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市場調查報告書

商品編碼

1900159

自動化測試市場規模、佔有率和成長分析（按組件、介面、組織規模、最終用戶和地區分類）－2026-2033年產業預測

Automation Testing Market Size, Share, and Growth Analysis, By Components (Testing Type, Services), By Interface (Desktop Testing, Web Testing), By Organization Size, By End-user, By Region - Industry Forecast 2026-2033

出版日期: 2025年12月15日 | 出版商:

SkyQuest | 英文 197 Pages | 商品交期: 3-5個工作天內

價格

簡介目錄

預計到 2024 年，全球自動化測試市場規模將達到 282 億美元，到 2025 年將達到 323.2 億美元，到 2033 年將達到 961.4 億美元，在預測期（2026-2033 年）內，複合年成長率為 14.6%。

全球自動化測試市場正經歷顯著成長，這主要得益於對高效能軟體開發和更快產品上市速度的需求。關鍵成長要素包括敏捷調查方法的採用、軟體應用日益複雜以及機器學習 (ML) 和人工智慧 (AI) 在測試流程中的應用。然而，實施複雜性和缺乏熟練專業人員等挑戰可能會阻礙自動化測試的普及，尤其是在小規模的組織中，因為培訓和工具成本較高。儘管存在這些障礙，但隨著機器學習和人工智慧等先進技術的不斷融合，以及軟體開發中對持續測試解決方案需求的不斷成長，預計該市場將繼續擴張。

全球自動化測試市場促進因素

隨著軟體應用日益複雜，並融合了多種技術和整合方式，高效專業的自動化測試變得愈發重要。這種測試方法透過提供可靠且穩健的測試實踐，幫助應對日益成長的複雜性。自動化測試確保效能和功能的一致性，並有效解決跨平台互通性問題。人們對這些優勢的日益認可，顯著推動了自動化測試需求的成長，進而促進了整個市場的擴張。軟體開發中對效率和可靠性的日益重視，也進一步推動了這一成長趨勢。

全球自動化測試市場面臨的限制因素

全球自動化測試市場面臨嚴峻挑戰，尤其是在應用程式不斷演進的背景下，自動化測試腳本的維護工作量龐大且耗時。頻繁的更新需要重新分配資源，從而增加團隊的工作量。此外，由於無法適應不斷變化的環境和應用程式的修改，測試的有效性可能會降低，需要持續的調整和監控。這些因素嚴重阻礙了自動化測試領域的成長和效率提升，最終可能阻礙市場發展。

全球自動化測試市場趨勢

全球自動化測試市場正見證著無程式碼自動化工具的顯著成長，這些工具使非技術用戶能夠有效率地創建和執行測試案例。這一趨勢使測試流程更加民主化，讓不具備高階程式設計知識的團隊也能積極參與其中。直覺的介面和拖放功能的興起提高了易用性，簡化了工作流程並加快了測試週期。隨著企業不斷努力提高生產力並縮短產品上市時間，對使用者友善自動化解決方案的需求預計將持續成長，無程式碼工具也將成為各產業品質保證方法論演進的核心要素。

北美洲
- 美國
- 加拿大
歐洲
- 德國
- 西班牙
- 法國
- 英國
- 義大利
- 其他歐洲地區
亞太地區
- 中國
- 印度
- 日本
- 韓國
- 亞太其他地區
拉丁美洲
- 巴西
- 其他拉丁美洲地區
中東和非洲
- 海灣合作理事會國家
- 南非
- 其他中東和非洲地區

競爭資訊

前五大公司對比
主要企業的市場定位（2025 年）
主要市場參與者所採取的策略
近期市場趨勢
公司市佔率分析（2025 年）
主要企業公司簡介
- 公司詳情
- 產品系列分析
- 依業務板塊進行公司股票分析
- 2023-2025年營收年比比較

主要企業簡介

IBM Corporation（USA）
Capgemini SE（France）
Tricentis USA Corp（USA）
SmartBear Software Inc.（USA）
Parasoft Corporation（USA）
Cigniti Technologies Limited（India）
Keysight Technologies Inc.（USA）
Invensis Technologies Pvt Ltd（India）
Sauce Labs Inc.（USA）
RadView Software（USA）
Synopsys, Inc.（USA）
ImpactQA（USA）
Tata Consultancy Services Limited（TCS）（India）
Cognizant Technology Solutions（USA）
Infosys Limited（India）
Wipro Limited（India）
Tech Mahindra Limited（India）
HCL Technologies Limited（India）
Accenture plc（Ireland）

結論與建議

簡介目錄

Product Code: SQMIG45B2104

Global Automation Testing Market size was valued at USD 28.20 Billion in 2024 and is poised to grow from USD 32.32 Billion in 2025 to USD 96.14 Billion by 2033, growing at a CAGR of 14.6% during the forecast period (2026-2033).

The global automation testing market is experiencing substantial growth driven by the need for efficient software development and faster time-to-market. Key growth factors include the widespread adoption of agile methodologies, the increasing complexity of software applications, and the incorporation of machine learning and AI in testing processes. Nevertheless, challenges such as the complexity of implementation and a shortage of skilled professionals may hinder adoption, particularly for smaller organizations due to the associated costs of training and tools. Despite these obstacles, the market is poised for expansion as the integration of advanced technologies like ML and AI continues to rise, alongside the growing demand for continuous testing solutions in software development.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Automation Testing market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Automation Testing Market Segments Analysis

Global Automation Testing Market is segmented by Components, Interface, Dynamic Testing, Organization Size, End-user and region. Based on Components, the market is segmented into Testing Type and Services. Based on Interface, the market is segmented into Desktop Testing, Web Testing, Mobile Testing and Test Design. Based on Organization Size, the market is segmented into Small & Medium-Sized Enterprises (SMEs) and Large Enterprises. Based on End-user, the market is segmented into BFSI, IT & Telecom, Manufacturing, Retail, Healthcare, Government and Others. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Global Automation Testing Market

The increasing complexity of software applications, which now incorporate a wide range of technologies and integrations, underscores the critical importance of effective and proficient automation testing. This testing approach helps navigate the rising intricacy by providing reliable and robust testing practices. Automation testing guarantees consistency in performance and functionality, effectively addressing challenges related to cross-compatibility across various platforms. As these advantages become increasingly recognized, they significantly contribute to the growing demand for automation testing, thereby influencing the expansion of the market as a whole. The emphasis on efficiency and reliability in software development further fuels this upward trend.

Restraints in the Global Automation Testing Market

The global automation testing market faces significant challenges due to the maintenance demands of automation test scripts, which can be extensive and time-consuming, especially in the context of evolving applications. Frequent and repetitive updates necessitate the reallocation of resources and can lead to an increased workload for teams. Additionally, the efficacy of these tests may diminish as they become outdated in response to environmental shifts and application changes, necessitating ongoing adjustments and constant monitoring. Such factors pose considerable obstacles to the growth and efficiency of the automation testing sector, ultimately hindering its advancement in the marketplace.

Market Trends of the Global Automation Testing Market

The global automation testing market is witnessing a significant shift towards the adoption of codeless automation tools, which empower non-technical users to create and execute test cases efficiently. This trend democratizes the testing process, allowing teams without extensive programming expertise to participate actively. The rise of intuitive interfaces and drag-and-drop functionalities enhances accessibility, streamlining workflows and accelerating testing cycles. As organizations increasingly seek to improve productivity and reduce time-to-market, the demand for user-friendly automation solutions is expected to grow, positioning codeless tools as a central element in the evolution of quality assurance practices across various industries.

Introduction

Objectives of the Study
Scope of the Report
Definitions

Research Methodology

Information Procurement
Secondary & Primary Data Methods
Market Size Estimation
Market Assumptions & Limitations

Executive Summary

Global Market Outlook
Supply & Demand Trend Analysis
Segmental Opportunity Analysis

Market Dynamics & Outlook

Market Overview
Market Size
Market Dynamics
- Drivers & Opportunities
- Restraints & Challenges
Porters Analysis
- Competitive rivalry
- Threat of substitute
- Bargaining power of buyers
- Threat of new entrants
- Bargaining power of suppliers

Key Market Insights

Key Success Factors
Degree of Competition
Top Investment Pockets
Market Ecosystem
Market Attractiveness Index, 2025
PESTEL Analysis
Macro-Economic Indicators
Value Chain Analysis
Pricing Analysis
Regulatory Landscape
Case Studies
Technology Analysis

Global Automation Testing Market Size by Components & CAGR (2026-2033)

Market Overview
Testing Type
- Static
- Dynamic
- Functional Testing
- Non-Functional Testing
- Performance Testing
- API Testing
- Security Testing
- Load Testing
- Regression testing
- Others
Services
- Professional
- Managed

Global Automation Testing Market Size by Interface & CAGR (2026-2033)

Market Overview
Desktop Testing
Web Testing
Mobile Testing
Test Design

Global Automation Testing Market Size by Organization Size & CAGR (2026-2033)

Market Overview
Small & Medium-Sized Enterprises (SMEs)
Large Enterprises

Global Automation Testing Market Size by End-user & CAGR (2026-2033)

Market Overview
BFSI
IT & Telecom
Manufacturing
Retail
Healthcare
Government
Others

Global Automation Testing Market Size & CAGR (2026-2033)

North America (Components, Interface, Organization Size, End-user)
- US
- Canada
Europe (Components, Interface, Organization Size, End-user)
- Germany
- Spain
- France
- UK
- Italy
- Rest of Europe
Asia Pacific (Components, Interface, Organization Size, End-user)
- China
- India
- Japan
- South Korea
- Rest of Asia-Pacific
Latin America (Components, Interface, Organization Size, End-user)
- Brazil
- Rest of Latin America
Middle East & Africa (Components, Interface, Organization Size, End-user)
- GCC Countries
- South Africa
- Rest of Middle East & Africa

Competitive Intelligence

Top 5 Player Comparison
Market Positioning of Key Players, 2025
Strategies Adopted by Key Market Players
Recent Developments in the Market
Company Market Share Analysis, 2025
Company Profiles of All Key Players
- Company Details
- Product Portfolio Analysis
- Company's Segmental Share Analysis
- Revenue Y-O-Y Comparison (2023-2025)

Key Company Profiles

IBM Corporation (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Capgemini SE (France)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Tricentis USA Corp (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
SmartBear Software Inc. (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Parasoft Corporation (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Cigniti Technologies Limited (India)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Keysight Technologies Inc. (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Invensis Technologies Pvt Ltd (India)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Sauce Labs Inc. (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
RadView Software (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Synopsys, Inc. (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
ImpactQA (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Tata Consultancy Services Limited (TCS) (India)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Cognizant Technology Solutions (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Infosys Limited (India)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Wipro Limited (India)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Tech Mahindra Limited (India)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
HCL Technologies Limited (India)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Accenture plc (Ireland)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments