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市場調查報告書
商品編碼
1765011
歐洲家用風扇市場預測(2031年)-區域分析-依產品類型及配銷通路Europe Household Fans Market Forecast to 2031 - Regional Analysis - by Product Type and Distribution Channel |
2023 年歐洲家用風扇市場價值為 25.1988 億美元,預計到 2031 年將達到 34.7437 億美元;預計 2023 年至 2031 年的複合年成長率為 4.1%。
節能家用風扇需求日益成長推動歐洲家用風扇市場發展
消費者節能減排意識的不斷增強,推動了對節能家用風扇的需求。能源成本的上漲促使消費者使用節能電器。與傳統風扇相比,節能風扇耗電量更低,成為消費者青睞的選擇,尤其是節省電費。此外,隨著氣候變遷和碳足跡意識的不斷增強,越來越多的消費者選擇環保電器。高能效風扇可以減少溫室氣體排放,有助於降低能耗。此外,政府法規和激勵措施也促進了節能風扇的生產。許多國家都制定了嚴格的法規和標籤制度,方便消費者選擇節能電器。對節能風扇的偏好和政府標準促使製造商生產節能家用風扇。 2024年6月,Vent-Axia為社會住宅供應商推出了Lo-Carbon Revive 7風扇。 2024年5月,Signify推出了節能風扇「Ecolink」。產品線包含五款家用風扇型號:AiroGeometry、AiroJewel、AiroZephyr、AiroSerenade 和 AiroSleek。因此,消費者對節能家用風扇的偏好日益成長,對家用風扇市場的成長產生了正面影響。
歐洲家用風扇市場概況
歐洲家用風扇市場分為德國、義大利、法國、英國、俄羅斯和歐洲其他地區。歐洲國家的城市人口不斷成長,獨立生活的成年人家庭數量不斷增加,這推動了對家用產品和電器的需求。根據歐盟統計,2022 年歐洲國家有 7,190 萬未婚成年人。此外,4,820 萬人是沒有孩子的夫妻,而 3,060 萬人是帶著孩子的夫妻。除了這些數字之外,家用風扇的興起和對低成本替代冷卻系統的重視也大大促進了歐洲家用風扇市場的成長。此外,對永續性和環保產品的日益關注鼓勵消費者投資耐用且環保的家用風扇,從而推動了創新和產品開發。
此外,受人口成長的推動,歐洲建築業持續擴張。此外,房屋改造行業趨勢的快速變化,例如無障礙改造、風格混搭、個性化客製化和技術整合,可能會在未來幾年推動業務擴張。因此,公共和私人建築行業的擴張刺激了家用風扇的需求。義大利和西班牙等國對舊建築的修復推動了歐洲家用風扇市場的發展。此外,歐洲蓬勃發展的電子商務產業為本地和國際品牌提供了一個接觸更廣泛受眾的平台。線上零售使企業能夠有效地展示其產品,提供個人化的購物體驗,並挖掘龐大的歐洲消費者群體,從而推動了歐洲家用風扇市場的成長。
歐洲家用風扇市場收入及預測(2031年)(百萬美元)
歐洲家用風扇市場細分
歐洲家用風扇市場按產品類型、配銷通路和國家分類。
依產品類型,歐洲家用風扇市場分為吊扇、落地扇、檯扇、排氣扇、壁扇等。吊扇在2023年佔據了最大的市場。
從配銷通路來看,歐洲家用風扇市場分為超市及大賣場、專賣店、線上零售及其他通路。 2023年,超市及大賣場佔據了最大的市場。
依國家/地區分類,歐洲家用風扇市場分為德國、法國、義大利、英國、俄羅斯和歐洲其他地區。 2023年,歐洲其他地區佔據了歐洲家用風扇市場的主導地位。
霍尼韋爾國際公司、沃納多空調有限責任公司、松下控股公司、SEB SA 和東芝公司是歐洲家用風扇市場的一些領先公司。
The Europe household fans market was valued at US$ 2,519.88 million in 2023 and is expected to reach US$ 3,474.37 million by 2031; it is estimated to register a CAGR of 4.1% from 2023 to 2031.
Rising Preference for Energy-Efficient Household Fans Drives Europe Household Fans Market
The growing awareness of energy conservation and cost savings amongst consumers propel the demand for energy-efficient household fans. The increasing energy costs have influenced consumers to use energy-efficient appliances. These fans consume less electricity compared to conventional fans, making it a favored option amongst consumers, specifically to cut electricity expenses. In addition, the rising awareness regarding climate change and carbon footprints has led to more consumers opting for eco-friendly appliances. High energy-efficiency fans reduce greenhouse gas emissions and contribute to lowered energy consumption. Moreover, government regulations and incentives have boosted the production of energy-efficient fans. Many countries have stringent regulations and labeling systems, making it easy for customers to choose energy-efficient appliances. The preference for energy-efficient fans and government standards have prompted manufacturers to produce energy-efficient household fans. In June 2024, Vent-Axia launched the Lo-Carbon Revive 7 fan for social housing providers. In May 2024, Signify launched energy-efficient fans "Ecolink". The product line includes five household fan models-AiroGeometry, AiroJewel, AiroZephyr, AiroSerenade, and AiroSleek. Thus, a rising preference for energy-efficient household fans positively influences the household fans' market growth.
Europe Household Fans Market Overview
The household fan market in Europe is segmented into Germany, Italy, France, the UK, Russia, and the Rest of Europe. Growing urban populations and the increasing number of households composed of adults living independently boost the demand for household products and appliances in European countries. According to the European Union, 71.9 million unmarried adults were living in European countries in 2022. Furthermore, 48.2 million individuals lived as couples without children, while 30.6 million lived as couples with their children. In tandem with these numbers, the rising trend of household fans and the emphasis on low-cost alternative cooling systems contribute significantly to the Europe household fans market growth. Further, the increasing focus on sustainability and eco-friendly products encourages consumers to invest in durable and eco-friendly household fans, driving innovations and product development.
Furthermore, the construction sector in Europe has consistently expanded, fueled by a rising population. Also, rapid shifts in the remodeling business trends, such as remodeling for accessibility, style mashing-up, customizations, and technological integrations, are likely to increase business expansion in the coming years. Thus, the expansion in the public and private building sectors boosts the demand for household fans. The restoration of old buildings in countries such as Italy and Spain propel the development of the European household fans market. Additionally, the booming e-commerce industry in Europe provides a platform for local and international brands to reach broader audiences. Online retail allows businesses to showcase their products effectively, offer personalized shopping experiences, and tap into the vast European consumer base, which fuels the growth of the household fans market in Europe.
Europe Household Fans Market Revenue and Forecast to 2031 (US$ Million)
Europe Household Fans Market Segmentation
The Europe household fans market is categorized into product type, distribution channel, and country.
Based on product type, the Europe household fans market is segmented into ceiling fan, pedestal fan, table fan, exhaust fan, wall fan, and others. The ceiling fan segment held the largest market share in 2023.
In terms of distribution channel, the Europe household fans market is categorized into supermarkets & hypermarkets, specialty stores, online retail, and others. The supermarkets & hypermarkets segment held the largest market share in 2023.
By country, the Europe household fans market is segmented into Germany, France, Italy, the UK, Russia, and the Rest of Europe. The Rest of Europe dominated the Europe household fans market share in 2023.
Honeywell International Inc; Vornado Air, LLC; Panasonic Holdings Corp; SEB SA; and TOSHIBA CORPORATION are some of the leading companies operating in the Europe household fans market.