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市場調查報告書
商品編碼
1784655
2021-2031 年歐洲冷凍比利時華夫餅市場報告(範圍、細分、動態和競爭分析)Europe Frozen Belgian Waffle Market Report 2021-2031 by Scope, Segmentation, Dynamics, and Competitive Analysis |
歐洲冷凍比利時華夫餅市場規模預計將從 2023 年的 4.9306 億美元增至 2031 年的 7.0956 億美元。預計 2023 年至 2031 年期間該市場的複合年成長率為 4.7%。
執行摘要和歐洲冷凍比利時華夫餅市場分析:
消費者偏好的不斷變化以及多樣化烹飪體驗的興起,使得簡便食品日益流行,從而推動了歐洲冷凍比利時華夫餅的需求。消費者也開始尋求各種菜餚的便利性和多樣化選擇,例如早餐拼盤和甜點烘焙食品,這也推動了冷凍比利時華夫餅銷售的成長。
勞動人口和雙收入家庭的成長是推動歐洲冷凍比利時華夫餅等加工食品消費的主要因素。例如,歐盟統計局報告稱,2021年該地區約73.1%的人口(共2.5億人)是職業人士。同年,比利時公共衛生部估計,英國的超加工食品和飲料消費量成長至44%,義大利和羅馬尼亞等國則成長至14%。
在歐洲,隨著消費者出於健康、道德和環境方面的考量,擴大接受植物性飲食,純素食主義的潮流持續高漲。這種轉變體現在超市和餐廳提供的純素食產品種類不斷增加,其中比利時華夫餅等純素食冷凍食品的銷量顯著成長,這表明純素食主義在食品行業各個領域都越來越受到青睞,其接受度也越來越高。
零售業的強勁成長以及消費者對線上購物的偏好,正在推動歐洲對冷凍比利時華夫餅的需求。零售商提供來自不同品牌的各種冷凍比利時華夫餅產品,並實施促銷策略來提升銷售量。例如,提供冷凍比利時華夫餅的品牌會提供大幅折扣和優惠,以吸引喜歡這類產品的顧客。
歐洲冷凍比利時華夫餅市場細分分析:
有助於得出冷凍比利時華夫餅市場分析的關鍵部分是產品類型、性質、類別和最終用戶。
歐洲冷凍比利時華夫餅市場展望
冷凍比利時華夫餅製造商正在大力投資產品創新,以擴大客戶群並滿足新興的消費者需求。他們專注於提供注入新口味、增強營養成分的冷凍比利時華夫餅,並提供無麩質或純素食產品,以滿足消費者的不同需求。例如,2023 年,美國鷹嘴豆品牌 Banza 帶著三種富含蛋白質的華夫餅品種進入歐洲冷凍早餐市場:家常、藍莓和巧克力碎。這些華夫餅的蛋白質含量比領先的傳統華夫餅高 2.5 倍,纖維含量高 3 倍,淨碳水化合物含量低 35%。同樣,2023 年 1 月,冷凍食品製造商 Central Foods 推出了純素食的 KaterBake 比利時華夫餅。此類產品創新可協助公司擴大影響力並在國際市場上獲得超越競爭對手的優勢。冷凍比利時華夫餅製造商也在採取業務擴展和生產能力擴大策略,以更好地服務客戶。此類業務發展舉措進一步推動了全球市場的成長。
歐洲冷凍比利時華夫餅市場國家洞察
按國家分類,歐洲冷凍比利時華夫餅市場包括德國、英國、法國、義大利、西班牙和歐洲其他地區。 2023年,歐洲其他地區佔了最大佔有率。
歐洲其他地區包括西班牙、挪威、瑞典、丹麥、波蘭、奧地利、希臘、匈牙利和荷蘭等國。由於消費者生活水準的提高以及對無需或只需少量準備的冷凍和簡便食品的需求不斷成長,這些國家的冷凍比利時華夫餅市場正在經歷顯著成長。發展中經濟體便利零售的擴張提高了冷凍食品的可近性,大大推動了該地區冷凍比利時華夫餅市場的發展。
公司簡介
該市場的一些主要參與者包括 DELY Wafels SRL、Deligout Sprl、Avieta SA、VDB Frozen Food、Kellanova、Conagra Brands Inc、General Mills Inc、McCain Foods Ltd、Belgian Waffles Thijs、La Lorraine Bakery Group、Riviana Foods Pty Ltd、Gofrino 和 Waffles Thijs、La Lorraine Bakery Group、Riviana Foods Pty Ltd、Gofrino 和 Consort Frozen Foods 等。這些參與者正在採取各種策略,例如擴張、產品創新和併購,以向消費者提供創新產品並增加市場佔有率。
歐洲冷凍比利時華夫餅市場研究方法:
本報告中的資料收集和分析遵循了以下方法:
二次研究
研究流程始於全面的二手資料研究,利用內部和外部資源收集每個市場的定性和定量資料。常用的二手資料研究來源包括但不限於:
註:公司概況部分的所有財務資料均已標準化為美元。對於以其他貨幣報告的公司,數據已使用相應年份的相關匯率轉換為美元。
初步研究
Insight Partners 每年都會與行業利益相關者和專家進行大量的初步訪談,以驗證其資料分析並獲得寶貴的見解。這些研究訪談旨在:
初步研究透過電子郵件互動和電話訪談進行,涵蓋不同地區的各種市場、類別、細分市場和次細分市場。參與者通常包括:
產業利害關係人:副總裁、業務發展經理、市場情報經理和全國銷售經理
外部專家:估值專家、研究分析師以及具有產業專業知識的關鍵意見領袖
常見問題解答
Q:2023 年哪個國家佔據了歐洲冷凍比利時華夫餅市場的主導地位
A. 2023 年,歐洲其他地區佔據歐洲冷凍比利時華夫餅市場的最大佔有率。
Q:影響歐洲冷凍比利時華夫餅市場的促進因素有哪些
A.速食店的擴張和速食店的擴張是推動市場成長的主要因素。
Q:歐洲冷凍比利時華夫餅市場的未來趨勢是什麼
A. 對無麩質華夫餅的偏好很可能成為未來市場的一個主要趨勢。
Q:冷凍比利時華夫餅市場的主要參與者有哪些
A. DELY Wafels SRL、Deligout Sprl、Avieta SA、VDB Frozen Food、Kellanova、Conagra Brands Inc、General Mills Inc、McCain Foods Ltd、Belgian Waffles Thijs、La Lorraine Bakery Group、Riviana Foods Pty Ltd、Gofrino 和 Consortzen Foods 是市場上的一些主要參與者。
The Europe frozen Belgian waffle market size is expected to reach US$ 709.56 million by 2031 from US$ 493.06 million in 2023. The market is estimated to record a CAGR of 4.7% from 2023 to 2031.
Executive Summary and Europe Frozen Belgian Waffle Market Analysis:
Constant changes in consumer preferences and a rise in diverse culinary experiences led to the popularity of convenience food options, which boosted the demand for frozen Belgian waffles in Europe. Consumers are also seeking convenient and versatile options for various dishes, such as breakfast plates, and sweet baked goods, which contributes to the growing sales of frozen Belgian waffles.
A rise in the working population and dual-income families are major factors promoting the consumption of processed foods such as frozen Belgian waffles in Europe. For instance, Eurostat reported that ~73.1% of the population in the region, amounting to 250 million people, were working professionals in 2021. In the same year, the Department of Public Health of Belgium estimated that ultra-processed food and drink consumption increased to 44% in the UK and 14% in countries such as Italy and Romania.
In Europe, the vegan trend continues to surge as consumers increasingly embrace plant-based diets for health, ethical, and environmental reasons. This shift is evident in the expanding range of vegan food products available across supermarkets and restaurants, including a notable increase in vegan-friendly frozen options like Belgian waffles, showcasing the broadening appeal and acceptance of veganism across various segments of the food industry.
The strong presence of the retail sector and inclination toward online shopping are boosting the demand for frozen Belgian waffles in Europe. Retailers offer various frozen Belgian waffles products from various brands and implement promotional strategies to boost sales. For instance, the brands that provide frozen Belgian waffles extend significant discounts and deals to draw in customers who prefer them.
Europe Frozen Belgian Waffle Market Segmentation Analysis:
Key segments that contributed to the derivation of the frozen Belgian waffle market analysis are product type, nature, category, and end user.
Europe Frozen Belgian Waffle Market Outlook
Manufacturers of frozen Belgian waffles are making significant investments in product innovation to improve their customer base and meet emerging consumer demands. They are focusing on providing frozen Belgian waffles infused with new flavors, enhanced nutritional content, and products available in gluten-free or vegan claim to suffice the varied requirements of consumers. For instance, in 2023, Banza, the US chickpea-based brand, has entered the frozen breakfast aisle in Europe with three protein-packed waffle varieties: Homestyle, Blueberry, and Chocolate Chip. These waffles contain 2.5 times more protein, three times more fiber, and 35% fewer net carbs than leading traditional waffles.. Similarly, in January 2023, Central Foods, a frozen foods manufacturer, launched its KaterBake Belgian Waffle in vegan form. Such product innovations help the companies widen their reach and gain an advantage over their competitors in international markets. Frozen Belgian waffle manufacturers are also adopting business expansion and production capacity scaleup strategies to serve their customers better. Such business development initiatives are further propelling market growth worldwide.
Europe Frozen Belgian Waffle Market Country Insights
Based on country, the Europe frozen Belgian waffle market comprises Germany, the UK, France, Italy, Spain, and the Rest of Europe. The Rest of Europe held the largest share in 2023.
The Rest of Europe consists of countries such as Spain, Norway, Sweden, Denmark, Poland, Austria, Greece, Hungry, and the Netherlands, among others. The frozen Belgian waffles market in these countries is experiencing significant growth due to the improving living standards of consumers and an increasing demand for frozen and convenience food products that require minimal or no preparation. The expansion of convenience retail in developing economies is enhancing the accessibility to frozen food products, significantly driving the frozen Belgian waffles market in the region.
Company Profiles
Some of the key players operating in the market include DELY Wafels SRL, Deligout Sprl, Avieta SA, VDB Frozen Food, Kellanova, Conagra Brands Inc, General Mills Inc, McCain Foods Ltd, Belgian Waffles Thijs, La Lorraine Bakery Group, Riviana Foods Pty Ltd, Gofrino, and Consort Frozen Foods among others. These players are adopting various strategies such as expansion, product innovation, and mergers and acquisitions to provide innovative products to their consumers and increase their market share.
Europe Frozen Belgian Waffle Market Research Methodology :
The following methodology has been followed for the collection and analysis of data presented in this report:
Secondary Research
The research process begins with comprehensive secondary research, utilizing both internal and external sources to gather qualitative and quantitative data for each market. Commonly referenced secondary research sources include, but are not limited to:
Note: All financial data included in the Company Profiles section has been standardized to USD. For companies reporting in other currencies, figures have been converted to USD using the relevant exchange rates for the corresponding year.
Primary Research
The Insight Partners' conducts a significant number of primary interviews each year with industry stakeholders and experts to validate its data analysis and gain valuable insights. These research interviews are designed to:
Primary research is conducted via email interactions and telephone interviews, encompassing various markets, categories, segments, and sub-segments across different regions. Participants typically include:
Industry stakeholders: Vice Presidents, business development managers, market intelligence managers, and national sales managers
External experts: Valuation specialists, research analysts, and key opinion leaders with industry-specific expertise
FAQs
Q. Which country dominated the Europe frozen Belgian waffle market in 2023
A. The Rest of Europe accounted for the largest share of the Europe frozen Belgian waffle market in 2023.
Q. What are the driving factors impacting the Europe frozen Belgian waffle market
A. Expansion of quick service restaurants and expansion of quick service restaurants are the major factors contributing to the market growth.
Q. What are the future trends of the Europe frozen Belgian waffle market
A. Preference for gluten-free waffles is likely to emerge as a key trend in the market in the future.
Q. Which are the leading players operating in the frozen Belgian waffle market
A. DELY Wafels SRL, Deligout Sprl, Avieta SA, VDB Frozen Food, Kellanova, Conagra Brands Inc, General Mills Inc, McCain Foods Ltd, Belgian Waffles Thijs, La Lorraine Bakery Group, Riviana Foods Pty Ltd, Gofrino, and Consort Frozen Foods are a few key players operating in the market.