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數位英語學習市場規模、佔有率和成長分析（按部署類型、業務類型、最終用戶和地區分類）—產業預測（2026-2033 年）

市場調查報告書

商品編碼

1904541

數位英語學習市場規模、佔有率和成長分析（按部署類型、業務類型、最終用戶和地區分類）—產業預測（2026-2033 年）

Digital English Language Learning Market Size, Share, and Growth Analysis, By Deployment Mode (Cloud Based and On Premises), By Business Type, By End User, By Region -Industry Forecast 2026-2033

出版日期: 2025年12月17日 | 出版商:

SkyQuest | 英文 198 Pages | 商品交期: 3-5個工作天內

價格

簡介目錄

全球數位英語學習市場規模預計在 2024 年達到 89 億美元，從 2025 年的 100.2 億美元成長到 2033 年的 258.8 億美元，在預測期（2026-2033 年）內複合年成長率為 12.6%。

全球數位英語學習市場正經歷顯著成長，這主要得益於全球化進程的加速、跨境就業機會的增加以及數位化教育的興起。隨著專業和學術領域對高效英語能力的需求日益成長，學習者越來越傾向於選擇柔軟性、便利且個人化的數位平台。遊戲化、人工智慧驅動的回饋以及行動裝置存取等功能增強了學習參與度，並促進了不同年齡層和地理用戶的使用。此外，自適應學習技術的整合使得課程計劃能夠根據個人水平量身定做，從而支援個人發展和企業培訓。各國政府和機構，尤其是在亞太和拉丁美洲等地區，對教育科技的巨額投資也進一步推動了市場發展。

全球數位英語學習市場促進因素

國際商務、教育和移民等各領域對英語能力的需求日益成長，顯著推動了對數位化英語學習解決方案的需求。英語仍然是主要的國際交流語言，各組織和教育機構越來越認知到語言培訓對於提升就業能力和促進人員流動的重要性。這一上升趨勢正在推動不同地區和目標人群更廣泛地採用英語學習資源，從而為滿足這些不斷變化的需求和偏好的數位化英語學習平台創造了一個蓬勃發展的市場。

限制全球數位英語學習市場的因素

數位轉型的快速發展導致網路連線和設備普及率出現顯著差異，尤其是在低收入和農村地區。這些連結差距阻礙了線上英語學習平台的發展，並造成學習者之間教育機會的不平等。因此，這些限制對不同地區和社會經濟階層的市場潛力產生負面影響，從而限制了整體市場擴張。因此，由於基礎設施挑戰而無法觸及更廣泛的受眾已成為全球數位英語學習市場提供者面臨的一大障礙，亟需制定有針對性的策略來彌合這些差距並提高整體性。

全球數位英語學習市場趨勢

全球數位英語學習市場正日益受到人工智慧 (AI) 和自適應學習技術的影響，這些技術正在改變教育格局。 AI 驅動的平台透過評估個人語言程度並根據特定需求動態客製化學習內容，提供個人化的學習體驗。這種創新方法不僅提高了學習者的參與度，也顯著提升了學習者的留存率，並使學習過程更有效率。因此，教育技術 (EdTech) 提供者正在策略性地調整其產品和服務，以整合這些技術，從而滿足日益成長的、符合不同學習者偏好和目標的客製化語言學習解決方案的需求。

北美洲
- 美國
- 加拿大
歐洲
- 德國
- 西班牙
- 法國
- 英國
- 義大利
- 其他歐洲地區
亞太地區
- 中國
- 印度
- 日本
- 韓國
- 亞太其他地區
拉丁美洲
- 巴西
- 其他拉丁美洲地區
中東和非洲
- 海灣合作理事會國家
- 南非
- 其他中東和非洲地區

競爭資訊

前五大公司對比
主要企業的市場定位（2025 年）
主要市場參與者所採取的策略
近期市場趨勢
公司市佔率分析（2025 年）
主要企業公司簡介
- 公司詳情
- 產品系列分析
- 依業務板塊進行公司股票分析
- 2023-2025年營收年比比較

主要企業簡介

51Talk Online Education Group
Berlitz Corp.
Cambridge University Press
Cengage Learning Holdings II Inc.
Chegg Inc.
Duolingo Inc.
ELSA Co. Ltd.
inlingua International Ltd.
IXL Learning Inc.
John Wiley and Sons Inc.
Oxford University Press
Pearson Plc
Sanako
VIPKID HK Ltd.
Voxy Inc.

結論與建議

簡介目錄

Product Code: SQMIG25R2033

Global Digital English Language Learning Market size was valued at USD 8.9 Billion in 2024 and is poised to grow from USD 10.02 Billion in 2025 to USD 25.88 Billion by 2033, growing at a CAGR of 12.6% during the forecast period (2026-2033).

The global digital English language learning market is experiencing significant growth driven by the rise in globalization, cross-border employment opportunities, and the shift towards digital education. As the necessity for effective English language skills surges in professional and academic settings, learners increasingly turn to digital platforms that offer flexible, accessible, and personalized learning experiences. Features such as gamified content, AI-driven feedback, and mobile access enhance engagement and broaden the reach to diverse age groups and locations. Furthermore, the integration of adaptive learning technologies allows for tailored lesson plans that cater to individual proficiency, supporting both personal development and corporate training initiatives. Substantial investments in educational technology, particularly from governments and organizations in regions like Asia-Pacific and Latin America, further propel market advancement.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Digital English Language Learning market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Digital English Language Learning Market Segments Analysis

Global Digital English Language Learning Market is segmented by Deployment Mode, Business Type, End User and region. Based on Deployment Mode, the market is segmented into On-Premises and Cloud-Based. Based on Business Type, the market is segmented into Business-To-Business (B2B) and Business-To-Consumer (B2C). Based on End User, the market is segmented into Non-Academic Learners and Academic Learners. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Global Digital English Language Learning Market

The growing need for English proficiency in various sectors such as international business, education, and migration is significantly boosting the demand for digital English language learning solutions. As English remains the primary global language for communication, organizations and educational institutions are increasingly recognizing the importance of language training to enhance employability and facilitate mobility. This rising trend encourages a broader adoption of English language learning resources across diverse regions and audiences, creating a robust market for digital English learning platforms that cater to these evolving needs and preferences.

Restraints in the Global Digital English Language Learning Market

The rapid advancement of digital transformation has highlighted significant disparities in internet accessibility and device availability, especially in lower-income and rural regions. These gaps in connectivity hinder the growth of online English learning platforms, resulting in unequal educational opportunities for learners. Consequently, such limitations adversely affect the market potential in various geographies and socio-economic segments, restricting overall market expansion. As a result, the inability to reach a broader audience due to infrastructural challenges poses a significant obstacle for providers in the Global Digital English Language Learning market, creating a need for targeted strategies to bridge these gaps and enhance inclusivity.

Market Trends of the Global Digital English Language Learning Market

The Global Digital English Language Learning market is increasingly influenced by the adoption of artificial intelligence and adaptive learning technologies, which are transforming the educational landscape. AI-driven platforms offer personalized learning experiences by assessing individual proficiency levels and dynamically tailoring content to meet specific needs. This innovative approach not only enhances learner engagement but also significantly improves retention rates, making the learning process more effective. As a result, EdTech providers are strategically evolving their offerings to incorporate these technologies, positioning themselves to cater to the growing demand for customized language learning solutions that align with diverse learner preferences and goals.

Introduction

Objectives of the Study
Scope of the Report
Definitions

Research Methodology

Information Procurement
Secondary & Primary Data Methods
Market Size Estimation
Market Assumptions & Limitations

Executive Summary

Global Market Outlook
Supply & Demand Trend Analysis
Segmental Opportunity Analysis

Market Dynamics & Outlook

Market Overview
Market Size
Market Dynamics
- Drivers & Opportunities
- Restraints & Challenges
Porters Analysis
- Competitive rivalry
- Threat of substitute
- Bargaining power of buyers
- Threat of new entrants
- Bargaining power of suppliers

Key Market Insights

Key Success Factors
Degree of Competition
Top Investment Pockets
Market Ecosystem
Market Attractiveness Index, 2025
PESTEL Analysis
Macro-Economic Indicators
Value Chain Analysis
Pricing Analysis
Technology Analysis
Case Studies
Customer Buying Behavior Analysis

Global Digital English Language Learning Market Size by Deployment Mode & CAGR (2026-2033)

Market Overview
On-Premises
Cloud-Based

Global Digital English Language Learning Market Size by Business Type & CAGR (2026-2033)

Market Overview
Business-To-Business (B2B)
Business-To-Consumer (B2C)

Global Digital English Language Learning Market Size by End User & CAGR (2026-2033)

Market Overview
Non-Academic Learners
Academic Learners

Global Digital English Language Learning Market Size & CAGR (2026-2033)

North America (Deployment Mode, Business Type, End User)
- US
- Canada
Europe (Deployment Mode, Business Type, End User)
- Germany
- Spain
- France
- UK
- Italy
- Rest of Europe
Asia Pacific (Deployment Mode, Business Type, End User)
- China
- India
- Japan
- South Korea
- Rest of Asia-Pacific
Latin America (Deployment Mode, Business Type, End User)
- Brazil
- Rest of Latin America
Middle East & Africa (Deployment Mode, Business Type, End User)
- GCC Countries
- South Africa
- Rest of Middle East & Africa

Competitive Intelligence

Top 5 Player Comparison
Market Positioning of Key Players, 2025
Strategies Adopted by Key Market Players
Recent Developments in the Market
Company Market Share Analysis, 2025
Company Profiles of All Key Players
- Company Details
- Product Portfolio Analysis
- Company's Segmental Share Analysis
- Revenue Y-O-Y Comparison (2023-2025)

Key Company Profiles

51Talk Online Education Group
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Berlitz Corp.
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Cambridge University Press
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Cengage Learning Holdings II Inc.
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Chegg Inc.
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Duolingo Inc.
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
ELSA Co. Ltd.
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
inlingua International Ltd.
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
IXL Learning Inc.
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
John Wiley and Sons Inc.
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Oxford University Press
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Pearson Plc
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Sanako
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
VIPKID HK Ltd.
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Voxy Inc.
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments