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市場調查報告書
商品編碼
1463857
拉丁美洲洗滌劑市場規模和預測、全球和地區佔有率、趨勢和成長機會分析報告範圍:按類型、形式和配銷通路LATAM Detergents Market Size and Forecast, Global and Regional Share, Trend, and Growth Opportunity Analysis Report Coverage: By Type, Form, and Distribution Channel |
拉丁美洲洗滌劑市場預計將從2022年的150.4億美元成長到2030年的205.3億美元。
洗滌劑是一種旨在去除各種表面上的污垢、污漬和污垢的清潔劑。它們通常在家庭中使用。洗滌劑的主要目的是分解並去除織物、餐具、地板等上的油、油脂和其他污染物。它們採用界面活性劑配製而成,可降低水的表面張力,使其能夠滲透並帶走污垢顆粒。由於清潔劑的有效性、便利性和多功能性,其需求量很大。隨著人們對清潔和衛生的日益關注,對清潔劑的需求不斷增加,因為它們在維持我們日常生活的清潔方面發揮著至關重要的作用。
根據類型,市場分為餐具洗滌劑、洗衣劑、表面洗滌劑等。餐具洗滌劑細分市場是2022 年成長最快的細分市場。 。此外,以更忙碌的日程安排和增加的家庭膳食消費為特徵的不斷變化的生活方式增加了對高效和有效的洗碗解決方案的需求。洗滌劑配方的技術進步,例如推出環保和多用途產品,吸引了具有環保意識的消費者在不影響清潔性能的情況下尋求永續的選擇。因此,健康意識、生活方式的改變和產品創新的融合推動了對餐具洗滌劑的需求,使其成為現代消費者不可或缺的家居必需品。
隨著拉丁美洲國家繼續經歷快速的城市化和現代化,人們更加重視保持清潔衛生的生活環境。這種意識的提高在城市地區尤其明顯,那裡的人口密度和共享的居住空間放大了細菌和病原體傳播的風險。因此,消費者越來越重視有效的清潔實踐,包括定期使用清潔劑,以保護自己及其家人免受疾病和感染。
拉丁美洲生活方式和消費習慣的改變也導致了清潔劑需求的成長。隨著消費者尋求與全球健康和衛生規範保持一致,這種轉變導致了清潔和衛生標準的提高。雙收入家庭的興起和忙碌的生活方式也刺激了對省時清潔解決方案的需求,隨著消費者選擇方便高效的產品來簡化家務,進一步推動了洗滌劑市場的成長。
隨著整個拉丁美洲資訊和教育的普及,消費者越來越了解個人衛生和衛生習慣的重要性。這種不斷成長的意識推動了文化向清潔意識的轉變,個人和家庭採取積極措施來維持清潔衛生的生活空間。因此,隨著製造商不斷創新以滿足消費者不斷變化的需求和偏好,拉丁美洲的洗滌劑市場正在持續成長,消費者將衛生和清潔視為現代生活的基本要素。
Pigeon Corp、寶潔公司、漢高股份公司、高露潔棕欖公司、Church & Dwight Co Inc、聯合利華公司、莊臣公司、利潔時集團公司、高樂氏公司和花王公司均在其中拉丁美洲洗滌劑市場的領導企業。這些公司正在透過併購和產品發布來擴大其地理影響力和消費者基礎。
拉丁美洲洗滌劑市場總體規模是透過主要和次要來源得出的。為了開始研究過程,我們利用內部和外部來源進行了詳盡的次要研究,以獲得與市場相關的定性和定量資訊。此外,我們還與業界參與者進行了多次初步訪談,以驗證資料並獲得更多分析見解。該流程的參與者包括副總裁、業務開發經理、市場情報經理和國家銷售經理等行業專家,以及專門研究拉丁美洲洗滌劑市場的外部顧問,包括估值專家、研究分析師和關鍵意見領袖。
LATAM detergents market is expected to grow from US$ 15.04 billion in 2022 to US$ 20.53 billion by 2030. It is expected to grow at a CAGR of 4.0% from 2022 to 2030.
Detergents are cleaning agents designed to remove dirt, stains, and grime from various surfaces. They are commonly used in households. The primary purpose of detergents is to break down and remove oils, grease, and other contaminants from fabrics, dishes, floors, and more. They are formulated with surfactants that lower the surface tension of water, enabling it to penetrate and lift away dirt particles. Detergents are in high demand due to their effectiveness, convenience, and versatility. With the growing focus on cleanliness and hygiene, the demand for detergents continues to rise as they play a vital role in maintaining cleanliness in our everyday lives.
Based on type, the market is segmented into dishwashing detergents, laundry detergents, surface detergents, and others. The dishwashing detergents segment was the fastest growing segment in 2022. Heightened awareness of hygiene and cleanliness, particularly in the wake of global health concerns such as the COVID-19 pandemic, has led individuals to prioritize thorough cleaning practices, including dishwashing. Moreover, the evolving lifestyles characterized by busier schedules and increased meal consumption at home have amplified the need for efficient and effective dishwashing solutions. Technological advancements in detergent formulations, such as introducing eco-friendly and multi-purpose products, have appealed to environmentally conscious consumers seeking sustainable options without compromising cleaning performance. As a result, the confluence of health consciousness, lifestyle changes, and product innovation has propelled the demand for dishwashing detergents, making them indispensable household essentials for modern consumers.
As Latin American countries continue to experience rapid urbanization and modernization, there is a heightened emphasis on maintaining clean and sanitized living environments. This heightened awareness is particularly evident in urban areas where population density and shared living spaces amplify the risk of spreading germs and pathogens. Consequently, consumers increasingly prioritize effective cleaning practices, including the regular use of detergents, to safeguard themselves and their families against illness and infection.
Changing lifestyles and consumption habits in Latin America also contribute to the growing demand for detergents. This shift has led to higher standards of cleanliness and hygiene as consumers seek to align with global health and sanitation norms. The rise of dual-income households and busy lifestyles has also fueled the demand for time-saving cleaning solutions, further boosting the detergent market growth as consumers opt for convenient and efficient products to streamline their household chores.
As access to information and education improves across Latin America, consumers are becoming more informed about the importance of hygiene and sanitation practices. This growing awareness drives a cultural shift toward cleanliness consciousness, with individuals and families adopting proactive measures to maintain clean and hygienic living spaces. As a result, the detergents market in Latin America is witnessing sustained growth as manufacturers innovate to meet the evolving needs and preferences of consumers who prioritize hygiene and cleanliness as essential elements of modern living.
Pigeon Corp, The Procter & Gamble Co, Henkel Ag & Co Kgaa, Colgate Palmolive Co, Church & Dwight Co Inc, Unilever Plc, Sc Johnson And Son Inc, Reckitt Benckiser Group Plc, The Clorox Co, and Kao Corp, are among the leading players in the LATAM detergents market. These companies are adopting mergers & acquisitions and product launches to expand their geographic presence and consumer bases.
The overall LATAM detergents market size has been derived using both primary and secondary sources. To begin the research process, exhaustive secondary research has been conducted using internal and external sources to obtain qualitative and quantitative information related to the market. Also, multiple primary interviews have been conducted with industry participants to validate the data and gain more analytical insights. Participants of this process include industry experts such as VPs, business development managers, market intelligence managers, and national sales managers-along with external consultants, including valuation experts, research analysts, and key opinion leaders-specializing in the LATAM detergents market.