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市場調查報告書
商品編碼
1764962
2031年北美冷凍烘焙產品市場預測-區域分析-依產品類型、類別及配銷通路North America Frozen Bakery Products Market Forecast to 2031 - Regional Analysis - by Product Type, Category, and Distribution Channel |
2023 年北美冷凍烘焙產品市場價值為 30.9459 億美元,預計到 2031 年將達到 47.3359 億美元;預計 2023 年至 2031 年的複合年成長率為 5.5%。
冷凍和簡便食品需求成長推動北美冷凍烘焙產品市場
繁忙的工作日程正在改變消費者的生活方式和飲食習慣,從而增加了他們對簡便食品和冷凍食品的依賴。簡便食品,例如冷凍烘焙食品,可以讓消費者節省購買食材和烘焙準備的時間和精力。食品業正見證著高品質簡便食品消費的激增。冷凍烘焙食品還能節省食物準備的時間和精力,並提供方便的儲存方式。
根據美國食品工業協會和美國冷凍食品協會聯合發布的《2023年冷凍食品零售業影響力》報告,截至2023年7月,美國冷凍食品銷售額成長7.9%,達到742億美元。千禧世代和X世代是這些產品的主要消費者,他們主要在大型購物中心和線上通路購物。加拿大政府數據顯示,2022年加拿大冷凍烘焙食品零售金額為2.808億美元。國際冷凍學會數據顯示,2022年冷凍食品銷售成長3.6%,達到391萬公噸,而德國2021年的銷售量為377萬公噸。
知名市場參與者提供各種冷凍烘焙產品,包括麵包和捲餅、餅乾和曲奇、甜甜圈和鬆餅。這些產品由於採用了速凍工藝,保存期限得以延長。根據國際食品資訊委員會 2023 年開展的“2023 年食品與健康調查”,在 1022 名美國人(年齡在 18 至 80 歲之間)中,61% 的受訪者認為便利性是影響 2023 年食品購買決策的主要因素,而 2022 年這一比例為 56%。預加工食品可以讓消費者節省準備食物的時間和精力,並縮短烘焙時間。因此,對冷凍和簡便食品的需求不斷成長,推動了全球冷凍烘焙產品市場的發展。
北美冷凍烘焙產品市場概覽
在北美,消費者的偏好正轉向健康營養的食品,這導致對純素、無麩質、高纖維、高蛋白或低卡路里食品的需求激增,進一步影響了冷凍烘焙產品市場。根據美國食品工業協會和美國冷凍食品協會發布的《2023年冷凍食品零售業發展報告》,2022年7月至2023年7月期間,美國冷凍食品銷售額成長了7.9%,達到742億美元。該報告還顯示,透過電商管道購買冷凍食品的線上食品雜貨購物者比例正在顯著上升。 2020年,86%的美國線上購物者透過線上零售購買食品雜貨和冷凍產品。購買冷凍食品的六大原因分別是:冷凍食品保存期限長(60%)、消費者希望在食品短缺時進行囤貨(58%)、易於準備(46%)、節省準備和清理時間(36%)以及消費者認為冷凍食品比新鮮食品更安全(33%)。根據加拿大政府的數據,大多數加拿大烘焙產品透過實體店零售通路銷售,其中超市在烘焙產品銷售額中佔比很大。因此,冷凍食品需求的不斷成長推動了該地區冷凍烘焙產品市場的發展。
北美冷凍烘焙產品市場收入及預測(2031年)(百萬美元)
北美冷凍烘焙產品市場細分
北美冷凍烘焙產品市場按產品類型、類別、配銷通路和國家分類。
根據產品類型,北美冷凍烘焙產品市場細分為麵包和捲餅、蛋糕和糕點、餅乾和曲奇以及其他產品。 2023年,麵包和捲餅佔據了最大的市場。
就類別而言,北美冷凍烘焙產品市場分為無麩質烘焙產品和傳統烘焙產品。 2023年,傳統烘焙產品佔據了更大的市場。
按配銷通路分類,北美冷凍烘焙產品市場分為超市和大賣場、便利商店、線上零售和其他通路。 2023年,超市和大賣場佔據了最大的市場。
按國家/地區分類,北美冷凍烘焙產品市場分為美國、加拿大和墨西哥。 2023年,美國佔據了北美冷凍烘焙產品市場的主導地位。
Grupo Bimbo SAB de CV、Rhodes International Inc、General Mills Inc、Pepperidge Farm Inc、Bridgford Foods Corp、Conagra Brands Inc、Cole's Quality Foods Inc、Sara Lee Frozen Bakery LLC、T. Marzetti Company 和 The Edwards Baking Company 是北美烘焙產品市場的一些領先公司。
The North America frozen bakery products market was valued at US$ 3,094.59 million in 2023 and is expected projected to reach US$ 4,733.59 million by 2031; it is estimated to register a CAGR of 5.5% from 2023 to 2031.
Rising Demand for Frozen and Convenience Food Fuels North America Frozen Bakery Products Market
Hectic work schedules are changing the lifestyle and eating habits of consumers, thereby increasing their dependency on convenience foods and frozen food products. Convenience foods, such as frozen bakery products, allow consumers to save time and effort associated with ingredient shopping and baking preparations. The food industry is witnessing a surge in the consumption of high-quality convenience food. Frozen bakery products also save the effort and time spent on food preparation and provide the convenience of storage.
According to the "2023 Power of Frozen in Retail" by The Food Industry Association and the American Frozen Food Institute, frozen food sales in the US increased by 7.9%, reaching US$ 74.2 billion, over the year ended July 2023. The Millennial and Gen X populations are the major consumers of these products, shopping mostly in supercenters and through online channels. As per the government of Canada, the retail sales of frozen bakery products in Canada were reported to be US$ 280.8 million in 2022. As per the International Institute of Refrigeration, the sales of frozen foods increased by 3.6% in volume, reaching 3.91 million metric tons in 2022, compared to 3.77 million metric tons in 2021, in Germany.
Prominent market players offer a variety of frozen bakery products, including bread and rolls, biscuits and cookies, donuts, and muffins. These products have extended product shelf-life due to the blast-freezing process. According to the "2023 Food and Health Survey" conducted by the International Food Information Council in 2023, out of 1,022 Americans (aged between 18 and 80 years), 61% of participants chose convenience as a major factor impacting food buying decisions in 2023, which was 56% in 2022. Preprocessed food allows consumers to save time and effort associated with food preparation and reduces baking time. Thus, the rising demand for frozen and convenience food drives the global frozen bakery products market.
North America Frozen Bakery Products Market Overview
In North America, consumer preferences are shifting toward healthy and nutritious food options, which has surged the demand for vegan, gluten-free, high-fiber, high-protein, or low-calorie food, further influencing the frozen bakery products market. According to the "2023 Power of Frozen in Retail" by The Food Industry Association and the American Frozen Food Institute, frozen food sales in the US increased by 7.9%, reaching US$ 74.2 billion between July 2022 and July 2023. The report also reveals that the number of online grocery shoppers' shares who purchase frozen food through e-commerce channels is rising significantly. In 2020, 86% of online shoppers in the US bought groceries online, purchased frozen products through online retail. The top six reasons for purchasing frozen food are the long shelf-life of frozen foods (60%), consumer desire to stock up in case of food shortages (58%), the ease of preparation (46%), saving time on preparation and cleanup (36%) and consumers' belief that frozen foods are safer than fresh items (33%). As per the government of Canada, most Canadian bakery products were distributed through store-based retailing, with supermarkets accounting for a significant share in the sales of bakery products. Thus, the rising demand for frozen food drives the frozen bakery products market in the region.
North America Frozen Bakery Products Market Revenue and Forecast to 2031 (US$ Million)
North America Frozen Bakery Products Market Segmentation
The North America frozen bakery products market is categorized into product type, category, distribution channel, and country.
Based on product type, the North America frozen bakery products market is segmented into breads and rolls, cakes and pastries, biscuits and cookies, and others. The breads and rolls segment held the largest market share in 2023.
In terms of category, the North America frozen bakery products market is bifurcated into gluten-free and conventional. The conventional segment held a larger market share in 2023.
By distribution channel, the North America frozen bakery products market is categorized into supermarkets and hypermarkets, convenience stores, online retail, and others. The supermarkets and hypermarkets segment held the largest market share in 2023.
By country, the North America frozen bakery products market is segmented into the US, Canada, and Mexico. The US dominated the North America frozen bakery products market share in 2023.
Grupo Bimbo SAB de CV, Rhodes International Inc, General Mills Inc, Pepperidge Farm Inc, Bridgford Foods Corp, Conagra Brands Inc, Cole's Quality Foods Inc, Sara Lee Frozen Bakery LLC, T. Marzetti Company, and The Edwards Baking Company are some of the leading companies operating in the North America frozen bakery products market.