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市場調查報告書
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1734828

2032 年烹飪香草市場預測：按產品類型、形態、應用、最終用戶和地區進行的全球分析

Culinary Herbs Market Forecasts to 2032 - Global Analysis By Product Type (Basil, Chives, Coriander, Parsley, Mint, Salicornia, and Other Product Types), Form, Application, End User and By Geography
出版日期: | 出版商: Stratistics Market Research Consulting | 英文 200+ Pages | 商品交期: 2-3個工作天內

價格

根據 Stratistics MRC 的數據，全球烹飪香草市場預計在 2025 年達到 153 億美元，到 2032 年將達到 251 億美元，預測期內的複合年成長率為 7.3%。

烹飪香草是用於增強食物風味、香氣和營養價值的芳香植物。常見品種包括羅勒、百里香、迷迭香和香菜，可新鮮種植或乾燥種植。這些草藥富含抗氧化劑和精油，可增強您的美食體驗，同時帶來健康益處。香草是從地中海到亞洲料理等世界各地美食中的主要食材，擴大採用水耕和垂直種植的方式種植，使其永續且全年永續。

據聯合國糧食及農業組織（FAO）稱，由於供應鏈中斷，黑胡椒和香草等香辛料的價格大幅上漲，導致消費者不願購買。

美食和民族料理的發展

美食和民族料理的日益普及推動了對新鮮和乾燥烹飪香草的需求。消費者擴大探索全球風味，從而推動了草藥消費的成長。餐廳和咖啡館等食品服務業的成長正在支持市場的擴張。在社群媒體和烹飪節目的推動下，家庭烹飪潮流鼓勵使用草藥。都市化和可支配所得的增加使得人們能夠獲得優質草藥。對健康和天然成分的關注將增加市場吸引力。

農藥和污染問題

對農藥殘留和草藥微生物污染的擔憂限制了消費者的信心。嚴格的食品安全法規增加了生產商的合規成本。一些地區缺乏標準化的測試通訊協定，阻礙了市場的成長。消費者對有機和潔淨標示產品的偏好給供應商帶來了壓力。儲存和運輸過程中的污染風險增加了業務難度。安全種植意識低影響了產品的品質。

乾燥和加工草藥行業的成長

對方便且易儲存的草藥的需求不斷成長，推動了乾燥和加工草藥領域的成長。乾草藥保存期限較長，對家庭和食品製造商都有吸引力。加工技術的創新保留了風味和營養價值。已調理食品和調味料混合物的增加將促進需求。電子商務平台增加了獲取加工草藥的途徑。與食品品牌合作推動產品創新。更忙碌的生活方式趨勢正在推動市場擴張。

農業貿易限制

關稅和進口配額等貿易壁壘擾亂了全球烹飪香草的供應。地緣政治緊張局勢和監管差異使跨境貿易變得複雜。新鮮藥草的高運輸成本影響了盈利。依賴特定地區的草藥種植增加了供應風險。氣候變遷將影響作物產量，加劇供應鏈挑戰。缺乏協調的貿易政策阻礙了市場成長。這些限制威脅著烹飪香草市場的穩定。

COVID-19的影響：

由於封鎖期間家庭烹飪需求激增，新冠疫情也刺激了對烹飪香草的需求。供應鏈中斷導致草藥的收穫和分銷延遲，影響了供應。由於餐館關閉，餐飲業的需求有所下降。但草藥和調味料混合物的電子商務銷售量卻激增。人們健康意識的增強導致人們對草藥的藥用價值越來越感興趣。勞動力短缺影響了種植和加工。預計疫情後外出用餐和零售業的復甦將推動市場成長。

羅勒市場預計將成為預測期內最大的市場

由於羅勒在地中海和亞洲料理中的廣泛使用，預計在預測期內將佔據最大的市場佔有率。羅勒的用途廣泛，無論是新鮮或乾燥，都推動著消費者的需求。義式麵食和披薩等義大利美食的日益普及推動了該類別的成長。種植技術的進步確保了穩定的供應和品質。家庭菜園的增加使得羅勒的供應量增加。偏好天然香料的消費者將會增加市場佔有率。它在烹飪和藥用方面的吸引力鞏固了其在這一領域的主導地位。

預計預測期內粉末/研磨部分將以最高的複合年成長率成長。

由於粉末/研磨材料在食品加工和調味料混合方面的便利性，預計在預測期內將出現最高的成長率。粉狀草藥廣泛用於即食食品和小吃。研磨技術的創新保留了風味和香氣，鼓勵人們採用。快節奏的生活方式推動了對易於使用的草藥形式的需求。電子商務平台增加了獲取草藥粉的管道。包裝食品產業的成長將支持該領域的擴張。消費者對一致風味的需求正在推動這一領域的成長。

佔比最高的地區：

在預測期內，亞太地區預計將佔據最大的市場佔有率，這得益於印度和泰國等國家豐富的烹飪傳統和較高的草藥消費量。快速的都市化和不斷成長的可支配收入正在推動對優質草藥的需求。主要草藥出口商的存在正在加強市場的成長。民族料理的日益普及支撐了區域優勢。政府對農產品出口的支持加強了供應鏈。食品加工產業的興起將推動需求。

複合年成長率最高的地區：

在預測期內，由於美食和健康飲食日益流行，預計北美將呈現最高的複合年成長率。該地區蓬勃發展的餐飲業正在推動對高品質草藥的需求。消費者對有機和天然材料的認知正在推動它們的流行。草本加工和包裝方面的創新將推動市場成長。特色食品電子商務的興起將支持其擴張。與烹飪品牌合作推動產品創新。

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目錄

第1章執行摘要

第2章 前言

  • 概述
  • 相關利益者
  • 研究範圍
  • 調查方法
    • 資料探勘
    • 數據分析
    • 數據檢驗
    • 研究途徑
  • 研究資訊來源
    • 初級研究資訊來源
    • 次級研究資訊來源
    • 先決條件

第3章市場走勢分析

  • 驅動程式
  • 限制因素
  • 機會
  • 威脅
  • 產品分析
  • 應用分析
  • 最終用戶分析
  • 新興市場
  • COVID-19的影響

第4章 波特五力分析

  • 供應商的議價能力
  • 買家的議價能力
  • 替代品的威脅
  • 新進入者的威脅
  • 競爭對手之間的競爭

第5章 全球烹飪香草市場（依產品類型）

  • 羅勒
  • 蝦夷蔥
  • 香菜
  • 香菜
  • 薄荷
  • 海蓬子
  • 其他產品類型

第6章 全球烹飪香草市場（按形態）

  • 新鮮的
  • 烘乾
  • 《冰雪奇緣》
  • 粉末/粉碎
  • 油/萃取物
  • 其他形式

第7章 全球烹飪香草市場（按應用）

  • 食品工業
  • 飲料
  • 化妝品和個人護理
  • 其他用途

第8章 全球烹飪香草市場（按最終用戶）

  • 超級市場/大賣場
  • 專賣店
  • 網路零售
  • 農夫市集
  • 便利商店
  • 其他最終用戶

第9章 全球烹飪香草市場（按地區）

  • 北美洲
    • 美國
    • 加拿大
    • 墨西哥
  • 歐洲
    • 德國
    • 英國
    • 義大利
    • 法國
    • 西班牙
    • 其他歐洲國家
  • 亞太地區
    • 日本
    • 中國
    • 印度
    • 澳洲
    • 紐西蘭
    • 韓國
    • 其他亞太地區
  • 南美洲
    • 阿根廷
    • 巴西
    • 智利
    • 南美洲其他地區
  • 中東和非洲
    • 沙烏地阿拉伯
    • 阿拉伯聯合大公國
    • 卡達
    • 南非
    • 其他中東和非洲地區

第10章 重大進展

  • 協議、夥伴關係、合作和合資企業
  • 收購與合併
  • 新產品發布
  • 業務擴展
  • 其他關鍵策略

第11章 公司概況

  • Associated British Foods
  • McCormick & Company
  • DS Group
  • Everest Spices
  • Bart Ingredients
  • Asenzya
  • B&G Foods
  • Fuchs
  • Griffith Foods International Inc.
  • Mehran Spice & Food Industries
  • Old Mansion Foods
  • Rocky Mountain Spice Company
  • S&B Foods
  • HerbThyme Farms
  • Organic Herb Trading Company
Product Code: SMRC29465

According to Stratistics MRC, the Global Culinary Herbs Market is accounted for $15.3 billion in 2025 and is expected to reach $25.1 billion by 2032 growing at a CAGR of 7.3% during the forecast period. Culinary Herbs are aromatic plants used to enhance flavor, aroma, and nutritional value in food preparation. Common varieties include basil, thyme, rosemary, and cilantro, cultivated for fresh or dried use. Rich in antioxidants and essential oils, these herbs offer health benefits while elevating gastronomic experiences. They are integral to global cuisines, from Mediterranean to Asian, and are increasingly grown via hydroponics and vertical farming for year-round availability and sustainability.

According to the Food and Agriculture Organization (FAO), the prices of spices like black pepper and vanilla have seen dramatic increases due to supply chain disruptions, which can deter consumers from purchasing these products.

Market Dynamics:

Driver:

Growth in gourmet and ethnic cuisines

The rising popularity of gourmet and ethnic cuisines is driving demand for fresh and dried culinary herbs. Consumers are increasingly experimenting with global flavors, boosting herb consumption. The growth of the foodservice industry, including restaurants and cafes, supports market expansion. Home cooking trends, spurred by social media and cooking shows, fuel herb usage. Urbanization and rising disposable incomes enable access to premium herbs. The focus on healthy and natural ingredients enhances market appeal.

Restraint:

Pesticide and contamination concerns

Concerns over pesticide residues and microbial contamination in herbs are limiting consumer trust. Stringent regulations on food safety increase compliance costs for producers. Lack of standardized testing protocols in some regions hinders market growth. Consumer preference for organic and clean-label products pressures suppliers. Contamination risks during storage and transportation add operational challenges. Limited awareness of safe cultivation practices affects product quality.

Opportunity:

Growth in dried and processed herb segments

The increasing demand for convenient, shelf-stable herbs is driving growth in dried and processed segments. Dried herbs offer longer shelf life, appealing to both households and food manufacturers. Innovations in processing technologies preserve flavor and nutritional value. The rise in ready-to-eat meals and seasoning blends boosts demand. E-commerce platforms enhance accessibility to processed herbs. Partnerships with food brands foster product innovation. The trend of on-the-go lifestyles supports market expansion.

Threat:

Trade restrictions on agricultural products

Trade barriers, such as tariffs and import quotas, disrupt the global supply of culinary herbs. Geopolitical tensions and regulatory differences complicate cross-border trade. High transportation costs for fresh herbs impact profitability. Dependence on specific regions for herb cultivation increases supply risks. Climate change affects crop yields, exacerbating supply chain challenges. Lack of harmonized trade policies hinders market growth. These restrictions threaten the stability of the culinary herbs market.

Covid-19 Impact:

The COVID-19 pandemic boosted demand for culinary herbs as home cooking surged during lockdowns. Supply chain disruptions delayed herb harvests and distribution, impacting availability. The closure of restaurants reduced demand from the foodservice sector. However, e-commerce sales of herbs and seasoning blends soared. Rising health consciousness increased interest in herbs with medicinal properties. Labor shortages affected cultivation and processing. Post-pandemic recovery in dining and retail is expected to drive market growth.

The basil segment is expected to be the largest during the forecast period

The basil segment is expected to account for the largest market share during the forecast period propelled by its widespread use in Mediterranean and Asian cuisines. Basil's versatility in fresh and dried forms drives consumer demand. Growing popularity of Italian dishes like pasta and pizza supports segment growth. Advances in cultivation techniques ensure consistent supply and quality. The rise in home gardening boosts basil's accessibility. Consumer preference for natural flavors enhances market share. The segment's appeal across culinary and medicinal applications strengthens its dominance.

The powdered/crushed segment is expected to have the highest CAGR during the forecast period

Over the forecast period, the powdered/crushed segment is predicted to witness the highest growth rate driven by its convenience in food processing and seasoning blends. Powdered herbs are widely used in ready-to-eat meals and snacks. Innovations in grinding technologies preserve flavor and aroma, boosting adoption. The rise in fast-paced lifestyles fuels demand for easy-to-use herb formats. E-commerce platforms enhance accessibility to powdered herbs. The growth of the packaged food industry supports segment expansion. Consumer demand for consistent flavor profiles propels this segment's growth.

Region with largest share:

During the forecast period, the Asia Pacific region is expected to hold the largest market share owing to its rich culinary traditions and high herb consumption in countries like India and Thailand. Rapid urbanization and rising disposable incomes drive demand for premium herbs. The presence of key herb exporters strengthens market growth. Growing popularity of ethnic cuisines supports regional dominance. Government support for agricultural exports enhances supply chains. The rise in food processing industries fuels demand.

Region with highest CAGR:

Over the forecast period, the North America region is anticipated to exhibit the highest CAGR fueled by the growing popularity of gourmet and health-focused cuisines. The region's robust foodservice industry drives demand for high-quality herbs. Consumer awareness of organic and natural ingredients boosts adoption. Innovations in herb processing and packaging enhance market growth. The rise of e-commerce for specialty foods supports expansion. Partnerships with culinary brands foster product innovation.

Key players in the market

Some of the key players in Culinary Herbs Market include Associated British Foods, McCormick & Company, DS Group, Everest Spices, Bart Ingredients, Asenzya, B&G Foods, Fuchs, Griffith Foods International Inc., Mehran Spice & Food Industries, Old Mansion Foods, Rocky Mountain Spice Company, S&B Foods, HerbThyme Farms, and Organic Herb Trading Company.

Key Developments:

In April 2025, McCormick & Company expanded its organic herb line with blockchain-tracked sourcing from sustainable farms, ensuring full traceability from seed to shelf for premium culinary products.

In March 2025, Everest Spices introduced a freeze-dried herb collection that retains 95% of original flavor and nutrients while extending shelf life to 24 months without preservatives.

In February 2025, HerbThyme Farms launched a direct-to-consumer subscription service for fresh-cut living herbs with proprietary packaging that maintains plant vitality during shipping.

Product Types Covered:

  • Basil
  • Chives
  • Coriander
  • Parsley
  • Mint
  • Salicornia
  • Other Product Types

Forms Covered:

  • Fresh
  • Dried
  • Frozen
  • Powdered/Crushed
  • Oil/Extracts
  • Other Forms

Applications Covered:

  • Food Industry
  • Beverages
  • Cosmetics & Personal Care
  • Other Applications

End Users Covered:

  • Supermarkets / Hypermarkets
  • Specialty Stores
  • Online Retail
  • Farmers Markets
  • Convenience Stores
  • Other End Users

Regions Covered:

  • North America
    • US
    • Canada
    • Mexico
  • Europe
    • Germany
    • UK
    • Italy
    • France
    • Spain
    • Rest of Europe
  • Asia Pacific
    • Japan
    • China
    • India
    • Australia
    • New Zealand
    • South Korea
    • Rest of Asia Pacific
  • South America
    • Argentina
    • Brazil
    • Chile
    • Rest of South America
  • Middle East & Africa
    • Saudi Arabia
    • UAE
    • Qatar
    • South Africa
    • Rest of Middle East & Africa

What our report offers:

  • Market share assessments for the regional and country-level segments
  • Strategic recommendations for the new entrants
  • Covers Market data for the years 2024, 2025, 2026, 2028, and 2032
  • Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
  • Strategic recommendations in key business segments based on the market estimations
  • Competitive landscaping mapping the key common trends
  • Company profiling with detailed strategies, financials, and recent developments
  • Supply chain trends mapping the latest technological advancements

Free Customization Offerings:

All the customers of this report will be entitled to receive one of the following free customization options:

  • Company Profiling
    • Comprehensive profiling of additional market players (up to 3)
    • SWOT Analysis of key players (up to 3)
  • Regional Segmentation
    • Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
  • Competitive Benchmarking
    • Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances

Table of Contents

1 Executive Summary

2 Preface

  • 2.1 Abstract
  • 2.2 Stake Holders
  • 2.3 Research Scope
  • 2.4 Research Methodology
    • 2.4.1 Data Mining
    • 2.4.2 Data Analysis
    • 2.4.3 Data Validation
    • 2.4.4 Research Approach
  • 2.5 Research Sources
    • 2.5.1 Primary Research Sources
    • 2.5.2 Secondary Research Sources
    • 2.5.3 Assumptions

3 Market Trend Analysis

  • 3.1 Introduction
  • 3.2 Drivers
  • 3.3 Restraints
  • 3.4 Opportunities
  • 3.5 Threats
  • 3.6 Product Analysis
  • 3.7 Application Analysis
  • 3.8 End User Analysis
  • 3.8 Emerging Markets
  • 3.9 Impact of Covid-19

4 Porters Five Force Analysis

  • 4.1 Bargaining power of suppliers
  • 4.2 Bargaining power of buyers
  • 4.3 Threat of substitutes
  • 4.4 Threat of new entrants
  • 4.5 Competitive rivalry

5 Global Culinary Herbs Market, By Product Type

  • 5.1 Introduction
  • 5.2 Basil
  • 5.3 Chives
  • 5.4 Coriander
  • 5.5 Parsley
  • 5.6 Mint
  • 5.7 Salicornia
  • 5.8 Other Product Types

6 Global Culinary Herbs Market, By Form

  • 6.1 Introduction
  • 6.2 Fresh
  • 6.3 Dried
  • 6.4 Frozen
  • 6.5 Powdered/Crushed
  • 6.6 Oil/Extracts
  • 6.6 Other Forms

7 Global Culinary Herbs Market, By Application

  • 7.1 Introduction
  • 7.2 Food Industry
  • 7.3 Beverages
  • 7.4 Cosmetics & Personal Care
  • 7.5 Other Applications

8 Global Culinary Herbs Market, By End User

  • 8.1 Introduction
  • 8.2 Supermarkets / Hypermarkets
  • 8.3 Specialty Stores
  • 8.4 Online Retail
  • 8.5 Farmers Markets
  • 8.6 Convenience Stores
  • 8.7 Other End Users

9 Global Culinary Herbs Market, By Geography

  • 9.1 Introduction
  • 9.2 North America
    • 9.2.1 US
    • 9.2.2 Canada
    • 9.2.3 Mexico
  • 9.3 Europe
    • 9.3.1 Germany
    • 9.3.2 UK
    • 9.3.3 Italy
    • 9.3.4 France
    • 9.3.5 Spain
    • 9.3.6 Rest of Europe
  • 9.4 Asia Pacific
    • 9.4.1 Japan
    • 9.4.2 China
    • 9.4.3 India
    • 9.4.4 Australia
    • 9.4.5 New Zealand
    • 9.4.6 South Korea
    • 9.4.7 Rest of Asia Pacific
  • 9.5 South America
    • 9.5.1 Argentina
    • 9.5.2 Brazil
    • 9.5.3 Chile
    • 9.5.4 Rest of South America
  • 9.6 Middle East & Africa
    • 9.6.1 Saudi Arabia
    • 9.6.2 UAE
    • 9.6.3 Qatar
    • 9.6.4 South Africa
    • 9.6.5 Rest of Middle East & Africa

10 Key Developments

  • 10.1 Agreements, Partnerships, Collaborations and Joint Ventures
  • 10.2 Acquisitions & Mergers
  • 10.3 New Product Launch
  • 10.4 Expansions
  • 10.5 Other Key Strategies

11 Company Profiling

  • 11.1 Associated British Foods
  • 11.2 McCormick & Company
  • 11.3 DS Group
  • 11.4 Everest Spices
  • 11.5 Bart Ingredients
  • 11.6 Asenzya
  • 11.7 B&G Foods
  • 11.8 Fuchs
  • 11.9 Griffith Foods International Inc.
  • 11.10 Mehran Spice & Food Industries
  • 11.11 Old Mansion Foods
  • 11.12 Rocky Mountain Spice Company
  • 11.13 S&B Foods
  • 11.14 HerbThyme Farms
  • 11.15 Organic Herb Trading Company

List of Tables

  • Table 1 Global Culinary Herbs Market Outlook, By Region (2024-2032) ($MN)
  • Table 2 Global Culinary Herbs Market Outlook, By Product Type (2024-2032) ($MN)
  • Table 3 Global Culinary Herbs Market Outlook, By Basil (2024-2032) ($MN)
  • Table 4 Global Culinary Herbs Market Outlook, By Chives (2024-2032) ($MN)
  • Table 5 Global Culinary Herbs Market Outlook, By Coriander (2024-2032) ($MN)
  • Table 6 Global Culinary Herbs Market Outlook, By Parsley (2024-2032) ($MN)
  • Table 7 Global Culinary Herbs Market Outlook, By Mint (2024-2032) ($MN)
  • Table 8 Global Culinary Herbs Market Outlook, By Salicornia (2024-2032) ($MN)
  • Table 9 Global Culinary Herbs Market Outlook, By Other Product Types (2024-2032) ($MN)
  • Table 10 Global Culinary Herbs Market Outlook, By Form (2024-2032) ($MN)
  • Table 11 Global Culinary Herbs Market Outlook, By Fresh (2024-2032) ($MN)
  • Table 12 Global Culinary Herbs Market Outlook, By Dried (2024-2032) ($MN)
  • Table 13 Global Culinary Herbs Market Outlook, By Frozen (2024-2032) ($MN)
  • Table 14 Global Culinary Herbs Market Outlook, By Powdered/Crushed (2024-2032) ($MN)
  • Table 15 Global Culinary Herbs Market Outlook, By Oil/Extracts (2024-2032) ($MN)
  • Table 16 Global Culinary Herbs Market Outlook, By Other Forms (2024-2032) ($MN)
  • Table 17 Global Culinary Herbs Market Outlook, By Application (2024-2032) ($MN)
  • Table 18 Global Culinary Herbs Market Outlook, By Food Industry (2024-2032) ($MN)
  • Table 19 Global Culinary Herbs Market Outlook, By Beverages (2024-2032) ($MN)
  • Table 20 Global Culinary Herbs Market Outlook, By Cosmetics & Personal Care (2024-2032) ($MN)
  • Table 21 Global Culinary Herbs Market Outlook, By Other Applications (2024-2032) ($MN)
  • Table 22 Global Culinary Herbs Market Outlook, By End User (2024-2032) ($MN)
  • Table 23 Global Culinary Herbs Market Outlook, By Supermarkets / Hypermarkets (2024-2032) ($MN)
  • Table 24 Global Culinary Herbs Market Outlook, By Specialty Stores (2024-2032) ($MN)
  • Table 25 Global Culinary Herbs Market Outlook, By Online Retail (2024-2032) ($MN)
  • Table 26 Global Culinary Herbs Market Outlook, By Farmers Markets (2024-2032) ($MN)
  • Table 27 Global Culinary Herbs Market Outlook, By Convenience Stores (2024-2032) ($MN)
  • Table 28 Global Culinary Herbs Market Outlook, By Other End Users (2024-2032) ($MN)

Note: Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.