寵物零食市場規模、佔有率和成長分析（按產品類型、寵物類型、分銷管道和地區分類）－2026-2033年產業預測

預計到 2024 年，全球寵物零食市場規模將達到 90.1 億美元，到 2025 年將達到 97.2 億美元，到 2033 年將達到 178.6 億美元，預測期（2026-2033 年）的複合年成長率為 7.9%。

全球寵物零食市場正經歷顯著成長，這主要得益於意識提升。隨著寵物飼主越來越重視寵物的健康，對不含任何有害化學物質、基因改造成分和殺蟲劑的產品需求不斷成長，迫使製造商轉向更健康的替代品。此外，人們在艱難時期尋求陪伴的需求也促進了寵物飼養，並激發了人們對寵物零食的興趣，從而鞏固了市場擴張。狗的數量遠超貓，因此它們引領了這一趨勢，推動了寵物從自製食物轉向商業零食。這種日益增強的健康意識，加上寵物飼養率的上升，將繼續推動寵物零食市場的蓬勃發展和成長潛力。

全球寵物零食市場促進因素

全球寵物零食市場的擴張主要受到寵物數量成長、可支配收入增加以及全球寵物擬人化趨勢的顯著影響。都市化的加速和人們對寵物日益成長的喜愛促使飼主追求更高品質的食品和零食，這反映了消費者偏好的轉變。對高級產品的日益關注表明寵物飼主希望為他們心愛的動物夥伴提供最好的，這進一步推動了市場需求。因此，這些因素共同促進了全球寵物零食市場的健康成長。

限制全球寵物零食市場的因素

全球寵物零食市場面臨嚴峻的挑戰，這主要歸因於嚴格的監管政策和合規要求，這些政策和要求對寵物食品的配方、標籤和安全標準做出了規定。這些法規構成了巨大的障礙，尤其對於資源有限的中小型製造商而言，他們必須應對複雜的監管環境才能確保合規。遵守這些標準的負擔會限制創新並增加營運成本，使中小企業難以在市場中有效競爭。因此，這些監管限制可能會阻礙寵物零食領域新舊品牌的成長和市場准入。

全球寵物零食市場趨勢

全球寵物零食市場正經歷顯著的消費成長，這主要得益於消費者對高級產品的偏好增強以及寵物擬人化趨勢的不斷上升。隨著寵物飼主越來越將寵物視為家庭成員，他們對高品質、營養豐富的零食的投入也顯著增加。這一成長趨勢在狗零食領域尤其明顯，由於狗主人的消費量遠高於貓主人，狗零食目前佔據市場主導地位。寵物零食的優質化不僅反映了消費者偏好的轉變，也反映了人們對寵物健康和福祉日益增強的關注，從而塑造了該市場未來的發展趨勢。

目錄

介紹

• 調查目標
• 調查範圍
• 定義

調查方法

• 資訊收集
• 二手資料和一手資料方法
• 市場規模預測
• 市場假設與限制

執行摘要

• 全球市場展望
• 供需趨勢分析
• 細分市場機會分析

市場動態與展望

• 市場規模
• 市場動態
  • 促進因素和機遇
  • 限制與挑戰
• 波特分析

關鍵市場考察

• 關鍵成功因素
• 競爭程度
• 關鍵投資機會
• 市場生態系統
• 市場吸引力指數（2025）
• PESTEL 分析
• 總體經濟指標
• 價值鏈分析
• 定價分析
• 案例研究
• 監管環境
• 客戶和購買標準分析
• 原料分析
• 專利分析

全球寵物零食市場規模（按產品類型和複合年成長率分類）（2026-2033 年）

• 食用
• 耐嚼型

全球寵物零食市場規模（依寵物類型分類）及複合年成長率（2026-2033 年）

• 狗
• 貓
• 其他

全球寵物零食市場規模（依通路分類）及複合年成長率（2026-2033 年）

• 超級市場/大賣場
• 專賣店
• 網路商店
• 其他

全球寵物零食市場規模及複合年成長率（2026-2033）

• 北美洲
  • 美國
  • 加拿大
• 歐洲
  • 德國
  • 西班牙
  • 法國
  • 英國
  • 義大利
  • 其他歐洲地區
• 亞太地區
  • 中國
  • 印度
  • 日本
  • 韓國
  • 亞太其他地區
• 拉丁美洲
  • 巴西
  • 其他拉丁美洲地區
• 中東和非洲
  • 海灣合作理事會國家
  • 南非
  • 其他中東和非洲地區

競爭資訊

• 前五大公司對比
• 主要企業的市場定位（2025 年）
• 主要市場參與者所採取的策略
• 近期市場趨勢
• 公司市佔率分析（2025 年）
• 主要企業公司簡介
  • 公司詳情
  • 產品系列分析
  • 依業務板塊進行公司股票分析
  • 2023-2025年營收年比比較

主要企業簡介

• Mars Petcare（USA）
• Nestle Purina Petcare（Switzerland）
• Hill's Pet Nutrition（USA）
• The JM Smucker Company（USA）
• General Mills（USA）
• WellPet LLC（USA）
• Big Heart Pet Brands（USA）
• Tyson Foods（USA）
• Saturn Petcare Group（Germany）
• Wellness Pet Company（USA）
• Natural Treats（USA）
• Rush Direct（USA）
• Simmons Pet Food（USA）
• Almo Nature（Italy）
• Aller Petfood（Denmark）
• CJ Foods（USA）
• Deuerer（Germany）
• Canidae Corp.（USA）
• Gimborn（Germany）

結論與建議

Global Pet Treats Market size was valued at USD 9.01 Billion in 2024 and is poised to grow from USD 9.72 Billion in 2025 to USD 17.86 Billion by 2033, growing at a CAGR of 7.9% during the forecast period (2026-2033).

The global pet treats market is experiencing substantial growth driven by increasing consumer awareness around natural and organic options for pet nutrition. With pet owners prioritizing their pets' health, demand for products devoid of harmful chemicals, GMOs, and pesticides is on the rise, prompting manufacturers to pivot towards healthier alternatives. Furthermore, the surge in pet adoptions has cemented the market's expansion as individuals sought companionship during challenging times, resulting in heightened interest in pet treats. Dogs, with a significantly higher global population than cats, are at the forefront of this trend, encouraging a shift from homemade meals to commercially available treats. This combination of health consciousness and rising pet ownership continues to fuel the pet treats market's dynamic evolution and growth potential.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Pet Treats market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Pet Treats Market Segments Analysis

Global Pet Treats Market is segmented by Product Type, Pet Type, Distribution Channel and region. Based on Product Type, the market is segmented into Eatable and Chewable. Based on Pet Type, the market is segmented into Dogs, Cats and Others. Based on Distribution Channel, the market is segmented into Supermarkets/Hypermarkets, Specialty Stores, Online Stores and Others. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Global Pet Treats Market

The expansion of the global pet treats market is significantly influenced by the rising pet population, coupled with a surge in disposable income and the trend of pet humanization worldwide. As urbanization accelerates, a deepening affection for pets leads owners to seek higher-quality food and treats, reflecting a shift in consumer preferences. This growing emphasis on premium products is indicative of pet owners' desire to provide the best for their animal companions, further fueling demand in the market. As a result, these factors contribute to an increasingly robust market landscape for pet treats on a global scale.

Restraints in the Global Pet Treats Market

The Global Pet Treats market faces significant challenges due to stringent regulatory policies and compliance requirements that dictate the formulation, labeling, and safety standards of pet food products. These regulations pose a considerable obstacle for manufacturers, particularly for smaller companies with limited resources, as they must navigate complex regulatory landscapes to ensure compliance. The burden of adhering to these standards can limit innovation and increase operational costs, making it difficult for smaller players to compete effectively in the market. As a result, these regulatory constraints can hinder growth and market entry for new and existing brands in the pet treats sector.

Market Trends of the Global Pet Treats Market

The Global Pet Treats market has experienced a notable surge in consumer spending, driven by a growing inclination towards premium products and the rising pet humanization trend. As pet owners increasingly view their pets as family members, there is a marked shift towards investing in high-quality, nutritionally rich treats. This upward trend is particularly pronounced in dog treats, which dominate the market due to the higher consumption rates among dog owners compared to cat owners. The premiumization of pet treats not only reflects a shift in consumer preferences but also emphasizes a broader acknowledgment of pet health and wellness, thus shaping the market's future trajectory.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2025
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis
• Case Studies
• Regulatory Landscape
• Customer & Buying Criteria Analysis
• Raw Material Analysis
• Patent Analysis

Global Pet Treats Market Size by Product Type & CAGR (2026-2033)

• Market Overview
• Eatable
• Chewable

Global Pet Treats Market Size by Pet Type & CAGR (2026-2033)

• Market Overview
• Dogs
• Cats
• Others

Global Pet Treats Market Size by Distribution Channel & CAGR (2026-2033)

• Market Overview
• Supermarkets/Hypermarkets
• Specialty Stores
• Online Stores
• Others

Global Pet Treats Market Size & CAGR (2026-2033)

• North America (Product Type, Pet Type, Distribution Channel)
  • US
  • Canada
• Europe (Product Type, Pet Type, Distribution Channel)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Product Type, Pet Type, Distribution Channel)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Product Type, Pet Type, Distribution Channel)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Product Type, Pet Type, Distribution Channel)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2025
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2025
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2023-2025)

Key Company Profiles

• Mars Petcare (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Nestle Purina Petcare (Switzerland)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Hill's Pet Nutrition (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• The J.M. Smucker Company (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• General Mills (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• WellPet LLC (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Big Heart Pet Brands (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Tyson Foods (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Saturn Petcare Group (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Wellness Pet Company (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Natural Treats (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Rush Direct (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Simmons Pet Food (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Almo Nature (Italy)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Aller Petfood (Denmark)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• C.J. Foods (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Deuerer (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Canidae Corp. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Gimborn (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations