2D條碼閱讀器市場機會、成長動力、產業趨勢分析及 2025 - 2034 年預測

2024 年全球2D條碼閱讀器市場價值為 85 億美元，預計到 2034 年將以 9.2% 的複合年成長率成長，達到 204 億美元。這一上升趨勢反映了多個行業對高效資料採集技術的日益依賴。企業擴大採用自動化和數位化，導致對快速、準確和方便用戶使用的條碼掃描解決方案的需求不斷增加。隨著零售、電子商務、物流、食品飲料和醫療保健等行業擴大營運規模，對即時產品追蹤、減少物流錯誤以及與供應鏈系統無縫整合的需求變得更加明顯。由於人工智慧設備正在將傳統的掃描系統轉變為智慧決策工具，公司不僅利用先進的條碼閱讀器進行庫存追蹤，還將其用於營運智慧。與企業系統和分析軟體的整合使企業能夠簡化倉庫工作流程、加快訂單履行速度並提高整體生產力。對非接觸式操作和數位支付基礎設施的日益重視進一步推動了其採用，特別是在速度和準確性至關重要的領域。

在產品類型中，手持2D條碼閱讀器佔據市場主導地位，2024 年的收入為 39.5 億美元。這些攜帶式掃描器已成為倉庫設施和物流網路中的重要工具，其中行動性、靈活性和快速掃描功能至關重要。隨著2D碼的興起，它們的用途大大擴展，實現了無縫的訂單處理和交易處理。在醫療保健領域，手持式條碼閱讀器可以追蹤患者身份、驗證藥物並確保正確實施治療，從而最大限度地減少錯誤。它們的可靠性、易於整合和方便用戶使用性使其成為各行各業首選的掃描解決方案。

零售和電子商務領域成為領先的應用領域，到 2024 年將為市場貢獻 23.1 億美元。隨著網上購物的激增和全通路零售模式的發展，條碼閱讀器已成為庫存和訂單管理系統不可或缺的一部分。零售商在收銀台、自助服務亭和銷售點終端廣泛使用它們，以確保交易的順利和安全。行動和非接觸式支付方式的普及加強了2D條碼閱讀器在增強客戶體驗、支援更快結帳和減少人工錯誤方面的作用。

美國在該區域處於領先地位，2024 年創造了 25.3 億美元的市場規模。醫療保健、物流和商業領域自動化的快速應用持續推動市場成長。隨著企業優先考慮即時視覺性和操作準確性，條碼掃描器被廣泛部署以支援庫存追蹤、倉庫自動化和安全支付系統。

全球市場的主要參與者包括瞻博網路系統、Datalogic、松下、Unitech Electronics、佐藤控股、CipherLab、Code Corporation、Marson Technology、Zebra Technologies、霍尼韋爾國際、Socket Mobile、康耐視公司、JADAK、歐姆龍、基恩士和 Denso Wave。這些公司正在大力投資人工智慧驅動的條碼閱讀器技術，以提供更快的掃描速度、更高的準確性和無縫的系統整合。與物流公司和電子商務巨頭的策略合作，加上持續的研發和全球分銷擴張，正在加強他們的市場地位。

目錄

第1章：方法論與範圍

第2章：執行摘要

第3章：行業洞察

• 產業生態系統分析
• 產業衝擊力
  • 成長動力
    • 零售和電子商務領域採用率不斷上升
    • 自動化倉儲和物流的成長
    • 數位支付和金融科技的擴張
    • 條碼閱讀器技術的進步
    • 擴大食品飲料產業的用途
  • 產業陷阱與挑戰
    • 相容性和標準化問題
    • 初始投資和整合成本高
• 成長潛力分析
• 監管格局
• 技術格局
• 未來市場趨勢
• 差距分析
• 波特的分析
• PESTEL分析

第4章：競爭格局

• 介紹
• 公司市佔率分析
• 主要市場參與者的競爭分析
• 競爭定位矩陣
• 策略儀表板

第5章：市場估計與預測：按類型，2021 年至 2034 年

• 主要趨勢
• 手持閱讀器
• 固定閱讀器
• 移動（安裝式）閱讀器

第6章：市場估計與預測：按技術，2021 年至 2034 年

• 主要趨勢
• 影像掃描儀
  • 電荷耦合元件（CCD）掃描儀
  • 互補金屬氧化物半導體 (CMOS) 掃描儀
• 全向掃描儀

第7章：市場估計與預測：依最終用途產業，2021 年至 2034 年

• 主要趨勢
• 教育
• 政府
• 衛生保健
• 物流與運輸
• 製造業
• 零售與電子商務
• 其他

第8章：市場估計與預測：按地區，2021 年至 2034 年

• 主要趨勢
• 北美洲
  • 美國
  • 加拿大
• 歐洲
  • 德國
  • 英國
  • 法國
  • 西班牙
  • 義大利
  • 荷蘭
• 亞太地區
  • 中國
  • 印度
  • 日本
  • 澳洲
  • 韓國
• 拉丁美洲
  • 巴西
  • 墨西哥
  • 阿根廷
• 中東和非洲
  • 沙烏地阿拉伯
  • 南非
  • 阿拉伯聯合大公國

第9章：公司簡介

• CipherLab
• Code Corporation
• Cognex Corporation
• Datalogic
• Denso Wave
• Honeywell International
• JADAK
• Juniper Systems
• Keyence
• Marson Technology
• Omron
• Panasonic
• Sato Holdings
• Socket Mobile
• Unitech Electronics
• Zebra Technologies

The Global 2D Barcode Reader Market was valued at USD 8.5 billion in 2024 and is estimated to grow at a CAGR of 9.2% to reach USD 20.4 billion by 2034. This upward trajectory reflects the growing reliance on efficient data capture technologies across multiple industries. Businesses are increasingly embracing automation and digitization, leading to rising demand for fast, accurate, and user-friendly barcode scanning solutions. As industries like retail, e-commerce, logistics, food and beverage, and healthcare scale their operations, the need for real-time product tracking, error reduction in logistics, and seamless integration with supply chain systems has become more pronounced. Companies are leveraging advanced barcode readers not just for inventory tracking but also for operational intelligence, as AI-powered devices are transforming traditional scanning systems into smart decision-making tools. Integration with enterprise systems and analytics software enables businesses to streamline warehouse workflows, accelerate order fulfillment, and enhance overall productivity. The growing emphasis on contactless operations and digital payment infrastructure is further pushing adoption, especially in sectors where speed and accuracy are critical.

Among product types, handheld 2D barcode readers dominated the market, accounting for USD 3.95 billion in revenue in 2024. These portable scanners have become vital tools in warehouse facilities and logistics networks, where mobility, flexibility, and quick scanning capabilities are essential. Their usage has expanded significantly with the rise of QR codes, enabling seamless order processing and transaction handling. In healthcare, handheld barcode readers are instrumental in minimizing errors by tracking patient IDs, verifying medication, and ensuring the correct administration of treatments. Their reliability, ease of integration, and user-friendliness have made them the preferred scanning solution across a wide range of industries.

The retail and e-commerce sector emerged as the leading application segment, contributing USD 2.31 billion to the market in 2024. With the surge in online shopping and the evolution of omnichannel retail models, barcode readers have become integral to inventory and order management systems. Retailers use them extensively at checkout counters, self-service kiosks, and point-of-sale terminals to ensure smooth and secure transactions. The proliferation of mobile and contactless payment methods has reinforced the role of 2D barcode readers in enhancing customer experiences, supporting faster checkouts, and reducing manual errors.

The United States led the regional landscape, generating USD 2.53 billion in 2024. Rapid adoption of automation in healthcare, logistics, and commerce continues to propel market growth. As businesses prioritize real-time visibility and operational accuracy, barcode scanners are being deployed widely to support inventory tracking, warehouse automation, and secure payment systems.

Key players in the global market include Juniper Systems, Datalogic, Panasonic, Unitech Electronics, Sato Holdings, CipherLab, Code Corporation, Marson Technology, Zebra Technologies, Honeywell International, Socket Mobile, Cognex Corporation, JADAK, Omron, Keyence, and Denso Wave. These companies are investing heavily in AI-driven barcode reader technologies that offer faster scans, greater accuracy, and seamless system integration. Strategic collaborations with logistics firms and e-commerce giants, combined with ongoing R&D and global distribution expansion, are reinforcing their market presence.

Table of Contents

Chapter 1 Methodology and Scope

• 1.1 Market scope and definitions
• 1.2 Research design
  • 1.2.1 Research approach
  • 1.2.2 Data collection methods
• 1.3 Base estimates and calculations
  • 1.3.1 Base year calculation
  • 1.3.2 Key trends for market estimation
• 1.4 Forecast model
• 1.5 Primary research and validation
  • 1.5.1 Primary sources
  • 1.5.2 Data mining sources

Chapter 2 Executive Summary

• 2.1 Industry 360⁰ synopsis

Chapter 3 Industry Insights

• 3.1 Industry ecosystem analysis
• 3.2 Industry impact forces
  • 3.2.1 Growth drivers
    • 3.2.1.1 Rising adoption in retail & e-commerce
    • 3.2.1.2 Growth of automated warehousing & logistics
    • 3.2.1.3 Expansion of digital payments & fintech
    • 3.2.1.4 Advancements in barcode reader technology
    • 3.2.1.5 Expanding usage in food & beverage industry
  • 3.2.2 Industry pitfalls and challenges
    • 3.2.2.1 Compatibility & standardization issues
    • 3.2.2.2 High initial investment & integration costs
• 3.3 Growth potential analysis
• 3.4 Regulatory landscape
• 3.5 Technology landscape
• 3.6 Future market trends
• 3.7 Gap analysis
• 3.8 Porter’s analysis
• 3.9 PESTEL analysis

Chapter 4 Competitive Landscape, 2024

• 4.1 Introduction
• 4.2 Company market share analysis
• 4.3 Competitive analysis of major market players
• 4.4 Competitive positioning matrix
• 4.5 Strategy dashboard

Chapter 5 Market Estimates and Forecast, By Type, 2021 – 2034 (USD Million & Units)

• 5.1 Key trends
• 5.2 Handheld readers
• 5.3 Fixed readers
• 5.4 Mobile (Mounted) readers

Chapter 6 Market Estimates and Forecast, By Technology, 2021 – 2034 (USD Million & Units)

• 6.1 Key trends
• 6.2 Imaging scanners
  • 6.2.1 Charge-coupled device (CCD) scanners
  • 6.2.2 Complementary metal-oxide semiconductor (CMOS) scanner
• 6.3 Omnidirectional scanners

Chapter 7 Market Estimates and Forecast, By End Use Industry, 2021 – 2034 (USD Million & Units)

• 7.1 Key trends
• 7.2 Education
• 7.3 Government
• 7.4 Healthcare
• 7.5 Logistics & transportation
• 7.6 Manufacturing
• 7.7 Retail & e-commerce
• 7.8 Others

Chapter 8 Market Estimates and Forecast, By Region, 2021 – 2034 (USD Million & Units)

• 8.1 Key trends
• 8.2 North America
  • 8.2.1 U.S.
  • 8.2.2 Canada
• 8.3 Europe
  • 8.3.1 Germany
  • 8.3.2 UK
  • 8.3.3 France
  • 8.3.4 Spain
  • 8.3.5 Italy
  • 8.3.6 Netherlands
• 8.4 Asia Pacific
  • 8.4.1 China
  • 8.4.2 India
  • 8.4.3 Japan
  • 8.4.4 Australia
  • 8.4.5 South Korea
• 8.5 Latin America
  • 8.5.1 Brazil
  • 8.5.2 Mexico
  • 8.5.3 Argentina
• 8.6 Middle East and Africa
  • 8.6.1 Saudi Arabia
  • 8.6.2 South Africa
  • 8.6.3 UAE

Chapter 9 Company Profiles

• 9.1 CipherLab
• 9.2 Code Corporation
• 9.3 Cognex Corporation
• 9.4 Datalogic
• 9.5 Denso Wave
• 9.6 Honeywell International
• 9.7 JADAK
• 9.8 Juniper Systems
• 9.9 Keyence
• 9.10 Marson Technology
• 9.11 Omron
• 9.12 Panasonic
• 9.13 Sato Holdings
• 9.14 Socket Mobile
• 9.15 Unitech Electronics
• 9.16 Zebra Technologies