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封面
市場調查報告書
商品編碼
1874018

雞肉香腸市場

Chicken Sausages Market
出版日期: | 出版商: The Insight Partners | 英文 150 Pages | 商品交期: 1-5個工作天內

價格
簡介目錄

2024 年雞肉香腸市場價值約為 46.6 億美元，預計到 2031 年將成長至 65.9 億美元，2031 年至 2031 年的年複合成長率(CAGR) 為 5.0%。

市場洞察與分析師觀點：雞肉香腸以雞肉糜為原料，包裹在圓柱形可食用腸衣中，並以歐芹、鼠尾草等香草調味。雞肉香腸富含蛋白質，且脂肪含量通常低於豬肉香腸。消費者對高蛋白、低脂肪、低熱量零食的需求不斷成長，推動了雞肉香腸市場的發展。此外，消費者對具有顯著健康益處的便捷食品的需求不斷增加，預計將在預測期內進一步提升雞肉香腸的需求。

成長動力與挑戰：高品質簡便食品的消費趨勢正在上升，尤其是在上班族和青少年族群。簡便食品，包括即食食品，可以節省購買食材、準備餐點和烹飪的時間和精力。人們對簡便食品（例如香腸等包裝肉製品）的偏好日益成長，其促進因素包括快節奏的生活方式、對便捷食品需求的增加以及快速的城市化進程。對富含蛋白質食品的需求以及飲食習慣和飲食模式的轉變也促進了簡便食品的成長。根據美國農業部統計，簡便食品的需求激增，使其成為美國人飲食中的主要組成部分。

通勤途中或工作時外出用餐的趨勢日益成長，這提升了人們對便攜易食食品的需求。快節奏的生活方式導致烹調時間減少，進而促使人們對方便快速的食品（例如雞肉香腸）的需求增加。種類繁多的香腸類食品，滿足了不同口味和飲食偏好，進一步刺激了這種需求。因此，人們對簡便食品日益成長的需求是推動雞肉香腸市場擴張的關鍵因素。

此外，隨著人們對健康日益關注，高蛋白零食的需求不斷成長，這也推動了雞肉香腸市場的發展。蛋白質在健康、體重管理和健身方面發揮著重要作用，因此高蛋白零食越來越受到消費者的青睞。哈特曼集團發布的《2020年零食市場報告》顯示，四分之一的美國消費者在選擇零食時會將高蛋白作為關鍵因素。因此，消費者對高蛋白零食日益成長的偏好預計將在未來幾年為雞肉香腸市場帶來巨大的成長機會。

戰略洞察

報告細分及範圍：全球雞肉香腸市場按類型、配銷通路和地區進行分類。按類型分類，市場分為有機雞肉香腸和傳統雞肉香腸兩大類。分銷通路包括超市及大賣場、便利商店、線上零售及其他通路。按地區分類，雞肉香腸市場分為北美、歐洲、亞太地區、中東和非洲以及南美和中美洲。北美進一步細分為美國、加拿大和墨西哥；歐洲包括德國、法國、英國、義大利、俄羅斯以及歐洲其他地區；亞太地區細分為中國、印度、日本、澳洲、韓國以及亞太其他地區；中東和非洲市場包括南非、沙烏地阿拉伯、阿拉伯聯合大公國以及中東和非洲其他地區；南美和中美洲細分為巴西、阿根廷以及南美和中美洲其他地區。

細分市場分析

就配銷通路而言，超市和大賣場佔據了雞肉香腸市場最大的佔有率，而預計2031年至2032年間，線上零售通路的複合年成長率將最高。消費者越來越傾向於選擇線上購物平台，以便便捷地購買不同品牌的各種產品。電子商務平台提供流暢的購物體驗，以及大幅折扣和特價促銷活動，吸引了大量消費者。此外，線上購物網站上的顧客評價和詳細的產品描述也有助於消費者做出明智的選擇。多種支付方式的出現進一步提升了線上購物體驗，推動了雞肉香腸透過這些管道的銷售，並促進了市場成長。

就產品類型而言，2024年傳統雞肉香腸市場佔有率較大，而有機雞肉香腸預計在2031年至2032年間將以更高的複合年成長率成長。有機產品因其健康益處和消費者日益增強的健康意識而越來越受歡迎。有機雞肉香腸採用有機認證農場飼養的雞肉製成，其他原料也來自不使用化學肥料、殺蟲劑、抗生素和基因改造生物的有機農業生產方式。這一趨勢正在推動雞肉香腸市場中有機產品細分市場的成長。

區域分析：2024年，歐洲引領雞肉香腸市場。預計亞太地區將實現最高的複合年成長率。亞太地區國家，例如中國、日本和印度，由於對簡便食品的需求不斷成長、快節奏的生活方式以及包裝食品和飲料在烹飪和即食方面的便利性，已成為雞肉香腸的重要市場。雞肉香腸因其易於烹飪、高蛋白含量和適合忙碌生活方式的特點，尤其受到年輕人和上班族的歡迎。因此，簡便食品消費量的成長是推動亞太地區雞肉香腸市場成長的主要因素。

產業發展與未來機會：雞肉香腸市場的主要參與者採取了各種舉措，包括：2021 年 5 月，泰森食品推出了一系列新的義大利雞肉香腸，採用 100% 天然、不含抗生素的雞肉製成，與豬肉香腸相比，脂肪含量減少 60%，卡路里含量減少 45%，以滿足注重卡路里的消費者的需求。

2021 年 7 月，美國製造商 Johnsonville LLC 推出了香腸條，目前已在美國各地的零售商處有售，包括 Kroger、Meijer、Albertsons-Safeway、HEB、Food Lion 和許多沃爾瑪門市。

新冠疫情的影響：新冠疫情幾乎波及北美、歐洲、亞太地區、南美和中美洲以及中東和非洲的所有產業。這些地區的封鎖、旅行限制和企業停業阻礙了食品飲料和醫藥保健品產業的成長。生產設施的關閉擾亂了全球供應鏈、生產營運、交付計劃以及必需品和非必需品的銷售。許多公司報告產品交付延遲，並預計2020年銷售額將下降，這對全球雞肉香腸市場產生了負面影響。

疫情期間，消費者對天然和清潔標籤產品的需求顯著成長，因為他們認為這些產品比傳統產品更健康。這一趨勢推動了食品飲料行業對雞肉香腸的需求。此外，由於人們對永續發展的關注度提高，疫情期間對標有「純素」、「零殘忍」、「天然」和「草本」等字樣的個人護理產品的需求激增，這表明雞肉香腸在個人護理和化妝品領域具有強勁的成長潛力。 2021年，各國政府宣布放寬封鎖和貿易壁壘等限制措施，促使市場復甦。製造商也被允許滿載運轉，有助於彌合供需缺口。

雞肉香腸市場報告範圍

競爭格局及主要企業：全球雞肉香腸市場的主要企業包括泰森食品公司 (Tyson Foods Inc)、阿普爾蓋特農場有限責任公司 (Applegate Farms LLC)、博爾斯海德品牌 (Boar's Head Brand)、吉爾伯特手工香腸 (Gilbert's Craft Sausages)、凱姆食品公司 (Kayem Foods Inc)、普雷米斯基食品公司 (Premir Foods)、比林香腸食品公司 (Prus Foods). Co)、瓊斯乳品農場 (Jones Dairy Farm)、約翰遜維爾有限責任公司 (JOHNSONVILLE LLC) 和阿米魯食品公司 (Amylu Foods)。這些公司致力於開發天然、有機和清潔標籤的雞肉香腸，預計將為未來創造新的成長機會。

目錄

第1章：引言

第2章：執行概要

  • 關鍵見解
  • 市場吸引力分析

第3章：研究方法

第4章：雞肉香腸市場概況

  • 概述
  • 波特五力分析
  • 生態系分析
    • 價值鏈中的供應商列表

第5章：雞肉香腸市場－關鍵市場動態

  • 主要市場促進因素
  • 主要市場限制因素
  • 主要市場機遇
  • 未來趨勢
  • 駕駛員和約束裝置的影響分析

第6章：雞肉香腸市場－全球市場分析

  • 雞肉香腸－全球市場概覽
  • 雞肉香腸－全球市場及至2031年預測

第7章：雞肉香腸市場及收入分析（按類別分類），2021-2031年

  • 概述
  • 有機的
  • 傳統的

第8章：雞肉香腸市場及收入分析（依配銷通路），2021-2031年

  • 概述
  • 超市和大型超市
  • 便利商店
  • 線上零售
  • 其他

第9章：雞肉香腸市場－2021-2031年收入分析及地理分析

  • 北美洲
    • 美國
    • 加拿大
    • 墨西哥
  • 歐洲
    • 德國
    • 法國
    • 義大利
    • 西班牙
    • 英國
    • 歐洲其他地區
  • 亞太
    • 澳洲
    • 中國
    • 印度
    • 日本
    • 韓國
    • 亞太其他地區
  • 中東和非洲
    • 南非
    • 沙烏地阿拉伯
    • 阿拉伯聯合大公國
    • 中東和非洲其他地區
  • 南美洲和中美洲
    • 巴西
    • 阿根廷
    • 南美洲和中美洲其他地區

第10章：新冠疫情前後的影響

第11章：行業概況

  • 併購
  • 協議、合作、合資企業
  • 新產品發布
  • 擴張及其他策略發展

第12章：競爭格局

  • 關鍵參與者熱力圖分析
  • 公司定位與集中度

第13章：雞肉香腸市場－主要公司概況

  • Tyson Foods Inc
  • Applegate Farms LLC
  • Boar's Head Brand
  • Gilbert's Craft Sausages
  • Kayem Foods Inc
  • Premio Foods
  • Bilinski's Sausage Co
  • Jones Dairy Farm
  • Johnsonville LLC
  • Amylu Foods

第14章：附錄

簡介目錄
Product Code: TIPRE00011903

The chicken sausages market was valued at approximately US$ 4.66 billion in 2024 and is anticipated to grow to US$ 6.59 billion by 2031, reflecting a compound annual growth rate (CAGR) of 5.0% from 2031 to 2031.

Market Insights and Analyst Perspective:Chicken sausages are produced using ground chicken, which is encased in a cylindrical, edible casing and seasoned with herbs such as parsley and sage. They are a rich source of protein and generally contain less fat compared to pork sausages. The increasing demand for high-protein snacks that are lower in fat and calories is propelling the growth of the chicken sausages market. Additionally, the rising consumption of convenient food products that offer significant health benefits is expected to further enhance the demand for chicken sausages throughout the forecast period.

Growth Drivers and Challenges:The trend of consuming high-quality convenience foods is on the rise, particularly among working individuals and teenagers. Convenience foods, including ready-to-eat items, save time and effort in shopping for ingredients, meal preparation, and cooking. The growing preference for convenience foods, such as packaged meat products like sausages, is driven by busy lifestyles, an increasing need for on-the-go food options, and rapid urbanization. The demand for protein-rich foods and shifts in eating habits and meal patterns are also contributing to the growth of convenience foods. According to the US Department of Agriculture, the demand for convenience foods has surged, making them a staple in American diets.

The increasing trend of eating on the go, whether during commutes or at work, has heightened the need for portable and easy-to-consume food options. With busy lifestyles, the reduced time available for cooking has led to a greater demand for convenience and on-the-go food products, such as chicken sausages. The availability of diverse sausage-related food options that cater to a wide array of tastes and dietary preferences has further fueled this demand. Consequently, the growing inclination towards convenience food products is a key driver of the chicken sausages market's expansion.

Moreover, the rising interest in high-protein snacks, driven by a growing focus on health, is boosting the chicken sausages market. Protein snacks are becoming increasingly popular among consumers due to the essential role of protein in health, weight management, and fitness. The Hartman Group's Snacking 2020 Report indicates that one in four US consumers considers high protein to be a crucial factor when selecting snacks. Therefore, the increasing preference for high-protein snack foods is expected to create significant growth opportunities for the chicken sausages market in the coming years.

Strategic Insights

Report Segmentation and Scope:The global chicken sausages market is categorized based on type, distribution channel, and region. In terms of type, the market is divided into organic and conventional categories. Distribution channels include supermarkets & hypermarkets, convenience stores, online retail, and others. Geographically, the chicken sausages market is segmented into North America, Europe, Asia Pacific (APAC), the Middle East & Africa (MEA), and South & Central America. North America is further divided into the US, Canada, and Mexico, while Europe includes Germany, France, the UK, Italy, Russia, and the Rest of Europe. The Asia Pacific market is segmented into China, India, Japan, Australia, South Korea, and the Rest of Asia Pacific. The MEA market includes South Africa, Saudi Arabia, the UAE, and the Rest of MEA, while South & Central America is categorized into Brazil, Argentina, and the Rest of South & Central America.

Segmental Analysis

In terms of distribution channel, the supermarkets & hypermarkets segment accounted for the largest share of the chicken sausages market, while the online retail segment is expected to experience the highest CAGR from 2031 to 2031. Consumers are increasingly opting for online shopping platforms to purchase a variety of products from different brands conveniently. E-commerce platforms offer a seamless shopping experience, along with significant discounts and special promotions, attracting a large consumer base. Additionally, customer reviews and detailed product descriptions available on online shopping sites assist consumers in making informed choices. The availability of multiple payment options further enhances the online shopping experience, driving the sales of chicken sausages through these channels and contributing to market growth.

Regarding type, the conventional segment held a larger share of the chicken sausages market in 2024, while the organic segment is projected to grow at a higher CAGR from 2031 to 2031. Organic products are gaining popularity among consumers due to their health benefits and increasing health consciousness. Organic chicken sausages are made from chicken raised on organic-certified farms, and other ingredients are sourced from organic farming practices that avoid chemical fertilizers, pesticides, antibiotics, and GMOs. This trend is driving the growth of the organic segment within the chicken sausages market.

Regional Analysis:Europe led the chicken sausages market in 2024. The Asia Pacific region is expected to achieve the highest CAGR. Countries in the Asia Pacific, such as China, Japan, and India, represent significant markets for chicken sausages due to the increasing demand for convenience foods, fast-paced lifestyles, and the convenience offered by packaged food and beverages for cooking and on-the-go consumption. Chicken sausages are particularly popular among younger demographics and working professionals due to their ease of preparation, high protein content, and suitability for busy lifestyles. Thus, the growing consumption of convenience food products is a major factor driving the chicken sausages market growth in the Asia Pacific region.

Industry Developments and Future Opportunities:Key players in the chicken sausages market have undertaken various initiatives, including:In May 2021, Tyson Foods introduced a new line of Italian chicken sausages made from 100% natural, no-antibiotic chicken, containing 60% less fat and 45% fewer calories than pork sausages, catering to calorie-conscious consumers.

In July 2021, Johnsonville LLC, a US-based manufacturer, launched sausage strips, which are now available nationwide at various US retailers, including Kroger, Meijer, Albertsons-Safeway, HEB, Food Lion, and many Walmart locations.

COVID-19 Impact:The COVID-19 pandemic has impacted nearly all industries across North America, Europe, Asia Pacific (APAC), South & Central America (SAM), and the Middle East & Africa (MEA). Lockdowns, travel restrictions, and business closures in these regions hindered the growth of the food & beverages and pharmaceuticals & nutraceuticals sectors. The shutdown of manufacturing facilities disrupted global supply chains, manufacturing operations, delivery schedules, and sales of both essential and non-essential products. Many companies reported delays in product deliveries and anticipated a decline in sales in 2020, negatively affecting the global chicken sausages market.

During the pandemic, there was a significant increase in demand for natural and clean-label products, as consumers perceived these as healthier alternatives to conventional options. This trend boosted the demand for chicken sausages in the food & beverages sector. Additionally, the demand for personal care products with vegan, cruelty-free, natural, and herbal claims surged during the pandemic due to heightened sustainability concerns, indicating strong growth potential for the chicken sausages market in the personal care and cosmetics sectors. In 2021, various governments announced relaxations of restrictions such as lockdowns and trade barriers, leading to a recovery in the market. Manufacturers were also allowed to operate at full capacity, helping to bridge the demand-supply gap.

Chicken Sausages Market Report Scope

Competitive Landscape and Key Companies:The leading companies in the global chicken sausages market include Tyson Foods Inc, Applegate Farms LLC, Boar's Head Brand, Gilbert's Craft Sausages, Kayem Foods Inc, Premio Foods, Bilinski's Sausage Co, Jones Dairy Farm, JOHNSONVILLE LLC, and Amylu Foods. These companies are focusing on developing natural, organic, and clean-label chicken sausages, which is expected to create new growth opportunities in the future.

Table Of Contents

1. Introduction

  • 1.1 Scope of the Study
  • 1.2 Market Definition, Assumptions and Limitations
  • 1.3 Market Segmentation

2. Executive Summary

  • 2.1 Key Insights
  • 2.2 Market Attractiveness Analysis

3. Research Methodology

4. Chicken Sausages Market Landscape

  • 4.1 Overview
  • 4.2 Porter’s Five Forces Analysis
  • 4.3 Ecosystem Analysis
    • 4.3.1 List of Vendors in the Value Chain

5. Chicken Sausages Market - Key Market Dynamics

  • 5.1 Key Market Drivers
  • 5.2 Key Market Restraints
  • 5.3 Key Market Opportunities
  • 5.4 Future Trends
  • 5.5 Impact Analysis of Drivers and Restraints

6. Chicken Sausages Market - Global Market Analysis

  • 6.1 Chicken Sausages - Global Market Overview
  • 6.2 Chicken Sausages - Global Market and Forecast to 2031

7. Chicken Sausages Market and Revenue Analysis (USD Million) and By Category, 2021-2031

  • 7.1 Overview
  • 7.2 Organic
  • 7.3 Conventional

8. Chicken Sausages Market and Revenue Analysis (USD Million) and By Distribution Channel, 2021-2031

  • 8.1 Overview
  • 8.2 Supermarkets and Hypermarkets
  • 8.3 Convenience Stores
  • 8.4 Online Retail
  • 8.5 Others

9. Chicken Sausages Market - Revenue Analysis (USD Million), 2021-2031 and Geographical Analysis

  • 9.1 North America
    • 9.1.1 North America Chicken Sausages Market Overview
    • 9.1.2 North America Chicken Sausages Market Revenue and Forecasts to 2031
    • 9.1.3 North America Chicken Sausages Market Revenue and Forecasts and Analysis - By Category
    • 9.1.4 North America Chicken Sausages Market Revenue and Forecasts and Analysis - By Distribution Channel
    • 9.1.5 North America Chicken Sausages Market Revenue and Forecasts and Analysis - By Countries
      • 9.1.5.1 United States Chicken Sausages Market
        • 9.1.5.1.1 United States Chicken Sausages Market, by Category
        • 9.1.5.1.2 United States Chicken Sausages Market, by Distribution Channel
      • 9.1.5.2 Canada Chicken Sausages Market
        • 9.1.5.2.1 Canada Chicken Sausages Market, by Category
        • 9.1.5.2.2 Canada Chicken Sausages Market, by Distribution Channel
      • 9.1.5.3 Mexico Chicken Sausages Market
        • 9.1.5.3.1 Mexico Chicken Sausages Market, by Category
        • 9.1.5.3.2 Mexico Chicken Sausages Market, by Distribution Channel
  • 9.2 Europe
    • 9.2.1 Germany
    • 9.2.2 France
    • 9.2.3 Italy
    • 9.2.4 Spain
    • 9.2.5 United Kingdom
    • 9.2.6 Rest of Europe
  • 9.3 Asia-Pacific
    • 9.3.1 Australia
    • 9.3.2 China
    • 9.3.3 India
    • 9.3.4 Japan
    • 9.3.5 South Korea
    • 9.3.6 Rest of Asia-Pacific
  • 9.4 Middle East and Africa
    • 9.4.1 South Africa
    • 9.4.2 Saudi Arabia
    • 9.4.3 U.A.E
    • 9.4.4 Rest of Middle East and Africa
  • 9.5 South and Central America
    • 9.5.1 Brazil
    • 9.5.2 Argentina
    • 9.5.3 Rest of South and Central America

10. Pre and Post Covid-19 Impact

11. Industry Landscape

  • 11.1 Mergers and Acquisitions
  • 11.2 Agreements, Collaborations, Joint Ventures
  • 11.3 New Product Launches
  • 11.4 Expansions and Other Strategic Developments

12. Competitive Landscape

  • 12.1 Heat Map Analysis by Key Players
  • 12.2 Company Positioning and Concentration

13. Chicken Sausages Market - Key Company Profiles

  • 13.1 Tyson Foods Inc
    • 13.1.1 Key Facts
    • 13.1.2 Business Description
    • 13.1.3 Products and Services
    • 13.1.4 Financial Overview
    • 13.1.5 SWOT Analysis
    • 13.1.6 Key Developments
  • 13.2 Applegate Farms LLC
  • 13.3 Boar's Head Brand
  • 13.4 Gilbert's Craft Sausages
  • 13.5 Kayem Foods Inc
  • 13.6 Premio Foods
  • 13.7 Bilinski's Sausage Co
  • 13.8 Jones Dairy Farm
  • 13.9 Johnsonville LLC
  • 13.10 Amylu Foods

14. Appendix

  • 14.1 Glossary
  • 14.2 About The Insight Partners
  • 14.3 Market Intelligence Cloud