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飲用型優格市場規模、佔有率和成長分析（按類別、類型、包裝、通路、目標消費者和地區分類）－2026-2033年產業預測

市場調查報告書

商品編碼

1913957

飲用型優格市場規模、佔有率和成長分析（按類別、類型、包裝、通路、目標消費者和地區分類）－2026-2033年產業預測

Drinkable Yogurt Market Size, Share, and Growth Analysis, By Category (Dairy Based, Non Dairy Based), By Type (Flavored, Plain), By Packaging, By Distribution Channel, By Target Consumer, By Region - Industry Forecast 2026-2033

出版日期: 2025年12月31日 | 出版商:

SkyQuest | 英文 187 Pages | 商品交期: 3-5個工作天內

價格

簡介目錄

預計到 2024 年，全球飲用優格市場規模將達到 571.9 億美元，到 2025 年將成長至 611.4 億美元，到 2033 年將成長至 1042.6 億美元，在預測期（2026-2033 年）內複合年成長率為 6.9%。

全球飲用型優格市場正穩定成長，這主要得益於消費者對營養豐富、方便攜帶且能輕鬆融入忙碌生活方式的食品需求不斷成長。飲用型優格的便攜性使其尤其受到忙碌的上班族、學生和注重健康的人士的青睞。此外，消費者對富含益生菌、維生素和礦物質的功能性機能性食品和飲料的興趣日益濃厚，進一步推動了這一趨勢，因為消費者越來越重視消化健康和整體免疫力。口味、包裝和配方方面的創新，包括無乳糖、低糖、植物來源和高蛋白等選擇，正在擴大市場的吸引力。零售模式的演變，例如現代零售店、線上食品雜貨購物和單份包裝，也為不同消費群體提供了更多購買和試吃的機會。

全球飲用型優格市場促進因素

消費者對消化系統健康以及益生菌對免疫力益處的日益關注，顯著推動了飲用型優格的需求成長。現代消費者越來越傾向於選擇能夠維持腸道菌叢平衡和促進整體健康的機能性食品和飲料，這導致益生菌飲品的日常消費量激增。這一趨勢在注重健康的人群中尤其明顯，他們尋求便捷易用的產品，既能滿足營養需求，又能帶來相應的健康益處。因此，飲用型優格已成為那些在日常生活中注重健康飲食人士的理想選擇。

全球飲用優格市場限制因素

飲用型優格市場面臨的一大挑戰是消費者對調味和加糖產品含糖量的日益關注。注重健康的消費者越來越不願意選擇高糖飲料，導致那些無法兼顧口感和低糖選項的產品需求下降。因此，各大品牌被迫進行創新，例如採用天然甜味劑和開發低卡路里配方，以有效吸引和留住消費者。製造商必須重新設計產品線，以適應注重健康的消費者不斷變化的偏好，並在這個瞬息萬變的市場中保持競爭力。

全球飲用型優格市場趨勢

全球飲用型優格市場正經歷重大變革，越來越多的消費者開始重視滿足自身特定健康需求的營養產品，並致力於開發具有功能性和健康促進作用的產品。富含益生菌的飲用型優格因其有益腸道健康而備受青睞，而添加維生素的優格則深受希望增強免疫力人群的歡迎。此外，高蛋白產品也深受健身愛好者和體重管理者的青睞。人們對飲食與整體健康之間關係的認知不斷提高，促使各大品牌不斷創新，推出滿足特定飲食需求的解決方案，例如乳糖不耐受或植物性偏好，從而進一步推動了這一細分市場的成長。

北美洲
- 美國
- 加拿大
歐洲
- 德國
- 西班牙
- 法國
- 英國
- 義大利
- 其他歐洲地區
亞太地區
- 中國
- 印度
- 日本
- 韓國
- 亞太其他地區
拉丁美洲
- 巴西
- 其他拉丁美洲地區
中東和非洲
- 海灣合作理事會國家
- 南非
- 其他中東和非洲地區

競爭資訊

前五大公司對比
主要企業的市場定位（2025 年）
主要市場參與者所採取的策略
近期市場趨勢
公司市佔率分析（2025 年）
主要企業公司簡介
- 公司詳情
- 產品系列分析
- 依業務板塊進行公司股票分析
- 2023-2025年營收年比比較

主要企業簡介

Danone SA（France）
Nestle SA（Switzerland）
General Mills Inc.（USA）
Chobani LLC（USA）
Royal FrieslandCampina NV（Netherlands）
Groupe Lactalis（France）
Yakult Honsha Co., Ltd.（Japan）
Arla Foods amba（Denmark）
Fonterra Co-operative Group Ltd.（New Zealand）
Meiji Holdings Co., Ltd.（Japan）
Morinaga Nutritional Foods, Inc.（USA）
Pillars Yogurt（USA）
Benecol Ltd.（Finland）
China Mengniu Dairy Company Limited（China）
Fage International SA（Luxembourg）
Stonyfield Organic（USA）
LALA US Inc.（USA）
Bega Group（Australia）
Ehrmann AG（Germany）
Muller Group（UK）

結論與建議

簡介目錄

Product Code: SQMIG30I2605

Global Drinkable Yogurt Market size was valued at USD 57.19 Billion in 2024 and is poised to grow from USD 61.14 Billion in 2025 to USD 104.26 Billion by 2033, growing at a CAGR of 6.9% during the forecast period (2026-2033).

The global drinkable yogurt market is witnessing steady growth, driven by an increasing consumer demand for nutritious, on-the-go options that seamlessly fit into busy lifestyles. The portability of drinkable yogurt varieties makes them particularly appealing to busy professionals, students, and health-conscious individuals. This trend is further fueled by a heightened interest in functional foods and beverages, particularly those rich in probiotics, vitamins, and minerals, as consumers prioritize digestive health and overall immunity. Innovations in flavor, packaging, and formulation-including lactose-free, low-sugar, plant-based, and high-protein options-are broadening market appeal. Enhanced retail formats, such as modern retail outlets, online grocery shopping, and single-serve packaging, also facilitate easier access and encourage trial among diverse consumer segments.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Drinkable Yogurt market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Drinkable Yogurt Market Segments Analysis

Global Drinkable Yogurt Market is segmented by Category, Type, Packaging, Distribution Channel, Target Consumer and region. Based on Category, the market is segmented into Dairy Based and Non Dairy Based. Based on Type, the market is segmented into Flavored and Plain. Based on Packaging, the market is segmented into Bottles and Tetra Pack. Based on Distribution Channel, the market is segmented into Supermarkets and Hypermarkets, Convenience Stores, Specialty Stores, Online Stores and Others. Based on Target Consumer, the market is segmented into Children and Adults and Health-conscious Consumers. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Global Drinkable Yogurt Market

The rising consumer awareness regarding digestive health and the beneficial effects of probiotics on immunity is significantly boosting the demand for drinkable yogurt. Modern consumers are increasingly inclined toward functional foods and beverages that support gut balance and overall well-being, leading to a surge in daily consumption of probiotic drinks. This trend is particularly noticeable among health-conscious individuals seeking convenient and user-friendly options to fulfill their nutritional needs while enjoying the associated health benefits. As a result, drinkable yogurt has positioned itself as an appealing choice for those prioritizing health-focused dietary options in their everyday routines.

Restraints in the Global Drinkable Yogurt Market

A significant challenge facing the drinkable yogurt market is the increasing consumer concern regarding sugar content in flavored and sweetened options. Health-conscious individuals are becoming more reluctant to choose beverages that contain high sugar levels, leading to a decrease in demand for products that fail to balance taste with lower sugar options. Consequently, brands are compelled to innovate by incorporating natural sweeteners and developing low-calorie formulations to engage and retain consumer interest effectively. It is essential for manufacturers to rethink their product offerings to align with the evolving preferences of health-conscious consumers and to remain competitive in this dynamic market.

Market Trends of the Global Drinkable Yogurt Market

The Global Drinkable Yogurt market is experiencing a significant shift towards functional and health-promoting products as consumers increasingly prioritize nutrition tailored to specific health needs. The rise in demand for drinkable yogurt options rich in probiotics supports gut health, while vitamin-enhanced varieties are appealing to those focused on boosting immunity. Additionally, protein-rich formulations cater to fitness enthusiasts and those managing their weight. This heightened awareness of the relationship between diet and overall wellness is prompting brands to innovate, offering solutions that address specific dietary requirements, including lactose intolerance and plant-based preferences, further driving growth in this segment.

Introduction

Objectives of the Study
Scope of the Report
Definitions

Research Methodology

Information Procurement
Secondary & Primary Data Methods
Market Size Estimation
Market Assumptions & Limitations

Executive Summary

Global Market Outlook
Supply & Demand Trend Analysis
Segmental Opportunity Analysis

Market Dynamics & Outlook

Market Overview
Market Size
Market Dynamics
- Drivers & Opportunities
- Restraints & Challenges
Porters Analysis
- Competitive rivalry
- Threat of substitute
- Bargaining power of buyers
- Threat of new entrants
- Bargaining power of suppliers

Key Market Insights

Key Success Factors
Degree of Competition
Top Investment Pockets
Market Ecosystem
Market Attractiveness Index, 2025
PESTEL Analysis
Macro-Economic Indicators
Value Chain Analysis
Pricing Analysis

Global Drinkable Yogurt Market Size by Category & CAGR (2026-2033)

Market Overview
Dairy Based
Non Dairy Based

Global Drinkable Yogurt Market Size by Type & CAGR (2026-2033)

Market Overview
Flavored
- Chocolate
- Vanilla
- Berries
- Mango
- Others
Plain

Global Drinkable Yogurt Market Size by Packaging & CAGR (2026-2033)

Market Overview
Bottles
Tetra Pack

Global Drinkable Yogurt Market Size by Distribution Channel & CAGR (2026-2033)

Market Overview
Supermarkets and Hypermarkets
Convenience Stores
Specialty Stores
Online Stores
Others

Global Drinkable Yogurt Market Size by Target Consumer & CAGR (2026-2033)

Market Overview
Children
Adults and Health-conscious Consumers

Global Drinkable Yogurt Market Size & CAGR (2026-2033)

North America (Category, Type, Packaging, Distribution Channel, Target Consumer)
- US
- Canada
Europe (Category, Type, Packaging, Distribution Channel, Target Consumer)
- Germany
- Spain
- France
- UK
- Italy
- Rest of Europe
Asia Pacific (Category, Type, Packaging, Distribution Channel, Target Consumer)
- China
- India
- Japan
- South Korea
- Rest of Asia-Pacific
Latin America (Category, Type, Packaging, Distribution Channel, Target Consumer)
- Brazil
- Rest of Latin America
Middle East & Africa (Category, Type, Packaging, Distribution Channel, Target Consumer)
- GCC Countries
- South Africa
- Rest of Middle East & Africa

Competitive Intelligence

Top 5 Player Comparison
Market Positioning of Key Players, 2025
Strategies Adopted by Key Market Players
Recent Developments in the Market
Company Market Share Analysis, 2025
Company Profiles of All Key Players
- Company Details
- Product Portfolio Analysis
- Company's Segmental Share Analysis
- Revenue Y-O-Y Comparison (2023-2025)

Key Company Profiles

Danone S.A. (France)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Nestle S.A. (Switzerland)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
General Mills Inc. (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Chobani LLC (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Royal FrieslandCampina N.V. (Netherlands)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Groupe Lactalis (France)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Yakult Honsha Co., Ltd. (Japan)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Arla Foods amba (Denmark)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Fonterra Co-operative Group Ltd. (New Zealand)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Meiji Holdings Co., Ltd. (Japan)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Morinaga Nutritional Foods, Inc. (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Pillars Yogurt (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Benecol Ltd. (Finland)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
China Mengniu Dairy Company Limited (China)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Fage International S.A. (Luxembourg)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Stonyfield Organic (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
LALA U.S. Inc. (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Bega Group (Australia)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Ehrmann AG (Germany)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Muller Group (UK)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments