資料分析外包市場規模、佔有率、成長分析、按服務類型、按部署模式、按行業垂直、按資料來源、按組織規模、按地區 - 2025 年至 2032 年行業預測

預計 2023 年全球數據分析外包市場規模將達到 198 億美元，預計從 2024 年的 266.9 億美元成長到 2032 年的 2909.9 億美元，預測期內（2025-2032 年）的複合年成長率為 34.8%。

由於對更快數據解釋的需求不斷增加以及雲端基礎的分析工具的普及，數據分析外包市場正在蓬勃發展。熟練數據分析師的短缺進一步加劇了這一趨勢，而人工智慧和機器學習技術的進步則提高了有效分析複雜資料集的能力。無論大小組織都可以從經濟高效、基於使用情況的數據分析服務中受益。主要的市場促進因素包括產生大量複雜數據的企業數量的快速成長，以及對數據主導決策以提高效率和降低成本的需求不斷成長。此外，自助分析軟體和按需數據分析服務的創新正在創造新的商業機會。預計美國數據分析外包市場在未來幾年將保持持續的複合年成長率。

目錄

介紹

• 調查目的
• 研究範圍
• 定義

調查方法

• 資訊採購
• 二次資料和一次資料方法
• 市場規模預測
• 市場假設與限制

執行摘要

• 全球市場展望
• 供需趨勢分析
• 細分機會分析

市場動態與展望

• 市場概覽
• 市場規模
• 市場動態
  • 促進因素和機會
  • 限制與挑戰
• 波特的分析

關鍵市場考察

• 關鍵成功因素
• 競爭程度
• 關鍵投資機會
• 市場生態系統
• 市場吸引力指數（2024年）
• PESTEL分析
• 總體經濟指標
• 價值鏈分析
• 定價分析
• 技術分析

數據分析外包市場規模（按服務類型和複合年成長率）（2025-2032）

• 市場概覽
• 說明分析
• 預測分析
• 指示性分析

數據分析外包市場規模（按部署模式和複合年成長率） (2025-2032)

• 市場概覽
• 本地
• 雲端基礎
• 混合

數據分析外包市場規模（依產業垂直分類）及複合年成長率（2025-2032）

• 市場概覽
• 金融服務
• 醫療保健
• 零售
• 製造業

數據分析外包市場規模（按數據來源和複合年成長率） (2025-2032)

• 市場概覽
• 結構化資料
• 非結構化數據
• 半結構化數據

數據分析外包市場規模（按組織規模和複合年成長率） (2025-2032)

• 市場概覽
• 小型企業
• 主要企業

數據分析外包市場規模及複合年成長率（2025-2032）

• 北美洲
  • 美國
  • 加拿大
• 歐洲
  • 德國
  • 西班牙
  • 法國
  • 英國
  • 義大利
  • 其他歐洲國家
• 亞太地區
  • 中國
  • 印度
  • 日本
  • 韓國
  • 其他亞太地區
• 拉丁美洲
  • 巴西
  • 其他拉丁美洲
• 中東和非洲
  • 海灣合作理事會國家
  • 南非
  • 其他中東和非洲地區

競爭資訊

• 前五大公司對比
• 主要企業市場定位（2024年）
• 主要市場參與者所採取的策略
• 近期市場趨勢
• 公司市場佔有率分析（2024年）
• 主要企業簡介
  • 公司詳情
  • 產品系列分析
  • 公司分部佔有率分析
  • 收益與前一年同期比較對比（2022-2024 年）

    主要企業簡介

    • 埃森哲（愛爾蘭）
    • IBM（美國）
    • 凱捷（法國）
    • Wipro（印度）
    • 塔塔諮詢服務公司（TCS）（印度）
    • 印孚瑟斯公司（印度）
    • Cognizant（美國）
    • 簡柏特（美國）
    • 德勤（英國）
    • 安永（EY）（英國）
    • 普華永道（PwC）（英國）
    • 畢馬威（荷蘭）
    • Mu Sigma（美國）
    • Fractal Analytics（美國）
    • EXL 服務（美國）
    • WNS全球服務（印度）
    • Quantiphi（美國）
    • LatentView Analytics（印度）
    • 笛卡兒顧問公司（印度）
    • Absolutdata Analytics（美國）

結論和建議

Global Data Analytics Outsourcing Market size was valued at USD 19.8 billion in 2023 and is poised to grow from USD 26.69 billion in 2024 to USD 290.99 billion by 2032, growing at a CAGR of 34.8% during the forecast period (2025-2032).

The data analytics outsourcing market is experiencing rapid growth, driven by the increasing demand for faster data interpretation and the widespread adoption of cloud-based analytical tools. The shortage of skilled data analysts further fuels this trend, while advancements in AI and machine learning technologies enhance the ability to analyze complex datasets efficiently. Both small and large organizations can benefit from cost-effective, usage-based data analytics services. Key market drivers include the surge in businesses generating vast amounts of intricate data and the growing necessity for data-driven decision-making to improve efficiency and cut costs. Additionally, innovations in self-service analysis software and on-demand data analysis services present new opportunities for exploration. The US data analytics outsourcing market is expected to maintain a sustainable CAGR in the upcoming forecast year.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Data Analytics Outsourcing market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Data Analytics Outsourcing Market Segments Analysis

Global Data Analytics Outsourcing Market is segmented by Service Type, Deployment Model, Industry Vertical, Data Source, Organization Size and region. Based on Service Type, the market is segmented into Descriptive Analytics, Predictive Analytics and Prescriptive Analytics. Based on Deployment Model, the market is segmented into On-premises, Cloud-based and Hybrid. Based on Industry Vertical, the market is segmented into Financial Services, Healthcare, Retail and Manufacturing. Based on Data Source, the market is segmented into Structured Data, Unstructured Data and Semi-structured Data. Based on Organization Size, the market is segmented into Small and Medium-sized Enterprises (SMEs) and Large Enterprises. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Global Data Analytics Outsourcing Market

As organizations across various industries increasingly acknowledge the critical role of data in shaping their strategic initiatives, the demand for data analytics outsourcing is surging. Companies are eager to leverage advanced analytics to enhance their operational efficiency, improve service offerings, and sustain a competitive advantage in the marketplace. This rising inclination towards data-driven decision-making is driving the growth of the global data analytics outsourcing market. Consequently, businesses are seeking external expertise to harness the power of analytics, leading to a robust expansion of this sector as they strive for innovation and excellence in their operations.

Restraints in the Global Data Analytics Outsourcing Market

A significant challenge in the Global Data Analytics Outsourcing market is the high demand for advanced analytics and data science experts, which currently exceeds the supply of qualified professionals. The increasing requirement for skills in machine learning, artificial intelligence, and big data analytics creates a competitive landscape where companies struggle to find suitable talent. This shortage of skilled workers hampers the overall effectiveness and potential of outsourcing initiatives, as firms are unable to fully leverage the benefits of advanced data analytics. Consequently, this talent gap acts as a restraint on the growth and progress of the outsourcing market in this domain.

Market Trends of the Global Data Analytics Outsourcing Market

The Global Data Analytics Outsourcing market is experiencing a robust trend driven by the integration of artificial intelligence (AI) and machine learning technologies. As organizations increasingly seek to leverage data for strategic decision-making, the adoption of these advanced analytics capabilities enhances forecasting accuracy and streamlines complex processes. This shift not only improves data insights but also fosters a competitive advantage in various industries. Consequently, the demand for specialized outsourcing services that offer sophisticated analytic solutions is rising, indicating a pivotal transition towards more innovative and efficient data management practices in a landscape characterized by rapid technological advancements.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2024
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis
• Technology Analysis

Global Data Analytics Outsourcing Market Size by Service Type & CAGR (2025-2032)

• Market Overview
• Descriptive Analytics
• Predictive Analytics
• Prescriptive Analytics

Global Data Analytics Outsourcing Market Size by Deployment Model & CAGR (2025-2032)

• Market Overview
• On-premises
• Cloud-based
• Hybrid

Global Data Analytics Outsourcing Market Size by Industry Vertical & CAGR (2025-2032)

• Market Overview
• Financial Services
• Healthcare
• Retail
• Manufacturing

Global Data Analytics Outsourcing Market Size by Data Source & CAGR (2025-2032)

• Market Overview
• Structured Data
• Unstructured Data
• Semi-structured Data

Global Data Analytics Outsourcing Market Size by Organization Size & CAGR (2025-2032)

• Market Overview
• Small and Medium-sized Enterprises (SMEs)
• Large Enterprises

Global Data Analytics Outsourcing Market Size & CAGR (2025-2032)

• North America (Service Type, Deployment Model, Industry Vertical, Data Source, Organization Size)
  • US
  • Canada
• Europe (Service Type, Deployment Model, Industry Vertical, Data Source, Organization Size)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Service Type, Deployment Model, Industry Vertical, Data Source, Organization Size)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Service Type, Deployment Model, Industry Vertical, Data Source, Organization Size)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Service Type, Deployment Model, Industry Vertical, Data Source, Organization Size)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2024
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2024
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

• Accenture (Ireland)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• IBM (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Capgemini (France)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Wipro (India)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Tata Consultancy Services (TCS) (India)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Infosys (India)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Cognizant (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Genpact (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Deloitte (UK)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Ernst & Young (EY) (UK)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• PricewaterhouseCoopers (PwC) (UK)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• KPMG (Netherlands)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Mu Sigma (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Fractal Analytics (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• EXL Service (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• WNS Global Services (India)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Quantiphi (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• LatentView Analytics (India)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Cartesian Consulting (India)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Absolutdata Analytics (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations