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商品編碼

1836420

2032 年氣炸鍋市場預測：按產品類型、容量、設備、分銷管道、應用和地區進行的全球分析

Air Fryer Market Forecasts to 2032 - Global Analysis By Product Type, Capacity, Device, Distribution Channel, Application and By Geography

出版日期: 2025年10月01日 | 出版商:

Stratistics Market Research Consulting | 英文 200+ Pages | 商品交期: 2-3個工作天內

價格

簡介目錄圖表

根據 Stratistics MRC 的數據，全球氣炸鍋市場預計在 2025 年達到 89.8 億美元，到 2032 年將達到 191.4 億美元，預測期內的複合年成長率為 11.4%。

氣炸鍋是一種現代烹飪設備，利用快速循環的熱空氣來烹飪食物，達到與傳統油炸媲美的酥脆效果，但幾乎不使用任何油。這使得烹飪更健康，同時保留了食物的風味和口感。氣炸鍋用途廣泛，可高效烹調蔬菜、肉類、零嘴零食和烘焙點心，烹調時間短，清潔方便，適合日常廚房使用。

根據家居裝修研究機構 (HIRI) 的數據，想要自己動手 (DIY) 裝修餐廳和廚房的美國家庭比例從 2022 年第二季的 39% 增加到 2023 年第二季的 46%。

增強健康意識

對膽固醇、肥胖和心臟病的擔憂正促使消費者遠離傳統的油炸方法。氣炸鍋提供了一種低脂替代品，符合生酮飲食、純素和低脂生活方式等飲食偏好。隨著健身文化和健康意識的增強，家庭正在投資支持清潔烹飪的電器。健康達人和營養內容的興起進一步提高了產品知名度。氣炸鍋機制的技術改進正在改善口感和質地，使其對注重健康的消費者更具吸引力。這種向理性消費的轉變預計將維持氣炸鍋市場的長期成長。

與替代品的競爭

替代品通常提供更廣泛的功能，包括烘焙、煎炸和蒸煮，這可能會限制氣炸鍋的普及。價格敏感的消費者，尤其是在新興市場，可能會選擇功能較多、價格較實惠的選擇。智慧烤箱和混合型廚房電器的激增正在分散消費者的興趣。此外，傳統的烹飪方法在許多文化中根深蒂固，減緩了向新電器的過渡。隨著競爭對手紛紛模仿氣炸鍋的功能，透過行銷實現差異化變得越來越困難。如果沒有強大的品牌定位和創新，製造商可能難以維持市場佔有率。

與智慧廚房生態系統的整合

基於應用程式的控制、語音啟動和食譜同步等互聯功能正在改變使用者體驗。消費者越來越傾向於那些提供便利、自動化和遠端監控的電器。智慧氣炸鍋現在可以根據食物種類調節溫度和烹飪時間，從而提高烹飪精度並減少浪費。與物聯網平台和智慧家庭系統的合作正在擴展產品功能。隨著都市區家庭擁抱數位生活，對智慧廚房電器的需求正在飆升。這一趨勢為使用者介面設計、數據分析和個人化烹飪推薦的創新打開了大門。

安全性和耐用性問題

低品質的型號可能有使用壽命短、性能不穩定和火災隱患等問題，從而損害消費者信心。監管審查力道不斷加大，各機構強制要求更嚴格的安全認證和測試通訊協定。產品缺陷引發的負面評論和社群媒體的強烈反應可能會損害品牌聲譽。製造商必須投資強大的工程和品質保證，以降低這些風險。不沾塗層和塑膠部件的使用也引發了人們對其長期健康影響的擔憂。

COVID-19的影響：

封鎖和餐廳關閉增加了對氣炸鍋等便利健康烹飪解決方案的需求。供應鏈中斷最初導致庫存短缺和產品發布延遲。然而，電商通路蓬勃發展，使品牌能夠直接且有效率地觸達消費者。遠距辦公和居家時間的增加鼓勵人們嘗試新的食譜和烹飪方法。製造商對此做出了回應，推出了專為小戶型設計的緊湊型多功能機型。疫情後的策略如今強調數位互動、靈活的分銷管道和彈性採購，以滿足不斷變化的消費者需求。

預計預測期內購物籃市場規模最大

由於籃子式氣炸鍋操作簡便、價格實惠且深受消費者喜愛，預計在預測期內將佔據最大的市場佔有率。這類機型尤其受到尋求易用電器產品的首次購屋者的歡迎。其緊湊的設計和直覺的操作使其成為中小型家庭日常使用的理想選擇。製造商不斷增強籃式氣炸鍋的功能，例如雙區烹飪和快速空氣循環。該細分市場受益於強大的零售業務和正面的線上評價，增強了消費者的信心。隨著健康烹飪成為主流，籃式氣炸鍋仍然是無油烹飪的首選。其多功能性和穩定的性能是持續的市場驅動力。

預計商用領域在預測期內的複合年成長率最高

受食品服務機構需求成長的推動，商用領域預計將在預測期內達到最高成長率。餐廳、咖啡館和雲端廚房正在採用氣炸鍋，在不影響口味的情況下提供健康菜單。這些設備支援大批量烹飪，週轉時間更短，從而提高營運效率。容量、可程式性和能源效率方面的創新使商用模式更具吸引力。注重健康的餐飲和快餐業態的興起正在刺激設備升級。監管部門轉向在機構環境中更健康地烹調食物，也推動了氣炸鍋的普及。隨著疫情後飯店業的復甦，商用氣炸鍋正成為廚房不可或缺的資產。

佔比最大的地區：

在快速都市化和飲食習慣變化的推動下，亞太地區預計將在預測期內佔據最大的市場佔有率。在中國、印度和韓國等國家，投資現代廚房用具的中產階級家庭數量激增。政府推動國內製造業和數位零售的措施正在加速產品供應。該地區對文明病的認知不斷提高，這引發了人們對低油烹飪解決方案的興趣。電子商務平台和影響力行銷正在擴大消費者的覆蓋範圍和教育水平。本土品牌正在創新，推出符合當地文化的特色菜和食譜，以滿足當地偏好。不斷成長的可支配收入和精通技術的消費者使亞太地區有望保持其持續的主導地位。

複合年成長率最高的地區：

在強勁的消費需求和技術創新的推動下，北美地區預計將在預測期內實現最高的複合年成長率。美國和加拿大在智慧家電普及方面處於領先地位，氣炸鍋已成為現代廚房的必備品。健康意識和忙碌的生活方式推動了人們對快速、無油烹飪方式的偏好。零售商正在提供超值套餐和基於定期訂閱的食譜服務，以提高用戶參與度。對節能家電的監管支援正在鼓勵產品升級。製造商正在利用人工智慧和物聯網提供個人化的烹飪體驗。隨著健康與便利的融合，北美將繼續引領氣炸鍋的創新。

免費客製化服務：

此報告的訂閱者可以使用以下免費自訂選項之一：

公司簡介
- 全面分析其他市場參與者（最多 3 家公司）
- 主要企業的SWOT分析（最多3家公司）
區域細分
- 根據客戶興趣對主要國家進行的市場估計、預測和複合年成長率（註：基於可行性檢查）
競爭基準化分析
- 根據產品系列、地理分佈和策略聯盟對主要企業基準化分析

北美洲
- 美國
- 加拿大
- 墨西哥
歐洲
- 德國
- 英國
- 義大利
- 法國
- 西班牙
- 其他歐洲國家
亞太地區
- 日本
- 中國
- 印度
- 澳洲
- 紐西蘭
- 韓國
- 其他亞太地區
南美洲
- 阿根廷
- 巴西
- 智利
- 南美洲其他地區
中東和非洲
- 沙烏地阿拉伯
- 阿拉伯聯合大公國
- 卡達
- 南非
- 其他中東和非洲地區

第11章重大進展

協議、夥伴關係、合作和合資企業
收購與合併
新產品發布
業務擴展
其他關鍵策略

第12章公司概況

Koninklijke Philips NV
SharkNinja Operating LLC
Instant Brands Holdings Inc.
COSORI
Groupe SEB
Breville Group Ltd.
De'Longhi Group
Xiaomi Corporation
Newell Brands Inc.
Conair LLC
Hamilton Beach Brands Holding Company
GoWISE USA
Midea Group Co., Ltd.
Tristar Products Inc.
Arcelik AS
TTK Prestige Ltd.
Havells India Limited
Wonderchef Home Appliances Pvt. Ltd.
Dash
LG Electronics Inc.

簡介目錄圖表

Product Code: SMRC31544

According to Stratistics MRC, the Global Air Fryer Market is accounted for $8.98 billion in 2025 and is expected to reach $19.14 billion by 2032 growing at a CAGR of 11.4% during the forecast period. An air fryer is a modern cooking device that cooks food by rapidly circulating heated air, creating a crisp finish comparable to conventional frying but with minimal or no oil. It provides a healthier cooking option while preserving taste and texture. Air fryers are multipurpose, capable of preparing vegetables, meats, snacks, and baked items efficiently, offering quicker cooking and convenient cleaning for everyday kitchen use.

According to the Home Improvement Research Institute (HIRI), the percentage of American households seeking DIY (Do-It-Yourself) projects for their dining rooms and kitchen nooks increased from 39% in the second quarter of 2022 to 46% in the second quarter of 2023.

Market Dynamics:

Driver:

Rising health consciousness

Consumers are increasingly shifting away from traditional deep-frying methods due to concerns over cholesterol, obesity, and heart disease. Air fryers offer a low-oil alternative that aligns with dietary preferences such as keto, vegan, and low-fat lifestyles. As fitness culture and wellness trends gain momentum, households are investing in appliances that support clean cooking. The rise of health influencers and nutrition-focused content is further amplifying product visibility. Technological improvements in air frying mechanisms are enhancing taste and texture, making them more appealing to health-conscious users. This shift toward mindful consumption is expected to sustain long-term growth in the air fryer market.

Restraint:

Competition from substitutes

The substitutes often offer broader functionality, including baking, roasting, and steaming, which can limit air fryer adoption. Price-sensitive consumers may opt for more versatile or budget-friendly options, especially in emerging markets. The proliferation of smart ovens and hybrid kitchen devices is fragmenting consumer attention. Additionally, traditional cooking methods remain deeply rooted in many cultures, slowing the transition to newer appliances. Marketing differentiation is becoming increasingly difficult as competitors mimic air fryer features. Without strong brand positioning and innovation, manufacturers may struggle to retain market share.

Opportunity:

Integration with smart kitchen ecosystems

Connectivity features such as app-based controls, voice activation, and recipe synchronization are transforming user experiences. Consumers are gravitating toward appliances that offer convenience, automation, and remote monitoring. Smart air fryers can now adjust temperature and cooking time based on food type, improving precision and reducing waste. Partnerships with IoT platforms and smart home systems are expanding product capabilities. As urban households embrace digital living, demand for intelligent kitchen appliances is surging. This trend is opening doors for innovation in user interface design, data analytics, and personalized cooking recommendations.

Threat:

Safety and durability concerns

Low-quality models may suffer from short lifespans, inconsistent performance, or fire hazards, undermining consumer trust. Regulatory scrutiny is increasing, with agencies mandating stricter safety certifications and testing protocols. Negative reviews and social media backlash over product failures can damage brand reputation. Manufacturers must invest in robust engineering and quality assurance to mitigate these risks. The use of non-stick coatings and plastic components also raises questions about long-term health impacts.

Covid-19 Impact:

Lockdowns and restaurant closures drove demand for convenient, health-oriented cooking solutions like air fryers. Supply chain disruptions initially caused inventory shortages and delayed product launches. However, e-commerce channels flourished, enabling brands to reach consumers directly and efficiently. Remote work and increased time at home led to experimentation with new recipes and cooking methods. Manufacturers responded by introducing compact, multi-functional models tailored to smaller households. Post-pandemic strategies now emphasize digital engagement, flexible distribution, and resilient sourcing to meet evolving consumer needs.

The basket-style segment is expected to be the largest during the forecast period

The basket-style segment is expected to account for the largest market share during the forecast period, due to its simplicity, affordability, and widespread consumer familiarity. These models are particularly popular among first-time buyers seeking easy-to-use appliances. Their compact design and straightforward operation make them ideal for daily use in small to medium-sized households. Manufacturers continue to enhance basket-style units with features like dual-zone cooking and rapid air circulation. The segment benefits from strong retail presence and favorable online reviews, reinforcing consumer confidence. As health-conscious cooking becomes mainstream, basket-style air fryers remain the go-to choice for oil-free meals. Their versatility and consistent performance are key drivers of sustained market leadership.

The commercial segment is expected to have the highest CAGR during the forecast period

Over the forecast period, the commercial segment is predicted to witness the highest growth rate, driven by rising demand in foodservice establishments. Restaurants, cafes, and cloud kitchens are adopting air fryers to offer healthier menu options without compromising on taste. These units support high-volume cooking with faster turnaround times, improving operational efficiency. Innovations in capacity, programmability, and energy efficiency are making commercial models more attractive. The rise of health-focused dining and quick-service formats is fueling equipment upgrades. Regulatory shifts toward healthier food preparation in institutional settings are also boosting adoption. As the hospitality sector rebounds post-pandemic, commercial air fryers are becoming essential kitchen assets.

Region with largest share:

During the forecast period, the Asia Pacific region is expected to hold the largest market share, supported by rapid urbanization and changing dietary habits. Countries like China, India, and South Korea are witnessing a surge in middle-class households investing in modern kitchen appliances. Government initiatives promoting domestic manufacturing and digital retail are accelerating product availability. The region's growing awareness of lifestyle diseases is driving interest in low-oil cooking solutions. E-commerce platforms and influencer marketing are expanding consumer reach and education. Local brands are innovating with culturally tailored features and recipes to suit regional preferences. With rising disposable incomes and tech-savvy consumers, Asia Pacific is poised for sustained dominance.

Region with highest CAGR:

Over the forecast period, the North America region is anticipated to exhibit the highest CAGR, propelled by strong consumer demand and technological innovation. The U.S. and Canada are leading in smart appliance adoption, with air fryers becoming a staple in modern kitchens. High health awareness and busy lifestyles are driving preference for quick, oil-free cooking methods. Retailers are offering bundled deals and subscription-based recipe services to enhance user engagement. Regulatory support for energy-efficient appliances is encouraging product upgrades. Manufacturers are leveraging AI and IoT to deliver personalized cooking experiences. As wellness and convenience converge, North America continues to set the pace for air fryer innovation.

Key players in the market

Some of the key players in Air Fryer Market include Koninklijke Philips N.V., SharkNinja Operating LLC, Instant Brands Holdings Inc., COSORI, Groupe SEB, Breville Group Ltd., De'Longhi Group, Xiaomi Corporation, Newell Brands Inc., Conair LLC, Hamilton Beach Brands Holding Company, GoWISE USA, Midea Group Co., Ltd., Tristar Products Inc., Arcelik A.S., TTK Prestige Ltd., Havells India Limited, Wonderchef Home Appliances Pvt. Ltd., Dash, and LG Electronics Inc.

Key Developments:

In October 2025, SharkNinja, Inc. announced Kevin Hart as a new global brand ambassador, joining David Beckham and marking the next chapter in the company's proven formula of fusing cutting-edge product innovation with relevant brand partnerships that drive culture. Hart teams up with SharkNinja to bring awareness for their innovative and user-friendly appliances across both the Shark and Ninja brands.

In September 2025, Royal Philips announced that it has entered a national partnership in the USA with Optum Healthcare. The inclusion of Philips' Mobile Cardiac Telemetry (MCOT) and Philips Extended Holter (ePatch) in the network is designed to enable earlier detection of cardiac conditions and timely clinical intervention. By expanding access to advanced cardiac ambulatory monitoring services for Optum members and streamlining the patient referral process, this collaboration supports proactive care and improved patient outcomes.

Product Types Covered:

Basket-Style Air Fryers
Oven-Style Air Fryers
Paddle-Type
Air Fryer Toaster Ovens
Dual-Basket
Other Product Types

Capacities Covered:

Up to 2 Liters
2-4 Liters
Above 4 Liters

Devices Covered:

Digital Air Fryers
Analog Air Fryers
Wi-Fi-Connected Air Fryers
Hybrid Air Fryers

Distribution Channels Covered:

Supermarkets & Hypermarkets
Specialty Stores
Multi-Brand Stores
E-commerce Websites
Company-Owned Websites
Other Distribution Channels

Applications Covered:

Residential
Commercial
Other Applications

Regions Covered:

North America
- US
- Canada
- Mexico
Europe
- Germany
- UK
- Italy
- France
- Spain
- Rest of Europe
Asia Pacific
- Japan
- China
- India
- Australia
- New Zealand
- South Korea
- Rest of Asia Pacific
South America
- Argentina
- Brazil
- Chile
- Rest of South America
Middle East & Africa
- Saudi Arabia
- UAE
- Qatar
- South Africa
- Rest of Middle East & Africa

What our report offers:

Market share assessments for the regional and country-level segments
Strategic recommendations for the new entrants
Covers Market data for the years 2024, 2025, 2026, 2028, and 2032
Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
Strategic recommendations in key business segments based on the market estimations
Competitive landscaping mapping the key common trends
Company profiling with detailed strategies, financials, and recent developments
Supply chain trends mapping the latest technological advancements

Free Customization Offerings:

All the customers of this report will be entitled to receive one of the following free customization options:

Company Profiling
- Comprehensive profiling of additional market players (up to 3)
- SWOT Analysis of key players (up to 3)
Regional Segmentation
- Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
Competitive Benchmarking
- Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances

1 Executive Summary

2 Preface

2.1 Abstract
2.2 Stake Holders
2.3 Research Scope
2.4 Research Methodology
- 2.4.1 Data Mining
- 2.4.2 Data Analysis
- 2.4.3 Data Validation
- 2.4.4 Research Approach
2.5 Research Sources
- 2.5.1 Primary Research Sources
- 2.5.2 Secondary Research Sources
- 2.5.3 Assumptions

3 Market Trend Analysis

3.1 Introduction
3.2 Drivers
3.3 Restraints
3.4 Opportunities
3.5 Threats
3.6 Product Analysis
3.7 Application Analysis
3.8 Emerging Markets
3.9 Impact of Covid-19

4 Porters Five Force Analysis

4.1 Bargaining power of suppliers
4.2 Bargaining power of buyers
4.3 Threat of substitutes
4.4 Threat of new entrants
4.5 Competitive rivalry

5 Global Air Fryer Market, By Product Type

5.1 Introduction
5.2 Basket-Style Air Fryers
5.3 Oven-Style Air Fryers
5.4 Paddle-Type
5.5 Air Fryer Toaster Ovens
5.6 Dual-Basket
5.7 Other Product Types

6 Global Air Fryer Market, By Capacity

6.1 Introduction
6.2 Up to 2 Liters
6.3 2-4 Liters
6.4 Above 4 Liters

7 Global Air Fryer Market, By Device

7.1 Introduction
7.2 Digital Air Fryers
7.3 Analog Air Fryers
7.4 Wi-Fi-Connected Air Fryers
7.5 Hybrid Air Fryers

8 Global Air Fryer Market, By Distribution Channel

8.1 Introduction
8.2 Supermarkets & Hypermarkets
8.3 Specialty Stores
8.4 Multi-Brand Stores
8.5 E-commerce Websites
8.6 Company-Owned Websites
8.7 Other Distribution Channels

9 Global Air Fryer Market, By Application

9.1 Introduction
9.2 Residential
9.3 Commercial
9.4 Other Applications

10 Global Air Fryer Market, By Geography

10.1 Introduction
10.2 North America
- 10.2.1 US
- 10.2.2 Canada
- 10.2.3 Mexico
10.3 Europe
- 10.3.1 Germany
- 10.3.2 UK
- 10.3.3 Italy
- 10.3.4 France
- 10.3.5 Spain
- 10.3.6 Rest of Europe
10.4 Asia Pacific
- 10.4.1 Japan
- 10.4.2 China
- 10.4.3 India
- 10.4.4 Australia
- 10.4.5 New Zealand
- 10.4.6 South Korea
- 10.4.7 Rest of Asia Pacific
10.5 South America
- 10.5.1 Argentina
- 10.5.2 Brazil
- 10.5.3 Chile
- 10.5.4 Rest of South America
10.6 Middle East & Africa
- 10.6.1 Saudi Arabia
- 10.6.2 UAE
- 10.6.3 Qatar
- 10.6.4 South Africa
- 10.6.5 Rest of Middle East & Africa

11 Key Developments

11.1 Agreements, Partnerships, Collaborations and Joint Ventures
11.2 Acquisitions & Mergers
11.3 New Product Launch
11.4 Expansions
11.5 Other Key Strategies

12 Company Profiling

12.1 Koninklijke Philips N.V.
12.2 SharkNinja Operating LLC
12.3 Instant Brands Holdings Inc.
12.4 COSORI
12.5 Groupe SEB
12.6 Breville Group Ltd.
12.7 De'Longhi Group
12.8 Xiaomi Corporation
12.9 Newell Brands Inc.
12.10 Conair LLC
12.11 Hamilton Beach Brands Holding Company
12.12 GoWISE USA
12.13 Midea Group Co., Ltd.
12.14 Tristar Products Inc.
12.15 Arcelik A.S.
12.16 TTK Prestige Ltd.
12.17 Havells India Limited
12.18 Wonderchef Home Appliances Pvt. Ltd.
12.19 Dash
12.20 LG Electronics Inc.

簡介目錄圖表

List of Tables

Table 1 Global Air Fryer Market Outlook, By Region (2024-2032) ($MN)
Table 2 Global Air Fryer Market Outlook, By Product Type (2024-2032) ($MN)
Table 3 Global Air Fryer Market Outlook, By Basket-Style Air Fryers (2024-2032) ($MN)
Table 4 Global Air Fryer Market Outlook, By Oven-Style Air Fryers (2024-2032) ($MN)
Table 5 Global Air Fryer Market Outlook, By Paddle-Type (2024-2032) ($MN)
Table 6 Global Air Fryer Market Outlook, By Air Fryer Toaster Ovens (2024-2032) ($MN)
Table 7 Global Air Fryer Market Outlook, By Dual-Basket (2024-2032) ($MN)
Table 8 Global Air Fryer Market Outlook, By Other Product Types (2024-2032) ($MN)
Table 9 Global Air Fryer Market Outlook, By Capacity (2024-2032) ($MN)
Table 10 Global Air Fryer Market Outlook, By Up to 2 Liters (2024-2032) ($MN)
Table 11 Global Air Fryer Market Outlook, By 2-4 Liters (2024-2032) ($MN)
Table 12 Global Air Fryer Market Outlook, By Above 4 Liters (2024-2032) ($MN)
Table 13 Global Air Fryer Market Outlook, By Device (2024-2032) ($MN)
Table 14 Global Air Fryer Market Outlook, By Digital Air Fryers (2024-2032) ($MN)
Table 15 Global Air Fryer Market Outlook, By Analog Air Fryers (2024-2032) ($MN)
Table 16 Global Air Fryer Market Outlook, By Wi-Fi-Connected Air Fryers (2024-2032) ($MN)
Table 17 Global Air Fryer Market Outlook, By Hybrid Air Fryers (2024-2032) ($MN)
Table 18 Global Air Fryer Market Outlook, By Distribution Channel (2024-2032) ($MN)
Table 19 Global Air Fryer Market Outlook, By Supermarkets & Hypermarkets (2024-2032) ($MN)
Table 20 Global Air Fryer Market Outlook, By Specialty Stores (2024-2032) ($MN)
Table 21 Global Air Fryer Market Outlook, By Multi-Brand Stores (2024-2032) ($MN)
Table 22 Global Air Fryer Market Outlook, By E-commerce Websites (2024-2032) ($MN)
Table 23 Global Air Fryer Market Outlook, By Company-Owned Websites (2024-2032) ($MN)
Table 24 Global Air Fryer Market Outlook, By Other Distribution Channels (2024-2032) ($MN)
Table 25 Global Air Fryer Market Outlook, By Application (2024-2032) ($MN)
Table 26 Global Air Fryer Market Outlook, By Residential (2024-2032) ($MN)
Table 27 Global Air Fryer Market Outlook, By Commercial (2024-2032) ($MN)
Table 28 Global Air Fryer Market Outlook, By Other Applications (2024-2032) ($MN)