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市場調查報告書
商品編碼
1714428

米洗髮皂市場－全球產業規模、佔有率、趨勢、機會和預測（按性質、按髮質、按配銷通路、按地區和競爭），2020-2030 年預測

Rice Shampoo Bar Market - Global Industry Size, Share, Trends, Opportunity and Forecast, By Nature, By Hair Type, By Distribution Channel, By Region & Competition, 2020-2030F
出版日期: | 出版商: TechSci Research | 英文 182 Pages | 商品交期: 2-3個工作天內

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簡介目錄

2024 年全球米洗髮皂市場價值為 10.2 億美元，預計到 2030 年將達到 17.6 億美元，預測期內複合年成長率為 7.76%。這種成長主要得益於消費者對永續和環保美容解決方案的興趣日益濃厚。隨著環境問題的加劇，越來越多的人不再使用塑膠包裝的液體洗髮精，而是轉向使用米洗髮精等固體替代品，以幫助減少浪費。米水和米糠油等源自米的成分因其滋養、強化和改善頭髮外觀的功效而越來越受歡迎。這些產品吸引了尋求無化學成分、天然護髮選擇的消費者。此外，對緊湊型、旅行友善和多功能產品的需求不斷成長，進一步支持了市場擴張。隨著人們對米對頭髮益處的認知不斷提高，米市場在已開發地區和新興地區的發展勢頭持續增強。

市場概覽
預測期 2026-2030
2024年市場規模 10.2億美元
2030年市場規模 17.6億美元
2025-2030 年複合年成長率 7.76%
成長最快的領域 線上
最大的市場 亞太

關鍵市場促進因素

護髮解決方案的創新

主要市場挑戰

消費者缺乏意識

主要市場趨勢

對永續和環保包裝的需求不斷成長

目錄

第1章：簡介

第2章：研究方法

第3章：執行摘要

第4章：客戶之聲分析

  • 品牌知名度
  • 影響購買決策的因素

第5章：全球米洗髮皂市場展望

  • 市場規模和預測
    • 按價值
  • 市場佔有率和預測
    • 自然（有機，常規）
    • 依髮質分類（乾性、油性、捲性、染髮、中性）
    • 依配銷通路（超商及大賣場、專賣店、網路、其他）
    • 按地區
    • 按公司分類（2024）
  • 市場地圖

第6章：北美米洗髮皂市場展望

  • 市場規模和預測
  • 市場佔有率和預測
  • 北美：國家分析
    • 美國
    • 加拿大
    • 墨西哥

第7章：歐洲米洗髮精市場展望

  • 市場規模和預測
  • 市場佔有率和預測
  • 歐洲：國家分析
    • 法國
    • 德國
    • 西班牙
    • 義大利
    • 英國

第8章：亞太米洗髮皂市場展望

  • 市場規模和預測
  • 市場佔有率和預測
  • 亞太地區：國家分析
    • 中國
    • 日本
    • 印度
    • 澳洲
    • 韓國

第9章：中東和非洲米洗髮皂市場展望

  • 市場規模和預測
  • 市場佔有率和預測
  • MEA：國家分析
    • 南非
    • 沙烏地阿拉伯
    • 阿拉伯聯合大公國
    • 土耳其

第10章：南美洲米洗髮皂市場展望

  • 市場規模和預測
  • 市場佔有率和預測
  • 南美洲：國家分析
    • 巴西
    • 阿根廷
    • 哥倫比亞

第 11 章：市場動態

  • 驅動程式
  • 挑戰

第 12 章：市場趨勢與發展

  • 合併與收購（如有）
  • 產品發布（如有）
  • 最新動態

第 13 章：波特五力分析

  • 產業競爭
  • 新進入者的潛力
  • 供應商的力量
  • 顧客的力量
  • 替代產品的威脅

第 14 章：競爭格局

  • 公司簡介
    • Viori Beauty LLC
    • Kitsch
    • Yao Secret
    • Terra Mistica
    • Seek Bamboo
    • Airnex
    • KinKind Limited
    • Clean Earth Soap Company
    • Sunday's Company
    • Okoboji Soap Company

第 15 章：策略建議

第16章調查會社について,免責事項

簡介目錄
Product Code: 28373

The Global Rice Shampoo Bar Market was valued at USD 1.02 billion in 2024 and is projected to reach USD 1.76 billion by 2030, growing at a CAGR of 7.76% during the forecast period. This growth is primarily driven by increasing consumer interest in sustainable and eco-conscious beauty solutions. As environmental concerns intensify, more individuals are moving away from plastic-packaged liquid shampoos and turning toward solid alternatives like rice shampoo bars, which help minimize waste. Rice-derived ingredients, such as rice water and rice bran oil, are gaining popularity for their ability to nourish, strengthen, and enhance the appearance of hair. These products appeal to consumers seeking chemical-free, natural hair care options. In addition, rising demand for compact, travel-friendly, and multi-functional products is further supporting market expansion. As awareness of rice's hair benefits grows, the market continues to gain momentum across both developed and emerging regions.

Market Overview
Forecast Period2026-2030
Market Size 2024USD 1.02 Billion
Market Size 2030USD 1.76 Billion
CAGR 2025-20307.76%
Fastest Growing SegmentOnline
Largest MarketAsia-Pacific

Key Market Drivers

Innovation in Hair Care Solution

Innovation in hair care solutions is a major factor driving the growth of the global rice shampoo bar market. As consumers seek effective natural alternatives to conventional liquid shampoos, brands are responding with advanced formulations utilizing rice-based components like rice water and rice bran oil. These ingredients are known for their benefits in improving hair texture, reducing frizz, promoting strength, and enhancing shine. Innovative offerings are increasingly designed to cater to specific hair types and concerns such as dryness, oiliness, or damage, broadening their appeal. In addition, advancements in production processes have led to improved shampoo bar texture, usability, and longevity. Multi-functional variants that combine cleansing, moisturizing, and scalp care are also gaining traction. These continuous innovations in formulation and application not only meet evolving consumer expectations but also help strengthen the positioning of rice shampoo bars as a reliable, sustainable, and versatile hair care option.

Key Market Challenges

Lack of Awareness Among Consumers

Limited consumer awareness remains a significant barrier in the growth of the global rice shampoo bar market. Despite offering eco-friendly, nutrient-rich, and chemical-free benefits, rice shampoo bars are still relatively unfamiliar to many potential users. Conventional liquid shampoos continue to dominate retail shelves, and consumers may hesitate to adopt solid shampoos due to uncertainty around usage, storage, and efficacy. Additionally, concerns over lather production, product residue, and compatibility with different hair types can deter adoption. In some markets, limited brand visibility and insufficient product education further restrict market penetration. Misconceptions and knowledge gaps highlight the need for targeted awareness efforts by manufacturers. To address this challenge, companies are focusing on educational campaigns, tutorials, and influencer partnerships to better inform and engage consumers. Building trust and understanding around product functionality is essential to encouraging trial and fostering long-term customer adoption.

Key Market Trends

Growing Demand for Sustainable & Eco-Friendly Packaging

A prominent trend shaping the global rice shampoo bar market is the rising consumer demand for sustainable and eco-friendly packaging solutions. According to recent studies, as of 2024, nearly 60-70% of consumers are willing to pay more for sustainably packaged products. As environmental consciousness grows, shampoo bars are gaining favor for their plastic-free, minimal packaging-typically using biodegradable, recyclable, or compostable materials. This aligns with broader zero-waste movements and consumer preferences for reducing single-use plastic. The solid form of rice shampoo bars also allows for lower packaging requirements and more efficient shipping, further reducing environmental impact. In parallel, these bars often contain organic and non-toxic ingredients, enhancing their appeal among consumers seeking safe and ethical hair care solutions. As sustainability continues to influence purchasing behavior, the emphasis on eco-conscious packaging and product design is expected to significantly contribute to the ongoing growth of the rice shampoo bar market.

Key Market Players

  • Viori Beauty LLC
  • Kitsch
  • Yao Secret
  • TERRA MISTICA
  • Seek Bamboo
  • Airnex
  • KinKind Limited
  • Clean Earth Soap Company
  • Sunday's Company
  • Okoboji Soap Company

Report Scope:

In this report, the Global Rice Shampoo Bar Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

Rice Shampoo Bar Market, By Nature:

  • Organic
  • Regular

Rice Shampoo Bar Market, By Hair Type:

  • Dry
  • Oily
  • Curly
  • Color-Treated
  • Normal

Rice Shampoo Bar Market, By Distribution Channel:

  • Supermarket & Hypermarket
  • Specialty Stores
  • Online
  • Others

Rice Shampoo Bar Market, By Region:

  • North America
    • United States
    • Canada
    • Mexico
  • Asia-Pacific
    • China
    • Japan
    • India
    • Australia
    • South Korea
  • Europe
    • France
    • United Kingdom
    • Italy
    • Germany
    • Spain
  • South America
    • Argentina
    • Colombia
    • Brazil
  • Middle East & Africa
    • South Africa
    • Saudi Arabia
    • UAE
    • Turkey

Competitive Landscape

Company Profiles: Detailed analysis of the major companies presents in the Global Rice Shampoo Bar Market.

Available Customizations:

Global Rice Shampoo Bar Market report with the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report:

Company Information

  • Detailed analysis and profiling of additional market players (up to five).

Table of Contents

1. Introduction

  • 1.1. Product Overview
  • 1.2. Key Highlights of the Report
  • 1.3. Market Coverage
  • 1.4. Market Segments Covered
  • 1.5. Research Tenure Considered

2. Research Methodology

  • 2.1. Methodology Landscape
  • 2.2. Objective of the Study
  • 2.3. Baseline Methodology
  • 2.4. Formulation of the Scope
  • 2.5. Assumptions and Limitations
  • 2.6. Sources of Research
  • 2.7. Approach for the Market Study
  • 2.8. Methodology Followed for Calculation of Market Size & Market Shares
  • 2.9. Forecasting Methodology

3. Executive Summary

  • 3.1. Overview of the Market
  • 3.2. Overview of Key Market Segmentations
  • 3.3. Overview of Key Market Players
  • 3.4. Overview of Key Regions
  • 3.5. Overview of Market Drivers, Challenges, and Trends

4. Voice of Customer Analysis

  • 4.1. Brand Awareness
  • 4.2. Factor Influencing Purchasing Decision

5. Global Rice Shampoo Bar Market Outlook

  • 5.1. Market Size & Forecast
    • 5.1.1. By Value
  • 5.2. Market Share & Forecast
    • 5.2.1. By Nature (Organic, Regular)
    • 5.2.2. By Hair Type (Dry, Oily, Curly, Color-Treated, Normal)
    • 5.2.3. By Distribution Channel (Supermarket & Hypermarket, Specialty Stores, Online, Others)
    • 5.2.4. By Region
    • 5.2.5. By Company (2024)
  • 5.3. Market Map

6. North America Rice Shampoo Bar Market Outlook

  • 6.1. Market Size & Forecast
    • 6.1.1. By Value
  • 6.2. Market Share & Forecast
    • 6.2.1. By Nature
    • 6.2.2. By Hair Type
    • 6.2.3. By Distribution Channel
    • 6.2.4. By Country
  • 6.3. North America: Country Analysis
    • 6.3.1. United States Rice Shampoo Bar Market Outlook
      • 6.3.1.1. Market Size & Forecast
        • 6.3.1.1.1. By Value
      • 6.3.1.2. Market Share & Forecast
        • 6.3.1.2.1. By Nature
        • 6.3.1.2.2. By Hair Type
        • 6.3.1.2.3. By Distribution Channel
    • 6.3.2. Canada Rice Shampoo Bar Market Outlook
      • 6.3.2.1. Market Size & Forecast
        • 6.3.2.1.1. By Value
      • 6.3.2.2. Market Share & Forecast
        • 6.3.2.2.1. By Nature
        • 6.3.2.2.2. By Hair Type
        • 6.3.2.2.3. By Distribution Channel
    • 6.3.3. Mexico Rice Shampoo Bar Market Outlook
      • 6.3.3.1. Market Size & Forecast
        • 6.3.3.1.1. By Value
      • 6.3.3.2. Market Share & Forecast
        • 6.3.3.2.1. By Nature
        • 6.3.3.2.2. By Hair Type
        • 6.3.3.2.3. By Distribution Channel

7. Europe Rice Shampoo Bar Market Outlook

  • 7.1. Market Size & Forecast
    • 7.1.1. By Value
  • 7.2. Market Share & Forecast
    • 7.2.1. By Nature
    • 7.2.2. By Hair Type
    • 7.2.3. By Distribution Channel
    • 7.2.4. By Country
  • 7.3. Europe: Country Analysis
    • 7.3.1. France Rice Shampoo Bar Market Outlook
      • 7.3.1.1. Market Size & Forecast
        • 7.3.1.1.1. By Value
      • 7.3.1.2. Market Share & Forecast
        • 7.3.1.2.1. By Nature
        • 7.3.1.2.2. By Hair Type
        • 7.3.1.2.3. By Distribution Channel
    • 7.3.2. Germany Rice Shampoo Bar Market Outlook
      • 7.3.2.1. Market Size & Forecast
        • 7.3.2.1.1. By Value
      • 7.3.2.2. Market Share & Forecast
        • 7.3.2.2.1. By Nature
        • 7.3.2.2.2. By Hair Type
        • 7.3.2.2.3. By Distribution Channel
    • 7.3.3. Spain Rice Shampoo Bar Market Outlook
      • 7.3.3.1. Market Size & Forecast
        • 7.3.3.1.1. By Value
      • 7.3.3.2. Market Share & Forecast
        • 7.3.3.2.1. By Nature
        • 7.3.3.2.2. By Hair Type
        • 7.3.3.2.3. By Distribution Channel
    • 7.3.4. Italy Rice Shampoo Bar Market Outlook
      • 7.3.4.1. Market Size & Forecast
        • 7.3.4.1.1. By Value
      • 7.3.4.2. Market Share & Forecast
        • 7.3.4.2.1. By Nature
        • 7.3.4.2.2. By Hair Type
        • 7.3.4.2.3. By Distribution Channel
    • 7.3.5. United Kingdom Rice Shampoo Bar Market Outlook
      • 7.3.5.1. Market Size & Forecast
        • 7.3.5.1.1. By Value
      • 7.3.5.2. Market Share & Forecast
        • 7.3.5.2.1. By Nature
        • 7.3.5.2.2. By Hair Type
        • 7.3.5.2.3. By Distribution Channel

8. Asia-Pacific Rice Shampoo Bar Market Outlook

  • 8.1. Market Size & Forecast
    • 8.1.1. By Value
  • 8.2. Market Share & Forecast
    • 8.2.1. By Nature
    • 8.2.2. By Hair Type
    • 8.2.3. By Distribution Channel
    • 8.2.4. By Country
  • 8.3. Asia-Pacific: Country Analysis
    • 8.3.1. China Rice Shampoo Bar Market Outlook
      • 8.3.1.1. Market Size & Forecast
        • 8.3.1.1.1. By Value
      • 8.3.1.2. Market Share & Forecast
        • 8.3.1.2.1. By Nature
        • 8.3.1.2.2. By Hair Type
        • 8.3.1.2.3. By Distribution Channel
    • 8.3.2. Japan Rice Shampoo Bar Market Outlook
      • 8.3.2.1. Market Size & Forecast
        • 8.3.2.1.1. By Value
      • 8.3.2.2. Market Share & Forecast
        • 8.3.2.2.1. By Nature
        • 8.3.2.2.2. By Hair Type
        • 8.3.2.2.3. By Distribution Channel
    • 8.3.3. India Rice Shampoo Bar Market Outlook
      • 8.3.3.1. Market Size & Forecast
        • 8.3.3.1.1. By Value
      • 8.3.3.2. Market Share & Forecast
        • 8.3.3.2.1. By Nature
        • 8.3.3.2.2. By Hair Type
        • 8.3.3.2.3. By Distribution Channel
    • 8.3.4. Australia Rice Shampoo Bar Market Outlook
      • 8.3.4.1. Market Size & Forecast
        • 8.3.4.1.1. By Value
      • 8.3.4.2. Market Share & Forecast
        • 8.3.4.2.1. By Nature
        • 8.3.4.2.2. By Hair Type
        • 8.3.4.2.3. By Distribution Channel
    • 8.3.5. South Korea Rice Shampoo Bar Market Outlook
      • 8.3.5.1. Market Size & Forecast
        • 8.3.5.1.1. By Value
      • 8.3.5.2. Market Share & Forecast
        • 8.3.5.2.1. By Nature
        • 8.3.5.2.2. By Hair Type
        • 8.3.5.2.3. By Distribution Channel

9. Middle East & Africa Rice Shampoo Bar Market Outlook

  • 9.1. Market Size & Forecast
    • 9.1.1. By Value
  • 9.2. Market Share & Forecast
    • 9.2.1. By Nature
    • 9.2.2. By Hair Type
    • 9.2.3. By Distribution Channel
    • 9.2.4. By Country
  • 9.3. MEA: Country Analysis
    • 9.3.1. South Africa Rice Shampoo Bar Market Outlook
      • 9.3.1.1. Market Size & Forecast
        • 9.3.1.1.1. By Value
      • 9.3.1.2. Market Share & Forecast
        • 9.3.1.2.1. By Nature
        • 9.3.1.2.2. By Hair Type
        • 9.3.1.2.3. By Distribution Channel
    • 9.3.2. Saudi Arabia Rice Shampoo Bar Market Outlook
      • 9.3.2.1. Market Size & Forecast
        • 9.3.2.1.1. By Value
      • 9.3.2.2. Market Share & Forecast
        • 9.3.2.2.1. By Nature
        • 9.3.2.2.2. By Hair Type
        • 9.3.2.2.3. By Distribution Channel
    • 9.3.3. UAE Rice Shampoo Bar Market Outlook
      • 9.3.3.1. Market Size & Forecast
        • 9.3.3.1.1. By Value
      • 9.3.3.2. Market Share & Forecast
        • 9.3.3.2.1. By Nature
        • 9.3.3.2.2. By Hair Type
        • 9.3.3.2.3. By Distribution Channel
    • 9.3.4. Turkey Rice Shampoo Bar Market Outlook
      • 9.3.4.1. Market Size & Forecast
        • 9.3.4.1.1. By Value
      • 9.3.4.2. Market Share & Forecast
        • 9.3.4.2.1. By Nature
        • 9.3.4.2.2. By Hair Type
        • 9.3.4.2.3. By Distribution Channel

10. South America Rice Shampoo Bar Market Outlook

  • 10.1. Market Size & Forecast
    • 10.1.1. By Value
  • 10.2. Market Share & Forecast
    • 10.2.1. By Nature
    • 10.2.2. By Hair Type
    • 10.2.3. By Distribution Channel
    • 10.2.4. By Country
  • 10.3. South America: Country Analysis
    • 10.3.1. Brazil Rice Shampoo Bar Market Outlook
      • 10.3.1.1. Market Size & Forecast
        • 10.3.1.1.1. By Value
      • 10.3.1.2. Market Share & Forecast
        • 10.3.1.2.1. By Nature
        • 10.3.1.2.2. By Hair Type
        • 10.3.1.2.3. By Distribution Channel
    • 10.3.2. Argentina Rice Shampoo Bar Market Outlook
      • 10.3.2.1. Market Size & Forecast
        • 10.3.2.1.1. By Value
      • 10.3.2.2. Market Share & Forecast
        • 10.3.2.2.1. By Nature
        • 10.3.2.2.2. By Hair Type
        • 10.3.2.2.3. By Distribution Channel
    • 10.3.3. Colombia Rice Shampoo Bar Market Outlook
      • 10.3.3.1. Market Size & Forecast
        • 10.3.3.1.1. By Value
      • 10.3.3.2. Market Share & Forecast
        • 10.3.3.2.1. By Nature
        • 10.3.3.2.2. By Hair Type
        • 10.3.3.2.3. By Distribution Channel

11. Market Dynamics

  • 11.1. Drivers
  • 11.2. Challenges

12. Market Trends & Developments

  • 12.1. Merger & Acquisition (If Any)
  • 12.2. Product Launches (If Any)
  • 12.3. Recent Developments

13. Porters Five Forces Analysis

  • 13.1. Competition in the Industry
  • 13.2. Potential of New Entrants
  • 13.3. Power of Suppliers
  • 13.4. Power of Customers
  • 13.5. Threat of Substitute Products

14. Competitive Landscape

  • 14.1. Company Profiles
    • 14.1.1. Viori Beauty LLC
      • 14.1.1.1. Business Overview
      • 14.1.1.2. Company Snapshot
      • 14.1.1.3. Products & Services
      • 14.1.1.4. Financials (As Per Availability)
      • 14.1.1.5. Key Market Focus & Geographical Presence
      • 14.1.1.6. Recent Developments
      • 14.1.1.7. Key Management Personnel
    • 14.1.2. Kitsch
    • 14.1.3. Yao Secret
    • 14.1.4. Terra Mistica
    • 14.1.5. Seek Bamboo
    • 14.1.6. Airnex
    • 14.1.7. KinKind Limited
    • 14.1.8. Clean Earth Soap Company
    • 14.1.9. Sunday's Company
    • 14.1.10. Okoboji Soap Company

15. Strategic Recommendations

16. About Us & Disclaimer