | 出版商: TechSci Research | 英文 188 Pages | 商品交期: 2-3個工作天內

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簡介目錄

2024年，全球鮮切花市場規模達389億美元，預計2030年將達542.8億美元，複合年成長率達5.67%。在婚禮、節慶、週年紀念和公司活動等場合，鮮花禮品的文化和社會意義日益增強，這持續推動著市場的發展。此外，西方生活方式在發展中國家的影響力日益增強，加上可支配收入的增加，也刺激了新鮮花卉的需求。

市場概覽
預測期 2026-2030
2024年市場規模 389億美元
2030年市場規模 542.8億美元
2025-2030 年複合年成長率 5.67%
成長最快的領域 百合
最大的市場 北美洲

電子商務已成為鮮花分銷的變革性管道，使消費者能夠獲得個人化的花卉設計並享受快速配送服務。這項轉變擴大了城市和半城市地區獲取稀有優質花卉品種的管道。此外，冷鏈物流的進步和創新的包裝方法延長了鮮花的保存期限，並在長途運輸中保持了品質。荷蘭、肯亞和哥倫比亞等國家透過利用這些物流改進並有效滿足國際需求，鞏固了其主要出口國的地位。

關鍵市場促進因素

鮮花裝飾日益流行

主要市場挑戰

保存期限短和品質維護

主要市場趨勢

花卉產品電商銷售量不斷成長

目錄

第 1 章：產品概述

第2章：研究方法

第3章：執行摘要

第4章：顧客之聲

第5章：全球切花市場展望。

  • 市場規模和預測
    • 按價值
  • 市場佔有率和預測
    • 依類型（菊花、康乃馨、非洲菊、百合）
    • 按應用程式（家庭和商業）
    • 按配銷通路（超市和大賣場、專賣店/花店、網路零售）
    • 按公司分類（2024）
    • 按地區
  • 市場地圖

第6章：亞太地區切花市場展望

  • 市場規模和預測
  • 市場佔有率和預測
  • 亞太地區：國家分析
    • 中國 。
    • 印度 。
    • 韓國。
    • 日本 。
    • 澳大利亞 。

第7章：歐洲切花市場展望。

  • 市場規模和預測
  • 市場佔有率和預測
  • 歐洲：國家分析
    • 法國 。
    • 德國 。
    • 英國 。
    • 義大利 .
    • 西班牙 。

第 8 章：北美切花市場展望。

  • 市場規模和預測
  • 市場佔有率和預測
  • 北美：國家分析
    • 美國 。
    • 墨西哥 。
    • 加拿大 。

第9章：南美切花市場展望。

  • 市場規模和預測
  • 市場佔有率和預測
  • 南美洲：國家分析
    • 巴西 。
    • 阿根廷。
    • 哥倫比亞。

第 10 章：中東和非洲切花市場展望。

  • 市場規模和預測
  • 市場佔有率和預測
  • MEA：國家分析
    • 南非。
    • 沙烏地阿拉伯 .
    • 阿拉伯聯合大公國。
    • 科威特。

第 11 章：市場動態

  • 驅動程式
  • 挑戰

第 12 章：市場趨勢與發展

  • 最新動態
  • 併購
  • 產品開發

第 13 章：競爭格局

  • Dummen Orange
  • Danziger Group
  • Dos Gringos LLC
  • Esmeralda Farms
  • Flamingo
  • Florance Flora
  • Karen Roses Company
  • Marginpar BV
  • Multiflora
  • Rosebud Limited

第 14 章：策略建議

第15章調查會社について,免責事項

簡介目錄
Product Code: 15132

The Global Cut Flowers Market was valued at USD 38.90 billion in 2024 and is projected to reach USD 54.28 billion by 2030, growing at a CAGR of 5.67%. The increasing cultural and social relevance of floral gifting across occasions such as weddings, festivals, anniversaries, and corporate events continues to drive the market forward. In addition, the rising influence of Western lifestyle trends in developing nations, coupled with increasing disposable incomes, has bolstered demand for fresh floral arrangements.

Market Overview
Forecast Period2026-2030
Market Size 2024USD 38.90 Billion
Market Size 2030USD 54.28 Billion
CAGR 2025-20305.67%
Fastest Growing SegmentLilium
Largest MarketNorth America

E-commerce has emerged as a transformative channel for the distribution of cut flowers, enabling consumers to access personalized floral designs with expedited delivery. This shift has widened access to exotic and premium flower varieties in both urban and semi-urban areas. Moreover, advancements in cold chain logistics and innovative packaging methods have enhanced flower shelf life and maintained quality across long-distance shipping. Countries like the Netherlands, Kenya, and Colombia have solidified their roles as major exporters by capitalizing on these logistical improvements and serving international demand effectively.

Key Market Drivers

Rising Popularity of Cut Flowers in Decorations

Cut flowers are playing a central role in enhancing aesthetics across a wide range of personal, corporate, and social events. From weddings and anniversaries to business events and birthday celebrations, fresh floral arrangements have become synonymous with elegance and ambiance. Florists report growing event-specific demand, particularly for popular varieties such as roses, carnations, lilies, and chrysanthemums. According to the Society of American Florists, approximately 60% of florists noted an increase in floral decoration requests year-over-year, reflecting this trend.

In addition, cut flowers have gained traction as a home decor element, particularly among urban consumers. A 2024 YouGov survey indicated that nearly 45% of urban millennials purchase fresh flowers monthly to enhance living spaces. This trend is amplified by social media platforms such as Pinterest and Instagram, which frequently showcase floral design content. As a result, floral arrangements are being integrated into everyday home aesthetics, including table settings, balconies, and interiors, further strengthening market demand.

Key Market Challenges

Short Shelf Life and Quality Maintenance

Maintaining the quality and longevity of cut flowers is a persistent challenge for stakeholders across the value chain. Flowers are highly perishable, with most species offering a vase life of only 5 to 14 days under optimal storage conditions. Without proper cold chain systems and controlled environments, flowers are susceptible to premature wilting, discoloration, and scent loss.

This requires investment in temperature-controlled logistics, humidity regulation, and light management across harvesting, transportation, and retail points. For exporters in developing nations, insufficient storage infrastructure and transportation delays can result in higher spoilage rates and reduced competitiveness in international markets. These constraints present ongoing challenges to preserving flower freshness and ensuring customer satisfaction.

Key Market Trends

Growing Amount of E-Commerce Regarding Selling Floral Products

The proliferation of e-commerce platforms is reshaping the cut flowers industry by offering enhanced accessibility, convenience, and customization to consumers. Online florists and digital marketplaces now offer curated arrangements, same-day or next-day delivery, and subscription models-all tailored to user preferences and seasonal events.

Tech-savvy consumers, particularly younger demographics, are driving this digital shift. In response, platforms are incorporating AI-based recommendation engines, eco-friendly packaging solutions, and mobile-optimized experiences to strengthen customer loyalty and retention. Furthermore, the e-commerce model is enabling smaller floral businesses to reach a broader customer base without the overhead costs of brick-and-mortar locations, leveling the competitive playing field and expanding global market reach.

Key Market Players

  • Dummen Orange
  • Danziger Group
  • Dos Gringos LLC
  • Esmeralda Farms
  • Flamingo
  • Florance Flora
  • Karen Roses Company
  • Marginpar BV
  • Multiflora
  • Rosebud Limited

Report Scope:

In this report, the Cut Flowers market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

Cut Flowers Market, By Type:

  • Chrysanthemum
  • Carnation
  • Gerbera
  • Lilium

Cut Flowers Market, By Application:

  • Home
  • Commercial

Cut Flowers Market, By Distribution Channel:

  • Supermarkets & Hypermarkets
  • Specialty Stores/Florists
  • Online Retail

Cut Flowers Market, By Region:

North America

  • United States
  • Canada
  • Mexico

Europe

  • Germany
  • France
  • United Kingdom
  • Italy
  • Spain

Asia-Pacific

  • China
  • Japan
  • India
  • South Korea
  • Australia

Middle East & Africa

  • South Africa
  • Saudi Arabia
  • UAE
  • Kuwait

South America

  • Brazil
  • Argentina
  • Colombia

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in the Cut Flowers Market.

Available Customizations:

With the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report:

Company Information

  • Detailed analysis and profiling of additional market players (up to five).

Table of Contents

1. Product Overview

  • 1.1. Market Definition
  • 1.2. Scope of the Market
    • 1.2.1. Markets Covered
    • 1.2.2. Years Considered for Study
    • 1.2.3. Key Market Segmentations

2. Research Methodology

  • 2.1. Objective of the Study
  • 2.2. Baseline Methodology
  • 2.3. Key Industry Partners
  • 2.4. Major Association and Secondary Sources
  • 2.5. Forecasting Methodology
  • 2.6. Data Triangulation & Validation
  • 2.7. Assumptions and Limitations

3. Executive Summary

  • 3.1. Overview of the Market
  • 3.2. Overview of Key Market Segmentations
  • 3.3. Overview of Key Market Players
  • 3.4. Overview of Key Regions/Countries
  • 3.5. Overview of Market Drivers, Challenges, Trends

4. Voice of Customer

5. Global Cut Flowers market Outlook.

  • 5.1. Market Size & Forecast
    • 5.1.1. By Value
  • 5.2. Market Share & Forecast
    • 5.2.1. By Type (Chrysanthemum, Carnation, Gerbera, Lilium)
    • 5.2.2. By Application (Home & Commercial)
    • 5.2.3. By Distribution Channel (Supermarkets & Hypermarkets, Specialty Stores/ Florists, Online Retail)
    • 5.2.4. By Company (2024)
    • 5.2.5. By Region
  • 5.3. Market Map

6. Asia-Pacific Cut Flowers market Outlook

  • 6.1. Market Size & Forecast
    • 6.1.1. By Value
  • 6.2. Market Share & Forecast
    • 6.2.1. By Type
    • 6.2.2. By Application
    • 6.2.3. By Distribution Channel
    • 6.2.4. By Country
  • 6.3. Asia-Pacific: Country Analysis
    • 6.3.1. China Cut Flowers market Outlook.
      • 6.3.1.1. Market Size & Forecast
        • 6.3.1.1.1. By Value
      • 6.3.1.2. Market Share & Forecast
        • 6.3.1.2.1. By Type
        • 6.3.1.2.2. By Application
        • 6.3.1.2.3. By Distribution Channel
    • 6.3.2. India Cut Flowers market Outlook.
      • 6.3.2.1. Market Size & Forecast
        • 6.3.2.1.1. By Value
      • 6.3.2.2. Market Share & Forecast
        • 6.3.2.2.1. By Type
        • 6.3.2.2.2. By Application
        • 6.3.2.2.3. By Distribution Channel
    • 6.3.3. South Korea Cut Flowers market Outlook.
      • 6.3.3.1. Market Size & Forecast
        • 6.3.3.1.1. By Value
      • 6.3.3.2. Market Share & Forecast
        • 6.3.3.2.1. By Type
        • 6.3.3.2.2. By Application
        • 6.3.3.2.3. By Distribution Channel
    • 6.3.4. Japan Cut Flowers market Outlook.
      • 6.3.4.1. Market Size & Forecast
        • 6.3.4.1.1. By Value
      • 6.3.4.2. Market Share & Forecast
        • 6.3.4.2.1. By Type
        • 6.3.4.2.2. By Application
        • 6.3.4.2.3. By Distribution Channel
    • 6.3.5. Australia Cut Flowers market Outlook.
      • 6.3.5.1. Market Size & Forecast
        • 6.3.5.1.1. By Value
      • 6.3.5.2. Market Share & Forecast
        • 6.3.5.2.1. By Type
        • 6.3.5.2.2. By Application
        • 6.3.5.2.3. By Distribution Channel

7. Europe Cut Flowers market Outlook.

  • 7.1. Market Size & Forecast
    • 7.1.1. By Value
  • 7.2. Market Share & Forecast
    • 7.2.1. By Type
    • 7.2.2. By Application
    • 7.2.3. By Distribution Channel
    • 7.2.4. By Country
  • 7.3. Europe: Country Analysis
    • 7.3.1. France Cut Flowers market Outlook.
      • 7.3.1.1. Market Size & Forecast
        • 7.3.1.1.1. By Value
      • 7.3.1.2. Market Share & Forecast
        • 7.3.1.2.1. By Type
        • 7.3.1.2.2. By Application
        • 7.3.1.2.3. By Distribution Channel
    • 7.3.2. Germany Cut Flowers market Outlook.
      • 7.3.2.1. Market Size & Forecast
        • 7.3.2.1.1. By Value
      • 7.3.2.2. Market Share & Forecast
        • 7.3.2.2.1. By Type
        • 7.3.2.2.2. By Application
        • 7.3.2.2.3. By Distribution Channel
    • 7.3.3. United Kingdom Cut Flowers market Outlook.
      • 7.3.3.1. Market Size & Forecast
        • 7.3.3.1.1. By Value
      • 7.3.3.2. Market Share & Forecast
        • 7.3.3.2.1. By Type
        • 7.3.3.2.2. By Application
        • 7.3.3.2.3. By Distribution Channel
    • 7.3.4. Italy Cut Flowers market Outlook.
      • 7.3.4.1. Market Size & Forecast
        • 7.3.4.1.1. By Value
      • 7.3.4.2. Market Share & Forecast
        • 7.3.4.2.1. By Type
        • 7.3.4.2.2. By Application
        • 7.3.4.2.3. By Distribution Channel
    • 7.3.5. Spain Cut Flowers market Outlook.
      • 7.3.5.1. Market Size & Forecast
        • 7.3.5.1.1. By Value
      • 7.3.5.2. Market Share & Forecast
        • 7.3.5.2.1. By Type
        • 7.3.5.2.2. By Application
        • 7.3.5.2.3. By Distribution Channel

8. North America Cut Flowers market Outlook.

  • 8.1. Market Size & Forecast
    • 8.1.1. By Value
  • 8.2. Market Share & Forecast
    • 8.2.1. By Type
    • 8.2.2. By Application
    • 8.2.3. By Distribution Channel
    • 8.2.4. By Country
  • 8.3. North America: Country Analysis
    • 8.3.1. United States Cut Flowers market Outlook.
      • 8.3.1.1. Market Size & Forecast
        • 8.3.1.1.1. By Value
      • 8.3.1.2. Market Share & Forecast
        • 8.3.1.2.1. By Type
        • 8.3.1.2.2. By Application
        • 8.3.1.2.3. By Distribution Channel
    • 8.3.2. Mexico Cut Flowers market Outlook.
      • 8.3.2.1. Market Size & Forecast
        • 8.3.2.1.1. By Value
      • 8.3.2.2. Market Share & Forecast
        • 8.3.2.2.1. By Type
        • 8.3.2.2.2. By Application
        • 8.3.2.2.3. By Distribution Channel
    • 8.3.3. Canada Cut Flowers market Outlook.
      • 8.3.3.1. Market Size & Forecast
        • 8.3.3.1.1. By Value
      • 8.3.3.2. Market Share & Forecast
        • 8.3.3.2.1. By Type
        • 8.3.3.2.2. By Application
        • 8.3.3.2.3. By Distribution Channel

9. South America Cut Flowers market Outlook.

  • 9.1. Market Size & Forecast
    • 9.1.1. By Value
  • 9.2. Market Share & Forecast
    • 9.2.1. By Type
    • 9.2.2. By Application
    • 9.2.3. By Distribution Channel
    • 9.2.4. By Country
  • 9.3. South America: Country Analysis
    • 9.3.1. Brazil Cut Flowers market Outlook.
      • 9.3.1.1. Market Size & Forecast
        • 9.3.1.1.1. By Value
      • 9.3.1.2. Market Share & Forecast
        • 9.3.1.2.1. By Type
        • 9.3.1.2.2. By Application
        • 9.3.1.2.3. By Distribution Channel
    • 9.3.2. Argentina Cut Flowers market Outlook.
      • 9.3.2.1. Market Size & Forecast
        • 9.3.2.1.1. By Value
      • 9.3.2.2. Market Share & Forecast
        • 9.3.2.2.1. By Type
        • 9.3.2.2.2. By Application
        • 9.3.2.2.3. By Distribution Channel
    • 9.3.3. Colombia Cut Flowers market Outlook.
      • 9.3.3.1. Market Size & Forecast
        • 9.3.3.1.1. By Value
      • 9.3.3.2. Market Share & Forecast
        • 9.3.3.2.1. By Type
        • 9.3.3.2.2. By Application
        • 9.3.3.2.3. By Distribution Channel

10. Middle East and Africa Cut Flowers market Outlook.

  • 10.1. Market Size & Forecast
    • 10.1.1. By Value
  • 10.2. Market Share & Forecast
    • 10.2.1. By Type
    • 10.2.2. By Application
    • 10.2.3. By Distribution Channel
    • 10.2.4. By Country
  • 10.3. MEA: Country Analysis
    • 10.3.1. South Africa Cut Flowers market Outlook.
      • 10.3.1.1. Market Size & Forecast
        • 10.3.1.1.1. By Value
      • 10.3.1.2. Market Share & Forecast
        • 10.3.1.2.1. By Type
        • 10.3.1.2.2. By Application
        • 10.3.1.2.3. By Distribution Channel
    • 10.3.2. Saudi Arabia Cut Flowers market Outlook.
      • 10.3.2.1. Market Size & Forecast
        • 10.3.2.1.1. By Value
      • 10.3.2.2. Market Share & Forecast
        • 10.3.2.2.1. By Type
        • 10.3.2.2.2. By Application
        • 10.3.2.2.3. By Distribution Channel
    • 10.3.3. UAE Cut Flowers market Outlook.
      • 10.3.3.1. Market Size & Forecast
        • 10.3.3.1.1. By Value
      • 10.3.3.2. Market Share & Forecast
        • 10.3.3.2.1. By Type
        • 10.3.3.2.2. By Application
        • 10.3.3.2.3. By Distribution Channel
    • 10.3.4. Kuwait Cut Flowers market Outlook.
      • 10.3.4.1. Market Size & Forecast
        • 10.3.4.1.1. By Value
      • 10.3.4.2. Market Share & Forecast
        • 10.3.4.2.1. By Type
        • 10.3.4.2.2. By Application
        • 10.3.4.2.3. By Distribution Channel

11. Market Dynamics

  • 11.1. Drivers
  • 11.2. Challenges

12. Market Trends & Developments

  • 12.1. Recent Developments
  • 12.2. Mergers & Acquisitions
  • 12.3. Product Developments

13. Competitive Landscape

  • 13.1. Dummen Orange
    • 13.1.1. Business Overview
    • 13.1.2. Company Snapshot
    • 13.1.3. Products & Services
    • 13.1.4. Financials (As Reported)
    • 13.1.5. Recent Developments
    • 13.1.6. Key Personnel Details
    • 13.1.7. SWOT Analysis
  • 13.2. Danziger Group
  • 13.3. Dos Gringos LLC
  • 13.4. Esmeralda Farms
  • 13.5. Flamingo
  • 13.6. Florance Flora
  • 13.7. Karen Roses Company
  • 13.8. Marginpar BV
  • 13.9. Multiflora
  • 13.10. Rosebud Limited

14. Strategic Recommendations

15. About Us & Disclaimer