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健康美容嬰兒用品

尿布市場規模、佔有率和成長分析（按產品類型、分銷管道、款式、香型、消費者和地區分類）－2026-2033年產業預測

市場調查報告書

商品編碼

1897219

尿布市場規模、佔有率和成長分析（按產品類型、分銷管道、款式、香型、消費者和地區分類）－2026-2033年產業預測

Diaper Market Size, Share, and Growth Analysis, By Product Type, By Distribution Channel, By Style, By Fragrance, By Consumer Operation, By Region - Industry Forecast 2026-2033

出版日期: 2025年12月17日 | 出版商:

SkyQuest | 英文 196 Pages | 商品交期: 3-5個工作天內

價格

簡介目錄

預計到 2024 年，全球尿布市場規模將達到 801.9 億美元，到 2025 年將達到 854.1 億美元，到 2033 年將達到 1413.5 億美元，預測期（2026-2033 年）的複合年成長率為 6.5%。

全球紙尿褲市場的成長主要受高出生率的推動，尤其是在亞太地區、非洲和拉丁美洲的部分地區。這得歸功於醫療保健服務的普及和傾向於多子女家庭的文化習俗。人口成長導致需求增加，尤其是對一次性紙尿褲的需求，迫使製造商擴大生產規模、促進在地化生產並開發更具成本效益的產品。此外，人們對嬰兒衛生的日益重視也正在改變消費者的偏好。父母優先考慮保持嬰兒乾爽舒適，以預防健康問題。教育資源的增加和健康宣傳活動的開展，推動了父母對既安全又吸水性強的高品質紙尿褲產品的需求，從而促進了創新產品的開發和品質的提升。這共同推動了市場的成長和多元化。

全球尿布市場成長要素

全球紙尿褲市場擴張的主要驅動力是不斷上升的出生率，尤其是在新興經濟體。隨著新生兒數量的增加，嬰兒紙尿褲的需求也顯著增加。這一趨勢在亞太和非洲地區尤其明顯，這些地區人口的快速成長極大地促進了市場擴張。這些地區的父母越來越傾向於選擇便利衛生的育兒解決方案，進一步推動了紙尿褲的需求。這些人口因素，加上父母偏好的改變，是全球紙尿褲市場持續發展和擴張的主要驅動力。

限制全球尿布市場的因素

全球紙尿褲市場正面臨嚴峻挑戰，主要原因是紙漿、高吸水性聚合物和不織布等關鍵原料成本不斷上漲。這些成本上漲推高了生產成本，迫使製造商提高零售價格。這可能會抑制價格敏感型消費者的購買意願，阻礙市場擴張，尤其是在經濟承受能力至關重要的發展中地區。這種情況為製造商帶來了微妙的平衡：他們既要保持盈利，又要吸引注重性價比的消費者，這最終會影響整體市場趨勢和成長機會。

全球尿布市場趨勢

隨著消費者在購買決策中越來越重視永續性，全球紙尿褲市場正顯著轉向環保產品。這一趨勢的特點是消費者對採用有機和植物來源成分製成的可生物分解紙尿褲的需求不斷成長。領先品牌正透過產品線創新來應對這項變化，大幅減少塑膠使用量，並加強其永續性舉措。隨著消費者環保意識的增強，環保紙尿褲市場正在不斷擴大，為嬰幼兒照護產品邁向更永續的未來鋪路。這一趨勢凸顯了消費者行為向環保意識轉變的廣泛趨勢，並正在重塑紙尿褲產業。

北美洲
- 美國
- 加拿大
歐洲
- 德國
- 西班牙
- 法國
- 英國
- 義大利
- 其他歐洲地區
亞太地區
- 中國
- 印度
- 日本
- 韓國
- 亞太其他地區
拉丁美洲
- 巴西
- 其他拉丁美洲地區
中東和非洲
- 海灣合作理事會國家
- 南非
- 其他中東和非洲地區

競爭資訊

前五大公司對比
主要企業的市場定位（2025 年）
主要市場參與者所採取的策略
近期市場趨勢
公司市佔率分析（2025 年）
主要企業公司簡介
- 公司詳情
- 產品系列分析
- 依業務板塊進行公司股票分析
- 2023-2025年營收年比比較

主要企業簡介

Bumkins Finer Baby Products Inc.
Essity Aktiebolag（pubI）
Hengan International Group Limited
Johnson & Johnson
Svenska Cellulosa Aktiebolaget SCA（pubI）
Kao Corporation
Nobel Hygiene Private Limited
Oji Holdings Corporation
The Proctor & Gamble Company
Kimberly-Clark Corporation
Unicharm Corporation
Vivia International Private Limited
Turkosan Hijyen Ltd.
TRADIS INC.

結論與建議

簡介目錄

Product Code: SQMIG30K2078

Global Diaper Market size was valued at USD 80.19 Billion in 2024 and is poised to grow from USD 85.41 Billion in 2025 to USD 141.35 Billion by 2033, growing at a CAGR of 6.5% during the forecast period (2026-2033).

The global diaper market is significantly driven by high birth rates in developing regions, particularly in the Asia-Pacific, Africa, and certain parts of Latin America, fueled by enhanced healthcare access and cultural norms favoring larger families. This demographic growth leads to increased demand for diapers, particularly disposable ones, prompting manufacturers to expand operations, localize production, and develop cost-effective options. Additionally, heightened awareness of infant hygiene is reshaping consumer preferences, as parents prioritize keeping their babies dry and comfortable to prevent health issues. The rise in educational resources and health campaigns encourages caregivers to seek premium diaper products that offer safety and absorbency, leading to innovative product developments and improvements in quality, thereby stimulating market growth and diversification.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Diaper market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Diaper Market Segments Analysis

Global Diaper Market is segmented by Product Type, Distribution Channel, Style, Fragrance, Consumer Operation and region. Based on Product Type, the market is segmented into Disposable Diapers, Training Diapers, Cloth Diapers, Swim Pants and Biodegradable Diapers. Based on Distribution Channel, the market is segmented into Supermarkets and Hypermarkets, Pharmacies, Convenience Stores, Online Stores and Others. Based on Style, the market is segmented into Tape and Pant. Based on Fragrance, the market is segmented into Scented and Unscented. Based on Consumer Operation, the market is segmented into Babies and Adult. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Global Diaper Market

The expansion of the global diaper market is largely fueled by rising birth rates, especially in emerging economies. As the number of newborns continues to grow, the demand for baby diapers experiences a notable increase. This trend is particularly pronounced in the Asia-Pacific and African regions, where booming populations contribute significantly to market growth. Parents in these areas are increasingly choosing convenient and hygienic solutions for baby care, further boosting the demand for diapers. This combination of demographic factors and changing preferences among caregivers is a key driver of the global diaper market's ongoing evolution and expansion.

Restraints in the Global Diaper Market

The global diaper market faces significant challenges due to rising costs of essential raw materials such as pulp, superabsorbent polymers, and nonwoven fabrics. These increases lead to higher production expenses, which in turn pressure manufacturers to raise retail prices. As a result, price-sensitive consumers may be deterred from purchasing, potentially stifling market expansion, particularly in developing regions where affordability is a critical factor. This situation creates a delicate balance for manufacturers, who must navigate the pressures of maintaining profitability while also appealing to budget-conscious shoppers, ultimately affecting overall market dynamics and growth opportunities.

Market Trends of the Global Diaper Market

The global diaper market is witnessing a notable shift towards eco-friendly alternatives as consumers prioritize sustainability in their purchasing decisions. This growing trend is characterized by an increased demand for biodegradable diapers made from organic materials and plant-derived components. Major brands are responding to this shift by innovating product lines that significantly reduce plastic usage and enhance their sustainability initiatives. As environmental awareness among consumers rises, the market for green diapers is expanding, paving the way for a more sustainable future in childcare products. This movement underscores a broader transition towards eco-conscious consumerism that is reshaping the landscape of the diaper industry.

Introduction

Objectives of the Study
Scope of the Report
Definitions

Research Methodology

Information Procurement
Secondary & Primary Data Methods
Market Size Estimation
Market Assumptions & Limitations

Executive Summary

Global Market Outlook
Supply & Demand Trend Analysis
Segmental Opportunity Analysis

Market Dynamics & Outlook

Market Overview
Market Size
Market Dynamics
- Drivers & Opportunities
- Restraints & Challenges
Porters Analysis
- Competitive rivalry
- Threat of substitute
- Bargaining power of buyers
- Threat of new entrants
- Bargaining power of suppliers

Key Market Insights

Key Success Factors
Degree of Competition
Top Investment Pockets
Market Ecosystem
Market Attractiveness Index, 2025
PESTEL Analysis
Macro-Economic Indicators
Value Chain Analysis
Pricing Analysis
Case Studies
Customer Buying Behavior Analysis

Global Diaper Market Size by Product Type & CAGR (2026-2033)

Market Overview
Disposable Diapers
Training Diapers
Cloth Diapers
Swim Pants
Biodegradable Diapers

Global Diaper Market Size by Distribution Channel & CAGR (2026-2033)

Market Overview
Supermarkets and Hypermarkets
Pharmacies
Convenience Stores
Online Stores
Others

Global Diaper Market Size by Style & CAGR (2026-2033)

Market Overview
Tape
Pant

Global Diaper Market Size by Fragrance & CAGR (2026-2033)

Market Overview
Scented
Unscented

Global Diaper Market Size by Consumer Operation & CAGR (2026-2033)

Market Overview
Babies
Adult

Global Diaper Market Size & CAGR (2026-2033)

North America (Product Type, Distribution Channel, Style, Fragrance, Consumer Operation)
- US
- Canada
Europe (Product Type, Distribution Channel, Style, Fragrance, Consumer Operation)
- Germany
- Spain
- France
- UK
- Italy
- Rest of Europe
Asia Pacific (Product Type, Distribution Channel, Style, Fragrance, Consumer Operation)
- China
- India
- Japan
- South Korea
- Rest of Asia-Pacific
Latin America (Product Type, Distribution Channel, Style, Fragrance, Consumer Operation)
- Brazil
- Rest of Latin America
Middle East & Africa (Product Type, Distribution Channel, Style, Fragrance, Consumer Operation)
- GCC Countries
- South Africa
- Rest of Middle East & Africa

Competitive Intelligence

Top 5 Player Comparison
Market Positioning of Key Players, 2025
Strategies Adopted by Key Market Players
Recent Developments in the Market
Company Market Share Analysis, 2025
Company Profiles of All Key Players
- Company Details
- Product Portfolio Analysis
- Company's Segmental Share Analysis
- Revenue Y-O-Y Comparison (2023-2025)

Key Company Profiles

Bumkins Finer Baby Products Inc.
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Essity Aktiebolag (pubI)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Hengan International Group Limited
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Johnson & Johnson
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Svenska Cellulosa Aktiebolaget SCA (pubI)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Kao Corporation
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Nobel Hygiene Private Limited
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Oji Holdings Corporation
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
The Proctor & Gamble Company
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Kimberly-Clark Corporation
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Unicharm Corporation
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Vivia International Private Limited
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Turkosan Hijyen Ltd.
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
TRADIS INC.
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments