公共雲端市場規模、佔有率及成長分析（按服務模式、組織規模、垂直產業和地區）－產業預測，2025 年至 2032 年

預計 2023 年公共雲端市場規模將達到 7,924 億美元，從 2024 年的 9,342.4 億美元成長到 2032 年的 3,4879.4 億美元，預測期內（2025-2032 年）的複合年成長率為 17.9%。

公共雲端市場正在蓬勃發展，這得益於管理實體基礎設施並提供可擴展、計量收費服務（可消除前期伺服器成本）的供應商。人工智慧（AI）和機器學習等新技術的整合將增強雲端功能，使企業能夠利用AI功能來改善業務。 COVID-19 疫情加速了遠端工作的轉變，雲端解決方案對於在封鎖和保持社交距離期間的業務永續營運至關重要。隨著遠距工作成為永久趨勢，公共雲端使企業能夠快速回應市場變化並提高效率和客戶參與。這種演變正在影響投資策略、數位決策和供應商選擇，鞏固雲端在業務現代化中的核心作用。

目錄

介紹

• 調查目的
• 研究範圍
• 定義

調查方法

• 資訊採購
• 二次資料和一次資料方法
• 市場規模預測
• 市場假設與限制

執行摘要

• 全球市場展望
• 供需趨勢分析
• 細分機會分析

市場動態與展望

• 市場概覽
• 市場規模
• 市場動態
  • 促進因素和機會
  • 限制與挑戰
• 波特的分析

關鍵市場考察

• 關鍵成功因素
• 競爭程度
• 重大投資機會
• 市場生態系統
• 市場吸引力指數（2024年）
• PESTEL分析
• 宏觀經濟指標
• 價值鏈分析
• 定價分析
• 專利分析
• 技術分析
• 案例研究
• 客戶和購買標準分析

全球公共雲端市場規模（按服務模式和複合年成長率） (2025-2032)

• 市場概覽
• Infrastructure as a Service
• Platform as a Service
• Software as a Service

全球公共雲端市場規模（按組織規模和複合年成長率） (2025-2032)

• 市場概覽
• 大型企業
• 中小企業

全球公共雲端市場規模（依產業垂直分類）及複合年成長率（2025-2032 年）

• 市場概覽
• BFSI
• 能源與公共
• 政府和公共部門
• 通訊
• 資訊科技/資訊科技
• 零售和消費品
• 製造業
• 媒體與娛樂
• 醫療保健和生命科學
• 其他行業

全球公共雲端市場規模及複合年成長率（2025-2032）

• 北美洲
  • 美國
  • 加拿大
• 歐洲
  • 德國
  • 西班牙
  • 法國
  • 英國
  • 義大利
  • 其他歐洲國家地區
• 亞太地區
  • 中國
  • 印度
  • 日本
  • 韓國
  • 其他亞太地區
• 拉丁美洲
  • 巴西
  • 其他拉丁美洲
• 中東和非洲
  • 海灣合作理事會國家
  • 南非
  • 其他中東和非洲地區

競爭資訊

• 前五大公司對比
• 主要企業市場定位（2024年）
• 主要市場參與者所採取的策略
• 近期市場趨勢
• 公司市場佔有率分析（2024年）
• 主要企業簡介
  • 公司詳情
  • 產品系列分析
  • 公司分部佔有率分析
  • 收益與前一年同期比較對比（2022-2024 年）

主要企業簡介

• AWS（US）
• Microsoft（US）
• Google（US）
• Salesforce（US）
• Alibaba Cloud（China）
• Oracle（US）
• IBM（US）
• SAP（Germany）
• Tencent（China）
• Workday（US）
• Fujitsu（Japan）
• HPE（US）
• Adobe（US）
• Nec（Japan）
• Cisco（US）
• Dell Technologies（US）
• OVH（France）
• Huawei（China）
• Verizon（US）
• Orange Group（France）

結論和建議

Public Cloud Market size was valued at USD 792.4 billion in 2023 and is poised to grow from USD 934.24 billion in 2024 to USD 3487.94 billion by 2032, growing at a CAGR of 17.9% during the forecast period (2025-2032).

The public cloud market is thriving, driven by providers who manage the physical infrastructure and offer scalable, pay-as-you-go services that eliminate the need for upfront server expenses. The integration of emerging technologies like Artificial Intelligence (AI) and machine learning enhances cloud functionalities, allowing businesses to leverage AI capabilities for improved operations. The COVID-19 pandemic accelerated the shift toward remote work, making cloud solutions essential for business continuity amid lockdowns and social distancing. As remote work becomes a lasting trend, public cloud enables organizations to adapt swiftly to market changes, fostering efficiency and customer engagement. This evolution influences investment strategies, digital decision-making, and vendor selection, solidifying the cloud's role as a central player in the modernization of business operations.

Top-down and bottom-up approaches were used to estimate and validate the size of the Public Cloud market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Public Cloud Market Segments Analysis

Global Public Cloud Market is segmented by Service Model, Organization Size, Vertical and region. Based on Service Model, the market is segmented into Infrastructure as a Service, Platform as a Service and Software as a Service. Based on Organization Size, the market is segmented into Large Enterprises and Small and Medium-Sized Enterprises. Based on Vertical, the market is segmented into BFSI, Energy and Utilities, Government And Public Sector, Telecommunications, IT and ITEs, Retail and Consumer Goods, Manufacturing, Media and Entertainment, Healthcare and Life Sciences and Other Verticals. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Public Cloud Market

The Public Cloud market is driven by the increasing number of individuals who rely on cloud services for storing vital documents and various types of media online. As consumer demand for large volumes of data storage rises, so does the necessity for numerous data centers, potentially leading to heightened demand for public cloud solutions. A comprehensive analysis of the Public Cloud Market evaluates its potential by examining key trends, growth opportunities, driving forces, obstacles, and challenges. This thorough assessment aims to estimate the growth trajectory and revenue potential of the Public Cloud Market over the coming years.

Restraints in the Public Cloud Market

The Public Cloud market faces significant constraints stemming from evolving business requirements, a surge in data breaches, and heightened concerns regarding data security. As the demand for adherence to regulatory and compliance standards grows, organizations find themselves under pressure to align with these regulations. This is critical for mitigating risks such as financial penalties, customer attrition, revenue decline, and potential legal repercussions. Consequently, businesses operating in the Public Cloud market must prioritize these compliance obligations to ensure they remain competitive while safeguarding their assets and reputation in an increasingly complex digital landscape.

Market Trends of the Public Cloud Market

The COVID-19 pandemic has catalyzed a significant shift towards remote work, leading to an accelerated adoption of public cloud solutions across various sectors. As organizations faced operational disruptions and supply chain challenges, the need for flexible, scalable IT resources became paramount. Public cloud services have emerged as a critical enabler, allowing uninterrupted access to necessary applications and data while minimizing overhead costs. This trend signifies a broader digital transformation, as businesses seek to enhance agility, resilience, and collaboration in a rapidly changing landscape. Consequently, the public cloud market is witnessing remarkable growth, driven by increased demand for cloud-based solutions and services.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2024
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis
• Patent Analysis
• Technology Analysis
• Case Studies
• Customer And Buying Criteria Analysis

Global Public Cloud Market Size by Service Model & CAGR (2025-2032)

• Market Overview
• Infrastructure as a Service
• Platform as a Service
• Software as a Service

Global Public Cloud Market Size by Organization Size & CAGR (2025-2032)

• Market Overview
• Large Enterprises
• Small and Medium-Sized Enterprises

Global Public Cloud Market Size by Vertical & CAGR (2025-2032)

• Market Overview
• BFSI
• Energy and Utilities
• Government And Public Sector
• Telecommunications
• IT and ITEs
• Retail and Consumer Goods
• Manufacturing
• Media and Entertainment
• Healthcare and Life Sciences
• Other Verticals

Global Public Cloud Market Size & CAGR (2025-2032)

• North America (Service Model, Organization Size, Vertical)
  • US
  • Canada
• Europe (Service Model, Organization Size, Vertical)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Service Model, Organization Size, Vertical)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Service Model, Organization Size, Vertical)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Service Model, Organization Size, Vertical)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2024
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2024
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

• AWS (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Microsoft (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Google (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Salesforce (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Alibaba Cloud (China)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Oracle (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• IBM (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• SAP (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Tencent (China)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Workday (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Fujitsu (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• HPE (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Adobe (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Nec (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Cisco (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Dell Technologies (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• OVH (France)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Huawei (China)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Verizon (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Orange Group (France)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations