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市場調查報告書
商品編碼
1880482
數位微憑證市場預測至2032年:按類型、憑證類型、交付方式、部署模式、最終用戶和地區分類的全球分析Digital Micro-Credential Market Forecasts to 2032 - Global Analysis By Type (Achievement and Contribution Badges, Participation and Recognition Badges and Certification Badges), Credential Type, Offering, Deployment Mode, End User and By Geography |
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根據 Stratistics MRC 的一項研究,預計到 2025 年,全球數位微證書市場價值將達到 24 億美元,到 2032 年將達到 83 億美元,在預測期內的複合年成長率為 18.8%。
數位微證書是個人特定技能、知識或能力的數位化檢驗。它們通常透過短期課程、培訓計畫或職業發展活動來獲得。與傳統學位不同,微證書著重於與特定行業或職位相關的、可衡量的專案能力。它們通常包含易於在線上共用的數位徽章或證書,例如在專業網路或履歷上分享,從而提高透明度和可信度。數位微證書使學習者能夠以靈活、便捷且檢驗的方式展示其實踐技能,彌合教育與就業之間的差距,並支持終身學習、技能提升和職業發展。
對靈活的、以技能為基礎的學習的需求
學習者越來越傾向於選擇專注於特定技能的短期密集課程,而非傳統的學位課程。數位微證書能夠提供檢驗的技能證明,因此對個人和雇主都極具吸引力。企業正在採用微證書來快速提升員工技能,讓員工隊伍更有彈性、更有效率。線上平台的靈活性讓學習者能夠兼顧工作和學習,從而推動了微證書課程的招生人數成長。因此,市場正在迅速擴張,越來越多的機構和企業開始投資數位證書解決方案。
缺乏標準化和互通性
許多徽章缺乏一致的元資料檢驗或與公認框架的一致性,這降低了雇主和教育機構對其的信任度。企業在將徽章與能力證書和職業發展路徑進行配對方面面臨挑戰。缺乏通用通訊協定和跨平台相容性進一步加劇了徽章推廣和認可的困難。供應商必須投資於開放標準、區塊鏈檢驗和證書註冊系統,以提高信任度和易用性。這些挑戰持續阻礙徽章在分散的多提供者學習環境中的普及應用。
終身學習認證
在當今瞬息萬變的就業市場中,數位微證書已成為檢驗終身學習和技能提升的可靠途徑。雇主越來越重視這些證書,將其視為求職者致力於職涯發展和適應能力的有力證明。學術機構正在整合並提升微證書的吸引力,以認可傳統學位以外的學習成果。這種認證鼓勵各年齡層的學習者參與技能提升項目,從而促進市場對其的接受度。因此,對數位微證書平台和解決方案的需求持續穩定成長。
雇主認知度和接受度較低
許多負責人仍然不熟悉徽章框架、元資料和檢驗流程,這阻礙了徽章的信譽度和廣泛應用。企業在將徽章資料整合到招募系統和績效追蹤系統方面面臨挑戰。雇主參與度不足和行業支持不夠進一步限制了徽章的價值和認可。供應商必須提供雇主工具包、特定產業框架和投資回報率指標,以推動徽章的普及應用。這些限制因素持續阻礙徽章在就業相關學習路徑中得到更廣泛的認可。
疫情加速了全球教育和勞動力系統中數位化學習認證和遠距技能發展的進程。封鎖措施擾亂了線下教學,導致對線上課程、微證書和數位認證的需求激增。各大平台紛紛擴展徽章功能,涵蓋大規模開放式線上課程(MOOC)、訓練營和企業培訓,以支援學員參與度和學習成果追蹤。公共和私營部門對認證基礎設施、元資料標準和雇主拓展的投資大幅成長。技能檢驗、職業準備和數位檔案袋等概念也日益受到政策制定者和消費者的關注。
預計在預測期內,認證徽章細分市場將佔據最大的市場佔有率。
由於認證徽章與正規學習證書和專業標準相契合,預計在預測期內,認證徽章領域將佔據最大的市場佔有率。平台為學術和企業專案中的課程完成、技能習得和認證獲得頒發徽章。與學習管理系統 (LMS)、認證註冊機構和職業平台的整合,增強了徽章的可見性和檢驗。高等教育、職業培訓和企業培訓領域對可疊加、符合標準且獲得雇主認可的徽章的需求日益成長。供應商正在提供元資料豐富、安全可靠且可互通的徽章,以促進認證和流動性。
預計在預測期內,同業核准徽章細分市場將呈現最高的複合年成長率。
在預測期內,同儕核准徽章領域預計將迎來最高的成長率,這主要得益於社群檢驗、協作和非正式學習等領域平台的擴展。學習者可以透過同儕審查、計劃貢獻以及在網路和學習社群中的社交認可來獲得徽章。這些平台支援核准流程、信任訊號以及在開放式和混合式環境中的去中心化檢驗。與社交平臺、團隊學習和社群認證的整合能夠提升參與度和可信度。青少年、成人學習者和專業網路對包容性強、參與度高且與聲譽掛鉤的徽章的需求日益成長。這一領域在非正式學習和同儕主導的認證模式中正獲得越來越多的關注。
預計在預測期內,北美將佔據最大的市場佔有率,這主要得益於教育科技的成熟度、機構投資以及數位微證書領域的認證基礎設施。企業和教育機構正在學術、企業和政府計畫中採用該平台,以支持技能檢驗和學習者參與。對元資料標準、區塊鏈檢驗和雇主推廣的投資有助於擴充性和可靠性。主要供應商、研究機構和政策框架的存在正在推動生態系統的深化和普及。企業正在調整其徽章策略,以配合其人才發展、數位化學習和職業流動性的目標。
預計亞太地區在預測期內將實現最高的複合年成長率,因為行動學習、技能發展和數位轉型在該地區各經濟體中融合發展。印度、中國、印尼和越南等國家正在各個教育階段(從幼兒園到高中、高等教育和職業培訓)推廣徽章平台。政府支持的計畫正在都市區地區推動教育科技孵化、數位認證和勞動力技能提升。本地供應商提供行動優先、多語言和文化適應性強的解決方案,以滿足不同學習者的需求。正規和非正規教育系統對擴充性、全面且符合認證標準的徽章基礎設施的需求日益成長。亞太地區正在成為徽章創新和部署的成長引擎。
According to Stratistics MRC, the Global Digital Micro-Credential Market is accounted for $2.4 billion in 2025 and is expected to reach $8.3 billion by 2032 growing at a CAGR of 18.8% during the forecast period. A digital micro-credential is a verified, digital recognition of an individual's specific skills, knowledge, or competencies, typically earned through short-term courses, training programs, or professional development activities. Unlike traditional degrees, micro-credentials focus on targeted, measurable abilities that are relevant to specific industries or roles. They often incorporate digital badges or certificates that can be easily shared online, such as on professional networks or resumes, providing transparency and credibility. Digital micro-credentials support lifelong learning, upskilling, and career advancement by allowing learners to demonstrate practical expertise in a flexible, accessible, and verifiable manner, bridging the gap between education and employment.
Flexible skill-based learning demand
Learners increasingly prefer short, targeted courses that focus on specific skills rather than traditional degree programs. Digital micro-credentials offer verifiable proof of these skills, making them highly attractive to both individuals and employers. Organizations are adopting them to upskill employees rapidly, enhancing workforce agility and productivity. The flexibility of online platforms allows learners to balance education with work, increasing enrollment in micro-credential programs. As a result, the market is expanding rapidly, with more institutions and companies investing in digital credentialing solutions.
Lack of standardization and interoperability
Many badges lack consistent metadata validation and alignment with recognized frameworks which reduces employer and institutional confidence. Enterprises face challenges in mapping badges to competencies qualifications and career pathways. Absence of universal protocols and cross-platform compatibility further complicates scaling and recognition. Vendors must invest in open standards blockchain verification and credential registries to improve trust and usability. These issues continue to hinder adoption across fragmented and multi-provider learning environments.
Lifelong learning recognition
In today's fast-changing job market, digital micro-credentials serve as a trusted way to validate lifelong learning and skill acquisition. Employers increasingly value these credentials as evidence of commitment to professional growth and adaptability. Academic institutions are integrating micro-credentials to recognize learning beyond traditional degrees, enhancing their appeal. This recognition encourages learners of all ages to engage in skill-building programs, boosting market adoption. Consequently, the demand for digital micro-credential platforms and solutions continues to grow steadily.
Limited awareness and acceptance among employers
Many hiring managers remain unfamiliar with badge frameworks metadata and validation processes which reduce trust and uptake. Enterprises face challenges in integrating badge data into recruitment systems and performance tracking. Lack of employer engagement and industry endorsement further restricts badge value and visibility. Vendors must offer employer toolkits sector-specific frameworks and ROI metrics to improve adoption. These limitations continue to constrain badge recognition across employment-linked learning pathways.
The pandemic accelerated digital learning credentialing and remote skill development across global education and workforce systems. Lockdowns disrupted in-person instruction and increased demand for online courses micro credentials and digital recognition. Platforms scaled badge issuance across MOOCs boot camps and corporate training to support engagement and achievement tracking. Investment in credentialing infrastructure metadata standards and employer outreach surged across public and private sectors. Public awareness of skill validation career readiness and digital portfolios increased across policy and consumer circles.
The certification badges segment is expected to be the largest during the forecast period
The certification badges segment is expected to account for the largest market share during the forecast period due to their alignment with formal learning credentialing and professional standards. Platforms issue badges for course completion skill mastery and qualification attainment across academic and enterprise programs. Integration with LMS systems credential registries and career platforms enhances visibility and verification. Demand for stackable standards-aligned and employer-recognized badges is rising across higher education vocational training and corporate learning. Vendors offer metadata-rich secure and interoperable badges to support recognition and mobility.
The peer-endorsed badges segment is expected to have the highest CAGR during the forecast period
Over the forecast period, the peer-endorsed badges segment is predicted to witness the highest growth rate as platforms expand across community validation collaboration and informal learning. Learners receive badges based on peer review project contribution and social recognition across networks and learning communities. Platforms support endorsement workflows trust signals and decentralized validation across open and hybrid environments. Integration with social platforms team-based learning and community credentials enhances engagement and authenticity. Demand for inclusive participatory and reputation-linked badges is rising across youth adult learners and professional networks. This segment is gaining traction across informal learning and peer-driven credentialing models.
During the forecast period, the North America region is expected to hold the largest market share due to its edtech maturity institutional investment and credentialing infrastructure across digital micro-credential. Enterprises and institutions deploy platforms across academic corporate and government programs to support skill validation and learner engagement. Investment in metadata standards blockchain verification and employer outreach supports scalability and trust. Presence of leading vendors research institutions and policy frameworks drives ecosystem depth and adoption. Firms align badge strategies with workforce development digital learning and career mobility goals.
Over the forecast period, the Asia Pacific region is anticipated to exhibit the highest CAGR as mobile learning skill development and digital transformation converge across regional economies. Countries like India China Indonesia and Vietnam scale badge platforms across K-12 higher education and vocational training. Government-backed programs support edtech incubation digital credentialing and workforce readiness across urban and rural zones. Local providers offer mobile-first multilingual and culturally adapted solutions tailored to diverse learner profiles. Demand for scalable inclusive and recognition-aligned badge infrastructure is rising across formal and informal education systems. Asia Pacific is emerging as a growth engine for badge innovation and deployment.
Key players in the market
Some of the key players in Digital Micro-Credential Market include Credly, Accredible, Coursera, edX, Udacity, FutureLearn, Instructure, Badgr, Pearson, Skillsoft, Degreed, IBM SkillsBuild, Microsoft Learn and Certiport.
In August 2025, Accredible introduced Digital Credential Transcripts, a unified interface that aggregates a learner's badges, certificates, and microcredentials into a single, shareable transcript. This innovation bridges the gap between education and employment by offering a comprehensive, verifiable record of skills and achievements.
In January 2025, Credly launched enhanced analytics and badge portability features to celebrate its 100 millionth badge issuance milestone. The updates included AI-driven skill mapping, employer verification tools, and LinkedIn integration for badge visibility.
Note: Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.