糖果甜點市場規模、佔有率及成長分析（按產品、包裝、通路及地區分類）－2026-2033年產業預測

預計到 2024 年，全球糖果甜點市場規模將達到 2,534.9 億美元，到 2025 年將達到 2,671.8 億美元，到 2033 年將達到 4069.3 億美元，預測期（2026-2033 年）的複合年成長率為 5.4%。

全球糖果甜點市場正經歷顯著成長，這主要得益於可支配收入的增加以及消費者對偏好、無糖食品和有機食品偏好的轉變。雖然硬糖和軟糖依然廣受歡迎，但創新口味、包裝和健康配方正吸引著更年輕、更多元化的消費群體。假日需求推動了銷售，而電子商務的興起也改變了消費者取得產品的方式。此外，添加了維生素和草本萃取物的優質功能性糖果的需求也在不斷成長，以滿足那些在偏好美味的同時追求健康益處的消費者的需求。然而，製造商面臨原料成本上漲、健康相關法規以及供應鏈中斷等挑戰，這需要他們不斷創新，才能維持產品的可負擔性、美味和健康形象。

全球糖果甜點市場按產品、包裝、通路和地區進行細分。依產品分類，可分為硬糖、巧克力糖果甜點、軟糖、棉花糖和其他糖果。依分銷通路分類，可分為超級市場、便利商店、線上零售及專賣店。依包裝分類，可分為軟包裝、硬包裝、散裝包裝和永續包裝。依地區分類，可分為北美、亞太、歐洲、拉丁美洲以及中東和非洲。

全球糖果甜點市場成長要素

受糖果糖果甜點贈送趨勢日益成長的推動，全球糖果甜點市場正經歷顯著成長。糖果甜點正逐漸成為節慶、生日和節日等慶祝活動中不可或缺的一部分，其受歡迎程度也隨之提升。報告顯示，在各大國際節慶中，糖果甜點作為禮物越來越偏好，鞏固了在消費文化中的地位。行業主要企業正有效利用這一趨勢，將產品定位為理想的禮品，尤其是在節日期間。這種策略性行銷方式顯著提升了糖果甜點的需求，進一步推動了市場擴張。

全球糖果甜點市場面臨的限制因素

全球糖果甜點市場面臨許多可能阻礙其成長的重大挑戰。其中一個主要問題是研發高成本，這主要是由於需要從各種天然來源取得原料，而這些原料的價格波動較大。此外，不斷上升的肥胖率和人群中過高的糖攝取量也導致糖尿病及相關健康問題的發生率不斷上升。這些因素對市場構成重大障礙，迫使製造商在消費者健康意識日益增強以及監管機構對糖果甜點含糖量審查日益嚴格的環境下開展業務。

全球糖果甜點市場趨勢

全球糖果甜點市場正經歷重大變革時期，其特徵是消費者對低糖產品和代糖的需求不斷成長。消費者越來越注重健康，他們希望在不犧牲美味的前提下，找到符合自身飲食習慣的甜味產品。這種轉變促使生產商不斷創新，推出比傳統產品含糖量減少至少25%的低糖產品，同時保持其風味。天然和人工甜味劑（例如甜菊糖和羅漢果）的興起，反映了人們追求更健康生活方式的更廣泛趨勢，也為品牌創造了機會，使其能夠吸引日益成長的、注重健康的消費者群體，讓他們能夠安心享用美味的產品。

目錄

介紹

• 調查目標
• 調查範圍
• 定義

調查方法

• 資訊收集
• 二手資料和一手資料方法
• 市場規模預測
• 市場假設與限制

執行摘要

• 全球市場展望
• 供需趨勢分析
• 細分市場機會分析

市場動態與展望

• 市場規模
• 市場動態
  • 促進因素和機遇
  • 限制與挑戰
• 波特分析

關鍵市場考察

• 關鍵成功因素
• 競爭程度
• 關鍵投資機會
• 市場生態系統
• 市場吸引力指數（2025）
• PESTEL 分析
• 總體經濟指標
• 價值鏈分析
• 定價分析
• 案例研究
• 顧客購買行為分析

全球糖果甜點市場規模（按產品和複合年成長率分類）（2026-2033 年）

• 硬糖
• 巧克力
• 軟糖
• 棉花糖
• 其他

全球糖果甜點市場規模（按包裝類型及複合年成長率分類）（2026-2033 年）

• 軟包裝
• 硬包裝
• 散裝包裝
• 永續包裝

全球糖果甜點市場規模（依通路分類）及複合年成長率（2026-2033 年）

• 超級市場
• 便利商店
• 線上零售
• 專賣店

全球糖果甜點市場規模（按地區分類）及複合年成長率（2026-2033 年）

• 北美洲
  • 美國
  • 加拿大
• 歐洲
  • 德國
  • 西班牙
  • 法國
  • 英國
  • 義大利
  • 其他歐洲地區
• 亞太地區
  • 中國
  • 印度
  • 日本
  • 韓國
  • 亞太其他地區
• 拉丁美洲
  • 巴西
  • 其他拉丁美洲地區
• 中東和非洲
  • 海灣合作理事會國家
  • 南非
  • 其他中東和非洲地區

競爭資訊

• 前五大公司對比
• 主要企業的市場定位（2025 年）
• 主要市場參與者所採取的策略
• 近期市場趨勢
• 公司市佔率分析（2025 年）
• 主要企業公司簡介
  • 公司詳情
  • 產品系列分析
  • 依業務板塊進行公司股票分析
  • 2023-2025年營收年比比較

主要企業簡介

• Barry Callebaut
• Olam Group
• The Hershey Company
• Mars, Incorporated
• Ingredion
• DSM
• Kerry Group plc
• Tate & Lyle
• Nestle SA
• Cargill, Incorporated
• Blommer Chocolate Company
• Foley's Candies LP
• PURATOS
• Ferrero
• Mondelez International

結論與建議

Global Sugar Confectionary Market size was valued at USD 253.49 Billion in 2024 and is poised to grow from USD 267.18 Billion in 2025 to USD 406.93 Billion by 2033, growing at a CAGR of 5.4% in the forecast period (2026-2033).

The global sugar confectionery market is experiencing significant growth, driven by increasing disposable incomes and shifting consumer preferences towards indulgent treats, as well as sugar-free and organic options. Hard-boiled sweets and gummies remain popular, while innovative flavors, packaging, and health-focused formulations attract younger, diverse demographics. Seasonal spikes during holidays enhance sales, alongside the rise of e-commerce that transforms consumer access to these products. Demand is also shifting towards functional and premium candies infused with vitamins or herbal extracts, catering to consumers seeking indulgence with health benefits. However, manufacturers face challenges, including rising costs of raw materials, health-related regulations, and supply chain disruptions, which necessitate ongoing innovation to maintain affordability, taste, and a health-conscious image.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Sugar Confectionary market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Sugar Confectionary Market Segments Analysis

The global sugar confectionery market is segmented by product, packaging, distribution channel, and region. Based on product, the market is segmented into hard candy, chocolate confectionery, gummy candy, marshmallow, and others. Based on distribution channel, the market is segmented into supermarkets, convenience stores, online retail, and specialty stores based on packaging, the market is into flexible packaging, rigid packaging, bulk packaging, sustainable packaging Based on region, the market is segmented into North America, Asia-Pacific, Europe, Latin America, and the Middle East and Africa.

Driver of the Global Sugar Confectionary Market

The global sugar confectionery market is witnessing significant growth fueled by the rising trend of gifting sweets and candies. Celebratory occasions such as festivals, birthdays, and holidays have increasingly embraced sugar confections as essential items, enhancing their popularity. Reports indicate a growing affinity for sugar confectionery as gifts during major global celebrations, which has solidified its status in consumer culture. Prominent companies in the industry have effectively leveraged this trend, positioning their products as perfect presents, particularly during festive seasons. This strategic marketing approach has contributed to a noticeable surge in demand for sugar confections, further driving the market's expansion.

Restraints in the Global Sugar Confectionary Market

The Global Sugar Confectionery market faces several key challenges that could hinder its growth. The primary concern is the high cost associated with research and development, which is driven by the need for raw materials sourced from various natural origins and subject to price fluctuations. Additionally, increasing obesity rates and high sugar consumption in the population contribute to a rising incidence of diabetes and related health issues. These factors create significant obstacles for the market, compelling manufacturers to navigate a landscape marked by health consciousness among consumers and regulatory scrutiny regarding sugar content in confectionery products.

Market Trends of the Global Sugar Confectionary Market

The Global Sugar Confectionery market is witnessing a significant transformation marked by the increasing demand for reduced sugar products and sugar alternatives. Consumers are becoming more health-conscious, seeking sweet indulgences that align with their dietary preferences without compromising on taste. This shift is driving manufacturers to innovate, offering reduced sugar options that maintain flavor while containing at least 25% less sugar than traditional variants. The rise of natural sweeteners, such as stevia and monk fruit, alongside artificial alternatives, reflects a broader trend towards healthier lifestyle choices, creating opportunities for brands to capture a growing segment of health-focused consumers seeking guilt-free indulgence.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2025
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis
• Case Studies
• Customer Buying Behavior Analysis

Global Sugar Confectionery Market Size by Product & CAGR (2026-2033)

• Market Overview
• Hard Candy
• Chocolate Confectionery
• Gummy Candy
• Marshmallow
• Others

Global Sugar Confectionery Market Size by Packaging & CAGR (2026-2033)

• Market Overview
• Flexible Packaging
• Rigid Packaging
• Bulk Packaging
• Sustainable Packaging

Global Sugar Confectionery Market Size by Distribution Channel & CAGR (2026-2033)

• Market Overview
• Supermarkets
• Convenience Stores
• Online retail
• Specialty stores

Global Sugar Confectionery Market Size & CAGR (2026-2033)

• North America (Product, Packaging, Distribution Channel)
  • US
  • Canada
• Europe (Product, Packaging, Distribution Channel)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Product, Packaging, Distribution Channel)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Product, Packaging, Distribution Channel)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Product, Packaging, Distribution Channel)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2025
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2025
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2023-2025)

Key Company Profiles

• Barry Callebaut
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Olam Group
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• The Hershey Company
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Mars, Incorporated
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Ingredion
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• DSM
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Kerry Group plc
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Tate & Lyle
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Nestle SA
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Cargill, Incorporated
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Blommer Chocolate Company
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Foley's Candies LP
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• PURATOS
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Ferrero
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Mondelez International
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations