柳橙市場規模、佔有率和成長分析（按品種、形態、通路和地區分類）－2026-2033年產業預測

預計到 2024 年，全球橘子市場規模將達到 420.5 億美元，到 2025 年將達到 439.8 億美元，到 2033 年將達到 630.3 億美元，預測期（2026-2033 年）的複合年成長率為 4.6%。

全球對橘子的需求顯著成長，這主要得益於越來越多的消費者傾向於選擇更健康的食品。隨著人們越來越重視健康和保健，新鮮柳橙因其富含維生素C和增強免疫力的功效而成為熱門之選。超級市場和便利商店的擴張提高了產品的供應量和知名度，並透過精美的包裝促進了促銷。此外，可支配收入的增加使消費者能夠更多地購買營養食品，進一步刺激了需求。同時，食品加工技術和低溫運輸物流的改進提高了橘子產品的保存期限和品質，從而提升了果醬和水果棒等細分市場的需求。然而，季節性供應限制、病蟲害問題以及不斷上漲的病蟲害防治成本等挑戰可能會阻礙市場滲透。

全球柳橙市場促進因素

全球橙子市場主要受其健康益處的驅動，尤其是其豐富的維生素C含量和抗氧化特性。這種日益增強的健康意識不僅推動了對新鮮橘子的需求成長，也帶動了對各種橘子製品（包括膳食補充劑和機能飲料）的需求。持續不斷的健康宣傳活動和旨在教育消費者的措施也促進了這一成長趨勢，尤其是在人口老化、文明病日益嚴重的都市區。這些因素為市場創造了巨大的機遇，並推動了人們轉向更健康的飲食和產品。

限制全球橙子市場的因素

全球橙子市場受供需動態影響，並面臨一定的限制因素。在收穫高峰期，橙子供應量可能激增，造成供過於求的局面，進而導致價格下跌和庫存積壓。同時，橙子對氣候條件和收穫期有特殊要求，因此供應容易波動。這種波動性會導致淡季價格上漲，難以穩定需求。這種供需不匹配會為市場成長帶來挑戰，尤其是在高度依賴進口橘子的地區。

全球橙子市場趨勢

全球橙子市場正呈現出一股強勁的趨勢，消費者對新鮮本地種植橙子的需求日益成長，這主要得益於他們對更佳口感、營養價值和環保生產方式的追求。隨著注重健康的消費者越來越重視永續性，本地種植的橙子在許多地區已成為主食，不僅促進了當地經濟發展，還最大限度地減少了長途運輸帶來的碳排放。這一趨勢反映出消費者越來越關注其食品選擇對環境的影響，也預示著更廣泛的永續消費趨勢正在興起。零售商也積極響應，透過醒目展示和提高本地種植產品的曝光度來吸引日益成長的環保意識消費者群體。

目錄

介紹

• 調查目標
• 調查範圍
• 定義

調查方法

• 資訊收集
• 二手資料和一手資料方法
• 市場規模預測
• 市場假設與限制

執行摘要

• 全球市場展望
• 供需趨勢分析
• 細分市場機會分析

市場動態與展望

• 市場規模
• 市場動態
  • 促進因素和機遇
  • 限制與挑戰
• 波特分析

關鍵市場考察

• 關鍵成功因素
• 競爭程度
• 關鍵投資機會
• 市場生態系統
• 市場吸引力指數（2025）
• PESTEL 分析
• 總體經濟指標
• 價值鏈分析
• 定價分析
• 案例研究
• 顧客購買行為分析

全球橘子市場規模：按品種和複合年成長率分類（2026-2033 年）

• 臍橙
• 血橙
• 瓦倫西亞橙
• 其他

全球橘子市場規模（按類型及複合年成長率分類）（2026-2033 年）

• 新鮮的
• 汁
• 冷凍
• 其他

全球柳橙市場規模（依分銷通路分類）及複合年成長率（2026-2033 年）

• 大賣場/超級市場
• 便利商店
• 線上管道
• 其他

全球柳橙市場規模及複合年成長率（2026-2033）

• 北美洲
  • 美國
  • 加拿大
• 歐洲
  • 德國
  • 西班牙
  • 法國
  • 英國
  • 義大利
  • 其他歐洲地區
• 亞太地區
  • 中國
  • 印度
  • 日本
  • 韓國
  • 亞太其他地區
• 拉丁美洲
  • 巴西
  • 其他拉丁美洲地區
• 中東和非洲
  • 海灣合作理事會國家
  • 南非
  • 其他中東和非洲地區

競爭資訊

• 前五大公司對比
• 主要企業的市場定位（2025 年）
• 主要市場參與者所採取的策略
• 近期市場趨勢
• 公司市佔率分析（2025 年）
• 主要企業公司簡介
  • 公司詳情
  • 產品系列分析
  • 依業務板塊進行公司股票分析
  • 2023-2025年營收年比比較

主要企業簡介

• Berje Inc
• Citrosuco
• Citrus World Inc.
• Hyatt Fruit Co.
• INDIAN RIVER FRUIT Co.
• LEMONCONCENTRATE SLU
• Nielsen Citrus Products Co. Inc.
• Paradise Juice Pvt. Ltd
• Perricone Farms
• Schacht Groves
• The Fruit Co.
• Trinity Fruit Co.

結論與建議

Global Oranges Market size was valued at USD 42.05 Billion in 2024 and is poised to grow from USD 43.98 Billion in 2025 to USD 63.03 Billion by 2033, growing at a CAGR of 4.6% during the forecast period (2026-2033).

The global demand for oranges is experiencing significant growth, primarily driven by the increasing consumer preference for healthier food choices. As more individuals focus on health and wellness, fresh oranges are becoming a popular option due to their rich vitamin C content and immunity-boosting benefits. The expansion of supermarkets and convenience stores enhances product accessibility and visibility, promoting sales through attractive packaging. Moreover, rising disposable incomes allow consumers to invest more in nutritious options, further stimulating demand. Additionally, improvements in food processing and cold chain logistics are extending the shelf life and quality of orange products, increasing their appeal in various segments like marmalades and fruit bars. However, challenges such as seasonal availability, pest issues, and escalating disease management costs may hinder market penetration.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Oranges market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Oranges Market Segments Analysis

Global Oranges Market is segmented by Variety, Form, Distribution Channel and region. Based on Variety, the market is segmented into Navel Oranges, Blood Oranges, Valencia Oranges and Others. Based on Form, the market is segmented into Fresh, Juice, Frozen and Others. Based on Distribution Channel, the market is segmented into Hypermarkets/Supermarkets, Convenience Stores, Online Channels and Others. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Global Oranges Market

The Global Oranges market is significantly driven by the health benefits associated with oranges, particularly due to their abundant vitamin C content and antioxidant properties. This growing awareness has resulted in an increased demand for both fresh oranges and a variety of orange-based products, including dietary supplements and functional beverages. Ongoing health campaigns and initiatives aimed at educating consumers contribute to this upward trend, particularly in urban areas where the population is aging and there are rising concerns about lifestyle-related health issues. Such factors create robust opportunities within the market, fostering a shift toward healthier dietary choices and products.

Restraints in the Global Oranges Market

The Global Oranges market faces certain limitations stemming from inherent supply and demand dynamics. At times of peak harvest, an influx of oranges can create oversupply, causing prices to drop and resulting in excess inventory. On the other hand, oranges require particular climatic conditions for growth and are usually harvested during specific, narrow periods, leading to fluctuating supply patterns. These variations can result in higher prices during off-peak times, complicating ongoing demand. Mismatches between supply and demand can present challenges that inhibit growth potential, especially in regions that are significantly dependent on imported oranges.

Market Trends of the Global Oranges Market

The Global Oranges market is witnessing a significant trend toward the preference for fresh, locally produced oranges, driven by consumer demand for superior taste, nutritional benefits, and environmentally friendly practices. As health-conscious individuals increasingly prioritize sustainability, locally sourced oranges are becoming a staple in many regions, fostering local economies while minimizing carbon footprints associated with long-distance transportation. This trend reflects a broader movement toward sustainable consumption, as consumers are more aware of the environmental implications of their food choices. Retailers are adapting by featuring local produce prominently, enhancing visibility, and appealing to the growing demographic of eco-aware shoppers.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2025
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis
• Case Studies
• Customer Buying Behavior Analysis

Global Oranges Market Size by Variety & CAGR (2026-2033)

• Market Overview
• Navel Oranges
• Blood Oranges
• Valencia Oranges
• Others

Global Oranges Market Size by Form & CAGR (2026-2033)

• Market Overview
• Fresh
• Juice
• Frozen
• Others

Global Oranges Market Size by Distribution Channel & CAGR (2026-2033)

• Market Overview
• Hypermarkets/Supermarkets
• Convenience Stores
• Online Channels
• Others

Global Oranges Market Size & CAGR (2026-2033)

• North America (Variety, Form, Distribution Channel)
  • US
  • Canada
• Europe (Variety, Form, Distribution Channel)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Variety, Form, Distribution Channel)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Variety, Form, Distribution Channel)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Variety, Form, Distribution Channel)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2025
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2025
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2023-2025)

Key Company Profiles

• Berje Inc
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Citrosuco
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Citrus World Inc.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Hyatt Fruit Co.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• INDIAN RIVER FRUIT Co.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• LEMONCONCENTRATE SLU
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Nielsen Citrus Products Co. Inc.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Paradise Juice Pvt. Ltd
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Perricone Farms
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Schacht Groves
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• The Fruit Co.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Trinity Fruit Co.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations