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市場調查報告書
商品編碼
1738077
摩托車服裝市場規模、佔有率、成長分析（按產品類型、按材料、按分銷管道、按最終用戶、按地區）－2025 年至 2032 年產業預測Motorcycle Apparel Market Size, Share, and Growth Analysis, By Product Type (Shoes, Helmets), By Material (Mesh, Leather), By Distribution Channel, By End- User, By Region - Industry Forecast 2025-2032 |
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預計 2023 年全球摩托車服裝市場規模將達到 935 億美元，從 2024 年的 982.7 億美元成長到 2032 年的 1,463 億美元，預測期內（2025-2032 年）的複合年成長率為 5.1%。
由於新興市場摩托車銷量不斷成長，以及政府發布嚴格法規推廣防護衣以提高安全性，摩托車服裝市場正在成長。在道路交通事故不斷增加的背景下，消費者將安全放在首位，這推動了對摩托車裝備（如鞋子、夾克、頭盔和配件）的需求。人均收入的提高使人們能夠投資於現代防護裝備，而新的製造商和技術進步則進一步推動了市場擴張。儘管全球危機期間供應鏈中斷帶來了挑戰，暫時影響了生產，但產業領導者已經實施了創新策略，以利用這一成長機會。隨著道路交通事故的增加凸顯了對安全設備的迫切需求，摩托車服裝市場預計將在未來幾年大幅開放。
目錄
介紹
- 調查目的
- 研究範圍
- 定義
調查方法
- 資訊採購
- 二次資料和一次資料方法
- 市場規模預測
- 市場假設與限制
執行摘要
- 全球市場展望
- 供需趨勢分析
- 細分機會分析
市場動態與展望
- 市場概覽
- 市場規模
- 市場動態
- 促進因素和機會
- 限制與挑戰
- 波特的分析
關鍵市場考察
- 關鍵成功因素
- 競爭程度
- 主要投資機會
- 市場生態系統
- 市場吸引力指數（2024年）
- PESTEL分析
- 總體經濟指標
- 價值鏈分析
- 定價分析
摩托車服飾市場規模（按產品類型和複合年成長率） (2025-2032)
- 市場概覽
- 鞋
- 頭盔
- 手套
- 護膝
- 夾克
- 褲子
- 底塗層
- 其他
摩托車服裝市場規模（按材料和複合年成長率） (2025-2032)
- 市場概覽
- 網
- 皮革
- 塑膠
- 碳纖維
- 其他
摩托車服飾市場規模（依分銷管道分類）及複合年成長率（2025-2032）
- 市場概覽
- 無店鋪
- 實體店面
摩托車服飾市場規模（依最終用戶分類）及複合年成長率（2025-2032）
- 市場概覽
- 公路式自行車服
- 越野自行車服
摩托車服飾市場規模（按地區）及複合年成長率（2025-2032）
- 北美洲
- 美國
- 加拿大
- 歐洲
- 德國
- 西班牙
- 法國
- 英國
- 義大利
- 其他歐洲國家
- 亞太地區
- 中國
- 印度
- 日本
- 韓國
- 其他亞太地區
- 拉丁美洲
- 巴西
- 其他拉丁美洲
- 中東和非洲
- 海灣合作理事會國家
- 南非
- 其他中東和非洲地區
競爭資訊
- 前五大公司對比
- 主要企業市場定位（2024年）
- 主要市場參與者所採取的策略
- 近期市場趨勢
- 公司市場佔有率分析（2024年）
- 主要企業簡介
- 公司詳情
- 產品系列分析
- 公司分部佔有率分析
- 收益與前一年同期比較對比（2022-2024 年）
主要企業簡介
- Alpinestars（Italy）
- Key Developments
- REV'IT!（Netherlands）
- Fox Racing（USA）
- Klim（USA）
- Rynox Gears（India）
- HELD GmbH（Germany）
- Cortech（USA）
- Harley-Davidson Motor Company（USA）
- Schuberth GmbH（Germany）
- SafeTech（Germany）
- Furygan（France）
- Rukka Motorsport（Finland）
- Icon Motosports（USA）
- Spidi（Italy）
- BMW Motorrad（Germany）
- KTM（Austria）
- Scorpion EXO（USA）
- Arai Helmets（Japan）
結論和建議
Global Motorcycle Apparel Market size was valued at USD 93.5 billion in 2023 and is poised to grow from USD 98.27 billion in 2024 to USD 146.3 billion by 2032, growing at a CAGR of 5.1% during the forecast period (2025-2032).
The motorcycle apparel sector is experiencing growth driven by increasing two-wheeler sales in emerging markets and strict government regulations promoting protective clothing to enhance safety. The demand for motorcycle gear, including shoes, jackets, helmets, and accessories, is rising as consumers prioritize safety amid growing traffic accidents. Enhanced per capita incomes are enabling individuals to invest in modern protective gear, while new manufacturers and technological advancements are further propelling market expansion. Despite challenges posed by supply chain disruptions during global crises that temporarily impacted production, industry leaders have implemented innovative strategies to capitalize on this growth opportunity. With escalating road accidents highlighting an urgent need for safety gear, the motorcycle apparel market is positioned for significant development in the coming years.
Top-down and bottom-up approaches were used to estimate and validate the size of the Global Motorcycle Apparel market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.
Global Motorcycle Apparel Market Segments Analysis
Global Motorcycle Apparel Market is segmented by Product Type, Material, Distribution Channel, End- User and region. Based on Product Type, the market is segmented into Shoes, Helmets, Gloves, Knee Pads, Jackets, Pants, Base Coats and Others. Based on Material, the market is segmented into Mesh, Leather, Plastic, Carbon Fiber and Other. Based on Distribution Channel, the market is segmented into Non-Store and Store Built. Based on End- User, the market is segmented into On-Road Motorbike Wear and Off-Road Motorbike Wear. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.
Driver of the Global Motorcycle Apparel Market
The expansion of the global motorcycle apparel market is significantly driven by an increasing awareness of road safety among motorcyclists. With statistics revealing that more than 88 percent of motorcycle accidents result in injuries worldwide, as reported by the World Health Organization in 2024, riders are increasingly prioritizing safety by choosing to wear certified protective gear such as helmets and CE-rated jackets. Additionally, safety regulations in both Europe and North America further propel this demand, as they require riders to wear protective clothing while riding. This growing emphasis on safety is shaping the motorcycle apparel market, pushing it towards greater innovation and growth.
Restraints in the Global Motorcycle Apparel Market
The Global Motorcycle Apparel market faces significant restraints primarily due to the high costs associated with advanced technologies like airbag systems and premium materials such as Kevlar and Gore-Tex, which result in elevated prices for top-quality gear. This pricing poses a challenge for budget-conscious consumers, particularly in developing nations, deterring them from purchasing essential protective equipment. Consequently, the presence of counterfeit and uncertified products presents a substantial threat to reputable brands, hindering the overall market growth. Despite increasing awareness regarding the importance of protective apparel, the affordability issue remains a significant barrier to widespread adoption.
Market Trends of the Global Motorcycle Apparel Market
The Global Motorcycle Apparel market is witnessing a significant trend towards the integration of smart technologies, reshaping the industry landscape. As manufacturers like Alpinestars and Dainese introduce advanced second-generation airbag jackets designed to self-inflate upon impact, safety and innovation are at the forefront of consumer preferences. Additionally, the rise of smart helmets equipped with heads-up display navigation systems in regions like Europe and North America highlights the growing demand for enhanced safety and convenience among riders. This shift not only underscores a technological evolution in motorcycle gear but also positions smart apparel as a key driver of market growth moving into 2024.
Table of Contents
Introduction
- Objectives of the Study
- Scope of the Report
- Definitions
Research Methodology
- Information Procurement
- Secondary & Primary Data Methods
- Market Size Estimation
- Market Assumptions & Limitations
Executive Summary
- Global Market Outlook
- Supply & Demand Trend Analysis
- Segmental Opportunity Analysis
Market Dynamics & Outlook
- Market Overview
- Market Size
- Market Dynamics
- Drivers & Opportunities
- Restraints & Challenges
- Porters Analysis
- Competitive rivalry
- Threat of substitute
- Bargaining power of buyers
- Threat of new entrants
- Bargaining power of suppliers
Key Market Insights
- Key Success Factors
- Degree of Competition
- Top Investment Pockets
- Market Ecosystem
- Market Attractiveness Index, 2024
- PESTEL Analysis
- Macro-Economic Indicators
- Value Chain Analysis
- Pricing Analysis
Global Motorcycle Apparel Market Size by Product Type & CAGR (2025-2032)
- Market Overview
- Shoes
- Helmets
- Gloves
- Knee Pads
- Jackets
- Pants
- Base Coats
- Others
Global Motorcycle Apparel Market Size by Material & CAGR (2025-2032)
- Market Overview
- Mesh
- Leather
- Plastic
- Carbon Fiber
- Other
Global Motorcycle Apparel Market Size by Distribution Channel & CAGR (2025-2032)
- Market Overview
- Non-Store
- Store Built
Global Motorcycle Apparel Market Size by End- User & CAGR (2025-2032)
- Market Overview
- On-Road Motorbike Wear
- Off-Road Motorbike Wear
Global Motorcycle Apparel Market Size & CAGR (2025-2032)
- North America (Product Type, Material, Distribution Channel, End- User)
- US
- Canada
- Europe (Product Type, Material, Distribution Channel, End- User)
- Germany
- Spain
- France
- UK
- Italy
- Rest of Europe
- Asia Pacific (Product Type, Material, Distribution Channel, End- User)
- China
- India
- Japan
- South Korea
- Rest of Asia-Pacific
- Latin America (Product Type, Material, Distribution Channel, End- User)
- Brazil
- Rest of Latin America
- Middle East & Africa (Product Type, Material, Distribution Channel, End- User)
- GCC Countries
- South Africa
- Rest of Middle East & Africa
Competitive Intelligence
- Top 5 Player Comparison
- Market Positioning of Key Players, 2024
- Strategies Adopted by Key Market Players
- Recent Developments in the Market
- Company Market Share Analysis, 2024
- Company Profiles of All Key Players
- Company Details
- Product Portfolio Analysis
- Company's Segmental Share Analysis
- Revenue Y-O-Y Comparison (2022-2024)
Key Company Profiles
- Alpinestars (Italy)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- REV'IT! (Netherlands)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- Fox Racing (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- Klim (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- Rynox Gears (India)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- HELD GmbH (Germany)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- Cortech (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- Harley-Davidson Motor Company (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- Schuberth GmbH (Germany)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- SafeTech (Germany)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- Furygan (France)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- Rukka Motorsport (Finland)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- Icon Motosports (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- Spidi (Italy)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- BMW Motorrad (Germany)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- KTM (Austria)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- Scorpion EXO (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- Arai Helmets (Japan)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Conclusion & Recommendations
