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衣服手錶/貴金屬

奢侈品市場規模、佔有率及成長分析（按產品、最終用戶、通路及地區分類）－2026-2033年產業預測

市場調查報告書

商品編碼

1904770

奢侈品市場規模、佔有率及成長分析（按產品、最終用戶、通路及地區分類）－2026-2033年產業預測

Luxury Goods Market Size, Share, and Growth Analysis, By Product (Watches and Jewellery, Perfumes and Cosmetics), By End User, By Distribution Channel, By Region - Industry Forecast 2026-2033

出版日期: 2025年12月22日 | 出版商:

SkyQuest | 英文 157 Pages | 商品交期: 3-5個工作天內

價格

簡介目錄

預計到 2024 年，奢侈品市場規模將達到 2,559.1 億美元，到 2025 年將達到 2,697.3 億美元，到 2033 年將達到 4,108.2 億美元，預測期（2026-2033 年）的複合年成長率為 5.4%。

奢侈品市場以強烈的身份象徵意義為特徵，主要服務於一小部分富裕人群。價格對這群體而言並非首要考慮因素，獨特性和聲望才是關鍵。因此，各大品牌都致力於設計迎合富裕消費者需求的產品。例如，Garmin 的 MARQ 高爾夫智慧型手錶就採用了優質材料和先進功能，旨在提升運動表現，正是這一趨勢的典型例證。然而，景氣衰退和社會限制措施影響了消費者的自由裁量權支出，為奢侈品產業帶來了挑戰。活動和旅行的取消（這兩項對奢侈品零售商至關重要）導致需求大幅下降。不過，在實體店關閉的情況下，消費者明顯轉向線上購物，這預示著奢侈品行業可能出現復甦。隨著情況好轉，個人奢侈品的未來成長很可能將由復甦的線上管道推動。

奢侈品市場促進因素

奢侈品主要受到富裕消費者的追捧，隨著富裕人口的成長，奢侈品市場也呈現成長趨勢。隨著特定族群財富的增加，對高階產品的需求也隨之成長。為了吸引千禧世代和Z世代等年輕世代，各大品牌紛紛推出具有獨特功能的產品。例如，奢侈品牌引入個人化客製化服務，讓顧客客製化產品，從而提升產品的獨特性和吸引力。因此，富裕人群對奢華時尚和獨特設計的渴望持續推動奢侈品市場的擴張。

奢侈品市場的限制

奢侈品市場面臨著許多挑戰，例如購買二手設計師商品和租賃二手等選擇的激增，這些選擇通常比全新商品價格更為親民。此外，仿冒品的興起，以較低的價格銷售仿冒奢侈品牌商品，也阻礙了市場成長。這些趨勢不僅使消費者的偏好轉向更經濟實惠的選擇，也削弱了正品奢侈品的獨特性和感知價值，最終限制了整個奢侈品產業的擴張。為了因應這種變化，奢侈品牌必須做出調整以維持其市場地位。

奢侈品市場趨勢

奢侈品市場正經歷著一股顯著的「嵌入式產品」趨勢，即科技被無縫整合到高階產品中，以提升產品的功能性和使用者體驗。這項轉變反映了消費者對產品日益成長的需求，他們不僅追求彰顯身分認同地位，更渴望獲得便利性和創新性的產品。奢侈品牌正加速與科技公司合作，開發融合互聯和客製化功能的智慧配件（例如手錶和手袋）。這種奢侈品與先進科技的融合不僅對精通科技的消費者極具吸引力，也凸顯了體驗式消費的更廣泛趨勢——將美學與實用性相結合，標誌著奢侈品新時代的到來。

北美洲
- 美國
- 加拿大
歐洲
- 英國
- 德國
- 西班牙
- 法國
- 義大利
- 其他歐洲地區
亞太地區
- 中國
- 印度
- 日本
- 韓國
- 亞太其他地區
拉丁美洲
- 巴西
- 其他拉丁美洲地區
中東和非洲
- 海灣合作理事會國家
- 南非
- 其他中東和非洲地區

競爭資訊

前五大公司對比
主要企業的市場定位（2025 年）
主要市場參與者所採取的策略
近期市場趨勢
公司市佔率分析（2025 年）
主要企業公司簡介
- 公司詳情
- 產品系列分析
- 依業務板塊進行公司股票分析
- 2021-2023年營收年比比較

主要企業簡介

LVMH Moet Hennessy Louis Vuitton SE（France）
Kering SA（France）
Hermes International SA（France）
Chanel SA（France）
Richemont SA（Switzerland）
The Swatch Group Ltd.（Switzerland）
Burberry Group plc（United Kingdom）
Prada SpA（Italy）
Giorgio Armani SpA（Italy）
Ralph Lauren Corporation（United States）
Tiffany & Co.（United States）
Cartier International SNC（France）
Salvatore Ferragamo SpA（Italy）
Christian Dior SE（France）
Tod's SpA（Italy）
Versace SpA（Italy）
Michael Kors Holdings Limited（United States）
Coach Inc.（United States）
Ferragamo SpA（Italy）
Loro Piana SpA（Italy）

結論與建議

簡介目錄

Product Code: SQMIG25S2019

Luxury Goods Market size was valued at USD 255.91 Billion in 2024 and is poised to grow from USD 269.73 Billion in 2025 to USD 410.82 Billion by 2033, growing at a CAGR of 5.4% during the forecast period (2026-2033).

The luxury goods market is intricately tied to status signaling, accessible primarily to a wealthy minority for whom price is secondary to exclusivity and prestige. Consequently, brands are tailoring their designs to cater to affluent consumers. Innovations like Garmin's MARQ Golfer smartwatch exemplify this focus, featuring luxury materials and advanced functionalities aimed at enhancing performance. However, the sector faced challenges as economic downturns and social restrictions impacted discretionary spending. The cancellation of events and travel, crucial for luxury retail, diminished demand significantly. Yet, a notable shift towards online purchasing emerged amid store closures, indicating a potential rebound for the luxury sector. Future growth in personal luxury goods is likely to be driven by a revitalized online presence as conditions improve.

Top-down and bottom-up approaches were used to estimate and validate the size of the Luxury Goods market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Luxury Goods Market Segments Analysis

Global Luxury Goods Market is segmented by Product, End User, Distribution Channel and Region. Based on Product, the market is segmented into Watches and Jewellery, Perfumes and Cosmetics, Clothing, Bags/Purses, others. Based on End User, the market is segmented into Men, Women. Based on Distribution Channel, the market is segmented into Online, Offline. Based on Region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & and Africa.

Driver of the Luxury Goods Market

Luxury goods are predominantly sought after by affluent consumers, leading to a growth trend in this market as the number of wealthy individuals rises. The increasing affluence of certain demographic groups enhances the demand for high-end products. To appeal to younger generations, such as millennials and Gen Z, brands are customizing their offerings with unique features. For example, luxury labels have introduced personalized options, allowing customers to customize their items, enhancing the exclusivity and appeal. Consequently, the desire for lavish fashion and unique creations among the wealthy continues to drive the expansion of the luxury goods market.

Restraints in the Luxury Goods Market

The luxury goods market is facing challenges due to the increasing popularity of purchasing pre-owned branded items and renting high-end products, which typically offer more affordable alternatives to their original prices. Additionally, the rise in counterfeiting, where imitations of luxury brands are sold at lower prices, further complicates market growth. These trends not only shift consumer preferences towards more budget-friendly options but also undermine the exclusivity and perceived value of genuine luxury products, ultimately restraining the overall expansion of the luxury goods sector. This evolving landscape necessitates adaptation from luxury brands to maintain their market position.

Market Trends of the Luxury Goods Market

The luxury goods market is experiencing a notable trend towards embedded products, where technology seamlessly integrates into high-end items, enhancing their functionality and overall user experience. This shift reflects consumers' growing desire for products that not only signify status but also offer convenience and innovation. Luxury brands are increasingly collaborating with tech companies to create smart accessories, such as watches and handbags, that incorporate features like connectivity and customization. This fusion of luxury with advanced technology is appealing to a tech-savvy demographic and underscores a broader movement towards experiential consumption that prioritizes both aesthetics and practicality, defining the new era of luxury.

Introduction

Objectives of the Study
Scope of the Report
Definitions

Research Methodology

Information Procurement
Secondary & Primary Data Methods
Market Size Estimation
Market Assumptions & Limitations

Executive Summary

Global Market Outlook
Supply & Demand Trend Analysis
Segmental Opportunity Analysis

Market Dynamics & Outlook

Market Overview
Market Size
Market Dynamics
- Driver & Opportunities
- Restraints & Challenges
Porters Analysis & Impact
- Competitive rivalry
- Threat of substitute
- Bargaining power of buyers
- Threat of new entrants
- Bargaining power of suppliers

Key Market Insights

Key Success Factors
Degree of Competition
Top Investment Pockets
Market Ecosystem
Market Attractiveness Index, 2025
PESTEL Analysis
Macro-Economic Indicators
Value Chain Analysis
Pricing Analysis
Technological Advancement
Regulatory Landscape
Case Studies
Patent Analysis
Trade Analysis

Luxury Goods Market Size by Product & CAGR (2026-2033)

Market Overview
Watches and Jewellery
Perfumes and Cosmetics
Clothing
Bags/Purses
Others

Luxury Goods Market Size by End User & CAGR (2026-2033)

Market Overview
Men
Women

Luxury Goods Market Size by Distribution Channel & CAGR (2026-2033)

Market Overview
Online
Offline

Luxury Goods Market Size & CAGR (2026-2033)

North America, (Product, End User, Distribution Channel)
- US
- Canada
Europe, (Product, End User, Distribution Channel)
- UK
- Germany
- Spain
- France
- Italy
- Rest of Europe
Asia-Pacific, (Product, End User, Distribution Channel)
- China
- India
- Japan
- South Korea
- Rest of Asia Pacific
Latin America, (Product, End User, Distribution Channel)
- Brazil
- Rest of Latin America
Middle East & Africa, (Product, End User, Distribution Channel)
- GCC Countries
- South Africa
- Rest of Middle East & Africa

Competitive Intelligence

Top 5 Player Comparison
Market Positioning of Key Players, 2025
Strategies Adopted by Key Market Players
Recent Developments in the Market
Company Market Share Analysis, 2025
Company Profiles of All Key Players
- Company Details
- Product Portfolio Analysis
- Company's Segmental Share Analysis
- Revenue Y-O-Y Comparison (2021-2023)

Key Company Profiles

LVMH Moet Hennessy Louis Vuitton SE (France)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Kering SA (France)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Hermes International SA (France)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Chanel SA (France)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Richemont SA (Switzerland)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
The Swatch Group Ltd. (Switzerland)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Burberry Group plc (United Kingdom)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Prada S.p.A. (Italy)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Giorgio Armani S.p.A. (Italy)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Ralph Lauren Corporation (United States)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Tiffany & Co. (United States)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Cartier International SNC (France)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Salvatore Ferragamo S.p.A. (Italy)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Christian Dior SE (France)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Tod's S.p.A. (Italy)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Versace S.p.A. (Italy)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Michael Kors Holdings Limited (United States)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Coach Inc. (United States)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Ferragamo S.p.A. (Italy)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Loro Piana S.p.A. (Italy)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments