原味黑甘草市場規模、佔有率和成長分析：按產品類型、形態、口味、分銷管道、最終用戶和地區分類－2026-2033年產業預測

2024 年全球原味黑甘草市值為 6.845 億美元，預計到 2025 年將成長至 7.3173 億美元，到 2033 年將成長至 12.4788 億美元，在預測期（2026-2033 年）內複合年成長率為 6.9%。

全球原味黑甘草市場涵蓋了這種獨特糖果甜點的生產商、經銷商和消費者。黑甘草由光果甘草根萃取物製成，並以茴香和薄荷醇調味。這個細分市場擁有忠實的客戶群，他們欣賞其獨特的甜味和苦味平衡，以及其在烹飪和健康方面的益處。隨著消費者對黑甘草消化和抗發炎功效的認知不斷提高，醫藥級生產商正致力於開發錠劑和功能性零食，以滿足消費者對潔淨標示產品的需求。因此，亞洲和中東的零售商正在拓展產品線，包括推出強化產品、加強分銷網路，並增加從荷蘭和芬蘭等傳統生產國的出口。這一趨勢正在推動對永續提取方法和低糖產品的投資，為健康導向糖果甜點市場的新創公司創造了新的機會。

全球原味黑甘草市場成長要素

消費者對純正植物來源風味體驗的需求日益成長，推動了黑甘草市場的創新。各公司正利用傳統萃取方法，並保持簡單的配料組合，以強調原料的品質和純正性，從而引起注重健康、追求真味的消費者的共鳴。這一趨勢的擴展使得零售商能夠為這類產品分配更多貨架空間，進而提升消費者的認知度和興趣。因此，黑甘草的需求不斷成長，其在消費者中的吸引力也日益增強，因為許多消費者認為它是糖果甜點市場中更天然、更傳統的選擇。

全球原味黑甘草市場的限制因素

正宗黑甘草略帶苦味，這通常會讓許多偏好口味清淡的主流零嘴零食消費者望而卻步。這給試圖吸引潛在買家的生產商帶來了挑戰。此外，人們普遍認為黑甘草“需要慢慢適應”，這也阻礙了它在各個消費群體中的普及，尤其是那些更偏愛甜味和果味的年輕消費者。因此，這種有限的市場吸引力限制了市場成長機會，使品牌難以吸引更廣泛的受眾並擴大消費群。由此可見，黑甘草市場面臨與潛在顧客口味偏好相關的獨特挑戰。

全球原味黑甘草市場趨勢

全球原味黑甘草市場正經歷著向天然風味的顯著轉變，這主要受消費者對採用植物來源的「潔淨標示」產品需求的推動。這一趨勢迫使生產商開發既能強調健康益處又能保留甘草濃郁獨特風味的產品。因此，這些更健康的產品擴大被擺放在零售店的高階區域，以滿足日益成長的重視品質和純正性的消費者群體的需求。這種優質化與品牌忠誠度的培養不謀而合，尤其是在年輕消費者群體中，他們重視成分資訊的透明度，並且願意為他們認為具有健康和品質益處的產品支付更高的價格。

目錄

介紹

• 調查目的
• 市場定義和範圍

調查方法

• 研究過程
• 二級資料和一級資料的方法
• 市場規模估算方法

執行摘要

• 全球市場展望
• 市場主要亮點
• 細分市場概覽
• 競爭環境概述

市場動態及展望

• 總體經濟指標
• 促進者和機會
• 抑制因素和挑戰
• 供給面趨勢
• 需求面趨勢
• 波特的分析和影響

關鍵市場分析

• 關鍵成功因素
• 影響市場的因素
• 主要投資機會
• 生態系測繪
• 2025年市場魅力指數
• PESTLE分析
• 監理情勢

全球原味黑甘草市場規模：依產品類型分類

• 黑甘草糖
• 黑色甘草繩
• 黑甘草扭扭
• 黑甘草糖
• 其他黑甘草產品

全球原味黑甘草市場規模：依形式分類

• 軟甘草
• 硬甘草
• 耐嚼的甘草
• 甘草粉

全球原味黑甘草市場規模：依口味分類

• 傳統甘草
• 鹹甘草
• 調味甘草
• 無糖甘草

全球原味黑甘草市場規模：依通路分類

• 超級市場和大賣場
• 便利商店
• 專賣店
• 線上零售
• 其他

全球原味黑甘草市場規模：依最終用戶分類

• 個人消費者
• 食品服務
• 糖果甜點製造商
• 其他

全球原味黑甘草市場規模：依地區分類

• 北美洲
  • 美國
  • 加拿大
• 歐洲
  • 德國
  • 西班牙
  • 法國
  • 英國
  • 義大利
  • 其他歐洲國家
• 亞太地區
  • 中國
  • 印度
  • 日本
  • 韓國
  • 其他亞太國家
• 拉丁美洲
  • 墨西哥
  • 巴西
  • 其他拉丁美洲國家
• 中東和非洲
  • 海灣合作理事會國家
  • 南非
  • 其他中東和非洲國家

競爭資訊

• 前五大公司對比
• 主要公司2025年的市場定位
• 主要市場公司採取的策略
• 近期市場趨勢
• 企業市場占有率分析，2025 年
• 主要公司的完整公司簡介
  • 公司詳情
  • 產品系列分析
  • 按細分市場進行企業市佔率分析
  • 銷售收入年比比較（2023-2025 年）

主要公司簡介

• Hershey Company
• Ferrara Candy Company
• Mondelez International, Inc.
• Nestle SA
• Perfetti Van Melle SpA
• Haribo GmbH & Co. KG
• Katjes Fassin GmbH & Co. KG
• Cloetta AB
• Orkla ASA
• Valeo Foods Group
• Rex International
• Lakritfabriken Sverige AB
• Amarelli Fabbrica di Liquirizia Srl
• Johan Bulow A/S
• Gustaf's Dutch Licorice
• Toms Gruppen A/S
• Cloetta Fazer AB
• Fazer Group
• Red Band
• Darrell Lea

結論與建議

Global Original Black Licorice Market size was valued at USD 684.5 Million in 2024 and is poised to grow from USD 731.73 Million in 2025 to USD 1247.88 Million by 2033, growing at a CAGR of 6.9% during the forecast period (2026-2033).

The global original black licorice market encompasses manufacturers, distributors, and consumers of this unique confection, crafted from Glycyrrhiza glabra root extract and flavored with anise or menthol. This niche segment enjoys a loyal customer base, celebrated for its distinctive blend of sweet and bitter flavors, alongside its culinary and health benefits. As consumer awareness of black licorice's digestive and anti-inflammatory properties rises, pharmaceutical-grade manufacturers are innovating lozenges and functional snacks in response to clean-label demands. Consequently, retailers in Asia and the Middle East are expanding their offerings to include fortified variations, enhancing distribution networks and increasing exports from traditional producers like the Netherlands and Finland. This trend has spurred investments in sustainable extraction methods and low-sugar options, providing opportunities for startups in the wellness-focused confectionery landscape.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Original Black Licorice market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Original Black Licorice Market Segments Analysis

Global original black licorice market is segmented by product type, form, flavor, distribution channel, end user and region. Based on product type, the market is segmented into Black Licorice Candy, Black Licorice Ropes, Black Licorice Twists, Black Licorice Drops and Other Black Licorice Products. Based on form, the market is segmented into Soft Licorice, Hard Licorice, Chewy Licorice and Powdered Licorice. Based on flavor, the market is segmented into Traditional Licorice, Salted Licorice, Flavored Licorice and Sugar-Free Licorice. Based on distribution channel, the market is segmented into Supermarkets & Hypermarkets, Convenience Stores, Specialty Stores, Online Retail and Others. Based on end user, the market is segmented into Individual Consumers, Foodservice, Confectionery Manufacturers and Others. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Global Original Black Licorice Market

The rising demand for authentic, plant-based flavor experiences is driving companies to innovate within the black licorice sector. Firms are emphasizing the quality and authenticity of their ingredients by utilizing traditional extraction methods and maintaining simple compositions, which resonate with health-conscious consumers seeking genuine flavors. This growing trend enables retailers to allocate additional shelf space to these products, thereby enhancing consumer awareness and interest. Consequently, the demand for black licorice is on the rise, as many consumers perceive it as a more natural and heritage-rooted option in the confectionery market, further solidifying its appeal among buyers.

Restraints in the Global Original Black Licorice Market

The distinctive and somewhat bitter flavor of authentic black licorice deters many mainstream snack consumers, who generally favor milder tastes. This poses a challenge for manufacturers trying to engage potential buyers. Additionally, the perception that black licorice requires an acquired taste hampers its popularity across various demographics, especially among younger consumers who tend to gravitate towards sweeter and fruitier flavors. Consequently, this limited appeal restricts growth opportunities in the market, making it difficult for brands to captivate a broader audience and expand their consumer base. As a result, the market faces inherent challenges related to taste preferences among potential customers.

Market Trends of the Global Original Black Licorice Market

The Global Original Black Licorice market is experiencing a significant shift towards natural flavors, driven by consumer demand for clean-label products made from plant-based extracts. This trend compels manufacturers to reformulate their offerings to emphasize health benefits while preserving the rich, distinctive flavor of licorice. As a result, these healthier variants are increasingly positioned in premium retail sections, catering to a growing demographic that values quality and authenticity. This premiumization aligns with the development of brand loyalty, particularly among younger consumers, who appreciate transparent communication about ingredients and are willing to pay a premium for perceived health and quality advantages.

Table of Contents

Introduction

• Objectives of the Study
• Market Definition & Scope

Research Methodology

• Research Process
• Secondary & Primary Data Methods
• Market Size Estimation Methods

Executive Summary

• Global Market Outlook
• Key Market Highlights
• Segmental Overview
• Competition Overview

Market Dynamics & Outlook

• Macro-Economic Indicators
• Drivers & Opportunities
• Restraints & Challenges
• Supply Side Trends
• Demand Side Trends
• Porters Analysis & Impact
  • Competitive Rivalry
  • Threat of Substitute
  • Bargaining Power of Buyers
  • Threat of New Entrants
  • Bargaining Power of Suppliers

Key Market Insights

• Key Success Factors
• Market Impacting Factors
• Top Investment Pockets
• Ecosystem Mapping
• Market Attractiveness Index 2025
• PESTEL Analysis
• Regulatory Landscape

Global Original Black Licorice Market Size by Product Type & CAGR (2026-2033)

• Market Overview
• Black Licorice Candy
• Black Licorice Ropes
• Black Licorice Twists
• Black Licorice Drops
• Other Black Licorice Products

Global Original Black Licorice Market Size by Form & CAGR (2026-2033)

• Market Overview
• Soft Licorice
• Hard Licorice
• Chewy Licorice
• Powdered Licorice

Global Original Black Licorice Market Size by Flavor & CAGR (2026-2033)

• Market Overview
• Traditional Licorice
• Salted Licorice
• Flavored Licorice
• Sugar-Free Licorice

Global Original Black Licorice Market Size by Distribution Channel & CAGR (2026-2033)

• Market Overview
• Supermarkets & Hypermarkets
• Convenience Stores
• Specialty Stores
• Online Retail
• Others

Global Original Black Licorice Market Size by End User & CAGR (2026-2033)

• Market Overview
• Individual Consumers
• Foodservice
• Confectionery Manufacturers
• Others

Global Original Black Licorice Market Size & CAGR (2026-2033)

• North America (Product Type, Form, Flavor, Distribution Channel, End User)
  • US
  • Canada
• Europe (Product Type, Form, Flavor, Distribution Channel, End User)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Product Type, Form, Flavor, Distribution Channel, End User)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Product Type, Form, Flavor, Distribution Channel, End User)
  • Mexico
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Product Type, Form, Flavor, Distribution Channel, End User)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2025
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2025
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2023-2025)

Key Company Profiles

• Hershey Company
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Ferrara Candy Company
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Mondelez International, Inc.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Nestle S.A.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Perfetti Van Melle S.p.A.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Haribo GmbH & Co. KG
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Katjes Fassin GmbH & Co. KG
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Cloetta AB
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Orkla ASA
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Valeo Foods Group
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Rex International
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Lakritfabriken Sverige AB
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Amarelli Fabbrica di Liquirizia S.r.l.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Johan Bulow A/S
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Gustaf's Dutch Licorice
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Toms Gruppen A/S
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Cloetta Fazer AB
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Fazer Group
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Red Band
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Darrell Lea
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations