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市場調查報告書
商品編碼
1355242
抗妊娠紋產品市場 - 2018-2028 年全球產業規模、佔有率、趨勢、機會與預測,按產品類型、價格類別、按地區配銷通路、競爭細分Anti-Stretch Mark Products Market - Global Industry Size, Share, Trends, Opportunity, and Forecast, 2018-2028F Segmented By Product Type, By Price Category, By Distribution Channel By Region, Competition |
預計全球抗妊娠紋產品市場規模將在預測期內強勁成長。該市場受到多種因素的推動,例如醫療保健意識的提高、肥胖率上升導致的體重波動、皮膚相關過敏發生率的上升以及孕婦需求的增加。
全球抗妊娠紋產品市場範圍
抗妊娠紋產品是有效的配方,有助於減少疤痕和痕跡的出現。這些有機和無機製劑都可以直接塗在皮膚上。它們還滋養和滋潤皮膚,有助於增加膠原蛋白的合成和皮膚的彈性。這些產品的配方旨在減少腹部、乳房、臀部和身體其他部位的疤痕和痕跡,被稱為抗妊娠紋產品。抗妊娠紋產品富含滋養元素、抗氧化劑、維生素E和其他有機化合物,幫助皮膚恢復緊緻和彈性。它們可以增加膠原蛋白的合成並緩解皮膚搔癢。
市場概況 | |
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預測期 | 2024-2028 |
2022 年市場規模 | 13.2億美元 |
2028 年市場規模 | 17.4億美元 |
2023-2028 年複合年成長率 | 5.3% |
成長最快的細分市場 | 血清 |
最大的市場 | 亞太地區 |
早期的抗妊娠紋產品以乳霜和乳液的形式提供,但隨著顧客需求的增加,產品被製成各種形式,如身體奶油、精華液和按摩油。妊娠紋也稱為皮紋,任何年齡的男性和女性的皮膚上都可能出現。稱為妊娠紋 (SG) 的萎縮性線性疤痕是結締組織變化之一,主要發生在懷孕期間。抗妊娠紋產品用於減少妊娠紋的形成。
全球抗妊娠紋產品市場概況
隨著消費者越來越注重自己的外表並關注他們使用的產品的品質,抗妊娠紋產品的市場預計將會擴大。由於懷孕期間體重的波動,女性更擔心妊娠紋的出現。根據 Cosmetics & Bathroomries 的數據,86% 的美國人在青春期會出現妊娠紋,另一項研究發現,二分之一的女性在懷孕期間會出現妊娠紋。人們對優質個人護理和美容產品的日益關注,推動了對抗妊娠紋產品的需求。顧客投入更多的時間和金錢,透過使用抗妊娠紋產品、保濕產品和防曬產品等護膚產品來改善內在和外在的美麗。
此外,護膚品中天然和有機成分的需求不斷成長正在推動市場成長。製造商正在投入資金進行研究和創新,以提高護膚品的質地、成分和品質,這正在促進抗妊娠紋產品的市場擴張。
全球抗妊娠紋產品市場促進因素
妊娠紋形成最顯著的因素是年齡較小、遺傳、懷孕前後體重增加。對許多女性來說,妊娠紋會導致情緒和心理困擾。自信心問題可能源自於皮膚相關問題。例如,71%的法國女性聲稱擔心妊娠紋的出現。消費者可能會出現自我形象和焦慮的問題,因此抗妊娠紋產品的需求將會以更快的速度成長。此外,與疤痕治療手術相比,抗妊娠紋產品更便宜。因此,皮膚科醫師通常會建議抗妊娠紋產品用於妊娠期疤痕治療。
不健康生活方式的盛行和肥胖率的上升是預測期內推動市場成長的關鍵因素。飲食、體力活動量和遺傳等多種因素可能導致肥胖率增加。速食消費的增加可能直接導致體重增加和健康問題。一項研究顯示,2020年美國成人肥胖率預計為42.4%。根據美國疾病管制與預防中心(CDC)2021年的最新統計數據,每10個20歲和20歲以下的美國人中,就有超過十分之七的人肥胖。老年人要麼超重,要麼肥胖。因此,增加高熱量速食的消費可能會導致皮膚拉伸,從而導致對抗妊娠紋產品的需求增加。
全球抗妊娠紋產品市場趨勢
由於皮膚過敏和皮膚相關問題的發生率增加以及過度使用化學護膚品,對有機和天然妊娠紋產品的需求不斷增加。公司正在推出各種產品以保持市場競爭力。例如,2021年,Bio-Oil推出了Bio-Oil護膚油(天然)的天然版本,有助於滋潤皮膚並減少疤痕和妊娠紋的出現。天然油不含防腐劑、對羥基苯甲酸酯、香料、鄰苯二甲酸鹽、植物雌激素或類固醇。因此,有機和天然產品對於過敏和敏感皮膚的人來說既方便又安全。因此,這些因素在推動預測期內抗妊娠紋產品的需求方面發揮著重要作用。
全球抗妊娠紋產品市場挑戰
對於皮膚敏感的消費者來說,與抗妊娠紋產品相關的不良反應風險不斷增加,這對生產這些產品的公司來說是一個挑戰。抗妊娠紋產品含有可能引發某些人過敏反應的成分。例如,維他命A酸(通常以商品名 Retin-A 為人所知)可能會產生脫皮和發紅等副作用,因此不建議孕婦或哺乳期婦女使用。為了避免這種情況,護膚品通常會提供斑貼測試,以降低過敏反應的風險。因此,實施嚴格的政策和法規來規範護膚品中有害化學物質的使用,這可能對防妊娠紋產品市場構成挑戰。
市場機會
幾家知名公司和眾多新創公司構成了市場的主要參與者。該行業的製造商越來越關注行銷活動、包裝、標籤和產品創新等各種因素,因為這些是建立公司形象和提升公司品牌知名度的重要因素。例如,2020年,印度頂級健康品牌之一喜馬拉雅藥品公司擴大了喜馬拉雅母嬰護理類別的產品組合。喜馬拉雅妊娠紋油和霜是一種兩步驟護膚程序,旨在幫助媽媽們在懷孕期間和懷孕後減少妊娠紋的出現。因此,關鍵的市場機會包括強調透過併購、名人合作和產品發布來擴大全球影響力。
公司簡介
嬌韻詩集團、ET Browne Drug Co., Inc.、Basq Skin Care, Inc.、Weleda, Inc.、Dermaclara, LLC、Mama Mio Ltd、L'Oreal SA、Luxor Investments LLC (First Botany Cosmeceuticals)、Honasa Consumer Ltd. 、和喜馬拉雅環球控股有限公司是全球平台的主要市場參與者之一,引領全球抗妊娠紋產品市場的市場成長。
市場區隔:
抗妊娠紋產品市場依據產品類型、價格類別、配銷通路和地區進行細分。根據產品類型,市場分為乳霜、身體奶油、乳液、精華液和按摩油。根據價格類別,市場分為大眾市場和高階市場。根據配銷通路,市場分為大賣場/超市、藥局/藥局、專賣店、網路等。按地區分類,市場分為亞太地區、北美、歐洲、中東和非洲以及南美洲。
報告範圍:
競爭格局
公司概況:全球抗妊娠紋產品市場主要公司的詳細分析。
可用的客製化:
根據給定的市場資料,TechSci Research 可根據公司的具體需求提供客製化服務。該報告可以使用以下自訂選項:
公司資訊
(註:公司名單可依客戶要求客製化。)
Global Anti-Stretch Mark Products Market size is anticipated to project robust growth in the forecast period. The market is being driven by various factors such as rising healthcare awareness, fluctuation in weight due to increasing obesity rate, rising incidences of skin related allergies, and rising demand from pregnant women.
Global Anti-Stretch Mark Products Market Scope
Anti-Stretch mark products are effective formulations that help in reducing the appearance of scars and marks. These formulations, both organic and inorganic, can be applied directly to the skin. They additionally nourish & hydrate the skin and help in increasing collagen synthesis and elasticity of the skin. These products are formulated to reduce the appearance of scars and marks on the abdomen, breasts, hips, and other parts of the body and are referred to as anti-stretch mark products. The anti-stretch mark products are filled with nourishing elements, antioxidants, vitamin E, and other organic compounds that help the skin regain its firmness and elasticity. They increase collagen synthesis and relieve itchiness in the skin.
Market Overview | |
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Forecast Period | 2024-2028 |
Market Size 2022 | USD 1.32 Billion |
Market Size 2028 | USD 1.74 Billion |
CAGR 2023-2028 | 5.3% |
Fastest Growing Segment | Serum |
Largest Market | Asia Pacific |
Earlier Anti-Stretch marks products were available in the form of creams and lotions but with increasing demand from customers, the products are manufactured in various forms such as body butter, serum, and massage oil. Stretch marks, also known as striae, can appear on the skin in both men and women at any age. Atrophic linear scars called Striae Gravidarum (SG) are among the connective tissue changes that occur mostly during pregnancy. The Anti-Stretch marks products are used to reduce the formation of striae gravidarum.
Global Anti-Stretch Mark Products Market Overview
The market for anti-stretch mark products is expected to expand as customers are becoming more conscious about their appearance and are paying attention to the quality of products they use. Women are more concerned about appearance of stretch marks due to fluctuation in weight during pregnancy. According to Cosmetics & Toiletries, 86% of Americans develop stretch marks during puberty, and another study found that one in two women get stretch marks during pregnancy. The need for anti-stretch mark products is being fueled by the growing focus on premium personal care and beauty goods. Customers are investing more time and money into improving their internal and external beauty by using skin care products, such as anti-stretch mark products, moisturizing products, and sunscreen products.
Furthermore, rising demand of natural and organic ingredients in skin care products is fueling market growth. Manufacturers are spending money on research and innovation to enhance the texture, composition, and quality of skincare products, which is promoting market expansion of anti-stretch mark products.
Global Anti-Stretch Mark Products Market Drivers
The most prominent factors for formation of stretch marks are younger age, genetical inheritance, and increased pre and post pregnancy weight. For many women, stretch marks can lead to emotional and psychological distress. Self-confidence problems may arise from the skin related issues.. For instance, 71% of French women claim to be concerned about the appearance of stretch marks. The problems with self-image and anxiety may occur among consumers and thus, demand for anti-stretch marks products will grow at a faster rate. Furthermore, anti-stretch marks products are less expensive as compared to scar treatment surgeries. Thus, dermatologist usually recommend Anti-Stretch mark products for scar treatment during pregnancy.
The prevalence of unhealthy lifestyles and the rising rate of obesity are key factors propelling the growth of the market in the forecasted period. Several factors such as diet, physical activity levels, and genetics, can contribute to the growth of obesity rate. The rising consumption of fast food could directly result in increased weight and health issues. According to a study, adult obesity rates in the United States were estimated to be 42.4% in 2020. According to the Centers for Disease Control and Prevention (CDC)'s recent statistics from 2021, more than 7 in 10 American individuals aged 20 and older are either overweight or obese. Thus, increased consumption of calorie-laden fast food could result in stretching of skin, which would lead to rising demand for anti-stretch mark products.
Global Anti-Stretch Mark Products Market Trends
The demand for organic and natural stretch marks products is being fueled by the increased rates of skin-related allergies and skin related issues along with excessive use of chemical-based skin care products. Companies are launching various products to remain competitive in the market. For instance, In 2021, Bio-Oil launched a natural version of Bio-Oil Skincare Oil (Natural) which helps in hydrating skin and reducing the appearance of scars and stretch marks. The natural oil is made without preservatives, parabens, fragrance, phthalates, phytoestrogens, or steroids. Thus, organic and natural products are convenient and safe for people with allergies and sensitive skin. Thus, these factors play an important role in fueling the demand for Anti-Stretch marks products in the forecasted period.
Global Anti-Stretch Mark Products Market Challenges
The increasing risk of adverse effects associated with anti-stretch mark products among consumers with sensitive skin can be a challenge for companies manufacturing these products. Anti-Stretch mark products contain components that can trigger allergic reactions among some people. For instance, Tretinoin, often known by the brand name Retin-A, can have adverse effects like peeling and redness and is not recommended for use of women who are pregnant or nursing. To avoid such situations, skin care products are often provided with patch tests to reduce the risk of allergic reactions. Thus, strict policy and regulations are implemented to regulate the use of harmful chemicals in skincare products which could be a challenge for the market of Anti-Stretch mark products.
Market Opportunities
Several well-established companies and numerous startups make up the market's major players. Manufacturers in the industry are increasing their focus towards various factors such as marketing campaigns, packaging, labelling, and product innovation as these are significant factors in building up the image of the company and in promoting the brand awareness of the company. For instance, In 2020, The Himalaya Drug Company, one of India's premier wellness brands, expanded the portfolio of Himalaya mother care category. Himalaya Stretch Mark Oil & Cream, a two-step skincare routine, has been launched to help moms reduce the appearance of stretch marks during and after pregnancy. Thus, key market opportunities include emphasizing on the global growth of reach through mergers and acquisitions, celebrity collaborations, and product launches.
Company Profiles
Clarins Group, E.T. Browne Drug Co., Inc., Basq Skin Care, Inc., Weleda, Inc., Dermaclara, LLC, Mama Mio Ltd, L'Oreal S.A., Luxor Investments LLC (First Botany Cosmeceuticals), Honasa Consumer Ltd., and Himalaya Global Holdings Ltd. are among the major market players in the global platform that lead the market growth of the global Anti-Stretch Mark Products Market.
Market Segmentation:
The anti-stretch mark products market is segmented based on product type, price category, distribution channel and region. Based on product type, the market is segmented into creams, body butter, lotions, serum, and massage oil. Based on price category, the market is bifurcated into mass and premium. Based on distribution channel, the market is segmented into hypermarkets/supermarkets, pharmacy/drug stores, specialty stores, online and others. Based on region, the market is segmented into Asia-Pacific, North America, Europe, Middle East & Africa, and South America.
Report Scope:
In this report, the global Anti-Stretch Mark Products Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:
Competitive Landscape
Company Profiles: Detailed analysis of the major companies present in the global Anti-Stretch Mark Products Market.
Available Customizations:
With the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report:
Company Information
(Note: The companies list can be customized based on the client requirements.)