ServiceNow 應用程式商店應用市場規模、佔有率和成長分析（按部署模式、應用類別、企業功能和地區分類）—2026-2033 年產業預測

全球 ServiceNow 應用商店市場規模預計到 2024 年將達到 110.5 億美元，到 2025 年將達到 147.3 億美元，到 2033 年將達到 1468.4 億美元，在預測期（2026-2033 年）內複合年成長率為 33.3%。

隨著越來越多的企業尋求工作流程自動化、人工智慧解決方案和低程式碼應用程式來提升營運效率，ServiceNow 應用程式商店市場在全球範圍內正經歷顯著成長。數位轉型已成為企業最佳化流程的關鍵所在，企業紛紛採用能夠與 ServiceNow 平台無縫整合的專用應用程式。這些應用程式為 IT 服務管理、人力資源、客戶服務、保全行動和合規性等領域提供即用型解決方案，從而推動了應用的普及。市場的主要動態包括對快速部署和降低開發成本的需求不斷成長，以及醫療保健和金融等各個行業對客製化解決方案的需求。此外，圍繞合規性和資料保護的監管壓力也促使企業在其數位化生態系統中尋求安全、高效且整合的應用程式。

全球 ServiceNow 應用程式商店市場按部署模式、應用程式類別、企業功能和地區進行細分。依部署模式分類，分為雲端原生部署和混合部署。按應用類別分類，包括 IT 維運管理、IT 服務管理、保全行動、客戶服務管理、人力資源服務交付、治理、管治與合規等。按企業功能分類，包括工作流程自動化、AI 分析、虛擬代理、低程式碼開發和整合工具。按地區分類，包括北美、歐洲、亞太、拉丁美洲以及中東和非洲。

全球 ServiceNow 應用程式商店應用市場促進因素

全球 ServiceNow 應用程式商店市場的主要驅動力是企業對全面數位轉型日益成長的需求。各行各業的企業都在加速遷移到 ServiceNow 原生應用，以簡化重複性流程、提高內部效率並提升服務交付標準。對可擴展和智慧化工作流程自動化的日益重視顯著提高了 IT、人力資源、財務和客戶服務等關鍵領域的營運效率，進一步增強了 ServiceNow 平台的價值提案。此外，ServiceNow 應用程式商店的應用程式已成為現代組織策略的重要組成部分，因為它能夠增強用戶參與度並加快成果實現速度。

全球 ServiceNow 應用程式商店市場的限制因素

全球 ServiceNow 應用程式商店市場面臨許多挑戰，尤其對於擁有複雜且遺留基礎架構的企業而言更是如此。儘管這些應用提供了模組化和柔軟性，但依賴舊有系統和分散式資料儲存庫的企業往往難以實現整合。大量的定製或額外的實施支援需求會阻礙這些應用程式商店的部署，並延長採用流程。這種複雜性不僅會降低採用速度，還會增加整體擁有成本 (TCO)，使企業難以充分發揮 ServiceNow 解決方案的優勢。因此，整合過程成為許多企業面臨的主要阻礙因素。

全球 ServiceNow 應用程式商店市場趨勢

隨著人工智慧驅動的自動化和預測性工作流程的整合，全球 ServiceNow 應用商店市場正經歷著重大變革時期。隨著企業推動數位轉型，ServiceNow 應用程式正在利用自然語言處理、機器學習和預測分析等先進技術。這一趨勢能夠加快工單解決速度、增強服務台自動化並實現 IT 維運的自我修復，從而提高準確性並減少停機時間。企業正優先採用這些創新解決方案，以最佳化營運效率、簡化流程並改善服務交付，從而在不斷變化的商業環境中奠定競爭優勢的基礎，而敏捷性和回應能力正是製勝的關鍵。

目錄

介紹

• 調查目標
• 調查範圍
• 定義

調查方法

• 資訊收集
• 二手資料和一手資料方法
• 市場規模預測
• 市場假設與限制

執行摘要

• 全球市場展望
• 供需趨勢分析
• 細分市場機會分析

市場動態與展望

• 市場規模
• 市場動態
  • 促進因素和機遇
  • 限制與挑戰
• 波特分析

關鍵市場考察

• 關鍵成功因素
• 競爭程度
• 關鍵投資機會
• 市場生態系統
• 市場吸引力指數（2025）
• PESTEL 分析
• 總體經濟指標
• 價值鏈分析
• 定價分析
• 案例研究
• 顧客購買行為分析

全球 ServiceNow 應用程式商店應用市場規模（按部署模式和複合年成長率分類）（2026-2033 年）

• 雲端原生
• 混合部署

全球 ServiceNow 應用程式商店應用市場規模（按應用類別分類）及複合年成長率（2026-2033 年）

• IT營運管理
• 保全行動
• 客戶服務管理
• 人力資源服務提供者
• 管治
• 風險與合規
• 其他

全球 ServiceNow 應用程式商店應用市場規模（依公司功能分類）及複合年成長率（2026-2033 年）

• 工作流程自動化
• 人工智慧驅動的分析
• 虛擬代理
• 低程式碼開發
• 整合工具

全球 ServiceNow 應用商店應用市場規模及複合年成長率 (2026-2033)

• 北美洲
  • 美國
  • 加拿大
• 歐洲
  • 德國
  • 西班牙
  • 法國
  • 英國
  • 義大利
  • 其他歐洲地區
• 亞太地區
  • 中國
  • 印度
  • 日本
  • 韓國
  • 亞太其他地區
• 拉丁美洲
  • 巴西
  • 其他拉丁美洲地區
• 中東和非洲
  • 海灣合作理事會國家
  • 南非
  • 其他中東和非洲地區

競爭資訊

• 前五大公司對比
• 主要企業的市場定位（2025 年）
• 主要市場參與者所採取的策略
• 近期市場趨勢
• 公司市佔率分析（2025 年）
• 主要企業公司簡介
  • 公司詳情
  • 產品系列分析
  • 依業務板塊進行公司股票分析
  • 2023-2025年營收年比比較

主要企業簡介

• ServiceNow Inc.（USA）
• PlatCore（USA）
• Devoteam（France）
• Cask NX（USA）
• Crossfuze（USA）
• Infocenter（USA）
• Deloitte（United Kingdom）
• KPMG（Netherlands）
• Accenture（Ireland）
• DXC Technology（USA）
• NTT Data（Japan）
• EnableNow（USA）

結論與建議

Global ServiceNow Store Apps Market size was valued at USD 11.05 Billion in 2024 poised to grow between USD 14.73 Billion in 2025 to USD 146.84 Billion by 2033, growing at a CAGR of 33.3% in the forecast period (2026-2033).

The ServiceNow Store Apps market is experiencing significant global growth as businesses increasingly seek workflow automation, AI solutions, and low-code applications to enhance operational efficiency. Digital transformation is a primary focus for organizations aiming to optimize their processes, leading them to seek purpose-built applications that seamlessly integrate with the ServiceNow platform. These apps offer ready-to-deploy solutions for IT service management, human resources, customer service, security operations, and compliance, driving their adoption. Key market dynamics include a rising demand for quicker deployment and lower development costs, as well as opportunities for tailored solutions across various industries like healthcare and finance. Additionally, regulatory pressures around compliance and data protection are further fueling the need for secure, efficient, and integrative applications within the enterprise digital ecosystem.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global ServiceNow Store Apps market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global ServiceNow Store Apps Market Segments Analysis

The global servicenow store apps market is segmented based on deployment model, app category, enterprise function, and region. Based on deployment model, the market is bifurcated into cloud-native and hybrid deployments. In terms of app category, the market is divided into IT operations management, IT service management, security operations, customer service management, HR service delivery, governance, risk & compliance, and others. Based on enterprise function, the market is segmented into workflow automation, AI-powered analytics, virtual agents, low-code development, and integration tools. Based on region, the market is segmented into North America, Europe, Asia-Pacific, Central & South America, and the Middle East & Africa.

Driver of the Global ServiceNow Store Apps Market

The global ServiceNow Store Apps market is primarily fueled by the increasing demand for comprehensive digital transformation across enterprises. Companies in various sectors are increasingly turning to ServiceNow-native applications to streamline repetitive processes, boost internal efficiencies, and elevate service delivery standards. This growing interest in scalable and intelligent workflow automation is significantly enhancing operations in key areas such as IT, HR, finance, and customer service, further solidifying the platform's value proposition. Additionally, the use of ServiceNow Store Apps strengthens user engagement and accelerates the time to achieve results, making it a vital component in modern organizational strategies.

Restraints in the Global ServiceNow Store Apps Market

The Global ServiceNow Store Apps market faces challenges, particularly for organizations with intricate and outdated infrastructure. While these apps offer modularity and flexibility, businesses relying on legacy systems or fragmented data repositories often struggle with integration. The need for extensive customization and additional implementation support can hinder the deployment of these store apps, potentially prolonging the adoption process. This complexity not only delays implementation but also raises the overall cost of ownership, making it more difficult for organizations to fully leverage the benefits of ServiceNow's offerings. As a result, the integration process becomes a significant constraint for many enterprises.

Market Trends of the Global ServiceNow Store Apps Market

The Global ServiceNow Store Apps market is experiencing a significant shift driven by the integration of AI-powered automation and predictive workflows. As organizations increasingly embrace digital transformation, ServiceNow apps are leveraging advanced technologies such as natural language processing, machine learning, and predictive analytics. This trend facilitates faster ticket resolution, enhances service desk automation, and enables self-healing IT operations, leading to improved accuracy and reduced downtime. Companies are prioritizing these innovative solutions to optimize operational efficiency, streamline processes, and elevate service delivery, positioning themselves for a competitive edge in an evolving business landscape focused on agility and responsiveness.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2025
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis
• Case Studies
• Customer Buying Behavior Analysis

Global ServiceNow Store Apps Market Size by Deployment Model & CAGR (2026-2033)

• Market Overview
• Cloud-Native
• Hybrid Deployments

Global ServiceNow Store Apps Market Size by App Category & CAGR (2026-2033)

• Market Overview
• IT Operations Management
• Security Operations
• Customer Service Management
• HR Service Delivery
• Governance
• Risk & Compliance
• Others

Global ServiceNow Store Apps Market Size by Enterprise Function & CAGR (2026-2033)

• Market Overview
• Workflow Automation
• AI-Powered Analytics
• Virtual Agents
• Low-Code Development
• Integration Tools

Global ServiceNow Store Apps Market Size & CAGR (2026-2033)

• North America (Deployment Model, App Category, Enterprise Function)
  • US
  • Canada
• Europe (Deployment Model, App Category, Enterprise Function)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Deployment Model, App Category, Enterprise Function)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Deployment Model, App Category, Enterprise Function)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Deployment Model, App Category, Enterprise Function)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2025
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2025
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2023-2025)

Key Company Profiles

• ServiceNow Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• PlatCore (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Devoteam (France)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Cask NX (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Crossfuze (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Infocenter (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Deloitte (United Kingdom)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• KPMG (Netherlands)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Accenture (Ireland)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• DXC Technology (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• NTT Data (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• EnableNow (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations