發電機銷售市場規模、佔有率和成長分析（按功率輸出、燃料類型、便攜性、應用、最終用戶和地區分類）－2026-2033年產業預測

預計到 2024 年，發電機銷售市場規模將達到 241.8 億美元，到 2025 年將達到 255.8 億美元，到 2033 年將達到 401.6 億美元，在預測期（2026-2033 年）內，複合年成長率為 5.8%。

快速的工業化進程導致電力需求激增，發電機和發電裝置成為住宅和工業用戶必不可少的設備。這些設備能夠有效率地將機械能轉換為電能，其關鍵部件（例如引擎和交流發電機）協同工作，產生並管理電力。在許多開發中國家，都市化和人均能源消費量的成長導致電力需求超過了供給能力。這種不穩定的局面使得企業必須投資可靠的發電機，以確保即使在停電期間也能繼續運作。此外，醫療保健等需要全天候供電的行業也深受停電的影響。這種對穩定電力供應的多方面需求正在推動發電機銷售市場的成長，顯示其重要性日益凸顯。

發電機銷售市場的成長要素

受全球建設活動活性化和投資擴張帶來的強勁需求推動，發電機銷售市場預計將持續成長。發電機在建築工地發揮著至關重要的作用，確保停電期間可靠的電力備用，並提高工作效率。隨著建築計劃規模和範圍的不斷擴大，對發電機的依賴預計將進一步增加，從而進一步推動市場發展。發電機在建築業的廣泛應用凸顯了其重要性，並預示著隨著各行業為滿足不斷變化的需求而日益重視不間斷供電，市場將呈現強勁的成長勢頭。

發電機銷售市場的限制

發電機銷售市場面臨許多限制因素，這些因素與各國政府和組織所製定的清潔能源推廣和排放目標密切相關。實現這些目標需要製定嚴格的法規，旨在整合低碳發電技術，這可能會限制傳統發電系統在全球的普及。此外，由於大量投資用於加強電網基礎設施和改善輸配電系統，發電機產品的推廣應用也可能面臨挑戰。這種向清潔能源解決方案發展的轉變可能會阻礙發電機銷售市場的整體成長和普及。

發電機銷售市場趨勢

受各產業電力需求成長的推動，發電機銷售市場呈現顯著上升趨勢。隨著住宅、商業和工業應用越來越依賴發電機來獲得穩定的電力供應，預計該市場將持續成長。建築業，尤其是在新興經濟體，由於計劃成本上升和對可靠電源的需求，正在推動市場成長。此外，採礦和電信等行業的需求也在增加，因為持續的電力供應對其營運和基礎設施建設至關重要。這一趨勢反映了發電機在確保多個行業不間斷供電方面發揮的關鍵作用，為市場參與者提供了充足的成長機會。

目錄

介紹

• 調查目標
• 調查範圍
• 定義

調查方法

• 資訊收集
• 二手資料和一手資料方法
• 市場規模預測
• 市場假設與限制

執行摘要

• 全球市場展望
• 供需趨勢分析
• 細分市場機會分析

市場動態與展望

• 市場規模
• 市場動態
  • 促進因素和機遇
  • 限制與挑戰
• 波特的分析和影響

關鍵市場考察

• 關鍵成功因素
• 競爭程度
• 關鍵投資機會
• 市場生態系統
• 市場吸引力指數（2025）
• PESTEL 分析
• 總體經濟指標
• 價值鏈分析
• 定價分析
• 技術進步
• 監管環境
• 案例研究
• 客戶和購買標準分析

全球發電機銷售市場規模（額定功率和複合年成長率分類）（2026-2033 年）

• 小於75千伏安
• 75～375kVA
• 376-750 kVA
• 750千伏安或以上

全球發電機銷售市場規模（按燃料類型和複合年成長率分類）（2026-2033 年）

• 柴油引擎
• 氣體
• 其他

全球移動式發電機銷售市場規模及複合年成長率（2026-2033）

• 固定式
• 可攜式的

全球發電機銷售市場規模（依應用領域及複合年成長率分類）（2026-2033 年）

• 連續載重
• 尖峰負載
• 備用負載

全球發電機銷售市場規模（依最終用戶分類）及複合年成長率（2026-2033 年）

• 礦業
• 石油和天然氣
• 建造
• 住宅
• 船
• 製造業
• 製藥
• 商業的
• 溝通
• 公共產業
• 資料中心
• 其他

全球發電機銷售市場規模及複合年成長率（2026-2033）

• 北美洲
  • 美國
  • 加拿大
• 歐洲
  • 英國
  • 德國
  • 西班牙
  • 法國
  • 義大利
  • 其他歐洲地區
• 亞太地區
  • 中國
  • 印度
  • 日本
  • 韓國
  • 亞太其他地區
• 拉丁美洲
  • 巴西
  • 其他拉丁美洲地區
• 中東和非洲
  • 海灣合作理事會國家
  • 南非
  • 其他中東和非洲地區

競爭資訊

• 前五大公司對比
• 主要企業的市場定位（2025 年）
• 主要市場參與者所採取的策略
• 近期市場趨勢
• 公司市佔率分析（2025 年）
• 主要企業公司簡介
  • 公司詳情
  • 產品系列分析
  • 依業務板塊進行公司股票分析
  • 2021-2023年營收年比比較

主要企業簡介

• Caterpillar Inc.
• Cummins Inc.
• Generac Power Systems
• Mitsubishi Heavy Industries
• Kohler Co.
• Rolls-Royce Holdings
• Siemens AG
• ABB Ltd.
• Atlas Copco AB
• Briggs & Stratton Corporation
• Aggreko PLC
• Yanmar Co., Ltd.
• Doosan Portable Power
• Wacker Neuson SE
• Wartsila Oyj Abp
• AKSA Power Generation
• Perkins Engines Company Limited
• Kirloskar Oil Engines Limited
• Mahindra Powerol Ltd.
• Sterling Generators Pvt. Ltd.

結論與建議

Generator Sales Market size was valued at USD 24.18 Billion in 2024 and is poised to grow from USD 25.58 Billion in 2025 to USD 40.16 Billion by 2033, growing at a CAGR of 5.8% during the forecast period (2026-2033).

The surge in industrialization has led to an increased demand for power, positioning generators and gensets as essential components for both residential and industrial applications. These units efficiently convert mechanical energy into electrical power, composed of critical components such as engines and alternators that work synergistically to produce and manage electricity. In many developing nations, electricity demand has outstripped supply capabilities, exacerbated by urbanization and rising per capita energy consumption. This instability necessitates businesses to invest in reliable generators to ensure seamless operations during power outages. Additionally, industries requiring 24/7 power, particularly healthcare, face dire consequences from power interruptions. Consequently, this multifaceted need for consistent energy has fueled growth in the generator sales market, underscoring its increasing importance.

Top-down and bottom-up approaches were used to estimate and validate the size of the Generator Sales market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Generator Sales Market Segments Analysis

Global Generator Sales Market is segmented by Power Rating, Fuel Type, Portability, Application, End-User and region. Based on Power Rating, the market is segmented into Below 75 kVA, 75-375 kVA, 376-750 kVA, above 750 kVA. Based on Fuel Type, the market is segmented into Diesel, Gas, Others. Based on Portability, the market is segmented into Stationary, Portable. Based on Application, the market is segmented into Continuous Load, Peak Load, Standby Load. Based on End-User, the market is segmented into Mining, Oil & Gas, Construction, Residential, Marine, Manufacturing, Pharmaceuticals, Commercial, Telecom, Utility, Data Center, Others. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Generator Sales Market

The generator sales market is poised for growth driven by the surging demand fueled by escalating construction activities and investments worldwide. Generators play a crucial role at construction sites by ensuring reliable power backup during outages, thereby enhancing operational efficiency. As construction projects continue to expand in scope and scale, the reliance on generators is anticipated to intensify, further propelling market advancement. This extensive application within the construction sector highlights the essential nature of generators, indicating a robust trajectory for market growth as industries embrace the need for uninterrupted power supply to meet their evolving requirements.

Restraints in the Generator Sales Market

The Generator Sales market faces several restraints related to the push for clean energy and emissions reduction targets established by various regional governments and organizations. These targets necessitate strict regulations aimed at integrating low-carbon generation technologies, which may limit the adoption of conventional generator systems globally. Furthermore, as significant investments are directed toward enhancing grid infrastructure and improving transmission and distribution (T&D) systems, there may be challenges in the uptake of generator products. This shift in focus toward developing cleaner energy solutions could hinder the overall growth and penetration of generator sales in the market.

Market Trends of the Generator Sales Market

The generator sales market is witnessing a significant upward trend driven by escalating electricity demands across various sectors. With an increasing reliance on generators for consistent power supply in residential, commercial, and industrial applications, the market is set to flourish. The construction sector, particularly in emerging economies, is propelling growth due to rising project costs and the need for reliable power sources. Additionally, sectors such as mining and telecommunications are fueling demand, as continuous power is vital for operations and infrastructure development. This trend highlights abundant growth opportunities for market players, reflecting the critical role generators play in ensuring uninterrupted power across multiple industries.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Driver & Opportunities
  • Restraints & Challenges
• Porters Analysis & Impact
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2025
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis
• Technological Advancement
• Regulatory Landscape
• Case Studies
• Customer & Buying Criteria Analysis

Global Generator Sales Market Size by Power Rating & CAGR (2026-2033)

• Market Overview
• Below 75 kVA
• 75-375 kVA
• 376-750 kVA
• Above 750 kVA

Global Generator Sales Market Size by Fuel Type & CAGR (2026-2033)

• Market Overview
• Diesel
• Gas
• Others

Global Generator Sales Market Size by Portability & CAGR (2026-2033)

• Market Overview
• Stationary
• Portable

Global Generator Sales Market Size by Application & CAGR (2026-2033)

• Market Overview
• Continuous Load
• Peak Load
• Standby Load

Global Generator Sales Market Size by End-User & CAGR (2026-2033)

• Market Overview
• Mining
• Oil & Gas
• Construction
• Residential
• Marine
• Manufacturing
• Pharmaceuticals
• Commercial
• Telecom
• Utility
• Data Center
• Others

Global Generator Sales Market Size & CAGR (2026-2033)

• North America, (Power Rating, Fuel Type, Portability, Application, End-User)
  • US
  • Canada
• Europe, (Power Rating, Fuel Type, Portability, Application, End-User)
  • UK
  • Germany
  • Spain
  • France
  • Italy
  • Rest of Europe
• Asia-Pacific, (Power Rating, Fuel Type, Portability, Application, End-User)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia Pacific
• Latin America, (Power Rating, Fuel Type, Portability, Application, End-User)
  • Brazil
  • Rest of Latin America
• Middle East & Africa, (Power Rating, Fuel Type, Portability, Application, End-User)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2025
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2025
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2021-2023)

Key Company Profiles

• Caterpillar Inc.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Cummins Inc.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Generac Power Systems
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Mitsubishi Heavy Industries
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Kohler Co.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Rolls-Royce Holdings
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Siemens AG
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• ABB Ltd.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Atlas Copco AB
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Briggs & Stratton Corporation
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Aggreko PLC
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Yanmar Co., Ltd.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Doosan Portable Power
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Wacker Neuson SE
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Wartsila Oyj Abp
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• AKSA Power Generation
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Perkins Engines Company Limited
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Kirloskar Oil Engines Limited
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Mahindra Powerol Ltd.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Sterling Generators Pvt. Ltd.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendation