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市場調查報告書
商品編碼
1798006
2032 年永續包裝市場預測:按材料類型、包裝類型、工藝、功能、分銷管道、應用和地區進行的全球分析Sustainable Packaging Market Forecasts to 2032 - Global Analysis By Material Type, Packaging Type, Process, Function, Distribution Channel, Application and By Geography |
根據 Stratistics MRC 的數據,全球永續包裝市場預計在 2025 年達到 3,278.4 億美元,到 2032 年將達到 6,227.9 億美元,預測期內的複合年成長率為 9.6%。
永續包裝是指開發和使用能夠最大程度減少環境影響和生態足跡的包裝解決方案。這包括使用可回收、生物分解性且由可再生資源製成的材料和工藝。永續包裝旨在減少產品整個生命週期內的廢棄物、能源消耗和有害排放。它透過推廣再利用和負責任的採購、遵守環境法規以及提高消費者的環保意識來支持循環經濟。
根據美國環保署(EPA)的數據,美國2021年產生了約4,000萬噸塑膠廢棄物,其中只有500-6%(約200萬噸)被回收。
消費者意識不斷提高
消費者意識的提升是永續包裝發展的主要驅動力,因為越來越多人意識到傳統的包裝對環境的負面影響。人們對塑膠廢棄物、全球暖化和垃圾掩埋氾濫的擔憂日益加劇,這影響著消費者的購買行為,消費者更青睞那些提供生物分解性、可回收和環保包裝的品牌。透過社群媒體、環保計劃和公共教育等方式進行的宣傳宣導活動正在塑造消費者的偏好。因此,企業被迫採用永續包裝來維護品牌形象、滿足消費者需求並體現環境責任,從而推動市場擴張並鼓勵永續包裝解決方案的持續創新。
材料供應有限
許多環保替代品,例如生質塑膠、可堆肥薄膜和植物來源材料,仍處於開發和生產的早期階段,尚未大規模普及。這種稀缺性使得製造商難以滿足日益成長的永續解決方案需求。此外,這些材料的採購通常依賴農業投入和特定的氣候條件,這進一步限制了供應。缺乏穩定且價格合理的供應鏈會阻礙大規模採用,延遲產品開發,增加生產成本,並減緩整體市場的成長和創新。
生物分解性材料的創新
隨著企業和科學家致力於開發環保替代品,生物分解性材料的進步正顯著推動產業成長。聚乳酸 (PLA)、蘑菇基包裝和澱粉衍生塑膠等材料的突破,為永續解決方案開闢了新的可能性。這些材料可自然分解,有助於減少污染和廢棄物掩埋。研發投入的增加、政府支持性政策的推出以及消費者對環保產品日益成長的偏好,正在推動該領域的創新。隨著這些技術的進步,生物分解性包裝正變得更加高效、經濟且更加普及,加速了其在各個產業和應用領域的應用。
與傳統包裝材料的競爭
塑膠、鋁和發泡聚苯乙烯等傳統材料因其低成本、耐用性和成熟的製造基礎設施,在供應鏈中根深蒂固。這些材料在功能性、保存期限和擴充性方面往往不如永續替代品,這使得環保解決方案難以獲得競爭優勢。此外,向永續包裝的轉型可能為製造商帶來高昂的轉換成本和業務調整。因此,許多公司不願採用新的選擇,減緩了向永續實踐的整體轉變,並限制了市場成長。
新冠疫情對永續包裝市場既有正面影響,也有負面影響。最初,衛生和安全問題導致一次性塑膠製品使用量增加,減緩了向環保替代品的轉變。在封鎖期間,電子商務的快速成長增加了對包裝的需求,而回收業務的中斷則帶來了進一步的挑戰。然而,儘管面臨這些挫折,消費者和企業仍然致力於永續性。許多公司繼續追求其長期環境目標,在危機期間增加了對可回收和生物分解性包裝的投資。
預計硬質包裝市場在預測期內將佔據最大佔有率
硬質包裝因其強度高、產品保護能力強以及貨架上的視覺衝擊力,預計將在預測期內佔據最大的市場佔有率。生物基塑膠、模塑纖維和智慧阻隔技術等先進技術正日益普及。目前的趨勢凸顯了可回收硬質包裝的成長以及透過自動化實現的精簡製造流程。主要企業正在採用可重複使用和生物分解性的材料,以滿足注重環保的消費者的需求。硬質包裝,尤其是在食品、醫療保健和個人護理領域,能夠確保最佳的保護效果和品牌知名度。
電子商務和零售領域預計在預測期內以最高複合年成長率成長
預計電子商務和零售領域將在預測期內實現最高成長率,這得益於消費者對環保配送和引人入勝的開箱體驗的偏好。 RFID 智慧包裝、3D 列印和高效追蹤系統等創新正在增強客製化和物流。作為永續包裝方法,可重複使用的運輸箱、可堆肥信封以及時尚簡約的設計越來越受歡迎。知名品牌正在採用再生材料和自動化系統來減少廢棄物和排放。隨著全通路零售的興起,包裝正在不斷發展,兼具強度、視覺吸引力和環保性,以提供更好的客戶體驗。
預計亞太地區將在預測期內佔據最大市場佔有率,這得益於日益增強的環保意識、監管支持以及電子商務的快速擴張。可堆肥薄膜、生物基材料和智慧標籤等創新技術正日益普及。市場正在轉向基於纖維的解決方案、簡潔的設計美學和循環經濟。主要企業正積極採用可回收材料,加強回收基礎設施建設,並探索可再生替代品。隨著綠色產品需求的不斷成長,包裝正在重新設計,以在各個細分市場中提供生態效率、實用性和強大的品牌影響力。
預計北美在預測期內將呈現最高的複合年成長率,這得益於消費者意識的提升、企業環保行動以及線上零售的成長。人工智慧分類、化學品回收和智慧標籤等先進技術正在推動永續性和透明度的提升。企業擴大使用回收材料,建立策略聯盟,並嘗試使用海藻和菌絲體等創新可再生資源,以減少對環境的影響並提升包裝性能。隨著法規的日益嚴格以及對環保替代品的需求日益成長,包裝正在不斷調整以滿足環境和市場需求。
According to Stratistics MRC, the Global Sustainable Packaging Market is accounted for $327.84 billion in 2025 and is expected to reach $622.79 billion by 2032 growing at a CAGR of 9.6% during the forecast period. Sustainable packaging refers to the development and use of packaging solutions that have minimal environmental impact and ecological footprint. It involves materials and processes that are recyclable, biodegradable, or made from renewable resources. Sustainable packaging aims to reduce waste, energy consumption, and harmful emissions throughout the product lifecycle. It supports a circular economy by promoting reuse and responsible sourcing, aligning with environmental regulations and increasing consumer awareness of eco-friendly practices.
According to the Environmental Protection Agency (EPA), in 2021, the U.S. generated approximately 40 million tons of plastic waste, of which only 5% to 6% (about two million tons) was recycled.
Rising consumer awareness
Increasing consumer consciousness significantly propels the sustainable packaging, as more people become aware of the harmful effects of conventional packaging on the environment. Increasing worries about plastic waste, global warming, and overflowing landfills are influencing buying behavior, with consumers preferring brands that offer biodegradable, recyclable, and eco-conscious packaging options. Awareness efforts through social media, environmental initiatives, and public education are shaping consumer preferences. Consequently, businesses are being compelled to embrace sustainable packaging practices to uphold their brand image, satisfy consumer demand, and reflect environmental responsibility, thereby boosting market expansion and encouraging continuous innovation in sustainable packaging solutions.
Limited material availability
Many eco-friendly alternatives, such as bioplastics, compostable films, and plant-based materials, are still in the early stages of development or production and are not widely accessible at scale. This scarcity makes it challenging for manufacturers to meet the growing demand for sustainable solutions. Additionally, sourcing these materials often depends on agricultural inputs or specific climatic conditions, which can further limit supply. The lack of a consistent, affordable supply chain hinders mass adoption, delays product development, and raises production costs, thereby slowing the market's overall growth and innovation.
Innovation in biodegradable materials
Advancements in biodegradable materials are significantly boosting the growth, as businesses and scientists strive to create environmentally friendly alternatives. Breakthroughs in materials like polylactic acid (PLA), mushroom-based packaging, and starch-derived plastics are opening up new possibilities for sustainable solutions. These materials naturally break down, helping to reduce pollution and landfill waste. Increasing R\&D investments, supportive government policies, and rising consumer preference for eco-conscious products are fueling innovation in this space. As these technologies progress, biodegradable packaging is becoming more efficient, cost-effective, and widely available, encouraging its adoption across various sectors and applications.
Competition from traditional packaging materials
Conventional materials like plastic, aluminum, and Styrofoam are deeply entrenched in supply chains due to their low cost, durability, and established manufacturing infrastructure. These materials often outperform sustainable alternatives in terms of functionality, shelf life, and scalability, making it difficult for eco-friendly solutions to gain a competitive edge. Additionally, the transition to sustainable packaging can involve high switching costs and operational changes for manufacturers. As a result, many businesses hesitate to adopt newer options, slowing the overall shift toward sustainable practices and limiting market growth.
The COVID-19 pandemic had both positive and negative effects on the sustainable packaging market. Initially, concerns about hygiene and safety led to a rise in single-use plastics, slowing the shift toward eco-friendly alternatives. The rapid growth of e-commerce during lockdowns increased packaging demand, while disruptions in recycling operations created additional challenges. However, despite these setbacks, both consumers and companies remained committed to sustainability. Many businesses continued to pursue long-term environmental goals and increased investments in recyclable and biodegradable packaging materials during the crisis.
The rigid packaging segment is expected to be the largest during the forecast period
The rigid packaging segment is expected to account for the largest market share during the forecast period, due to its strength, ability to safeguard products, and visual impact on shelves. Advancements such as bio-based plastics, molded fibers, and intelligent barrier technologies are becoming increasingly popular. Current trends highlight the growth of recyclable rigid options and streamlined manufacturing through automation. Leading companies are embracing reusable and biodegradable materials to cater to environmentally aware consumers. The industry is progressing through breakthroughs in design and materials, particularly in food, healthcare, and personal care, where rigid packaging ensures optimal protection and brand visibility.
The E-commerce & retail segment is expected to have the highest CAGR during the forecast period
Over the forecast period, the E-commerce & retail segment is predicted to witness the highest growth rate, driven by consumer preferences for environmentally friendly delivery and engaging unboxing experiences. Innovations such as RFID-enabled smart packaging, 3D printing, and efficient tracking systems are enhancing customization and logistics. Reusable shipping boxes, compostable envelopes, and sleek, minimalist designs are becoming increasingly popular in sustainable packaging approaches. Major brands are embracing recycled content and automated systems to cut down on waste and emissions. With omnichannel retail on the rise, packaging is evolving to merge strength, visual appeal, and eco-consciousness for a better customer experience.
During the forecast period, the Asia Pacific region is expected to hold the largest market share, driven by growing environmental concerns, regulatory support, and rapid e-commerce expansion. Innovations like compostable films, bio-based materials, and intelligent labeling are becoming more widespread. The market is seeing a shift toward fiber-based solutions, clean design aesthetics, and circular economy practices. Leading companies are embracing recyclable content, enhancing recycling infrastructure, and exploring renewable alternatives. With increasing demand for green products, packaging is being reimagined to deliver eco-efficiency, practicality, and strong brand presence across various sectors.
Over the forecast period, the North America region is anticipated to exhibit the highest CAGR, fueled by heightened consumer consciousness, corporate eco-initiatives, and the growth of online retail. Advanced technologies like AI-driven sorting, chemical recycling, and intelligent labeling are enhancing sustainability and transparency. Companies are increasingly using recycled components, forming strategic alliances, and experimenting with innovative renewable resources like seaweed and mycelium to reduce environmental impact and improve packaging performance. With stricter regulations and rising demand for green alternatives, packaging is adapting to align with environmental and market needs.
Key players in the market
Some of the key players in Sustainable Packaging Market include Amcor Limited, Smurfit Kappa Group Plc, Ardagh Group S.A., NatureWorks LLC, Ball Corporation, Sealed Air Corporation, Crown Holdings Incorporated, Huhtamaki Group, DS Smith PLC, WestRock Company, Elopak AS, Sonoco Products Company, BASF SE, International Paper Company, Bemis Company, Inc., Pregis LLC, Tetra Pak, and Mondi plc.
In July 2025, Amcor and Mediacor and laundry products have collaborated to launch a 2-liter spouted stand-up pouch for liquid products which is recycle-ready in Italy, Germany and Austria. The new packaging solution has launched with Mediacor's Nana brand, which offers ecological cleaning products. Nana is the first brand to adopt Amcor's AmPrima(R) 2-Liter Refill Pouch in the home and personal care sector, accelerating the shift towards lightweight, mono-material packaging that uses less plastic.
In June 2025, Smurfit Kappa has announced it has signed an agreement to acquire Artemis Ltd., a Bag-in-Box packaging plant located in Shumen, Bulgaria. The acquisition will allow Smurfit Kappa to expand its presence and customer base in Eastern Europe, as well as to enhance its product portfolio and innovation capabilities in the bag-in-box sector.
Note: Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.