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市場調查報告書
商品編碼
1843906
2025年全球心理健康應用市場報告Mental Health Apps Global Market Report 2025 |
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近年來,心理健康應用程式市場發展迅速,從2024年的70.3億美元成長到2025年的79.8億美元,複合年成長率達13.5%。這段歷史性時期內的成長歸功於人們對心理健康的認知提高、社會歧視減少以及全球健康挑戰。
預計未來幾年,心理健康應用市場將快速成長,到2029年市場規模將達到156.2億美元,複合年成長率(CAGR)為18.3%。預測期內的成長主要受遠距遠端醫療服務需求成長、使用者賦能以及企業舉措等因素的推動。預測期內的關鍵趨勢包括個人化和客製化、人工智慧和機器學習的整合、遠端醫療和遠端支援、數位療法以及資料安全和隱私合規。
心理健康應用程式是指可在行動裝置和電腦平台上使用的應用程式,旨在幫助用戶管理心理健康。這些應用程式可以輔助藥物管理、緩解壓力,並監測各種精神疾病的症狀。它們還提供創傷後壓力症候群(PTSD)、精神病性障礙和焦慮症等疾病的虛擬治療。
iOS 心理健康應用程式是為包括 iOS 和 Android 在內的各種平台開發的,而 iOS 心理健康應用程式則是設計用於搭載蘋果公司作業系統的 iOS行動電話和平板電腦。這些應用程式旨在解決憂鬱症和焦慮管理、冥想、壓力管理、健康以及其他心理健康需求。
美國關稅的突然上調以及由此引發的貿易摩擦,在2025年春季對資訊科技產業,尤其是硬體製造、資料基礎設施和軟體部署領域,產生了重大影響。進口半導體、電路基板和網路設備的關稅提高,並推高了高科技公司、雲端服務供應商和資料中心的生產和營運成本。在全球範圍內採購筆記型電腦、伺服器和消費電子產品零件的公司面臨著更長的前置作業時間和價格上漲的壓力。同時,對專用軟體徵收的關稅以及主要國際市場的報復性措施,擾亂了全球IT供應鏈,並降低了海外對美國製造技術的需求。為了應對這些挑戰,該行業正在加大對國內晶片生產的投資,擴大供應商網路,並利用人工智慧驅動的自動化技術來增強韌性並簡化成本管理。
這份心理健康應用市場研究報告是商業研究公司最新報告系列的一部分,提供心理健康應用市場統計數據,例如全球市場規模、區域佔有率、競爭對手及其市場佔有率、詳細的市場細分、市場趨勢以及心理健康應用行業的商機。這份心理健康應用市場研究報告對該行業的現狀和未來發展趨勢進行了詳細分析,為您提供所需的一切觀點。
我們預測未來五年該市場將成長18.3%,較先前預測略微下調0.4%。這一下調主要歸因於美國與其他國家之間的關稅影響。貿易壁壘可能會阻礙心理健康應用程式與全球遠端醫療平台和雲端通訊API的夥伴關係,從而影響其價格和擴充性。此外,相互關稅以及日益加劇的貿易緊張局勢和限制措施對全球經濟和貿易造成的負面影響也將影響更廣泛的領域。
人們對心理健康及其重要性的認知不斷提高,正在推動心理健康應用程式市場的成長。運動明星和公眾人物日益公開地談論心理健康問題,有助於消除社會偏見,並在全球傳播心理健康知識。這種轉變鼓勵人們尋求各種復健途徑,包括心理健康應用程式、心理諮商和自助資源。例如,2024年9月,美國心理健康服務提供者MentalHealth.com進行了一項關於美國受訪者心理健康意識和偏見的調查。調查發現,63%的18-24歲受訪者表示對精神疾病至少有些了解,而55歲以上受訪者中這一比例為48%。因此,人們對心理健康問題的認知不斷提高以及社會偏見的消除是推動心理健康應用程式市場發展的關鍵因素。
智慧型手機的廣泛普及預計將在未來幾年推動心理健康應用市場的成長。智慧型手機是一種行動設備,它融合了行動電話、電腦和其他電子設備的功能,提供通話、上網、收發電子郵件、多媒體播放、拍照以及各種軟體應用(App)等功能。智慧型手機的普及提高了心理健康應用的可近性,鼓勵更多用戶使用,從而促進心理健康。例如,總部位於瑞士的聯合國機構-通訊(統籌各項技術和通訊事務)在2022年11月發布的報告顯示,10歲及以上人群中有73%使用智慧型手機,比網路普及率高出7%。因此,智慧型手機的普及是心理健康應用市場發展的關鍵促進因素。
心理健康應用市場包括提供情緒管理、自我認知、養成良好習慣、戒除不良習慣、培養正向思考等服務的營業單位所產生的收入。市場價值包括服務提供者銷售的或包含在其服務中的相關商品的價值。僅包括在營業單位之間交易或出售給最終消費者的商品和服務。
Mental health apps are applications available on mobile and PC platforms that help individuals manage their mental health. These apps can assist in medication management, stress reduction, and symptom monitoring for various mental health disorders. They also provide virtual therapy for conditions such as PTSD, psychotic disorders, and anxiety disorders.
Mental health apps are developed for various platforms, including iOS, Android, and others. iOS mental health apps are designed for use on iOS-enabled mobile phones or tablets, utilizing Apple Inc.'s operating system. These apps cater to depression and anxiety management, meditation, stress management, wellness, and other mental health needs.
Note that the outlook for this market is being affected by rapid changes in trade relations and tariffs globally. The report will be updated prior to delivery to reflect the latest status, including revised forecasts and quantified impact analysis. The report's Recommendations and Conclusions sections will be updated to give strategies for entities dealing with the fast-moving international environment.
The sharp rise in U.S. tariffs and the ensuing trade tensions in spring 2025 are having a significant impact on the information technology sector, especially in hardware manufacturing, data infrastructure, and software deployment. Increased duties on imported semiconductors, circuit boards, and networking equipment have driven up production and operating costs for tech companies, cloud service providers, and data centers. Firms that depend on globally sourced components for laptops, servers, and consumer electronics are grappling with extended lead times and mounting pricing pressures. At the same time, tariffs on specialized software and retaliatory actions by key international markets have disrupted global IT supply chains and dampened foreign demand for U.S.-made technologies. In response, the sector is ramping up investments in domestic chip production, broadening its supplier network, and leveraging AI-powered automation to improve resilience and manage costs more effectively.
The mental health apps market research report is one of a series of new reports from The Business Research Company that provides mental health apps market statistics, including mental health apps industry global market size, regional shares, competitors with a mental health apps market share, detailed mental health apps market segments, market trends and opportunities, and any further data you may need to thrive in the mental health apps industry. This mental health apps market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenarios of the industry.
The mental health apps market size has grown rapidly in recent years. It will grow from $7.03 billion in 2024 to $7.98 billion in 2025 at a compound annual growth rate (CAGR) of 13.5%. The growth in the historic period can be attributed to increasing mental health awareness, reducing stigma, global health challenges.
The mental health apps market size is expected to see rapid growth in the next few years. It will grow to $15.62 billion in 2029 at a compound annual growth rate (CAGR) of 18.3%. The growth in the forecast period can be attributed to increasing demand for telehealth services, user empowerment, corporate wellness initiatives. Major trends in the forecast period include personalization and customization, integration of AI and machine learning, teletherapy and remote support, digital therapeutics, data security and privacy compliance.
The forecast of 18.3% growth over the next five years reflects a modest reduction of 0.4% from the previous estimate for this market. This reduction is primarily due to the impact of tariffs between the US and other countries. The affordability and scalability of mental health apps may be impacted by trade barriers that disrupt partnerships with global teletherapy platforms and cloud communication APIs. The effect will also be felt more widely due to reciprocal tariffs and the negative effect on the global economy and trade due to increased trade tensions and restrictions.
The rising awareness of mental health and its importance is driving the growth of the mental health apps market. Increased openness by sports personalities and celebrities has helped to reduce stigma and promote awareness about mental well-being worldwide. This shift has encouraged individuals to seek various recovery tools, including mental health apps, therapy sessions, and self-help resources. For example, in September 2024, MentalHealth.com, a US-based mental health service provider, conducted a survey among U.S. respondents on mental health awareness and stigma. The survey found that 63% of people aged 18 to 24 reported at least some knowledge of mental illness, compared to 48% of respondents aged 55 and older. Therefore, the growing awareness and de-stigmatization of mental health issues are key factors driving the mental health app market forward.
The widespread adoption of smartphones is expected to drive the growth of the mental health apps market in the coming years. A smartphone is a mobile device that combines cellular phone functionality with features found in computers and other electronic devices, offering capabilities such as telephony, internet browsing, email, multimedia playback, camera functionality, and a variety of software applications (apps). The proliferation of smartphones increases accessibility to mental health apps, encouraging greater usage and support for mental well-being. For example, in November 2022, the International Telecommunication Union, a United Nations department based in Switzerland that oversees various technology and communication matters, reported that 73% of people aged 10 and above had access to a smartphone, which is 7% more than the proportion of the general population with internet access. Therefore, the widespread use of smartphones is a key driver of the mental health apps market.
Major companies in the mental health apps market are focusing on innovative technologies such as digital health platforms, artificial intelligence for tailored recommendations, teletherapy solutions for remote consultations, and data analytics to monitor user engagement and outcomes. These advancements aim to enhance user experience and improve mental health support. Digital health platforms are technology-driven systems that deliver healthcare services and information through digital channels, thereby increasing patient engagement and access to care. For instance, in September 2024, Magellan Health Inc., a US-based managed care organization, launched the Teen Mental Wellbeing app. This app is a digital platform created to support the mental and emotional health of teenagers and young adults aged 13 to 22. It features evidence-based tools, personalized coaching, real-time mood tracking, and access to crisis support, all within a safe and enjoyable mobile environment.
Key companies in the mental health apps market are prioritizing innovative solutions such as AI-based mental health support apps to meet the demands of insurers and their clientele. An AI-based mental health support app is a smartphone application leveraging artificial intelligence (AI) technology to aid, guide, and assist individuals grappling with mental health challenges. For example, in August 2023, Swiss Re Reinsurance Solutions, a Switzerland-based reinsurance company, collaborated with Wysa, a US-based AI-driven chatbot company specializing in helping individuals better cope with daily stressors, to introduce Wysa Assure-an artificial intelligence-powered mental health support app. This app amalgamates Swiss Re's risk expertise and unique scoring methodology with Wysa's AI-driven mental health solutions to cater to the needs of insurers and their clients, with plans to replicate such collaborations in other regions. At the core of Wysa Assure lies an AI chatbot rooted in cognitive behavioral therapy principles, offering on-demand support to customers and guiding them through evidence-based psychological resources tailored to their specific needs. Addressing data privacy concerns, the software prioritizes user anonymity while seamlessly integrating self-management modules with insurer support networks. This innovative approach fosters proactive mental health management, promotes early intervention, potentially curbing symptom progression, and could lead to cost savings for insurers by mitigating claim volumes.
In February 2022, Calm.com, Inc., a US-based software company, acquired Ripple Health Group, Inc. for an undisclosed sum. This acquisition is intended to help Calm.com expand its mental wellness offerings and enhance its platform by incorporating new features and resources that encourage relaxation and mindfulness. Ripple Health Group, Inc. is a US-based manufacturer specializing in health technology solutions.
Major companies operating in the mental health apps market include Calm Health, Headspace, BetterHelp, Talkspace, Sanvello, Happify Health, Moodfit, Woebot Health, myStrength, 7 Cups, MindDoc, Shine, Simple Habit, InnerHour, Wysa, Joyable, Unmind, Spring Health, SilverCloud Health, Big Health, Happier, Lark Health, Youper, My Possible Self, Pacifica, Happify, Mindfulness Coach, Bloom, Breathwrk
North America was the largest region in the mental health apps market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the mental health apps market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
The countries covered in the mental health apps market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.
The mental health apps market includes revenues earned by entities by providing services such as self-awareness by controlling their mood, maintaining good habits and breaking bad ones, and cultivating positive thinking. The market value includes the value of related goods sold by the service provider or included within the service offering. Only goods and services traded between entities or sold to end consumers are included.
The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).
The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.
Mental Health Apps Global Market Report 2025 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.
This report focuses on mental health apps market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.
Where is the largest and fastest growing market for mental health apps ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward, including technological disruption, regulatory shifts, and changing consumer preferences? The mental health apps market global report from the Business Research Company answers all these questions and many more.
The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.
The forecasts are made after considering the major factors currently impacting the market. These include the technological advancements such as AI and automation, Russia-Ukraine war, trade tariffs (government-imposed import/export duties), elevated inflation and interest rates.