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食品服務

市場調查報告書

商品編碼

1865328

行動食品服務市場規模、佔有率及成長分析（依服務類型、產品類型、經營模式、位置類型及地區分類）－2025-2032年產業預測

Mobile Food Services Market Size, Share, and Growth Analysis, By Service Type (Food Trucks, Food Trailers), By Product Category (Food, Beverages), By Business Model, By Location Type, By Region - Industry Forecast 2025-2032

出版日期: 2025年11月03日 | 出版商:

SkyQuest | 英文 176 Pages | 商品交期: 3-5個工作天內

價格

簡介目錄

全球行動食品服務市場預計在 2023 年達到 222 億美元，從 2024 年的 236.4 億美元成長到 2032 年的 391.3 億美元，在預測期（2025-2032 年）內複合年成長率為 6.5%。

全球行動食品服務市場正經歷顯著成長，這主要得益於都市化和消費者快節奏的生活方式，他們對便利餐飲解決方案的需求日益成長。可支配收入的增加以及消費者對多樣化、道地美食的偏好轉變，進一步推動了這種快速獲取餐飲服務的需求。科技創新不斷提升消費者體驗，例如透過行動應用程式輕鬆訂餐、無現金支付以及追蹤餐車位置和配送時間的工具。社群媒體在提升品牌知名度和忠誠度方面發揮著關鍵作用，它使商家能夠與顧客互動，並創造共用的用餐體驗。此外，全球化正在推動品牌擴張和創新，而圍繞社會責任和永續性的趨勢也引起了具有環保意識的消費者的共鳴，為該行業創造了許多成長機會。

全球行動食品服務市場促進因素

都市化加快，加之現代生活方式的快速變化，顯著提升了人們對快速、便利、易於取得的餐飲選擇的需求。行動食品服務有效地滿足了都市區通勤者、上班族、學生以及其他在日常生活中餐飲選擇有限的人群的需求。隨著這些消費者尋求能夠無縫融入其忙碌日常生活的餐飲方式，行動食品服務正逐漸成為更受歡迎的餐飲解決方案，尤其是在人口密集的都市區。這種轉變正在推動市場發展，並凸顯了餐飲獲取的靈活性和便利性的重要性。

全球行動食品服務市場的限制因素

全球行動食品服務市場面臨許多重大挑戰，主要源自於各地不同的健康、安全和車輛法規。繁瑣的核准流程，例如許可證辦理、檢查以及嚴格的區域分類法規，都可能成為中小企業面臨的巨大障礙，增加營運成本，並延緩新業務的推出。例如，近期監管政策的調整對移動餐車的滅火設備提出了新的要求，進一步推高了成本，延長了核准時間。這些複雜因素可能會阻礙行動餐飲供應商拓展業務範圍和進入新市場，進而影響整個產業的成長。

全球行動食品服務市場趨勢

全球行動食品服務市場正經歷顯著的技術融合趨勢。消費者越來越依賴行動應用程式進行訂餐，利用GPS定位服務訊息，以及採用無現金支付系統。這種技術革新不僅提升了營運效率，也讓商家能夠突破傳統實體店家的限制，拓展基本客群。此外，人工智慧的應用正在實現個人化體驗，增強客戶互動；而先進的數據分析技術則有助於商家在菜單設定、定價策略和精準行銷方面做出更明智的決策。總而言之，這些創新正在提升行動食品服務服務業的顧客滿意度和營運效率。

北美洲
- 美國
- 加拿大
歐洲
- 德國
- 西班牙
- 法國
- 英國
- 義大利
- 其他歐洲地區
亞太地區
- 中國
- 印度
- 日本
- 韓國
- 亞太其他地區
拉丁美洲
- 巴西
- 其他拉丁美洲地區
中東和非洲
- 海灣合作理事會國家
- 南非
- 其他中東和非洲地區

競爭資訊

前五大公司對比
主要企業的市場定位（2024 年）
主要市場參與者所採取的策略
近期市場趨勢
公司市佔率分析（2024 年）
主要企業公司簡介
- 公司詳情
- 產品系列分析
- 依業務板塊進行公司股票分析
- 2022-2024年營收年比比較

主要企業簡介

Kogi BBQ
Phat Cart
Cupcakes for Courage
Odd Burger
Wafels and Dinges
Ms. Cheezious
DessertTruck Works
The Waffle Bus
Burgerville
Subway IP LLC
Luke's Lobster LLC
OINK and MOO BBQ
The Grilled Cheeserie
Curry Up Now
Road Stoves
FoodTruckOperator.com
Taco Truck Operators
Lobster Truck Operators
Mobile Coffee Truck Operators
Mobile Juice/Drink Truck Operators

結論與建議

簡介目錄

Product Code: SQMIG25Q2010

Global Mobile Food Services Market size was valued at USD 22.2 billion in 2023 and is poised to grow from USD 23.64 billion in 2024 to USD 39.13 billion by 2032, growing at a CAGR of 6.5% during the forecast period (2025-2032).

The global mobile food services market is experiencing significant growth, propelled by urbanization and the fast-paced lifestyles of consumers who seek convenient meal solutions. This demand for quick access to food is bolstered by increasing disposable incomes and evolving tastes for diverse, authentic, and gourmet options. Technological advancements enhance the consumer experience through mobile apps that facilitate effortless ordering and cashless payments, as well as tools that track food trucks and delivery times. Social media plays a crucial role in boosting brand awareness and loyalty by enabling vendors to engage audiences and create shareable food experiences. Furthermore, globalization fosters brand expansion and innovation while trends in social responsibility and sustainability resonate with environmentally conscious consumers, creating numerous growth opportunities in this sector.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Mobile Food Services market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Mobile Food Services Market Segments Analysis

Global Mobile Food Services Market is segmented by Service Type, Product Category, Business Model, Location Type and region. Based on Service Type, the market is segmented into Food Trucks, Food Trailers, Food Carts, Mobile Catering and Pop-Up Kitchens. Based on Product Category, the market is segmented into Food, Beverages and Desserts & Snacks. Based on Business Model, the market is segmented into Independent Vendors, Franchises and Restaurant Chains with Mobile Units. Based on Location Type, the market is segmented into Urban Professionals, Events & Festivals, Travelers / Leisure Pursuers, Residential Areas and Corporate Campuses / Industrial Zones. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Global Mobile Food Services Market

The increasing trend of urbanization, coupled with the fast-paced nature of modern lifestyles, has significantly heightened the demand for quick, convenient, and easily accessible food options. Mobile food services effectively meet the needs of busy individuals, such as urban commuters, office employees, and students, who often face limited dining choices in their environments. As these consumers seek meals that fit seamlessly into their hectic routines, mobile food services emerge as a preferred dining solution, particularly in densely populated urban areas. This shift is driving the market, highlighting the value of flexibility and convenience in food accessibility.

Restraints in the Global Mobile Food Services Market

The Global Mobile Food Services market faces several significant challenges due to diverse health, safety, and vehicle regulations that differ across regions. Navigating the complexities of permitting, inspection, and stringent zoning laws can create substantial barriers for small businesses, leading to increased operational costs and delays in launching new ventures. For instance, recent regulatory changes have introduced additional requirements for fire suppression systems in mobile food trucks, further escalating expenses and extending approval timelines. These complications can hinder the ability of mobile food vendors to expand their reach and successfully tap into new markets, impacting overall growth in the industry.

Market Trends of the Global Mobile Food Services Market

The Global Mobile Food Services market is witnessing a significant trend toward technology integration, with a growing reliance on mobile applications for ordering, GPS tracking for location services, and cashless payment systems. This technological evolution not only streamlines operations but also expands vendors' reach to a broader customer base beyond traditional brick-and-mortar limitations. Additionally, the incorporation of artificial intelligence enhances customer interactions by personalizing experiences, while advanced data analytics enable vendors to make informed decisions regarding menu offerings, pricing strategies, and targeted marketing efforts. Collectively, these innovations are enhancing both customer satisfaction and operational efficiency within the mobile food service sector.

Introduction

Objectives of the Study
Scope of the Report
Definitions

Research Methodology

Information Procurement
Secondary & Primary Data Methods
Market Size Estimation
Market Assumptions & Limitations

Executive Summary

Global Market Outlook
Supply & Demand Trend Analysis
Segmental Opportunity Analysis

Market Dynamics & Outlook

Market Overview
Market Size
Market Dynamics
- Drivers & Opportunities
- Restraints & Challenges
Porters Analysis
- Competitive rivalry
- Threat of substitute
- Bargaining power of buyers
- Threat of new entrants
- Bargaining power of suppliers

Key Market Insights

Key Success Factors
Degree of Competition
Top Investment Pockets
Market Ecosystem
Market Attractiveness Index, 2024
PESTEL Analysis
Macro-Economic Indicators
Value Chain Analysis
Pricing Analysis
Technology Assessment
Regulatory Landscape

Global Mobile Food Services Market Size by Service Type & CAGR (2025-2032)

Market Overview
Food Trucks
Food Trailers
Food Carts
Mobile Catering
Pop-Up Kitchens

Global Mobile Food Services Market Size by Product Category & CAGR (2025-2032)

Market Overview
Food
Beverages
Desserts & Snacks

Global Mobile Food Services Market Size by Business Model & CAGR (2025-2032)

Market Overview
Independent Vendors
Franchises
Restaurant Chains with Mobile Units

Global Mobile Food Services Market Size by Location Type & CAGR (2025-2032)

Market Overview
Urban Professionals
Events & Festivals
Travelers / Leisure Pursuers
Residential Areas
Corporate Campuses / Industrial Zones

Global Mobile Food Services Market Size & CAGR (2025-2032)

North America (Service Type, Product Category, Business Model, Location Type)
- US
- Canada
Europe (Service Type, Product Category, Business Model, Location Type)
- Germany
- Spain
- France
- UK
- Italy
- Rest of Europe
Asia Pacific (Service Type, Product Category, Business Model, Location Type)
- China
- India
- Japan
- South Korea
- Rest of Asia-Pacific
Latin America (Service Type, Product Category, Business Model, Location Type)
- Brazil
- Rest of Latin America
Middle East & Africa (Service Type, Product Category, Business Model, Location Type)
- GCC Countries
- South Africa
- Rest of Middle East & Africa

Competitive Intelligence

Top 5 Player Comparison
Market Positioning of Key Players, 2024
Strategies Adopted by Key Market Players
Recent Developments in the Market
Company Market Share Analysis, 2024
Company Profiles of All Key Players
- Company Details
- Product Portfolio Analysis
- Company's Segmental Share Analysis
- Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

Kogi BBQ
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Phat Cart
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Cupcakes for Courage
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Odd Burger
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Wafels and Dinges
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Ms. Cheezious
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
DessertTruck Works
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
The Waffle Bus
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Burgerville
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Subway IP LLC
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Luke's Lobster LLC
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
OINK and MOO BBQ
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
The Grilled Cheeserie
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Curry Up Now
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Road Stoves
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
FoodTruckOperator.com
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Taco Truck Operators
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Lobster Truck Operators
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Mobile Coffee Truck Operators
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Mobile Juice/Drink Truck Operators
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments