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市場調查報告書
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1876732

全球生酮友善食品市場預測至2032年：依產品類型、成分類型、形態、通路、最終用戶及地區分類的分析

Keto-Friendly Foods Market Forecasts to 2032 - Global Analysis By Product (Snacks, Beverages, Dairy Products, Supplements, Condiments & Dressings and Other Products), Ingredient Type, Form, Distribution Channel, End User and By Geography
出版日期: | 出版商: Stratistics Market Research Consulting | 英文 200+ Pages | 商品交期: 2-3個工作天內

價格

根據 Stratistics MRC 的一項研究，預計到 2025 年，全球生酮友善食品市場價值將達到 109 億美元，到 2032 年將達到 134 億美元，在預測期內的複合年成長率為 3.0%。

生酮友善食物是指專門設計用於符合生酮飲食原則的食物，生酮飲食的特徵是高脂肪、適量蛋白質和極低碳水化合物攝取。這些食物有助於身體進入並維持酮症狀態，這是一種以脂肪為主要能源來源的代謝狀態。典型的生酮友善食物包括肉類、魚貝類、雞蛋、全脂乳製品、堅果、種子、酪梨以及低碳水化合物蔬菜，例如綠葉蔬菜。高碳水化合物食物，例如穀類、澱粉類蔬菜和含糖食物則排除在外。透過將碳水化合物攝取量限制在每天約 20-50 克，生酮友善食物有助於體重管理、血糖值控制和代謝健康。

提高健康意識

消費者健康和營養意識的不斷提高是生酮友善食品市場的主要驅動力。隨著肥胖、糖尿病和文明病的日益增多，人們對低碳水化合物、高脂肪飲食以改善代謝健康的興趣也日益濃厚。生酮飲食的許多好處，例如改善體重管理、提升精力以及控制血糖值，正推動著它的流行。日益成長的健身趨勢和健身媒體的影響力也進一步推動了對生酮友善、天然和潔淨標示食品的需求，從而促進了市場擴張。

高成本產品

高昂的生產成本和原料成本限制了市場成長。高品質油脂、高蛋白質成分和特殊配方推高了生產成本。此外，嚴格的品管和認證要求也增加了成本，使其高於傳統食品。這些高價限制了中低收入消費者的購買力，尤其是在新興市場。規模經濟效益有限和分銷網路分散進一步阻礙了產品的可負擔性，從而阻礙了市場滲透率的提高和消費者的持續接受。

電子商務的成長

電子商務平台的興起為生酮友善食品市場帶來了巨大的發展機會。線上零售為品牌提供了廣泛的涵蓋範圍，使其能夠觸及不同地區的健康意識消費者。數位行銷、訂閱模式和宅配服務提升了客戶的便利性和參與度。此外，線上平台也有助於產品比較和生酮營養知識的傳播，進而提高消費者的認知度和購買量。隨著消費者越來越傾向於數位購物體驗，電子商務有望顯著推動市場擴張和品牌知名度的提升。

監管挑戰

監管的複雜性和標籤標準對市場構成重大威脅。 「生酮」、「低碳水化合物」和「有機」等術語在不同地區的定義各不相同，導致製造商難以遵守。食品安全和營養標籤法規的日益嚴格會增加營運成本並延誤產品核可。誤導性標籤也可能引起監管機構的審查，並影響品牌信譽。企業必須增加對透明度、準確標籤以及研發的投入，以降低監管風險並維護全球市場消費者的信任。

新冠疫情的感染疾病：

隨著消費者越來越尋求專家指導和正宗的生酮產品，預計專業零售通路將成為市場成長的主要驅動力。這些商店提供精心挑選的高品質認證生酮食品，為注重健康的消費者帶來信任和便利。個人化的推薦和產品知識能夠提升顧客滿意度。此外，城市健康中心和有機食品零售商的日益普及也推動了這一管道的成長，使專業零售店成為熱衷生酮飲食消費者的首選目的地。

預計在預測期內，專賣店細分市場將佔據最大的市場佔有率。

由於消費者對專家指導和正宗生酮產品的需求日益成長，預計在預測期內，專業零售通路將佔據最大的市場佔有率。這些商店提供精心挑選的高品質認證生酮食品，為注重健康的消費者帶來信任和便利。這些商店提供的個人化建議和產品知識也提高了顧客滿意度。此外，都市區健康中心和有機食品零售商的日益普及也推動了這一管道的成長，使專業商店成為熱衷生酮飲食消費者的首選目的地。

預計在預測期內，乳製品產業將呈現最高的複合年成長率。

預計在預測期內，乳製品產業將實現最高成長率，這主要得益於消費者對符合生酮飲食原則的天然脂肪來源（如奶油、起司、優格和奶油）的需求不斷成長。消費者更傾向於選擇乳製品作為生酮友善食品，因為它們營養豐富、用途廣泛且風味俱佳。此外，無乳糖和低碳水化合物乳製品替代品也在不斷創新，以吸引乳糖不耐症者和純素消費者。益生菌和強化乳製品研發投入的持續成長預計將在整個預測期內推動該產業的顯著成長。

佔比最大的地區：

由於健康意識增強的消費者群體和日益加快的都市化進程，預計亞太地區將在預測期內佔據最大的市場佔有率。可支配收入的增加、健身意識的增強以及西方飲食文化的影響，正在加速生酮飲食的普及。日本、印度、中國和韓國等國家對機能性食品和低碳水化合物食品的需求強勁。此外，零售業的擴張、產品創新以及全球品牌間的策略聯盟，都在鞏固該地區的市場主導地位。

預計年複合成長率最高的地區：

在預測期內，由於消費者對營養和體重管理飲食的濃厚興趣，北美預計將實現最高的複合年成長率。該地區成熟的健康食品產業以及強大的購買力，正推動創新生酮配方產品的快速普及。對植物來源和乳製品基生酮替代品的投資不斷成長，以及電子商務的蓬勃發展，進一步推動了成長。政府支持健康飲食的政策和先進的分銷基礎設施，也鞏固了北美主導的成長動能。

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目錄

第1章執行摘要

第2章 前言

  • 概述
  • 相關利益者
  • 調查範圍
  • 調查方法
    • 資料探勘
    • 數據分析
    • 數據檢驗
    • 研究途徑
  • 研究材料
    • 原始研究資料
    • 次級研究資訊來源
    • 先決條件

第3章 市場趨勢分析

  • 介紹
  • 促進要素
  • 抑制因素
  • 機會
  • 威脅
  • 產品分析
  • 終端用戶分析
  • 新興市場
  • 新冠疫情的影響

第4章 波特五力分析

  • 供應商的議價能力
  • 買方的議價能力
  • 替代品的威脅
  • 新進入者的威脅
  • 競爭對手之間的競爭

5. 全球生酮友善食品市場（依產品類型分類）

  • 介紹
  • 小吃
  • 喝
  • 乳製品
  • 補充
  • 調味品和醬料
  • 即食餐
  • 其他產品類型

6. 全球生酮友善食品市場（依成分類型分類）

  • 介紹
  • 動物源性原料
  • 植物來源成分
  • 乳製品成分
  • 堅果和種子成分

7. 全球生酮友善食品市場（按類型分類）

  • 介紹
  • 固體的
  • 液體
  • 粉末

8. 全球生酮友善食品市場（依通路分類）

  • 介紹
  • 超級市場/大賣場
  • 專賣店
  • 便利商店
  • 線上零售
  • 其他通路

9. 全球生酮友善食品市場（依最終用戶分類）

  • 介紹
  • 住宅/家庭
  • 商業

第10章 全球各地區的生酮友善食品市場

  • 介紹
  • 北美洲
    • 美國
    • 加拿大
    • 墨西哥
  • 歐洲
    • 德國
    • 英國
    • 義大利
    • 法國
    • 西班牙
    • 其他歐洲
  • 亞太地區
    • 日本
    • 中國
    • 印度
    • 澳洲
    • 紐西蘭
    • 韓國
    • 亞太其他地區
  • 南美洲
    • 阿根廷
    • 巴西
    • 智利
    • 南美洲其他地區
  • 中東和非洲
    • 沙烏地阿拉伯
    • 阿拉伯聯合大公國
    • 卡達
    • 南非
    • 其他中東和非洲地區

第11章 重大進展

  • 協議、夥伴關係、合作和合資企業
  • 收購與併購
  • 新產品上市
  • 業務拓展
  • 其他關鍵策略

第12章：企業概況

  • Nestle SA
  • Ancient Nutrition
  • Atkins Nutritionals, Inc.
  • Kiss My Keto
  • SlimFast
  • Dang Foods Co.
  • Perfect Keto, LLC
  • KetoLogic
  • Bulletproof 360 Inc.
  • Keto and Company
  • Pruvit Ventures, Inc.
  • Zenwise Health
  • The Simply Good Foods Company
  • Herbalife Nutrition Ltd.
  • Danone SA
Product Code: SMRC32364

According to Stratistics MRC, the Global Keto-Friendly Foods Market is accounted for $10.9 billion in 2025 and is expected to reach $13.4 billion by 2032 growing at a CAGR of 3.0% during the forecast period. Keto-friendly foods are those specifically designed to align with the principles of the ketogenic diet, which emphasizes high fat, moderate protein, and very low carbohydrate intake. These foods help the body enter and maintain ketosis, a metabolic state where fat is used as the primary energy source instead of glucose. Common keto-friendly options include meats, fish, eggs, full-fat dairy, nuts, seeds, avocados, and low-carb vegetables like leafy greens. They exclude high-carb items such as grains, starchy vegetables, and sugary foods. By limiting carbs to around 20-50 grams per day, keto-friendly foods support weight management, blood sugar control, and metabolic health.

Market Dynamics:

Driver:

Growing health awareness

The growing awareness of health and nutrition among consumers is a major driver of the keto-friendly foods market. With increasing incidences of obesity, diabetes, and lifestyle-related disorders, people are turning toward low-carb, high-fat diets to improve metabolic health. The ketogenic diet's benefits such as better weight management, enhanced energy, and blood sugar control have encouraged widespread adoption. Rising fitness trends and social media influence further fuel demand for keto-friendly, natural, and clean-label food products. Thus, it drives the market expansion.

Restraint:

High product costs

High production and ingredient costs restrain the market. Premium-quality fats, protein-rich components, and specialized formulations elevate manufacturing expenses. Additionally, the need for rigorous quality control and certifications increases costs compared to conventional foods. These higher prices limit accessibility for middle- and lower-income consumers, particularly in emerging markets. Limited economies of scale and niche distribution networks further restrict affordability, creating a barrier to wider market penetration and sustained consumer adoption.

Opportunity:

E-commerce growth

The rise of e-commerce platforms presents a lucrative opportunity for the keto-friendly foods market. An online retail offer brands a wider reach, enabling them to target health-conscious consumers across regions. Digital marketing, subscription models, and doorstep delivery enhance customer convenience and engagement. Furthermore, online platforms facilitate product comparison and education on keto nutrition, boosting awareness and trial purchases. As consumers increasingly prefer digital shopping experiences, e-commerce is expected to significantly drive market expansion and brand visibility.

Threat:

Regulatory challenges

Regulatory complexities and labeling standards pose a significant threat to the market. Varying regional definitions of "keto," "low-carb," and "organic" make compliance difficult for manufacturers. Stricter food safety and nutritional labeling regulations can increase operational costs and slow product approvals. Misleading claims may also attract scrutiny from authorities, affecting brand credibility. Companies must invest in transparency, accurate labeling, and R&D compliance to mitigate regulatory risks and maintain consumer trust across global markets.

Covid-19 Impact:

The specialty stores segment is expected to dominate the market, as consumers increasingly seek expert guidance and authentic keto products. These stores offer a curated selection of high-quality, certified keto foods, creating trust and convenience for health-conscious buyers. Personalized recommendations and product education in these outlets enhance customer satisfaction. Moreover, the growing popularity of urban wellness centers and organic food retailers supports this channel's growth, positioning specialty stores as the preferred destination for dedicated keto shoppers.

The specialty stores segment is expected to be the largest during the forecast period

The specialty stores segment is expected to account for the largest market share during the forecast period, as consumers increasingly seek expert guidance and authentic keto products. These stores offer a curated selection of high-quality, certified keto foods, creating trust and convenience for health-conscious buyers. Personalized recommendations and product education in these outlets enhance customer satisfaction. Moreover, the growing popularity of urban wellness centers and organic food retailers supports this channel's growth, positioning specialty stores as the preferred destination for dedicated keto shoppers.

The dairy products segment is expected to have the highest CAGR during the forecast period

Over the forecast period, the dairy products segment is predicted to witness the highest growth rate, due to increasing demand for natural fat sources like butter, cheese, yogurt, and cream that align with ketogenic principles. Consumers prefer dairy-based keto options for their high nutrient density, versatility, and flavor. Innovation in lactose-free, low-carb dairy alternatives also attracts lactose-intolerant and vegan customers. With strong R&D investment in probiotic and fortified dairy offerings, this segment is poised for substantial growth throughout the forecast period.

Region with largest share:

During the forecast period, the Asia Pacific region is expected to hold the largest market share, due to growing population of health-conscious consumers and expanding urbanization. Rising disposable incomes, fitness awareness, and Western dietary influences are accelerating keto adoption. Countries like Japan, India, China, and South Korea are witnessing strong demand for functional and low-carb foods. Furthermore, increased retail presence, product innovation, and strategic partnerships by global brands enhance the region's market dominance.

Region with highest CAGR:

Over the forecast period, the North America region is anticipated to exhibit the highest CAGR, owing to strong consumer interest in nutrition-focused and weight-management diets. The region's mature health food industry, coupled with high purchasing power, supports the rapid adoption of innovative keto formulations. Growing investments in plant-based and dairy keto alternatives, alongside robust e-commerce penetration, further propel growth. Supportive government policies on healthy eating and advanced distribution infrastructure strengthen North America's leading growth trajectory.

Key players in the market

Some of the key players in Keto-Friendly Foods Market include Nestle S.A., Ancient Nutrition, Atkins Nutritionals, Inc., Kiss My Keto, SlimFast, Dang Foods Co., Perfect Keto, LLC, KetoLogic, Bulletproof 360 Inc., Keto and Company, Pruvit Ventures, Inc., Zenwise Health, The Simply Good Foods Company, Herbalife Nutrition Ltd., and Danone S.A.

Key Developments:

In October 2025, Nestle India has entered into a memorandum of understanding with the Ministry of Food Processing Industries to accelerate its investment in greenfield and brownfield food-sector projects across Odisha and existing manufacturing sites over the next 2-3 years, as part of its US $564 million expansion plan.

In June 2025, Nestle has inked research collaborations aimed at pioneering sustainable aquaculture practices, seeking to advance innovative, eco-efficient farming techniques and boost responsible seafood production in support of global food-security and environmental goals.

Products Covered:

  • Snacks
  • Beverages
  • Dairy Products
  • Supplements
  • Condiments & Dressings
  • Ready-to-Eat Meals
  • Other Products

Ingredient Types Covered:

  • Animal-Based Ingredients
  • Plant-Based Ingredients
  • Dairy-Based Ingredients
  • Nut & Seed-Based Ingredients

Forms Covered:

  • Solid
  • Liquid
  • Powder

Distribution Channels Covered:

  • Supermarkets/Hypermarkets
  • Specialty Stores
  • Convenience Stores
  • Online Retail
  • Other Distribution Channels

End Users Covered:

  • Residential/Household
  • Commercial

Regions Covered:

  • North America
    • US
    • Canada
    • Mexico
  • Europe
    • Germany
    • UK
    • Italy
    • France
    • Spain
    • Rest of Europe
  • Asia Pacific
    • Japan
    • China
    • India
    • Australia
    • New Zealand
    • South Korea
    • Rest of Asia Pacific
  • South America
    • Argentina
    • Brazil
    • Chile
    • Rest of South America
  • Middle East & Africa
    • Saudi Arabia
    • UAE
    • Qatar
    • South Africa
    • Rest of Middle East & Africa

What our report offers:

  • Market share assessments for the regional and country-level segments
  • Strategic recommendations for the new entrants
  • Covers Market data for the years 2024, 2025, 2026, 2028, and 2032
  • Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
  • Strategic recommendations in key business segments based on the market estimations
  • Competitive landscaping mapping the key common trends
  • Company profiling with detailed strategies, financials, and recent developments
  • Supply chain trends mapping the latest technological advancements

Free Customization Offerings:

All the customers of this report will be entitled to receive one of the following free customization options:

  • Company Profiling
    • Comprehensive profiling of additional market players (up to 3)
    • SWOT Analysis of key players (up to 3)
  • Regional Segmentation
    • Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
  • Competitive Benchmarking
    • Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances

Table of Contents

1 Executive Summary

2 Preface

  • 2.1 Abstract
  • 2.2 Stake Holders
  • 2.3 Research Scope
  • 2.4 Research Methodology
    • 2.4.1 Data Mining
    • 2.4.2 Data Analysis
    • 2.4.3 Data Validation
    • 2.4.4 Research Approach
  • 2.5 Research Sources
    • 2.5.1 Primary Research Sources
    • 2.5.2 Secondary Research Sources
    • 2.5.3 Assumptions

3 Market Trend Analysis

  • 3.1 Introduction
  • 3.2 Drivers
  • 3.3 Restraints
  • 3.4 Opportunities
  • 3.5 Threats
  • 3.6 Product Analysis
  • 3.7 End User Analysis
  • 3.8 Emerging Markets
  • 3.9 Impact of Covid-19

4 Porters Five Force Analysis

  • 4.1 Bargaining power of suppliers
  • 4.2 Bargaining power of buyers
  • 4.3 Threat of substitutes
  • 4.4 Threat of new entrants
  • 4.5 Competitive rivalry

5 Global Keto-Friendly Foods Market, By Product

  • 5.1 Introduction
  • 5.2 Snacks
  • 5.3 Beverages
  • 5.4 Dairy Products
  • 5.5 Supplements
  • 5.6 Condiments & Dressings
  • 5.7 Ready-to-Eat Meals
  • 5.8 Other Products

6 Global Keto-Friendly Foods Market, By Ingredient Type

  • 6.1 Introduction
  • 6.2 Animal-Based Ingredients
  • 6.3 Plant-Based Ingredients
  • 6.4 Dairy-Based Ingredients
  • 6.5 Nut & Seed-Based Ingredients

7 Global Keto-Friendly Foods Market, By Form

  • 7.1 Introduction
  • 7.2 Solid
  • 7.3 Liquid
  • 7.4 Powder

8 Global Keto-Friendly Foods Market, By Distribution Channel

  • 8.1 Introduction
  • 8.2 Supermarkets/Hypermarkets
  • 8.3 Specialty Stores
  • 8.4 Convenience Stores
  • 8.5 Online Retail
  • 8.6 Other Distribution Channels

9 Global Keto-Friendly Foods Market, By End User

  • 9.1 Introduction
  • 9.2 Residential/Household
  • 9.3 Commercial

10 Global Keto-Friendly Foods Market, By Geography

  • 10.1 Introduction
  • 10.2 North America
    • 10.2.1 US
    • 10.2.2 Canada
    • 10.2.3 Mexico
  • 10.3 Europe
    • 10.3.1 Germany
    • 10.3.2 UK
    • 10.3.3 Italy
    • 10.3.4 France
    • 10.3.5 Spain
    • 10.3.6 Rest of Europe
  • 10.4 Asia Pacific
    • 10.4.1 Japan
    • 10.4.2 China
    • 10.4.3 India
    • 10.4.4 Australia
    • 10.4.5 New Zealand
    • 10.4.6 South Korea
    • 10.4.7 Rest of Asia Pacific
  • 10.5 South America
    • 10.5.1 Argentina
    • 10.5.2 Brazil
    • 10.5.3 Chile
    • 10.5.4 Rest of South America
  • 10.6 Middle East & Africa
    • 10.6.1 Saudi Arabia
    • 10.6.2 UAE
    • 10.6.3 Qatar
    • 10.6.4 South Africa
    • 10.6.5 Rest of Middle East & Africa

11 Key Developments

  • 11.1 Agreements, Partnerships, Collaborations and Joint Ventures
  • 11.2 Acquisitions & Mergers
  • 11.3 New Product Launch
  • 11.4 Expansions
  • 11.5 Other Key Strategies

12 Company Profiling

  • 12.1 Nestle S.A
  • 12.2 Ancient Nutrition
  • 12.3 Atkins Nutritionals, Inc.
  • 12.4 Kiss My Keto
  • 12.5 SlimFast
  • 12.6 Dang Foods Co.
  • 12.7 Perfect Keto, LLC
  • 12.8 KetoLogic
  • 12.9 Bulletproof 360 Inc.
  • 12.10 Keto and Company
  • 12.11 Pruvit Ventures, Inc.
  • 12.12 Zenwise Health
  • 12.13 The Simply Good Foods Company
  • 12.14 Herbalife Nutrition Ltd.
  • 12.15 Danone S.A.

List of Tables

  • Table 1 Global Keto-Friendly Foods Market Outlook, By Region (2024-2032) ($MN)
  • Table 2 Global Keto-Friendly Foods Market Outlook, By Product (2024-2032) ($MN)
  • Table 3 Global Keto-Friendly Foods Market Outlook, By Snacks (2024-2032) ($MN)
  • Table 4 Global Keto-Friendly Foods Market Outlook, By Beverages (2024-2032) ($MN)
  • Table 5 Global Keto-Friendly Foods Market Outlook, By Dairy Products (2024-2032) ($MN)
  • Table 6 Global Keto-Friendly Foods Market Outlook, By Supplements (2024-2032) ($MN)
  • Table 7 Global Keto-Friendly Foods Market Outlook, By Condiments & Dressings (2024-2032) ($MN)
  • Table 8 Global Keto-Friendly Foods Market Outlook, By Ready-to-Eat Meals (2024-2032) ($MN)
  • Table 9 Global Keto-Friendly Foods Market Outlook, By Other Products (2024-2032) ($MN)
  • Table 10 Global Keto-Friendly Foods Market Outlook, By Ingredient Type (2024-2032) ($MN)
  • Table 11 Global Keto-Friendly Foods Market Outlook, By Animal-Based Ingredients (2024-2032) ($MN)
  • Table 12 Global Keto-Friendly Foods Market Outlook, By Plant-Based Ingredients (2024-2032) ($MN)
  • Table 13 Global Keto-Friendly Foods Market Outlook, By Dairy-Based Ingredients (2024-2032) ($MN)
  • Table 14 Global Keto-Friendly Foods Market Outlook, By Nut & Seed-Based Ingredients (2024-2032) ($MN)
  • Table 15 Global Keto-Friendly Foods Market Outlook, By Form (2024-2032) ($MN)
  • Table 16 Global Keto-Friendly Foods Market Outlook, By Solid (2024-2032) ($MN)
  • Table 17 Global Keto-Friendly Foods Market Outlook, By Liquid (2024-2032) ($MN)
  • Table 18 Global Keto-Friendly Foods Market Outlook, By Powder (2024-2032) ($MN)
  • Table 19 Global Keto-Friendly Foods Market Outlook, By Distribution Channel (2024-2032) ($MN)
  • Table 20 Global Keto-Friendly Foods Market Outlook, By Supermarkets/Hypermarkets (2024-2032) ($MN)
  • Table 21 Global Keto-Friendly Foods Market Outlook, By Specialty Stores (2024-2032) ($MN)
  • Table 22 Global Keto-Friendly Foods Market Outlook, By Convenience Stores (2024-2032) ($MN)
  • Table 23 Global Keto-Friendly Foods Market Outlook, By Online Retail (2024-2032) ($MN)
  • Table 24 Global Keto-Friendly Foods Market Outlook, By Other Distribution Channels (2024-2032) ($MN)
  • Table 25 Global Keto-Friendly Foods Market Outlook, By End User (2024-2032) ($MN)
  • Table 26 Global Keto-Friendly Foods Market Outlook, By Residential/Household (2024-2032) ($MN)
  • Table 27 Global Keto-Friendly Foods Market Outlook, By Commercial (2024-2032) ($MN)

Note: Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.