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派對用品市場規模、佔有率和成長分析（按產品類型、場合、類別、派對主題、材質、價格分佈、最終用戶、分銷管道和地區分類）—產業預測（2026-2033 年）

市場調查報告書

商品編碼

1900033

派對用品市場規模、佔有率和成長分析（按產品類型、場合、類別、派對主題、材質、價格分佈、最終用戶、分銷管道和地區分類）—產業預測（2026-2033 年）

Party Supplies Market Size, Share, and Growth Analysis, By Product Type, By Occasion, By Category, By Party Theme, By Material, By Price Range, By End-User, By Distribution Channel, By Region - Industry Forecast 2026-2033

出版日期: 2025年12月23日 | 出版商:

SkyQuest | 英文 157 Pages | 商品交期: 3-5個工作天內

價格

簡介目錄

全球派對用品市場預計到 2024 年將達到 176.5 億美元，到 2025 年將達到 191 億美元，到 2033 年將達到 358.7 億美元，在預測期（2026-2033 年）內複合年成長率為 8.2%。

全球派對用品市場正經歷強勁成長，其促進因素包括可支配收入的增加、消費者偏好的轉變以及主題節慶的興起。隨著社群媒體促進了共用精彩時刻的文化，人們對視覺效果出色、創造性的派對用品的需求日益成長，這些用品能夠提升節慶體驗，讓活動更加令人難忘。主題活動的流行進一步推動了這一需求，消費者尋求以超級英雄或季節性主題等特定元素為特色的創新個人化體驗。為此，製造商和零售商不斷更新產品線。此外，電子商務的蓬勃發展正在改變市場格局，為消費者提供便利的通路購買各種產品，從而提升整體派對用品購物體驗。

全球派對用品市場促進因素

電子商務和線上零售平台的擴張顯著提升了派對用品的供應和知名度。這種轉變使消費者能夠足不出戶輕鬆瀏覽和購買各種各樣的產品，從而推動了市場成長。隨著越來越多的人選擇網路購物來滿足節慶的需求，對多樣化和創新派對用品的需求持續成長。這一趨勢不僅為消費者提供了更多選擇，也促使供應商迎合不斷變化的偏好和偏好，進一步加速了全球派對用品市場的發展。

限制全球派對用品市場的因素

全球派對用品產業正面臨日益成長的挑戰，人們越來越意識到一次性產品（例如氣球和塑膠餐具）對環境的影響。隨著消費者環保意識的增強，永續和環保替代品的需求顯著增加，迫使該行業做出調整併採取更環保的做法。這種對負責任產品的需求凸顯了製造商和供應商重新思考傳統材料和工藝的必要性。因此，該行業的公司必須進行創新，尋求永續的解決方案，以滿足不斷變化的消費者期望，同時解決更廣泛的生態影響和資源管理問題。

全球派對用品市場趨勢

全球派對用品市場正經歷著向個人化和主題化產品的顯著轉變，這反映了消費者希望創造獨特而難忘的節慶的願望。在生日、婚禮和週年紀念日等特殊場合，人們對能夠體現特定主題、顏色和流行文化元素的派對用品的需求日益成長。社群媒體的影響進一步強化了這一趨勢，視覺衝擊力強且共用時刻影響著消費者的選擇。為了迎合不斷變化的消費者偏好，製造商和零售商正在擴大主題裝飾品和客製化必需品的供應範圍，並與授權商合作，將熱門角色融入產品線中。

Unique Industries, Inc.（美國）
賀曼卡片公司（美國）
Huhtamaki Oyj（芬蘭）
Alandeko有限公司（韓國）
五月花分銷公司（美國）
Ginger Ray有限公司（英國）
Creative Converting（霍夫馬斯特集團）（美國）
PartyDeco Sp. z oo（波蘭）
慶祝一下（Michaels Stores, Inc.）（美國）
Merimeri有限公司（英國）
Talking Tables Ltd.（英國）
Balloon Celebrations Inc.（美國）
Fun Express（美國）
Beistle（美國）
Faire（美國）
普羅科斯黨（德國）
Creative Party Ltd（英國）
工廠直銷黨（美國）
Party Express（美國）
SoNice Party Inc.（中國）

結論與建議

簡介目錄

Product Code: SQMIG25AF2003

Global Party Supplies Market size was valued at USD 17.65 Billion in 2024 and is poised to grow from USD 19.1 Billion in 2025 to USD 35.87 Billion by 2033, growing at a CAGR of 8.2% during the forecast period (2026-2033).

The global party supplies market is witnessing robust growth driven by factors such as rising disposable incomes, evolving consumer preferences, and the increasing trend of themed celebrations. As social media fosters a culture of sharing moments, there's a heightened demand for visually striking and creative supplies that enhance the celebratory experience, making events more memorable. The popularity of themed occasions has further propelled this demand, with consumers seeking innovative, personalized experiences characterized by specific motifs like superheroes and seasonal themes. In response, manufacturers and retailers are continuously refreshing their product lines. Additionally, the growth of e-commerce has transformed the landscape, offering consumers convenient access to a wide variety of products, thereby enhancing the overall shopping experience for party supplies.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Party Supplies market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Party Supplies Market Segments Analysis

Global Party Supplies Market is segmented by Product Type, Occasion, Category, Party Theme, Material, Price Range, End-User, Distribution Channel and region. Based on Product Type, the market is segmented into Balloons, Banners, Pinatas, Games, Home Decor, Tableware/Disposables, Take Away Gifts and Others. Based on Occasion, the market is segmented into Birthday Parties, Weddings & Anniversaries, Baby Showers & Gender Reveal Parties, Seasonal & Holiday Parties, Sports & Entertainment, Graduation Parties, Corporate Events, Halloween and Others. Based on Category, the market is segmented into Personalized and Readily Available. Based on Party Theme, the market is segmented into Cartoon, Elegant & Minimalist, Sports & Entertainment, Poker / Casino and Others. Based on Material, the market is segmented into Plastic, Paper & Cardboard, Foil, Fabric/Textile and Biodegradable/Eco-Friendly Materials. Based on Price Range, the market is segmented into Low, Medium and High. Based on End-User, the market is segmented into Individual and Commercial. Based on Distribution Channel, the market is segmented into Supermarket/Hypermarket, Convenience Store, Specialized Store, E-commerce and Others. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Global Party Supplies Market

The expansion of e-commerce and online retail platforms has greatly enhanced the accessibility and visibility of party supplies. This shift has allowed consumers to effortlessly explore and acquire a wide variety of products from the comfort of their homes, ultimately driving market growth. As more individuals turn to online shopping for their celebration needs, the demand for diverse and innovative party supplies continues to rise. This trend not only benefits consumers with greater choice but also encourages suppliers to cater to evolving preferences and preferences, further fueling the development of the global party supplies market.

Restraints in the Global Party Supplies Market

The global party supplies industry encounters challenges stemming from increasing awareness regarding the environmental ramifications of single-use products such as balloons and plastic tableware. As consumers become more environmentally conscious, there is a notable shift towards sustainable and eco-friendly alternatives, compelling the industry to adapt and implement greener practices. This demand for responsible options emphasizes the need for manufacturers and suppliers to reconsider traditional materials and methods. Consequently, businesses within this sector must innovate and explore sustainable solutions to meet evolving consumer expectations while also addressing the broader concerns surrounding ecological impact and resource management.

Market Trends of the Global Party Supplies Market

The Global Party Supplies market is experiencing a notable shift towards personalization and themed offerings, reflecting consumers' desires to create distinctive and memorable celebrations. There is an increasing demand for party supplies that resonate with specific themes, colors, and popular culture elements, particularly for occasions like birthdays, weddings, and anniversaries. This trend is bolstered by the influence of social media, where visually impressive, shareable moments drive consumer choices. In response, manufacturers and retailers are expanding their portfolios with a wider array of themed decorations and customized essentials, while also collaborating with licensors to incorporate beloved characters into their product lines, thus tapping into evolving consumer preferences.

Introduction

Objectives of the Study
Scope of the Report
Definitions

Research Methodology

Information Procurement
Secondary & Primary Data Methods
Market Size Estimation
Market Assumptions & Limitations

Executive Summary

Global Market Outlook
Supply & Demand Trend Analysis
Segmental Opportunity Analysis

Market Dynamics & Outlook

Market Overview
Market Size
Market Dynamics
- Drivers & Opportunities
- Restraints & Challenges
Porters Analysis
- Competitive rivalry
- Threat of substitute
- Bargaining power of buyers
- Threat of new entrants
- Bargaining power of suppliers

Key Market Insights

Key Success Factors
Degree of Competition
Top Investment Pockets
Market Ecosystem
Market Attractiveness Index, 2025
PESTEL Analysis
Macro-Economic Indicators
Value Chain Analysis
Pricing Analysis
Raw Material Analysis
Pricing Analysis
Customer & Buying Criteria Analysis

Global Party Supplies Market Size by Product Type & CAGR (2026-2033)

Market Overview
Balloons
Banners
Pinatas
Games
Home Decor
Tableware/Disposables
Take Away Gifts
Others

Global Party Supplies Market Size by Occasion & CAGR (2026-2033)

Market Overview
Birthday Parties
Weddings & Anniversaries
Baby Showers & Gender Reveal Parties
Seasonal & Holiday Parties
Sports & Entertainment
Graduation Parties
Corporate Events
Halloween
Others

Global Party Supplies Market Size by Category & CAGR (2026-2033)

Market Overview
Personalized
Readily Available

Global Party Supplies Market Size by Party Theme & CAGR (2026-2033)

Market Overview
Cartoon
Elegant & Minimalist
Sports & Entertainment
Poker / Casino
Others

Global Party Supplies Market Size by Material & CAGR (2026-2033)

Market Overview
Plastic
Paper & Cardboard
Foil
Fabric/Textile
Biodegradable/Eco-Friendly Materials

Global Party Supplies Market Size by Price Range & CAGR (2026-2033)

Market Overview
Low
Medium
High

Global Party Supplies Market Size by End-User & CAGR (2026-2033)

Market Overview
Individual
Commercial

Global Party Supplies Market Size by Distribution Channel & CAGR (2026-2033)

Market Overview
Supermarket/Hypermarket
Convenience Store
Specialized Store
E-commerce
Others

Global Party Supplies Market Size & CAGR (2026-2033)

North America (Product Type, Occasion, Category, Party Theme, Material, Price Range, End-User, Distribution Channel)
- US
- Canada
Europe (Product Type, Occasion, Category, Party Theme, Material, Price Range, End-User, Distribution Channel)
- Germany
- Spain
- France
- UK
- Italy
- Rest of Europe
Asia Pacific (Product Type, Occasion, Category, Party Theme, Material, Price Range, End-User, Distribution Channel)
- China
- India
- Japan
- South Korea
- Rest of Asia-Pacific
Latin America (Product Type, Occasion, Category, Party Theme, Material, Price Range, End-User, Distribution Channel)
- Brazil
- Rest of Latin America
Middle East & Africa (Product Type, Occasion, Category, Party Theme, Material, Price Range, End-User, Distribution Channel)
- GCC Countries
- South Africa
- Rest of Middle East & Africa

Competitive Intelligence

Top 5 Player Comparison
Market Positioning of Key Players, 2025
Strategies Adopted by Key Market Players
Recent Developments in the Market
Company Market Share Analysis, 2025
Company Profiles of All Key Players
- Company Details
- Product Portfolio Analysis
- Company's Segmental Share Analysis
- Revenue Y-O-Y Comparison (2023-2025)

Key Company Profiles

Unique Industries, Inc. (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Hallmark Cards, Inc. (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Huhtamaki Oyj (Finland)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Alandeko Co., Ltd. (South Korea)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Mayflower Distributing Company (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Ginger Ray Ltd. (UK)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Creative Converting (Hoffmaster Group) (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
PartyDeco Sp. z o.o. (Poland)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Celebrate It (Michaels Stores, Inc.) (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Merimeri Ltd. (UK)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Talking Tables Ltd. (UK)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Balloon Celebrations Inc. (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Fun Express (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Beistle (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Faire (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Procos Party (Germany)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Creative Party Ltd (UK)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Factory Direct Party (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Party Express (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
SoNice Party Inc. (China)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments