維生素D市場規模、佔有率和成長分析（按類似物、劑型、最終用戶、應用和地區分類）－2025-2032年產業預測

預計到 2024 年，全球維生素 D 市場規模將達到 22 億美元，到 2025 年將達到 23.7 億美元，到 2033 年將達到 43.3 億美元，在預測期（2026-2033 年）內，複合年成長率為 7.8%。

全球維生素D市場預計將穩定成長，這主要得益於人們對維生素D在骨骼健康、免疫功能和慢性病預防方面作用的認知不斷提高。維生素D缺乏症的顯著增加，尤其是在日照不足的都市區，進一步推動了這一趨勢。對膳食補充劑的需求推動了包括強化食品和個人化健康產品在內的創新產品的開發，導致市場趨於飽和。全球公共衛生政策鼓勵攝取維生素D，而軟糖和軟膠囊等先進的給藥形式也吸引了不同消費族群。然而，市場仍面臨許多挑戰，包括自行服用過量的風險、某些地區認知不足、監管障礙以及季節性需求波動。儘管如此，不斷增加的研發投入和線上銷售的成長仍是未來市場擴張的有利因素。

全球維生素D市場促進因素

全球維生素D市場的主要驅動力之一是人們對維生素D在整體健康中重要性的認知不斷提高。隨著消費者對維生素D在骨骼健康、免疫功能和慢性病預防方面的作用了解得越來越深入，對膳食補充劑和強化食品的需求也不斷成長。持續的研究進一步證實了維生素D的益處，促使醫療保健專業人員推薦補充維生素D。此外，日照減少和室內活動時間增加等生活方式因素也進一步推動了全球對維生素D產品的需求。

限制全球維生素D市場的因素

全球維生素D市場面臨的主要限制因素之一是衛生監管機構日益嚴格的審查和品管措施的實施。這些法規旨在確保產品的安全性和有效性，要求製造商進行嚴格的測試並遵守相關規定。這可能會增加生產成本，並為中小企業進入市場和業務永續營運帶來挑戰。此外，檢驗原料真偽和來源的複雜性也構成了額外的障礙，可能限制產品供應，抑制產業創新，最終阻礙整體市場成長。

全球維生素D市場趨勢

隨著消費者擴大選擇植物性飲食，全球維生素D市場正經歷著向純素和植物來源來源的顯著轉變。這一趨勢主要源於對地衣來源的維生素D2和純素維生素D3日益成長的需求，這些產品尤其受到那些因倫理或宗教飲食限制而有所顧慮的人群的青睞。為了滿足這一需求，生產商正在重新配製膳食補充劑，並在食品中添加非動物來源的維生素D。這一趨勢在北美和歐洲尤為明顯，推動了藻類和真菌來源維生素D生產方法的創新。這正在改變維生素補充劑行業，並促進市場成長。

目錄

介紹

• 調查目標
• 市場定義和範圍

調查方法

• 調查過程
• 二手資料和一手資料方法
• 市場規模估算方法

執行摘要

• 全球市場展望
• 主要市場亮點
• 細分市場概覽
• 競賽概況

市場動態與展望

• 總體經濟指標
• 促進因素和機遇
• 限制與挑戰
• 供給面趨勢
• 需求面趨勢
• 波特分析及其影響

關鍵市場考察

• 關鍵成功因素
• 影響市場的因素
• 關鍵投資機會
• 生態系測繪
• 市場吸引力指數（2025）
• PESTEL 分析
• 價值鏈分析
• 定價分析
• 案例研究
• 監管環境
• 技術評估

全球維生素D市場規模（以類似物分類）及複合年成長率（2026-2033年）

• 維生素D2
• 維生素D3

全球維生素D市場規模（依形式及複合年成長率分類）（2026-2033年）

• 乾型
• 液體

全球維生素D市場規模（依最終用戶分類）及複合年成長率（2026-2033年）

• 成人
• 孕婦
• 兒童

全球維生素D市場規模（依應用領域分類）及複合年成長率（2026-2033年）

• 飼料和寵物食品
• 製藥
• 機能性食品
• 個人護理

全球維生素D市場規模及複合年成長率（2026-2033年）

• 北美洲
  • 美國
  • 加拿大
• 歐洲
  • 德國
  • 西班牙
  • 法國
  • 英國
  • 義大利
  • 其他歐洲地區
• 亞太地區
  • 中國
  • 印度
  • 日本
  • 韓國
  • 亞太其他地區
• 拉丁美洲
  • 墨西哥
  • 巴西
  • 其他拉丁美洲地區
• 中東和非洲
  • 海灣合作理事會國家
  • 南非
  • 其他中東和非洲地區

競爭資訊

• 前五大公司對比
• 主要企業的市場定位（2025 年）
• 主要市場參與者所採取的策略
• 近期市場趨勢
• 公司市佔率分析（2025 年）
• 主要企業公司簡介
  • 公司詳情
  • 產品系列分析
  • 依業務板塊進行公司股票分析
  • 2023-2025年營收年比比較

主要企業簡介

• Koninklijke DSM NV（Netherlands）
• BASF SE（Germany）
• Nestle SA（Switzerland）
• Haleon plc.（United Kingdom）
• Bayer AG（Germany）
• Zhejiang Garden Biochemical High-tech Co., Ltd.（China）
• Cabot Corporation（United States）
• NOW Foods（United States）
• Amway Corporation（United States）
• Herbalife Nutrition Ltd.（United States）
• Church & Dwight Co., Inc.（United States）
• Glanbia Plc（Ireland）
• Abbott Laboratories（United States）
• Fermenta Biotech Limited（India）
• Dishman Group（India）
• Zhejiang Medicine Co., Ltd.（China）
• Xiamen Kingdomway Vitamin Corporation（China）
• Nordic Naturals（United States）
• Vitabiotics Ltd.（United Kingdom）
• Yamato Scientific Co., Ltd.（Japan）

結論與建議

Global Vitamin D Market size was valued at USD 2.2 billion in 2024 and is poised to grow from USD 2.37 billion in 2025 to USD 4.33 billion by 2033, growing at a CAGR of 7.8% during the forecast period (2026-2033).

The global Vitamin D market is poised for stable growth, spurred by heightened awareness of its role in bone health, immunity, and chronic disease prevention. An alarming rise in Vitamin D deficiency, particularly in urban areas with limited sun exposure, further fuels this trend. The demand for dietary supplements is leading to innovative products, including fortified foods and personalized health items, which are saturating the market. Public health initiatives worldwide advocate for Vitamin D intake, while advanced delivery systems such as gummies and soft gels attract diverse consumer demographics. However, challenges persist, such as the risks of overdosing from unsupervised use, limited awareness in certain regions, regulatory hurdles, and seasonal demand fluctuations. Nonetheless, increasing investment in research and online sales holds promise for future growth.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Vitamin D market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Vitamin D Market Segments Analysis

Global Vitamin D Market is segmented by Analog, Form, End Users, Application and region. Based on Analog, the market is segmented into Vitamin D2 and Vitamin D3. Based on Form, the market is segmented into Dry and Liquid. Based on End Users, the market is segmented into Adults, Pregnant Women and Children. Based on Application, the market is segmented into Feed & Pet Food, Pharma, Functional Food and Personal Care. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Global Vitamin D Market

One key market driver for the Global Vitamin D Market is the increasing awareness of the importance of vitamin D for overall health and wellness. As consumers become more educated about the role of vitamin D in bone health, immune function, and chronic disease prevention, there is a growing demand for dietary supplements and fortified food products. This heightened awareness is supported by ongoing research that reveals the beneficial effects of vitamin D, leading health professionals to recommend supplementation. Additionally, lifestyle factors, such as reduced sun exposure and increased indoor living, further fuel the demand for vitamin D products globally.

Restraints in the Global Vitamin D Market

One significant market restraint for the global vitamin D market is the increasing regulatory scrutiny and stringent quality control measures imposed by health authorities. These regulations aim to ensure product safety and efficacy, necessitating rigorous testing and compliance for manufacturers. This can lead to higher production costs and pose challenges for smaller companies to enter the market or sustain their operations. Furthermore, the complexities associated with verifying the authenticity and sourcing of raw materials can create additional barriers, limiting product availability and potentially stifling innovation within the industry, ultimately hindering overall market growth.

Market Trends of the Global Vitamin D Market

The Global Vitamin D market is witnessing a notable shift towards vegan and plant-based sources, as consumers increasingly adopt plant-centric diets. This trend is primarily fueled by the rising demand for Vitamin D2 and vegan-friendly D3 from lichen, appealing to those with ethical and religious dietary restrictions. In response, manufacturers are reformulating supplements and fortifying foods with non-animal sourced Vitamin D to cater to this conscientious consumer base. This movement is particularly strong in North America and Europe, prompting innovation in algae- and fungi-based production methods, which is reshaping the landscape of vitamin supplementation and enhancing market growth.

Table of Contents

Introduction

• Objectives of the Study
• Market Definition & Scope

Research Methodology

• Research Process
• Secondary & Primary Data Methods
• Market Size Estimation Methods

Executive Summary

• Global Market Outlook
• Key Market Highlights
• Segmental Overview
• Competition Overview

Market Dynamics & Outlook

• Macro-Economic Indicators
• Drivers & Opportunities
• Restraints & Challenges
• Supply Side Trends
• Demand Side Trends
• Porters Analysis & Impact
  • Competitive Rivalry
  • Threat of Substitute
  • Bargaining Power of Buyers
  • Threat of New Entrants
  • Bargaining Power of Suppliers

Key Market Insights

• Key Success Factors
• Market Impacting Factors
• Top Investment Pockets
• Ecosystem Mapping
• Market Attractiveness Index, 2025
• PESTEL Analysis
• Value Chain Analysis
• Pricing Analysis
• Case Studies
• Regulatory Landscape
• Technology Assessment

Global Vitamin D Market Size by Analog & CAGR (2026-2033)

• Market Overview
• Vitamin D2
• Vitamin D3

Global Vitamin D Market Size by Form & CAGR (2026-2033)

• Market Overview
• Dry
• Liquid

Global Vitamin D Market Size by End Users & CAGR (2026-2033)

• Market Overview
• Adults
• Pregnant Women
• Children

Global Vitamin D Market Size by Application & CAGR (2026-2033)

• Market Overview
• Feed & Pet Food
• Pharma
• Functional Food
• Personal Care

Global Vitamin D Market Size & CAGR (2026-2033)

• North America (Analog, Form, End Users, Application)
  • US
  • Canada
• Europe (Analog, Form, End Users, Application)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Analog, Form, End Users, Application)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Analog, Form, End Users, Application)
  • Mexico
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Analog, Form, End Users, Application)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2025
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2025
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2023-2025)

Key Company Profiles

• Koninklijke DSM N.V. (Netherlands)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• BASF SE (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Nestle S.A. (Switzerland)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Haleon plc. (United Kingdom)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Bayer AG (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Zhejiang Garden Biochemical High-tech Co., Ltd. (China)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Cabot Corporation (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• NOW Foods (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Amway Corporation (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Herbalife Nutrition Ltd. (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Church & Dwight Co., Inc. (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Glanbia Plc (Ireland)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Abbott Laboratories (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Fermenta Biotech Limited (India)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Dishman Group (India)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Zhejiang Medicine Co., Ltd. (China)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Xiamen Kingdomway Vitamin Corporation (China)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Nordic Naturals (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Vitabiotics Ltd. (United Kingdom)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Yamato Scientific Co., Ltd. (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations