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全球在超當地語系化物流平台市場：預測至 2032 年－按服務類型、車輛類型、部署類型、最終用戶和地區進行分析

Hyperlocal Logistics Platforms Market Forecasts to 2032 - Global Analysis By Service Type (Delivery, Pickup, Courier, E-Commerce, and Grocery), Vehicle Type, Deployment, End User By Geography
出版日期: | 出版商: Stratistics Market Research Consulting | 英文 200+ Pages | 商品交期: 2-3個工作天內

價格

根據 Stratistics MRC 的數據，全球在超當地語系化物流平台市場預計到 2025 年將達到 27 億美元，到 2032 年將達到 68 億美元，預測期內複合年成長率為 14%。

超當地語系化超當地語系化物流平台是物流技術驅動型服務，用於管理特定地理區域（通常為幾英里或同一城市內）的商品和服務配送。這些平台連結本地商家和附近消費者，實現食品、雜貨、藥品等商品的快速配送。它們利用行動應用程式和本地宅配業者網路最佳化配送路線，滿足城市中心對即時便利的需求。

世界經濟論壇表示，超當地語系化配送模式正在重塑城市物流，減少最後一公里排放，並提高食品、藥品和零售業的即時應對力。

對快速交易的需求不斷成長

快速商業模式的迅速崛起，使得食品雜貨和生活必需品能夠在幾分鐘內送達，這極大地推動了在超當地語系化物流平台的成長。消費者如今更加注重便利性、即時和即時訂單追蹤，促使物流供應商不斷提升其「最後一公里」配送能力。智慧型手機的普及和都市區數位生態系統的發展，推動了當日送達服務需求的持續激增。此外，本地供應商整合的加速以及基於應用程式的配送聚合平台的激增，也加速了已開發市場和新興市場對這類平台的採用。

高昂的營運和燃料成本

高昂的營運成本，包括不斷上漲的燃油價格和人事費用，對超當地語系化物流的盈利構成了重大挑戰。為了保持較短的配送時間，需要頻繁的車輛調度和高效的路線最佳化，這增加了營運負擔。此外，能源成本的波動以及與合作門市不合理的成本分攤模式加劇了利潤壓力。城市擁擠和停車位短缺進一步降低了效率，並阻礙了擴充性。因此，這些累積的財務限制阻礙了在超當地語系化配送平台的永續擴張和定價彈性。

與電子商務平台合作

與現有電商平台建立策略聯盟，為在超當地語系化物流供應商提供了巨大的成長機會。將配送基礎設施與大型零售網路整合，可擴大服務覆蓋範圍，提高配送可靠性。此類夥伴關係有助於資料共用、路線最佳化和訂單同步，進而提升消費者滿意度。此外，聯合品牌配送模式和雲端基礎的物流管理還能增強品牌知名度和品牌股權。隨著全通路零售的加速發展，此類聯盟對於拓展跨多個產品類別和地理區域的在超當地語系化網路至關重要。

都市區的監管障礙

圍繞著「最後一公里」配送營運的複雜且不斷變化的本地政府法規，有可能阻礙超當地語系化物流的擴張。在擁擠的城市地區，配送車輛通行受限、排放法規和噪音法規等限制，都增加了合規難度。此外，不同都市區轄區之間不一致的授權政策，也造成了營運效率低落。關於零工勞動者和資料隱私法的勞動分類爭議，進一步加劇了不確定性。因此，在競爭激烈的大都會圈物流系統中，如何應對這些法律規範，對於維持合規和確保永續營運至關重要。

新冠疫情的影響：

疫情加速了在超當地語系化物流平台的普及，封鎖措施導致非接觸式配送需求激增。食品雜貨、藥局和餐飲業嚴重依賴本地配送網路來維持業務永續營運。雖然供應鏈中斷最初導致配送能力下降，但平台迅速實現營運數位化，並擴充了龐大的配送車隊以應對訂單激增。疫情後，消費者對便利的送貨上門服務的偏好依然存在，並推動了該產業的成長。這場健康危機最終將在超當地語系化物流從一項小眾服務轉變為零售基礎設施的重要組成部分。

預計在預測期內，航運板塊將是最大的板塊。

由於各類產品對快速可靠的「最後一公里」配送的需求不斷成長，預計在預測期內，配送領域將佔據最大的市場佔有率。零售商、餐廳和藥局正擴大採用在地化配送解決方案來提高客戶維繫。在即時追蹤和數位支付整合的推動下，該領域在收入方面佔據主導地位。平台的持續創新和訂閱式配送模式的興起，進一步鞏固了其作為核心業務類別的地位。

預計在預測期內，二輪車細分市場將實現最高的複合年成長率。

預計在預測期內，二輪車市場將保持最高的成長率，這主要得益於其靈活性、成本效益以及對密集城市配送網路的適用性。與四輪車相比，二輪車和電動Scooter能夠更快地避開交通堵塞，且維護成本更低。電動二輪車在永續的最後一公里物流的日益普及，進一步提升了其吸引力。此外，與電動車新興企業和共享旅遊服務供應商的合作，正在推動全球更快、更靈活、更環保的在超當地語系化配送營運。

佔比最大的地區：

由於亞太地區擁有龐大的城市人口、不斷發展的電子商務生態系統和較高的智慧型手機普及率，預計該地區將在預測期內佔據最大的市場佔有率。印度、中國和印尼等國家對基於應用程式的食品、雜貨和宅配的需求正在激增。數位錢包和本地物流新興企業的擴張進一步鞏固了這一市場主導地位。此外，區域政府的數位經濟計畫和對智慧城市基礎設施的投資正在推動主要都市叢集採用超當地語系化物流。

複合年成長率最高的地區：

在預測期內，由於按需配送生態系統的快速發展和先進物流技術的融合，北美預計將實現最高的複合年成長率。消費者越來越傾向於當日達和即時送達服務，而企業則利用預測分析和基於人工智慧的路線最佳化來推動創新。零工經濟平台和在超當地語系化夥伴關係的普及也正在加速發展。此外，對最後一公里自動化和永續車隊的強勁投資也推動了美國和加拿大市場的擴張。

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目錄

第1章執行摘要

第2章 引言

  • 概述
  • 相關利益者
  • 分析範圍
  • 分析方法
    • 資料探勘
    • 數據分析
    • 數據檢驗
    • 分析方法
  • 分析材料
    • 原始研究資料
    • 二手研究資訊來源
    • 先決條件

第3章 市場趨勢分析

  • 促進要素
  • 抑制因素
  • 市場機遇
  • 威脅
  • 終端用戶分析
  • 新興市場
  • 感染疾病疫情的影響

第4章 波特五力分析

  • 供應商的議價能力
  • 買方議價能力
  • 替代產品的威脅
  • 新參與企業的威脅
  • 公司間的競爭

5. 全球超當地語系化物流平台市場（依服務類型分類）

  • 送貨
  • 撿起
  • 宅配
  • 電子商務
  • 雜貨

6. 全球超當地語系化物流平台市場（依車輛類型分類）

  • 摩托車
  • 三輪車
  • 四輪車
  • 無人機

7. 全球超當地語系化物流平台市場（依部署方式分類）

  • 基於網路的
  • 基於應用程式

8. 全球超當地語系化物流平台市場（依最終用戶分類）

  • 零售商
  • 餐廳
  • 個人
  • 藥局

9. 全球超當地語系化物流平台市場（按地區分類）

  • 北美洲
    • 美國
    • 加拿大
    • 墨西哥
  • 歐洲
    • 德國
    • 英國
    • 義大利
    • 法國
    • 西班牙
    • 其他歐洲
  • 亞太地區
    • 日本
    • 中國
    • 印度
    • 澳洲
    • 紐西蘭
    • 韓國
    • 亞太其他地區
  • 南美洲
    • 阿根廷
    • 巴西
    • 智利
    • 其他南美洲
  • 中東和非洲
    • 沙烏地阿拉伯
    • 阿拉伯聯合大公國
    • 卡達
    • 南非
    • 其他中東和非洲地區

第10章：主要趨勢

  • 合約、商業夥伴關係和合資企業
  • 企業合併（M&A）
  • 新產品發布
  • 業務拓展
  • 其他關鍵策略

第11章：公司簡介

  • Zomato
  • Swiggy
  • Dunzo
  • ShipBob
  • Lalamove
  • Getir
  • Glovo
  • Gorillas
  • Instacart
  • Gopuff
  • Just Eat Takeaway.com
  • Rappi
  • Postmates
  • Uber Eats
  • DoorDash
  • Delivery Hero
Product Code: SMRC31582

According to Stratistics MRC, the Global Hyperlocal Logistics Platforms Market is accounted for $2.7 billion in 2025 and is expected to reach $6.8 billion by 2032 growing at a CAGR of 14% during the forecast period. Hyperlocal logistics platforms are technology-enabled services that manage the delivery of goods and services within a very confined geographic area, often a few miles or within the same city. They connect local merchants with nearby consumers, facilitating rapid delivery-sometimes in under an hour-of items like food, groceries, and pharmaceuticals. These platforms optimize delivery routes using mobile apps and a network of local couriers, meeting the demand for immediate convenience in urban centers.

According to the World Economic Forum, hyperlocal delivery models are reshaping urban logistics by reducing last-mile emissions and improving real-time responsiveness for food, pharma, and retail sectors.

Market Dynamics:

Driver:

Growing quick-commerce demand

The rapid rise of quick-commerce models delivering groceries and essentials within minutes has significantly fueled the growth of hyperlocal logistics platforms. Consumers now prioritize convenience, immediacy, and real-time order tracking, pushing logistics providers to enhance last-mile capabilities. Spurred by smartphone penetration and urban digital ecosystems, demand for same-hour delivery services continues to soar. Additionally, the surge in local vendor integration and the proliferation of app-based delivery aggregators have amplified platform adoption across both developed and emerging markets.

Restraint:

High operational and fuel costs

High operating expenses, including escalating fuel prices and labor costs, pose a substantial challenge to hyperlocal logistics profitability. Maintaining short delivery times requires frequent fleet dispatches and efficient route optimization, increasing operational burdens. Moreover, fluctuating energy costs and inadequate cost-sharing models with partner stores exacerbate margin pressures. Urban congestion and limited parking availability further reduce efficiency, making scalability complex. Consequently, these cumulative financial constraints hinder the sustained expansion and pricing flexibility of hyperlocal delivery platforms.

Opportunity:

Partnerships with e-commerce platforms

Strategic collaborations with established e-commerce platforms offer major growth opportunities for hyperlocal logistics providers. By integrating delivery infrastructure with major retail networks, players can expand service reach and improve delivery reliability. These partnerships facilitate shared data insights, route optimization, and order synchronization to enhance consumer satisfaction. Furthermore, co-branded delivery models and cloud-based logistics management strengthen visibility and brand equity. As omnichannel retail accelerates, such alliances are crucial for scaling hyperlocal networks across multiple product categories and geographies.

Threat:

Regulatory hurdles in urban areas

Complex and evolving municipal regulations surrounding last-mile delivery operations threaten to disrupt hyperlocal logistics expansion. Restrictions on delivery vehicle access in congested city zones, emission standards, and noise control measures increase compliance complexity. Additionally, inconsistent licensing policies across urban jurisdictions create operational inefficiencies. Labor classification debates for gig workers and data privacy laws add further uncertainty. Consequently, navigating these regulatory frameworks becomes critical for ensuring sustainable operations while maintaining compliance in competitive metropolitan logistics ecosystems.

Covid-19 Impact:

The pandemic accelerated the adoption of hyperlocal logistics platforms as lockdowns spurred surging demand for contactless delivery. Grocery, pharmacy, and restaurant sectors relied heavily on local delivery networks for business continuity. Although supply chain disruptions initially challenged capacity, platforms rapidly digitalized operations and expanded gig fleets to meet soaring orders. Post-pandemic, sustained consumer preference for convenience-driven, doorstep services continues to bolster growth. The health crisis ultimately transformed hyperlocal logistics from a niche service to an essential retail infrastructure component.

The delivery segment is expected to be the largest during the forecast period

The delivery segment is expected to account for the largest market share during the forecast period, owing to the increasing demand for fast and reliable last-mile delivery across diverse product categories. Retailers, restaurants, and pharmacies are increasingly adopting hyperlocal delivery solutions to improve customer retention. Spurred by real-time tracking and digital payment integration, this segment dominates revenue generation. Continuous platform innovation and the rise of subscription-based delivery models further solidify its position as the core operational category.

The two-wheeler segment is expected to have the highest CAGR during the forecast period

Over the forecast period, the two-wheeler segment is predicted to witness the highest growth rate, reinforced by its flexibility, cost-efficiency, and suitability for dense urban delivery networks. Motorbikes and e-scooters allow quicker navigation through traffic and lower maintenance costs compared to four-wheelers. The growing adoption of electric two-wheelers for sustainable last-mile logistics further enhances their appeal. Additionally, partnerships with EV startups and shared mobility providers are enabling environmentally conscious, faster, and more agile hyperlocal delivery operations worldwide.

Region with largest share:

During the forecast period, the Asia Pacific region is expected to hold the largest market share, ascribed to its massive urban population, growing e-commerce ecosystem, and strong smartphone penetration. Countries like India, China, and Indonesia are witnessing an upsurge in app-based food, grocery, and parcel delivery demand. The expansion of digital wallets and local logistics startups further supports this dominance. Moreover, regional governments' digital economy initiatives and investments in smart urban infrastructure amplify hyperlocal logistics adoption across major metropolitan clusters.

Region with highest CAGR:

Over the forecast period, the North America region is anticipated to exhibit the highest CAGR associated with the rapid evolution of on-demand delivery ecosystems and advanced logistics technology integration. Consumers increasingly prefer same-day or instant delivery, pushing companies to innovate with predictive analytics and AI-based route optimization. The proliferation of gig economy platforms and hyperlocal retail partnerships further drive momentum. Additionally, strong investment inflows in last-mile automation and sustainable vehicle fleets are propelling market expansion across U.S. and Canada.

Key players in the market

Some of the key players in Hyperlocal Logistics Platforms Market include Zomato, Swiggy, Dunzo, ShipBob, Lalamove, Getir, Glovo, Gorillas, Instacart, Gopuff, Just Eat Takeaway.com, Rappi, Postmates, Uber Eats, DoorDash, and Delivery Hero.

Key Developments:

In September 2025, Gopuff launched its "Gopuff Micro-Fulfillment" initiative, deploying AI-powered, compact automated dark stores in high-density apartment complexes and office parks. The system promises delivery of over 3,000 items in under 5 minutes to residents and workers within the same building.

In August 2025, DoorDash announced the expansion of its "DashCorps" service, a B2B hyperlocal logistics platform that enables small businesses to offer same-day delivery to their customers by leveraging the Dasher network for non-food items, from electronics to pharmaceuticals.

In July 2025, Zomato integrated its quick-commerce arm, Blinkit, with its food delivery app to launch "Zomato Shops." This feature allows users to order both restaurant meals and groceries from a dark store in a single transaction, with a unified delivery promise.

Service Types Covered:

  • Delivery
  • Pickup
  • Courier
  • E-Commerce
  • Grocery

Vehicle Types Covered:

  • Two-Wheeler
  • Three-Wheeler
  • Four-Wheeler
  • Drones

Deployments Covered:

  • Web-Based
  • App-Based

End Users Covered:

  • Retailers
  • Restaurants
  • Individuals
  • Pharmacies

Regions Covered:

  • North America
    • US
    • Canada
    • Mexico
  • Europe
    • Germany
    • UK
    • Italy
    • France
    • Spain
    • Rest of Europe
  • Asia Pacific
    • Japan
    • China
    • India
    • Australia
    • New Zealand
    • South Korea
    • Rest of Asia Pacific
  • South America
    • Argentina
    • Brazil
    • Chile
    • Rest of South America
  • Middle East & Africa
    • Saudi Arabia
    • UAE
    • Qatar
    • South Africa
    • Rest of Middle East & Africa

What our report offers:

  • Market share assessments for the regional and country-level segments
  • Strategic recommendations for the new entrants
  • Covers Market data for the years 2024, 2025, 2026, 2028, and 2032
  • Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
  • Strategic recommendations in key business segments based on the market estimations
  • Competitive landscaping mapping the key common trends
  • Company profiling with detailed strategies, financials, and recent developments
  • Supply chain trends mapping the latest technological advancements

Free Customization Offerings:

All the customers of this report will be entitled to receive one of the following free customization options:

  • Company Profiling
    • Comprehensive profiling of additional market players (up to 3)
    • SWOT Analysis of key players (up to 3)
  • Regional Segmentation
    • Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
  • Competitive Benchmarking
    • Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances

Table of Contents

1 Executive Summary

2 Preface

  • 2.1 Abstract
  • 2.2 Stake Holders
  • 2.3 Research Scope
  • 2.4 Research Methodology
    • 2.4.1 Data Mining
    • 2.4.2 Data Analysis
    • 2.4.3 Data Validation
    • 2.4.4 Research Approach
  • 2.5 Research Sources
    • 2.5.1 Primary Research Sources
    • 2.5.2 Secondary Research Sources
    • 2.5.3 Assumptions

3 Market Trend Analysis

  • 3.1 Introduction
  • 3.2 Drivers
  • 3.3 Restraints
  • 3.4 Opportunities
  • 3.5 Threats
  • 3.6 End User Analysis
  • 3.7 Emerging Markets
  • 3.8 Impact of Covid-19

4 Porters Five Force Analysis

  • 4.1 Bargaining power of suppliers
  • 4.2 Bargaining power of buyers
  • 4.3 Threat of substitutes
  • 4.4 Threat of new entrants
  • 4.5 Competitive rivalry

5 Global Hyperlocal Logistics Platforms Market, By Service Type

  • 5.1 Introduction
  • 5.2 Delivery
  • 5.3 Pickup
  • 5.4 Courier
  • 5.5 E-Commerce
  • 5.6 Grocery

6 Global Hyperlocal Logistics Platforms Market, By Vehicle Type

  • 6.1 Introduction
  • 6.2 Two-Wheeler
  • 6.3 Three-Wheeler
  • 6.4 Four-Wheeler
  • 6.5 Drones

7 Global Hyperlocal Logistics Platforms Market, By Deployment

  • 7.1 Introduction
  • 7.2 Web-Based
  • 7.3 App-Based

8 Global Hyperlocal Logistics Platforms Market, By End User

  • 8.1 Introduction
  • 8.2 Retailers
  • 8.3 Restaurants
  • 8.4 Individuals
  • 8.5 Pharmacies

9 Global Hyperlocal Logistics Platforms Market, By Geography

  • 9.1 Introduction
  • 9.2 North America
    • 9.2.1 US
    • 9.2.2 Canada
    • 9.2.3 Mexico
  • 9.3 Europe
    • 9.3.1 Germany
    • 9.3.2 UK
    • 9.3.3 Italy
    • 9.3.4 France
    • 9.3.5 Spain
    • 9.3.6 Rest of Europe
  • 9.4 Asia Pacific
    • 9.4.1 Japan
    • 9.4.2 China
    • 9.4.3 India
    • 9.4.4 Australia
    • 9.4.5 New Zealand
    • 9.4.6 South Korea
    • 9.4.7 Rest of Asia Pacific
  • 9.5 South America
    • 9.5.1 Argentina
    • 9.5.2 Brazil
    • 9.5.3 Chile
    • 9.5.4 Rest of South America
  • 9.6 Middle East & Africa
    • 9.6.1 Saudi Arabia
    • 9.6.2 UAE
    • 9.6.3 Qatar
    • 9.6.4 South Africa
    • 9.6.5 Rest of Middle East & Africa

10 Key Developments

  • 10.1 Agreements, Partnerships, Collaborations and Joint Ventures
  • 10.2 Acquisitions & Mergers
  • 10.3 New Product Launch
  • 10.4 Expansions
  • 10.5 Other Key Strategies

11 Company Profiling

  • 11.1 Zomato
  • 11.2 Swiggy
  • 11.3 Dunzo
  • 11.4 ShipBob
  • 11.5 Lalamove
  • 11.6 Getir
  • 11.7 Glovo
  • 11.8 Gorillas
  • 11.9 Instacart
  • 11.10 Gopuff
  • 11.11 Just Eat Takeaway.com
  • 11.12 Rappi
  • 11.13 Postmates
  • 11.14 Uber Eats
  • 11.15 DoorDash
  • 11.16 Delivery Hero

List of Tables

  • Table 1 Global Hyperlocal Logistics Platforms Market Outlook, By Region (2024-2032) ($MN)
  • Table 2 Global Hyperlocal Logistics Platforms Market Outlook, By Service Type (2024-2032) ($MN)
  • Table 3 Global Hyperlocal Logistics Platforms Market Outlook, By Delivery (2024-2032) ($MN)
  • Table 4 Global Hyperlocal Logistics Platforms Market Outlook, By Pickup (2024-2032) ($MN)
  • Table 5 Global Hyperlocal Logistics Platforms Market Outlook, By Courier (2024-2032) ($MN)
  • Table 6 Global Hyperlocal Logistics Platforms Market Outlook, By E-Commerce (2024-2032) ($MN)
  • Table 7 Global Hyperlocal Logistics Platforms Market Outlook, By Grocery (2024-2032) ($MN)
  • Table 8 Global Hyperlocal Logistics Platforms Market Outlook, By Vehicle Type (2024-2032) ($MN)
  • Table 9 Global Hyperlocal Logistics Platforms Market Outlook, By Two-Wheeler (2024-2032) ($MN)
  • Table 10 Global Hyperlocal Logistics Platforms Market Outlook, By Three-Wheeler (2024-2032) ($MN)
  • Table 11 Global Hyperlocal Logistics Platforms Market Outlook, By Four-Wheeler (2024-2032) ($MN)
  • Table 12 Global Hyperlocal Logistics Platforms Market Outlook, By Drones (2024-2032) ($MN)
  • Table 13 Global Hyperlocal Logistics Platforms Market Outlook, By Deployment (2024-2032) ($MN)
  • Table 14 Global Hyperlocal Logistics Platforms Market Outlook, By Web-Based (2024-2032) ($MN)
  • Table 15 Global Hyperlocal Logistics Platforms Market Outlook, By App-Based (2024-2032) ($MN)
  • Table 16 Global Hyperlocal Logistics Platforms Market Outlook, By End User (2024-2032) ($MN)
  • Table 17 Global Hyperlocal Logistics Platforms Market Outlook, By Retailers (2024-2032) ($MN)
  • Table 18 Global Hyperlocal Logistics Platforms Market Outlook, By Restaurants (2024-2032) ($MN)
  • Table 19 Global Hyperlocal Logistics Platforms Market Outlook, By Individuals (2024-2032) ($MN)
  • Table 20 Global Hyperlocal Logistics Platforms Market Outlook, By Pharmacies (2024-2032) ($MN)

Note: Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.