綠咖啡市場規模、佔有率及成長分析（按類型、最終產品、通路及地區分類）－2026-2033年產業預測

預計到 2024 年，綠咖啡市場規模將達到 398.5 億美元，到 2025 年將成長至 418 億美元，到 2033 年將成長至 612.9 億美元，在預測期（2026-2033 年）內複合年成長率為 4.9%。

全球綠咖啡市場預計將迎來顯著成長，這主要得益於消費者對綠咖啡健康益處（例如體重管理和血糖值調節）的認知不斷提高。隨著消費者對植物性食品和專門食品咖啡的偏好日益增強，富含綠原酸和抗氧化劑的綠咖啡作為更健康、更永續的選擇，正受到越來越多的關注。文明病的增加進一步推動了市場需求，尤其是在追求高級產品的千禧世代。此外，消費者對高品質阿拉比卡咖啡日益成長的興趣也擴大了市場潛力，帶來了更多元的風味體驗。公共和私營部門的支持性舉措，以及技術的進步，使得綠咖啡產業展現出令人矚目的成長勢頭，在滿足不斷變化的消費者需求的同時，也兼顧了永續性和當地經濟的振興。

綠色咖啡市場促進因素

推動全球綠咖啡市場發展的關鍵因素之一是肥胖、糖尿病和心血管疾病等文明病的日益增加。隨著肥胖率的急劇上升和糖尿病盛行率的持續成長，綠咖啡的健康益處，尤其是其在控制這些疾病方面的潛在作用，正獲得廣泛的認可和關注。這種日益成長的認知正在推動人們對綠咖啡作為一種天然有益的膳食選擇的需求。因此，隨著消費者尋求更健康的替代品來改善自身健康狀況並應對這些常見健康問題，預計綠咖啡市場將顯著擴張。

限制綠色咖啡市場的因素

儘管全球生咖啡市場展現出良好的成長潛力，但仍面臨諸多限制因素，可能阻礙其發展。其中一個關鍵挑戰在於生咖啡豆價格的波動性，這種波動受不可預測的天氣模式、市場投機和地緣政治緊張局勢的影響。這些波動會對利害關係人的盈利產生不利影響，尤其是小規模咖啡種植者和農民。此外，供應鏈管理方面的挑戰，例如物流、倉儲和品管，也進一步加劇了市場動態的複雜性。同時，消費者認知度不足以及某些地區生咖啡供應有限，也可能阻礙市場滲透，從而限制整體成長機會。

生咖啡市場趨勢

受消費者日益增強的環境意識和對傳統耕作方式影響的關注，綠色咖啡市場正呈現出向有機和永續生產咖啡轉變的顯著趨勢。更具環保意識的消費者越來越重視那些不僅永續永續生產的產品。為了滿足這一不斷成長的需求，各大品牌正在擴大其認證有機綠色咖啡豆的選擇範圍，並改進包裝以符合環保標準。同時，業內相關人員也將永續性融入營運中，以滿足消費者不斷變化的偏好並鞏固其市場地位。

目錄

介紹

• 調查目標
• 調查範圍
• 定義

調查方法

• 資訊收集
• 二手資料和一手資料方法
• 市場規模預測
• 市場假設與限制

執行摘要

• 全球市場展望
• 供需趨勢分析
• 細分市場機會分析

市場動態與展望

• 市場規模
• 市場動態
  • 促進因素和機遇
  • 限制與挑戰
• 波特分析

關鍵市場考察

• 關鍵成功因素
• 競爭程度
• 關鍵投資機會
• 市場生態系統
• 市場吸引力指數（2025）
• PESTEL 分析
• 總體經濟指標
• 價值鏈分析
• 定價分析
• 客戶和購買標準分析
• 監管分析

全球綠色咖啡市場規模（按類型及複合年成長率分類）（2026-2033 年）

• 阿拉比卡
• 羅布斯塔

全球綠色咖啡市場規模（依最終產品分類）及複合年成長率（2026-2033 年）

• 烘焙咖啡
• 可溶性咖啡
• 綠咖啡豆萃取物

全球綠色咖啡市場規模（依分銷管道分類）及複合年成長率（2026-2033 年）

• 大賣場和超級市場
• 百貨公司
• 專賣店
• 線上
• 其他

全球綠色咖啡市場規模及複合年成長率（2026-2033）

• 北美洲
  • 美國
  • 加拿大
• 歐洲
  • 德國
  • 西班牙
  • 法國
  • 英國
  • 義大利
  • 其他歐洲地區
• 亞太地區
  • 中國
  • 印度
  • 日本
  • 韓國
  • 亞太其他地區
• 拉丁美洲
  • 巴西
  • 其他拉丁美洲地區
• 中東和非洲
  • 海灣合作理事會國家
  • 南非
  • 其他中東和非洲地區

競爭資訊

• 前五大公司對比
• 主要企業的市場定位（2025 年）
• 主要市場參與者所採取的策略
• 近期市場趨勢
• 公司市佔率分析（2025 年）
• 主要企業公司簡介
  • 公司詳情
  • 產品系列分析
  • 依業務板塊進行公司股票分析
  • 2023-2025年營收年比比較

主要企業簡介

• Nestle（Switzerland）
• Keurig Dr Pepper（USA）
• JDE Peet's（Netherlands）
• Olam International（Singapore）
• Starbucks Corporation（USA）
• The JM Smucker Company（USA）
• Massimo Zanetti Beverage Group（Italy）
• Tata Coffee（India）
• Cafe de Coral Holdings（Hong Kong）
• Restaurant Brands International（Canada）
• Luckin Coffee（China）
• Coffee Day Enterprises（India）
• Dunkin'Brands Group（USA）
• McDonald's Corporation（USA）
• Peet's Coffee & Tea（USA）
• Caribou Coffee Company（USA）
• Keurig Green Mountain（USA）
• Tim Hortons（Canada）
• Costa Coffee（UK）
• Lavazza（Italy）

結論與建議

Green Coffee Market size was valued at USD 39.85 Billion in 2024 and is poised to grow from USD 41.8 Billion in 2025 to USD 61.29 Billion by 2033, growing at a CAGR of 4.9% during the forecast period (2026-2033).

The global green coffee market is poised for substantial growth, driven by increasing consumer awareness of health benefits linked to green coffee, such as weight management and blood sugar regulation. As preferences shift towards plant-based diets and specialty coffee, green coffee has gained traction as a health-conscious and sustainable choice due to its rich chlorogenic acid and antioxidant content. The rise in lifestyle-related health issues further propels its demand, particularly among millennials seeking premium products. Additionally, the flourishing interest in high-quality Arabica coffee enhances market potential, presenting diverse flavor experiences. Supportive initiatives from public and private sectors, coupled with technological advancements, underscore a promising trajectory for the green coffee sector, addressing sustainability and community empowerment while fulfilling evolving consumer needs.

Top-down and bottom-up approaches were used to estimate and validate the size of the Green Coffee market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Green Coffee Market Segments Analysis

Global Green Coffee Market is segmented by Type, End Product, Distribution Channel and region. Based on Type, the market is segmented into Arabica and Robusta. Based on End Product, the market is segmented into Roasted Coffee, Instant/Soluble Coffee and Green Coffee Bean Extract. Based on Distribution Channel, the market is segmented into Hypermarkets and Supermarkets, Departmental Stores, Specialty Stores, Online and Others. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Green Coffee Market

A significant factor propelling the global green coffee market is the rising incidence of lifestyle-related health disorders, including obesity, diabetes, and cardiovascular diseases. As obesity rates soar and diabetes prevalence continues to escalate, the acknowledged health benefits of green coffee, particularly its potential role in managing these conditions, have captured widespread interest. This heightened awareness has led to an increasing demand for green coffee as a natural and advantageous dietary choice. Consequently, the market is expected to experience considerable expansion, driven by consumers seeking healthier alternatives to support their well-being and combat these prevalent health issues.

Restraints in the Green Coffee Market

The global green coffee market, while exhibiting promising growth potential, encounters notable restraints that may hinder its development. A primary challenge lies in the volatile prices of green coffee beans, which are influenced by unpredictable weather patterns, market speculation, and geopolitical tensions. Such fluctuations can adversely affect the profitability of stakeholders, particularly smaller coffee producers and farmers. Moreover, supply chain management issues, including logistics, storage, and maintaining quality control, further complicate market dynamics. Additionally, insufficient consumer awareness and limited access to green coffee in specific regions can obstruct broader market penetration, thereby constraining overall growth opportunities.

Market Trends of the Green Coffee Market

The Green Coffee market is witnessing a significant trend towards organic and sustainably produced coffee, driven by a surge in consumer awareness regarding environmental issues and the impacts of traditional farming methods. Increasingly conscientious consumers are prioritizing products that are not only ethically sourced but also produced through sustainable practices such as organic farming and fair trade. This heightened demand has prompted brands to expand their offerings of certified organic green coffee beans while also enhancing packaging to align with eco-friendly standards. In response, industry players are integrating sustainability into their operations to cater to this evolving consumer preference and solidify their market position.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2025
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis
• Customer & Buying Criteria Analysis
• Regulatory Analysis

Global Green Coffee Market Size by Type & CAGR (2026-2033)

• Market Overview
• Arabica
• Robusta

Global Green Coffee Market Size by End Product & CAGR (2026-2033)

• Market Overview
• Roasted Coffee
• Instant/Soluble Coffee
• Green Coffee Bean Extract

Global Green Coffee Market Size by Distribution Channel & CAGR (2026-2033)

• Market Overview
• Hypermarkets and Supermarkets
• Departmental Stores
• Specialty Stores
• Online
• Others

Global Green Coffee Market Size & CAGR (2026-2033)

• North America (Type, End Product, Distribution Channel)
  • US
  • Canada
• Europe (Type, End Product, Distribution Channel)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Type, End Product, Distribution Channel)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Type, End Product, Distribution Channel)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Type, End Product, Distribution Channel)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2025
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2025
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2023-2025)

Key Company Profiles

• Nestle (Switzerland)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Keurig Dr Pepper (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• JDE Peet's (Netherlands)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Olam International (Singapore)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Starbucks Corporation (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• The J.M. Smucker Company (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Massimo Zanetti Beverage Group (Italy)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Tata Coffee (India)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Cafe de Coral Holdings (Hong Kong)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Restaurant Brands International (Canada)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Luckin Coffee (China)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Coffee Day Enterprises (India)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Dunkin' Brands Group (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• McDonald's Corporation (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Peet's Coffee & Tea (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Caribou Coffee Company (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Keurig Green Mountain (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Tim Hortons (Canada)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Costa Coffee (UK)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Lavazza (Italy)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations