天然護膚品市場－全球產業規模、佔有率、趨勢、機會和預測，按產品類型（臉部護理、身體護理）、按配銷通路（線上、線下）、按地區和競爭情況，2020-2030 年預測

2024年，全球天然保養品市場規模達75.1億美元，預計2030年將達111.6億美元，複合年成長率達6.82%。這一成長主要源於消費者對合成化學品不良影響的認知不斷提高，以及消費者對清潔、永續美容解決方案的青睞。消費者對植物性、有機成分以及對環境影響較小的產品表現出強烈的偏好。社群媒體、注重健康的生活方式以及監管機構對透明度和環保實踐的支持，進一步推動了清潔美容的普及。北美和亞太地區在清潔美容的採用方面處於領先地位，而電商和小眾零售商的興起則提升了清潔美容的全球可及性。

關鍵市場促進因素

消費者對有害化學物質和皮膚健康的認知不斷提高

主要市場挑戰

缺乏標準化和監管清晰度

主要市場趨勢

清潔美容和成分透明度日益普及

目錄

第1章：簡介

第2章：研究方法

第3章：執行摘要

第4章：顧客之聲

第5章：全球天然保養品市場展望

• 市場規模和預測
  • 按價值
• 市場佔有率和預測
  • 依產品類型（臉部護理、身體護理）
  • 依配銷通路（線上、線下）
  • 按地區
  • 按公司分類（2024）
• 市場地圖

第6章：北美天然保養品市場展望

• 市場規模和預測
• 市場佔有率和預測
• 北美：國家分析
  • 美國
  • 加拿大
  • 墨西哥

第7章：歐洲天然保養品市場展望

• 市場規模和預測
• 市場佔有率和預測
• 歐洲：國家分析
  • 法國
  • 德國
  • 西班牙
  • 義大利
  • 英國

第8章：亞太天然保養品市場展望

• 市場規模和預測
• 市場佔有率和預測
• 亞太地區：國家分析
  • 中國
  • 日本
  • 印度
  • 越南
  • 韓國

第9章：中東和非洲天然保養品市場展望

• 市場規模和預測
• 市場佔有率和預測
• MEA：國家分析
  • 南非
  • 沙烏地阿拉伯
  • 阿拉伯聯合大公國
  • 土耳其

第10章：南美洲天然保養品市場展望

• 市場規模和預測
• 市場佔有率和預測
• 南美洲：國家分析
  • 巴西
  • 阿根廷
  • 哥倫比亞

第 11 章：市場動態

• 驅動程式
• 挑戰

第 12 章：市場趨勢與發展

• 合併與收購（如有）
• 產品發布（如有）
• 最新動態

第13章：干擾：衝突、流行病與貿易壁壘

第 14 章：波特五力分析

• 產業競爭
• 新進入者的潛力
• 供應商的力量
• 顧客的力量
• 替代產品的威脅

第 15 章：競爭格局

• 公司簡介
  • Procter & Gamble
  • The Estee Lauder Companies Inc.
  • Mama Earth
  • Unilever
  • The Clorox Company
  • Honest Co.
  • The Body Shop
  • L'Oreal
  • FOM London Skincare
  • Bloomtown

第 16 章：策略建議

第17章調查會社について,免責事項

The Global Natural Skin Care Products Market was valued at USD 7.51 Billion in 2024 and is projected to reach USD 11.16 Billion by 2030, growing at a CAGR of 6.82%. This growth is fueled by increasing consumer awareness of the adverse effects of synthetic chemicals and a shift toward clean, sustainable beauty solutions. Consumers are showing a strong preference for plant-based, organic ingredients and products with minimal environmental impact. The popularity of clean beauty is being driven further by social media, health-conscious lifestyles, and support from regulatory bodies encouraging transparency and eco-friendly practices. North America and Asia-Pacific are leading in adoption, with e-commerce and niche retailers improving global accessibility.

Key Market Drivers

Rising Consumer Awareness About Harmful Chemicals and Skin Health

The increasing awareness among consumers regarding the potential risks associated with synthetic ingredients is a major factor driving the natural skin care products market. Common chemical compounds like parabens, phthalates, and sulfates are being scrutinized for their links to allergies, hormonal imbalances, and other health concerns. This awareness has sparked a widespread shift toward plant-based and naturally derived products, perceived as gentler and safer for the skin. Moreover, conditions such as eczema and psoriasis, often aggravated by harsh synthetic agents, are leading consumers to seek out natural alternatives. The clean beauty movement and access to educational content on digital platforms have empowered consumers to make more informed choices. As a result, brands are responding with increased transparency in labeling and ingredient sourcing to meet evolving expectations around safety and skin wellness.

Key Market Challenges

Lack of Standardization and Regulatory Clarity

A major challenge hindering the growth of the natural skin care products market is the absence of uniform global standards defining what constitutes "natural," "organic," or "clean" skincare. This regulatory ambiguity allows for inconsistent labeling and opens the door to greenwashing, where brands market products as natural despite containing synthetic elements. Regional certification systems like USDA Organic, COSMOS, and ECOCERT offer some guidance, but no universally accepted benchmark exists, making it difficult for consumers to evaluate authenticity. As a result, building trust becomes more expensive for brands that adhere to clean-label principles, especially smaller companies that cannot afford third-party certification. This lack of clarity continues to pose a barrier to wider consumer adoption and market transparency.

Key Market Trends

Rising Popularity of Clean Beauty and Ingredient Transparency

A dominant trend in the natural skin care market is the increasing preference for clean beauty, which emphasizes ingredient transparency, safety, and environmental responsibility. Consumers-particularly millennials and Gen Z-are actively choosing products free from harmful additives and focused on ethical sourcing. Brands are now prioritizing natural ingredients such as aloe vera, turmeric, green tea, and niacinamide, which offer multiple skincare benefits. There is also growing demand for minimalistic skincare routines, where multifunctional products reduce chemical exposure while enhancing efficacy. Third-party certifications like COSMOS and EWG Verified are gaining relevance as consumers seek proof of product claims. Clean beauty has thus become both a value proposition and a brand identity, influencing formulation, marketing, and supply chain strategies across the skincare industry.

Key Market Players

• Procter & Gamble
• The Estee Lauder Companies Inc.
• Mama Earth
• Unilever
• The Clorox Company
• Honest Co.
• The Body Shop
• L'Oreal
• FOM London Skincare
• Bloomtown

Report Scope:

In this report, the Global Natural Skin Care Products Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

Natural Skin Care Products Market, By Product Type:

• Facial Care
• Body Care

Natural Skin Care Products Market, By Distribution Channel:

• Online
• Offline

Natural Skin Care Products Market, By Region:

• North America
  • United States
  • Canada
  • Mexico
• Europe
  • France
  • United Kingdom
  • Italy
  • Germany
  • Spain
• Asia-Pacific
  • China
  • Japan
  • India
  • South Korea
  • Vietnam
• South America
  • Argentina
  • Colombia
  • Brazil
• Middle East & Africa
  • South Africa
  • Saudi Arabia
  • UAE
  • Turkey

Competitive Landscape

Company Profiles: Detailed analysis of the major companies presents in the Global Natural Skin Care Products Market.

Available Customizations:

Global Natural Skin Care Products Market report with the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report:

Company Information

• Detailed analysis and profiling of additional market players (up to five).

Table of Contents

1. Introduction

• 1.1. Market Overview
• 1.2. Key Highlights of the Report
• 1.3. Market Coverage
• 1.4. Market Segments Covered
• 1.5. Research Tenure Considered

2. Research Methodology

• 2.1. Methodology Landscape
• 2.2. Objective of the Study
• 2.3. Baseline Methodology
• 2.4. Formulation of the Scope
• 2.5. Assumptions and Limitations
• 2.6. Sources of Research
• 2.7. Approach for the Market Study
• 2.8. Methodology Followed for Calculation of Market Size & Market Shares
• 2.9. Forecasting Methodology

3. Executive Summary

• 3.1. Overview of the Market
• 3.2. Overview of Key Market Segmentations
• 3.3. Overview of Key Market Players
• 3.4. Overview of Key Regions
• 3.5. Overview of Market Drivers, Challenges, and Trends

4. Voice of Customer

• 4.1. Brand Awareness
• 4.2. Factor Influencing Purchase Decision

5. Global Natural Skin Care Products Market Outlook

• 5.1. Market Size & Forecast
  • 5.1.1. By Value
• 5.2. Market Share & Forecast
  • 5.2.1. By Product Type (Facial Care, Body Care)
  • 5.2.2. By Distribution Channel (Online, Offline)
  • 5.2.3. By Region
  • 5.2.4. By Company (2024)
• 5.3. Market Map

6. North America Natural Skin Care Products Market Outlook

• 6.1. Market Size & Forecast
  • 6.1.1. By Value
• 6.2. Market Share & Forecast
  • 6.2.1. By Product Type
  • 6.2.2. By Distribution Channel
  • 6.2.3. By Country
• 6.3. North America: Country Analysis
  • 6.3.1. United States Natural Skin Care Products Market Outlook
    • 6.3.1.1. Market Size & Forecast
      • 6.3.1.1.1. By Value
    • 6.3.1.2. Market Share & Forecast
      • 6.3.1.2.1. By Product Type
      • 6.3.1.2.2. By Distribution Channel
  • 6.3.2. Canada Natural Skin Care Products Market Outlook
    • 6.3.2.1. Market Size & Forecast
      • 6.3.2.1.1. By Value
    • 6.3.2.2. Market Share & Forecast
      • 6.3.2.2.1. By Product Type
      • 6.3.2.2.2. By Distribution Channel
  • 6.3.3. Mexico Natural Skin Care Products Market Outlook
    • 6.3.3.1. Market Size & Forecast
      • 6.3.3.1.1. By Value
    • 6.3.3.2. Market Share & Forecast
      • 6.3.3.2.1. By Product Type
      • 6.3.3.2.2. By Distribution Channel

7. Europe Natural Skin Care Products Market Outlook

• 7.1. Market Size & Forecast
  • 7.1.1. By Value
• 7.2. Market Share & Forecast
  • 7.2.1. By Product Type
  • 7.2.2. By Distribution Channel
  • 7.2.3. By Country
• 7.3. Europe: Country Analysis
  • 7.3.1. France Natural Skin Care Products Market Outlook
    • 7.3.1.1. Market Size & Forecast
      • 7.3.1.1.1. By Value
    • 7.3.1.2. Market Share & Forecast
      • 7.3.1.2.1. By Product Type
      • 7.3.1.2.2. By Distribution Channel
  • 7.3.2. Germany Natural Skin Care Products Market Outlook
    • 7.3.2.1. Market Size & Forecast
      • 7.3.2.1.1. By Value
    • 7.3.2.2. Market Share & Forecast
      • 7.3.2.2.1. By Product Type
      • 7.3.2.2.2. By Distribution Channel
  • 7.3.3. Spain Natural Skin Care Products Market Outlook
    • 7.3.3.1. Market Size & Forecast
      • 7.3.3.1.1. By Value
    • 7.3.3.2. Market Share & Forecast
      • 7.3.3.2.1. By Product Type
      • 7.3.3.2.2. By Distribution Channel
  • 7.3.4. Italy Natural Skin Care Products Market Outlook
    • 7.3.4.1. Market Size & Forecast
      • 7.3.4.1.1. By Value
    • 7.3.4.2. Market Share & Forecast
      • 7.3.4.2.1. By Product Type
      • 7.3.4.2.2. By Distribution Channel
  • 7.3.5. United Kingdom Natural Skin Care Products Market Outlook
    • 7.3.5.1. Market Size & Forecast
      • 7.3.5.1.1. By Value
    • 7.3.5.2. Market Share & Forecast
      • 7.3.5.2.1. By Product Type
      • 7.3.5.2.2. By Distribution Channel

8. Asia-Pacific Natural Skin Care Products Market Outlook

• 8.1. Market Size & Forecast
  • 8.1.1. By Value
• 8.2. Market Share & Forecast
  • 8.2.1. By Product Type
  • 8.2.2. By Distribution Channel
  • 8.2.3. By Country
• 8.3. Asia-Pacific: Country Analysis
  • 8.3.1.China Natural Skin Care Products Market Outlook
    • 8.3.1.1. Market Size & Forecast
      • 8.3.1.1.1. By Value
    • 8.3.1.2. Market Share & Forecast
      • 8.3.1.2.1. By Product Type
      • 8.3.1.2.2. By Distribution Channel
  • 8.3.2.Japan Natural Skin Care Products Market Outlook
    • 8.3.2.1. Market Size & Forecast
      • 8.3.2.1.1. By Value
    • 8.3.2.2. Market Share & Forecast
      • 8.3.2.2.1. By Product Type
      • 8.3.2.2.2. By Distribution Channel
  • 8.3.3. India Natural Skin Care Products Market Outlook
    • 8.3.3.1. Market Size & Forecast
      • 8.3.3.1.1. By Value
    • 8.3.3.2. Market Share & Forecast
      • 8.3.3.2.1. By Product Type
      • 8.3.3.2.2. By Distribution Channel
  • 8.3.4. Vietnam Natural Skin Care Products Market Outlook
    • 8.3.4.1. Market Size & Forecast
      • 8.3.4.1.1. By Value
    • 8.3.4.2. Market Share & Forecast
      • 8.3.4.2.1. By Product Type
      • 8.3.4.2.2. By Distribution Channel
  • 8.3.5. South Korea Natural Skin Care Products Market Outlook
    • 8.3.5.1. Market Size & Forecast
      • 8.3.5.1.1. By Value
    • 8.3.5.2. Market Share & Forecast
      • 8.3.5.2.1. By Product Type
      • 8.3.5.2.2. By Distribution Channel

9. Middle East & Africa Natural Skin Care Products Market Outlook

• 9.1. Market Size & Forecast
  • 9.1.1. By Value
• 9.2. Market Share & Forecast
  • 9.2.1. By Product Type
  • 9.2.2. By Distribution Channel
  • 9.2.3. By Country
• 9.3. MEA: Country Analysis
  • 9.3.1. South Africa Natural Skin Care Products Market Outlook
    • 9.3.1.1. Market Size & Forecast
      • 9.3.1.1.1. By Value
    • 9.3.1.2. Market Share & Forecast
      • 9.3.1.2.1. By Product Type
      • 9.3.1.2.2. By Distribution Channel
  • 9.3.2. Saudi Arabia Natural Skin Care Products Market Outlook
    • 9.3.2.1. Market Size & Forecast
      • 9.3.2.1.1. By Value
    • 9.3.2.2. Market Share & Forecast
      • 9.3.2.2.1. By Product Type
      • 9.3.2.2.2. By Distribution Channel
  • 9.3.3. UAE Natural Skin Care Products Market Outlook
    • 9.3.3.1. Market Size & Forecast
      • 9.3.3.1.1. By Value
    • 9.3.3.2. Market Share & Forecast
      • 9.3.3.2.1. By Product Type
      • 9.3.3.2.2. By Distribution Channel
  • 9.3.4. Turkey Natural Skin Care Products Market Outlook
    • 9.3.4.1. Market Size & Forecast
      • 9.3.4.1.1. By Value
    • 9.3.4.2. Market Share & Forecast
      • 9.3.4.2.1. By Product Type
      • 9.3.4.2.2. By Distribution Channel

10. South America Natural Skin Care Products Market Outlook

• 10.1. Market Size & Forecast
  • 10.1.1. By Value
• 10.2. Market Share & Forecast
  • 10.2.1. By Product Type
  • 10.2.2. By Distribution Channel
  • 10.2.3. By Country
• 10.3. South America: Country Analysis
  • 10.3.1. Brazil Natural Skin Care Products Market Outlook
    • 10.3.1.1. Market Size & Forecast
      • 10.3.1.1.1. By Value
    • 10.3.1.2. Market Share & Forecast
      • 10.3.1.2.1. By Product Type
      • 10.3.1.2.2. By Distribution Channel
  • 10.3.2. Argentina Natural Skin Care Products Market Outlook
    • 10.3.2.1. Market Size & Forecast
      • 10.3.2.1.1. By Value
    • 10.3.2.2. Market Share & Forecast
      • 10.3.2.2.1. By Product Type
      • 10.3.2.2.2. By Distribution Channel
  • 10.3.3. Colombia Natural Skin Care Products Market Outlook
    • 10.3.3.1. Market Size & Forecast
      • 10.3.3.1.1. By Value
    • 10.3.3.2. Market Share & Forecast
      • 10.3.3.2.1. By Product Type
      • 10.3.3.2.2. By Distribution Channel

11. Market Dynamics

• 11.1. Drivers
• 11.2. Challenges

12. Market Trends & Developments

• 12.1. Merger & Acquisition (If Any)
• 12.2. Product Launches (If Any)
• 12.3. Recent Developments

13. Disruptions: Conflicts, Pandemics and Trade Barriers

14. Porters Five Forces Analysis

• 14.1. Competition in the Industry
• 14.2. Potential of New Entrants
• 14.3. Power of Suppliers
• 14.4. Power of Customers
• 14.5. Threat of Substitute Products

15. Competitive Landscape

• 15.1. Company Profiles
  • 15.1.1. Procter & Gamble
    • 15.1.1.1. Business Overview
    • 15.1.1.2. Company Snapshot
    • 15.1.1.3. Products & Services
    • 15.1.1.4. Financials (As Per Availability)
    • 15.1.1.5. Key Market Focus & Geographical Presence
    • 15.1.1.6. Recent Developments
    • 15.1.1.7. Key Management Personnel
  • 15.1.2. The Estee Lauder Companies Inc.
  • 15.1.3. Mama Earth
  • 15.1.4. Unilever
  • 15.1.5. The Clorox Company
  • 15.1.6. Honest Co.
  • 15.1.7. The Body Shop
  • 15.1.8. L'Oreal
  • 15.1.9. FOM London Skincare
  • 15.1.10. Bloomtown

16. Strategic Recommendations

17. About Us & Disclaimer