![]() |
市場調查報告書
商品編碼
2133686
膠原蛋白飲料市場預測至2034年-依產品類型、膠原蛋白成分、應用、通路及地區進行分析Collagen Beverages Market Forecasts to 2034 - Analysis By Product Type, Collagen Source, Application, Distribution Channel, and By Geography |
||||||
根據 Stratistics MRC 的數據,預計到 2026 年,全球膠原蛋白飲料市場規模將達到 5 億美元,並在預測期內以 11.5% 的複合年成長率成長,到 2034 年將達到 13 億美元。
膠原蛋白飲品是機能飲料,含有源自牛、海洋、豬或其他來源的水解膠原蛋白蛋白胜肽,旨在支持皮膚健康、關節功能、骨骼健康和整體健康。該市場涵蓋即飲型膠原蛋白飲品、膠原蛋白粉、膠原蛋白濃縮液、膠原蛋白液體濃縮液以及其他膠原蛋白產品,可透過超級市場、大型大賣場、膠原蛋白、藥局、線上濃縮液及其他膠原蛋白管道購買。
消費者對「由內而外滋養美麗」的產品以及健康老齡化。
消費者對「由內而外煥發美麗」和健康老化產品的日益關注,是膠原蛋白飲料市場的主要驅動力。消費者尋求能夠增強皮膚彈性、提升肌膚水潤度並減少老化徵兆的口服美容產品。膠原蛋白蛋白飲料為日常美容程序中補充膠原蛋白提供了一種便捷的方式。人們對膠原蛋白有益於關節和骨骼健康的認知不斷提高,也擴大了目標市場。隨著全球人口老化,消費者越來越重視年輕容顏和活力,各消費族群對膠原蛋白飲料的需求都在成長,從而支撐了市場的持續成長。
價格高昂,人們對其有效性和生物利用度存在擔憂。
膠原蛋白飲品價格溢價顯著,且消費者對其生物利用度和功效缺乏了解,這是限制市場發展的主要因素。膠原蛋白飲品通常比傳統飲品價格更高。此外,消費者對膠原蛋白的吸收和功效認知有限。部分消費者可能認為膠原蛋白的益處未經證實或被誇大。這些成本和認知方面的挑戰可能會限制市場成長,尤其是在價格敏感型消費者和對「由內而外」美容說法持懷疑態度的消費者群體中。
潔淨標示和多功能配方方面的創新
潔淨標示和多功能膠原蛋白配方的持續創新為膠原蛋白飲料市場的擴張帶來了巨大機會。將膠原蛋白與維生素、礦物質和其他功能性成分結合的產品正日益受到歡迎。植物來源和海洋來源的膠原蛋白替代品正在擴大消費族群。無糖和天然配方吸引了注重健康的消費者。隨著產品品質和消費者認知度的提高,創新膠原蛋白蛋白產品的市場佔有率正在不斷擴大。
與美容保健品和外用產品的競爭
來自片劑和粉劑形式的美容保健品以及外用美容產品的競爭,對膠原蛋白飲品市場的成長構成重大威脅。保健品往往給人功效更勝一籌的印象。外用護膚品已經建立了消費者的信任。此外,其他聲稱「由內而外滋養美麗」的成分也會帶來競爭。這種競爭可能會限制市場佔有率的擴張,尤其是在那些偏好傳統美容保健品的消費者群體中。
新冠疫情加速了膠原蛋白飲品市場的成長,因為消費者更重視健康、養生和自我護理。人們對「由內而外煥發美麗」和健康老化的概念日益關注。膠原蛋白產品的電商銷售額顯著成長。即使在疫情結束後,人們對健康養生的持續關注也支撐著市場的持續成長。
在預測期內,「即飲膠原蛋白飲料」細分市場預計將佔據最大的市場佔有率。
在預測期內,「即飲型膠原蛋白飲料」預計將佔據最大的市場佔有率,這主要得益於消費者對便利性、即時飲用和便攜性的偏好。即飲型膠原蛋白飲料無需任何沖調即可輕鬆飲用。此細分市場充分利用了其成熟的分銷網路和零售通路優勢。零售通路供應量的增加也提升了消費者的購買便利性。作為最容易獲得的膠原蛋白形式,即飲型飲料保持著最大的產品市場佔有率。
預計在預測期內,海洋膠原蛋白細分市場將呈現最高的複合年成長率。
在預測期內,海洋膠原蛋白細分市場預計將呈現最高的成長率,這主要得益於其卓越的生物利用度、公認的純度以及消費者對永續、非牛膠原蛋白來源日益成長的偏好。海洋膠原蛋白源自魚類,具有優異的吸收性能。該細分市場受益於消費者對潔淨標示和永續原料需求的不斷成長。消費者對海洋膠原蛋白功效的認知也不斷提高。在膠原蛋白飲料需求不斷成長的背景下,海洋膠原蛋白在原料細分市場中實現了最快的成長。
在整個預測期內,北美預計將保持最大的市場佔有率,這主要得益於消費者高度的健康意識、成熟的機能飲料市場以及強大的零售網路。美國是該地區成長的主要驅動力,消費者對「由內而外」美容產品的強勁支出推動了這一成長。消費者對膠原蛋白益處的高度認知也促進了其普及。成熟的零售和電商通路為市場准入提供了支援。市場的成熟度和消費者的高度認知確保了北美繼續保持其市場主導地位。
在預測期內,亞太地區預計將呈現最高的複合年成長率,這主要得益於中國、日本、韓國和東南亞地區可支配收入的成長、人們對美容和健康意識的提高以及對機能飲料日益成長的興趣。該地區濃厚的美容和護膚文化正在推動市場成長。不斷壯大的中產階級正在尋求由內而外煥發美麗光彩的高品質產品。隨著機能飲料消費量的成長,亞太地區將成為全球膠原蛋白飲料市場成長最快的地區。
According to Stratistics MRC, the Global Collagen Beverages Market is accounted for $0.5 billion in 2026 and is expected to reach $1.3 billion by 2034 growing at a CAGR of 11.5% during the forecast period. Collagen beverages are functional drinks formulated with hydrolyzed collagen peptides derived from bovine, marine, porcine, and other sources, designed to support skin health, joint function, bone health, and overall wellness. The market encompasses ready-to-drink collagen beverages, collagen powder mixes, collagen shots and concentrates, collagen liquid concentrates, and other collagen products available through supermarkets and hypermarkets, specialty stores, pharmacies and drugstores, online retail, and other distribution channels.
Growing consumer interest in beauty-from-within and healthy aging
The increasing consumer focus on beauty-from-within products and healthy aging is a primary driver for the collagen beverages market. Consumers are seeking ingestible beauty products that support skin elasticity, hydration, and reduced signs of aging. Collagen beverages offer a convenient way to incorporate collagen into daily beauty routines. Rising awareness of collagen benefits for joint and bone health is expanding the addressable market. As the global population ages and consumers prioritize youthful appearance and vitality, demand for collagen beverages expands across all consumer segments, supporting sustained market growth.
High cost and concerns about efficacy and bioavailability
The significant cost premium of collagen beverages and limited consumer understanding of bioavailability and efficacy represent a major restraint for the market. Collagen beverages are typically more expensive than conventional drinks. Consumer awareness of collagen absorption and efficacy is limited. Some consumers may perceive collagen benefits as unproven or exaggerated. These cost and awareness challenges may constrain market growth, particularly among price-sensitive consumers and those skeptical of beauty-from-within claims.
Innovation in clean-label and multi-functional formulations
Continuous innovation in clean-label, a multi-functional collagen formulation presents significant opportunities for collagen beverages market expansion. Combinations of collagen with vitamins, minerals, and other functional ingredients are gaining popularity. Plant-based and marine collagen alternatives are expanding consumer base. Sugar-free and natural formulations are attracting health-conscious consumers. As product quality and awareness improve, innovative collagen formulations capture growing market share.
Competition from beauty supplements and topical products
Competition from beauty supplements including pills and powders, and topical beauty products, poses significant threats to collagen beverage market growth. Supplements may offer perceived potency advantages. Topical skincare products have established consumer trust. Alternative beauty-from-within ingredients may compete. This competition may limit market share, particularly among consumers preferring traditional beauty supplement formats.
The COVID-19 pandemic accelerated collagen beverage market growth as consumers prioritized health, wellness, and self-care. Interest in beauty-from-within and healthy aging increased. E-commerce sales of collagen products expanded significantly. Post-pandemic, sustained wellness focus has supported continued market growth.
The Ready-to-Drink Collagen Beverages segment is expected to be the largest during the forecast period
The Ready-to-Drink Collagen Beverages segment is expected to account for the largest market share during the forecast period, driven by consumer preference for convenience, immediate consumption, and portability. Ready-to-drink collagen beverages offer hassle-free consumption without preparation requirements. The segment benefits from established distribution networks and retail presence. Growing availability across retail channels supports consumer access. As the most accessible collagen format, ready-to-drink beverages maintain the largest product segment share.
The Marine Collagen segment is expected to have the highest CAGR during the forecast period
Over the forecast period, the Marine Collagen segment is predicted to witness the highest growth rate, fueled by its superior bioavailability, perceived purity, and growing consumer preference for sustainable and non-bovine collagen sources. Marine collagen is derived from fish and offers excellent absorption characteristics. The segment benefits from growing demand for clean-label and sustainable ingredients. Consumer awareness of marine collagen benefits is expanding. As collagen beverage demand grows, marine collagen delivers the fastest source segment growth.
During the forecast period, the North America region is expected to hold the largest market share, supported by high health awareness, established functional beverage market, and strong retail presence. The United States leads regional growth with substantial consumer spending on beauty-from-within products. High awareness of collagen benefits drives adoption. Well-established retail and e-commerce channels support market accessibility. With market maturity and consumer awareness, North America maintains its dominant market position.
Over the forecast period, the Asia-Pacific region is anticipated to exhibit the highest CAGR, driven by rising disposable incomes, growing beauty and wellness awareness, and increasing interest in functional beverages across China, Japan, South Korea, and Southeast Asia. The region's strong beauty and skincare culture supports market growth. Growing middle-class populations are seeking premium beauty-from-within products. As functional beverage consumption expands, Asia Pacific delivers the fastest collagen beverages market growth globally.
Key players in the market
Some of the key players in Collagen Beverages Market include Vital Proteins, Nestle Health Science, The Bountiful Company, Further Food, Ancient Nutrition, Dose & Co, Great Lakes Wellness, Sports Research, Garden of Life, HUM Nutrition, Reserveage Nutrition, NeoCell, Codeage, Youtheory, and Primal Kitchen.
In March 2026, Vital Proteins launched Collagen Sparkling Water, a ready-to-drink functional canned beverage formulated with 2.5 grams of clinically studied Verisol(R) collagen peptides, vitamin C, and zero sugar to target convenient on-the-go skin hydration.
In January 2026, Primal Kitchen introduced a seasonal Chocolate Peppermint Collagen Fuel drink mix delivering 11 grams of bovine collagen peptides per serving for coffee and shake enhancements.
In November 2025, Nestle Health Science expanded its active nutrition manufacturing capacity across North America to accelerate ready-to-mix functional beverage and RTD collagen processing lines.
In October 2025, Ancient Nutrition rolled out an upgraded formulation of its Multi Collagen Protein drink powder line featuring 10 types of food-based collagen and clinically studied eggshell membrane peptides for rapid joint and skin support.
Note: Tables for North America, Europe, APAC, South America, and Rest of the World (RoW) Regions are also represented in the same manner as above.