2D條碼閱讀器市場規模、佔有率及成長分析（按產品、應用及地區分類）－產業預測，2026-2033年

預計到 2024 年，2D條碼閱讀器市場規模將達到 80.1 億美元，到 2025 年將達到 86.8 億美元，到 2033 年將達到 164.3 億美元，在預測期（2026-2033 年）內，複合年成長率為 8.3%。

受各行業對高效可靠數據採集需求的不斷成長的推動，2D條碼閱讀器市場正經歷顯著成長。零售、物流和醫療保健等關鍵產業正在採用這項技術來增強庫存管理和可追溯性。條碼閱讀器技術的進步，例如更強大的掃描能力和與各種系統的無縫整合，正在拓展其應用範圍。此外，對供應鏈最佳化的日益重視以及對高階安全功能的需求，也進一步推動了市場擴張。憑藉持續的技術創新和終端用戶產業的拓展，2D條碼閱讀器市場在競爭激烈的市場環境中，有望保持其成長動能。

2D條碼閱讀器市場細分分析

2D條碼閱讀器市場促進因素

網路購物的日益普及催生了對高效庫存管理和訂單履行能力的巨大需求。在此背景下，2D條碼掃描器已成為不可或缺的工具，它能夠快速且準確地擷取數據，進而提升電商企業的營運效率。2D條碼掃描器能夠實現產品即時追蹤並簡化工作流程，幫助企業滿足客戶期望並應對供應鏈挑戰。隨著線上零售的持續擴張，對於那些希望最佳化營運並在數位市場中保持競爭優勢的企業而言，依賴2D條碼掃描器等先進技術將至關重要。

2D條碼閱讀器市場的限制因素

2D條碼閱讀器市場面臨的主要挑戰之一在於將系統整合到現有基礎設施中的複雜性。對於考慮採用這項技術的企業而言，確保與各種軟體平台和傳統硬體的無縫相容可能是一項挑戰。這些整合問題會導致部署時間延長和成本增加，從而使企業對採用2D條碼閱讀器解決方案猶豫不決。因此，企業必須權衡整合障礙與潛在收益，最終可能會影響該技術在各行業的整體成長和應用。

2D條碼閱讀器市場趨勢

2D條碼掃描器市場正經歷著向行動掃描解決方案的顯著轉變，這主要得益於配備高品質相機和直覺掃描應用程式的智慧型手機的廣泛普及。這一趨勢使得企業和消費者能夠有效地利用行動裝置進行條碼掃描，從而提升了包括行動支付、活動票務和庫存管理在內的各種應用的便利性和易用性。向行動解決方案的轉變不僅省去了專用硬體的需求，還實現了非接觸式交易，改善了用戶體驗，並推動了零售和物流等眾多行業創新應用的湧現。

目錄

介紹

• 調查目標
• 調查範圍
• 定義

調查方法

• 資訊收集
• 二手資料和一手資料方法
• 市場規模預測
• 市場假設與限制

執行摘要

• 全球市場展望
• 供需趨勢分析
• 細分市場機會分析

市場動態與展望

• 市場規模
• 市場動態
  • 促進因素和機遇
  • 限制與挑戰
• 波特分析

關鍵市場考察

• 關鍵成功因素
• 競爭程度
• 關鍵投資機會
• 市場生態系統
• 市場吸引力指數（2025）
• PESTEL 分析
• 總體經濟指標
• 價值鏈分析
• 定價分析
• 技術分析
• 案例研究分析
• 客戶和購買標準分析

全球2D條碼閱讀器市場規模（按產品類型和複合年成長率分類）（2026-2033 年）

• 手持式
• 固定的

全球2D條碼閱讀器市場規模（按應用領域及複合年成長率分類）（2026-2033 年）

• 倉庫管理
• 後勤
• 電子商務與零售
• 工廠自動化

全球2D條碼閱讀器市場規模（按地區分類）及複合年成長率（2026-2033）

• 北美洲
  • 美國
  • 加拿大
• 歐洲
  • 德國
  • 西班牙
  • 法國
  • 英國
  • 義大利
  • 其他歐洲地區
• 亞太地區
  • 中國
  • 印度
  • 日本
  • 韓國
  • 亞太其他地區
• 拉丁美洲
  • 巴西
  • 其他拉丁美洲地區
• 中東和非洲
  • 海灣合作理事會國家
  • 南非
  • 其他中東和非洲地區

競爭資訊

• 前五大公司對比
• 主要企業的市場定位（2025 年）
• 主要市場參與者所採取的策略
• 近期市場趨勢
• 公司市佔率分析（2025 年）
• 主要企業公司簡介
  • 公司詳情
  • 產品系列分析
  • 依業務板塊進行公司股票分析
  • 2023-2025年營收年比比較

主要企業簡介

• Casio Computer Co., Ltd.（Japan）
• Cognex Corp.（US）
• Datalogic SpA（Italy）
• Denso Wave Inc.（Japan）
• General Data Company, Inc.（US）
• Honeywell International, Inc.（US）
• Juniper Systems Inc.（US）
• Keyence Corp.（Japan）
• Marson Technology Co., Ltd.（Taiwan）
• Omron Microscan Systems, Inc.（US）
• Sato Holdings Corp.（Japan）
• Scandit（Switzerland）
• SICK AG（Germany）
• Unitech Electronics Co., Ltd.（Taiwan）
• Wasp Barcode Technologies（US）
• Zebex Industries Inc.（Taiwan）

結論與建議

2D Barcode Reader Market size was valued at USD 8.01 Billion in 2024 and is poised to grow from USD 8.68 Billion in 2025 to USD 16.43 Billion by 2033, growing at a CAGR of 8.3% during the forecast period (2026-2033).

The market for 2D barcode readers is experiencing substantial growth, fueled by the increasing demand for efficient and reliable data capture across various industries. Key sectors such as retail, logistics, and healthcare are adopting this technology for enhanced inventory management and traceability. Advancements in barcode reader technology, characterized by improved scanning capabilities and seamless integration with diverse systems, are broadening its applications. Additionally, a heightened focus on supply chain optimization and the need for advanced security features are further driving market expansion. With ongoing innovations and a growing range of end-user industries, the 2D barcode reader market is well-positioned to maintain its growth trajectory in the competitive landscape.

Top-down and bottom-up approaches were used to estimate and validate the size of the 2D Barcode Reader market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

2D Barcode Reader Market Segments Analysis

Global 2D Barcode Reader Market is segmented by Product, Application and region. Based on Product, the market is segmented into Handheld and Fixed. Based on Application, the market is segmented into Warehousing, Logistics, E-commerce & Retail and Factory Automation. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the 2D Barcode Reader Market

The growing trend of online shopping has created a significant demand for effective inventory management and streamlined order processing. In this context, 2D barcode readers emerge as essential tools, offering fast and accurate data capture that enhances the operational efficiency of e-commerce businesses. Their capability to facilitate real-time tracking of products and streamline workflow processes allows companies to better meet customer expectations and manage supply chain challenges. As online retail continues to expand, the reliance on advanced technologies like 2D barcode readers will be crucial for businesses aiming to optimize operations and maintain a competitive edge in the digital marketplace.

Restraints in the 2D Barcode Reader Market

A significant challenge in the 2D barcode reader market arises from the complexities of integrating these systems into existing infrastructures. Ensuring smooth compatibility with diverse software platforms and older hardware can present difficulties for organizations looking to embrace this technology. These integration issues may lead to prolonged implementation timelines and additional costs, which can discourage businesses from adopting 2D barcode reader solutions. As a result, companies may weigh the potential advantages against the obstacles associated with integration, ultimately impacting the overall growth and adoption of this technology in various sectors.

Market Trends of the 2D Barcode Reader Market

The 2D Barcode Reader market is witnessing a significant shift towards mobile-based scanning solutions, driven by the widespread adoption of smartphones equipped with high-quality cameras and intuitive scanning applications. This trend allows businesses and consumers to utilize their mobile devices for effective barcode scanning, offering enhanced convenience and accessibility across various applications such as mobile payments, event ticketing, and inventory management. The transition to mobile solutions not only eliminates the need for dedicated hardware but also paves the way for contactless transactions, thereby improving user experience and fostering innovative applications in retail, logistics, and beyond.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2025
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis
• Technology Analysis
• Case Study Analysis
• Customer And Buying Criteria Analysis

Global 2D Barcode Reader Market Size by Product & CAGR (2026-2033)

• Market Overview
• Handheld
• Fixed

Global 2D Barcode Reader Market Size by Application & CAGR (2026-2033)

• Market Overview
• Warehousing
• Logistics
• E-commerce & Retail
• Factory Automation

Global 2D Barcode Reader Market Size & CAGR (2026-2033)

• North America (Product, Application)
  • US
  • Canada
• Europe (Product, Application)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Product, Application)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Product, Application)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Product, Application)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2025
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2025
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2023-2025)

Key Company Profiles

• Casio Computer Co., Ltd. (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Cognex Corp. (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Datalogic S.p.A. (Italy)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Denso Wave Inc. (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• General Data Company, Inc. (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Honeywell International, Inc. (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Juniper Systems Inc. (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Keyence Corp. (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Marson Technology Co., Ltd. (Taiwan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Omron Microscan Systems, Inc. (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Sato Holdings Corp. (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Scandit (Switzerland)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• SICK AG (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Unitech Electronics Co., Ltd. (Taiwan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Wasp Barcode Technologies (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Zebex Industries Inc. (Taiwan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations