接髮市場規模、佔有率及成長分析（按類型、分銷管道、最終用戶和地區）－2025-2032 年產業預測

2023 年全球接髮市場規模為 45 億美元，預計將從 2024 年的 48.3 億美元成長到 2032 年的 84.8 億美元，預測期間（2025-2032 年）的複合年成長率為 7.3%。

假髮提供了一種無需永久改變即可實現多種外觀的多功能方法，並且越來越被認為是增強自信和個人風格的重要工具。它的多功能性讓人們可以嘗試各種各樣的風格和顏色。 Instagram 和 TikTok 等社交媒體平台的興起進一步推動了這一趨勢，受歡迎的髮型師展示了創新的假髮技術和趨勢。網路內容的激增激發了人們對假髮和接髮的興趣，鼓勵用戶探索豐富多彩的選擇並表達自己的個性。因此，在現代數位趨勢的推動下，假髮市場正在經歷顯著擴張，這得益於消費者對自我表達和風格實驗的渴望。

目錄

介紹

• 調查目的
• 研究範圍
• 定義

調查方法

• 資訊採購
• 二次資料和一次資料方法
• 市場規模預測
• 市場假設與限制

執行摘要

• 全球市場展望
• 供需趨勢分析
• 細分機會分析

市場動態與展望

• 市場概覽
• 市場規模
• 市場動態
  • 促進因素和機會
  • 限制與挑戰
• 波特的分析

關鍵市場考察

• 關鍵成功因素
• 競爭程度
• 主要投資機會
• 市場生態系統
• 市場吸引力指數（2024年）
• PESTEL分析
• 總體經濟指標
• 價值鏈分析
• 定價分析
• 監管格局
• 案例研究
• 客戶和購買標準分析

接髮市場規模（按類型及複合年成長率） (2025-2032)

• 市場概覽
• 合成
• 人類
• 動物

接髮市場規模（依分銷通路及複合年成長率）(2025-2032)

• 市場概覽
• 基於商店
• 無店鋪

接髮市場規模（依最終用戶和複合年成長率）(2025-2032)

• 市場概覽
• 男性
• 女士

接髮市場規模（按地區）及複合年成長率（2025-2032）

• 北美洲
  • 美國
  • 加拿大
• 歐洲
  • 德國
  • 西班牙
  • 法國
  • 英國
  • 義大利
  • 其他歐洲國家地區
• 亞太地區
  • 中國
  • 印度
  • 日本
  • 韓國
  • 其他亞太地區
• 拉丁美洲
  • 巴西
  • 其他拉丁美洲
• 中東和非洲
  • 海灣合作理事會國家
  • 南非
  • 其他中東和非洲地區

競爭資訊

• 前五大公司對比
• 主要企業市場定位（2024年）
• 主要市場參與者所採取的策略
• 近期市場趨勢
• 公司市場佔有率分析（2024年）
• 主要企業簡介
  • 公司詳情
  • 產品系列分析
  • 公司分部佔有率分析
  • 收益與前一年同期比較對比（2022-2024 年）

主要企業簡介

• Hairdreams Haarhandels GmbH（Austria）
• Aderans Co., Ltd.（Japan）
• HairUWear Inc.（USA）
• Evergreen Products Group Limited（Hong Kong）
• Balmain Hair Couture（France）
• Jon Renau（USA）
• Easihair Pro（USA）
• Artnature Inc.（Japan）
• Racoon International（UK）
• Mayvenn, Inc.（USA）
• SO.CAP.USA（USA）
• Shake-N-Go, Inc.（USA）
• Beauty Industry Group Inc.（USA）
• Hairlocs（USA）
• Hairlux（Australia）
• Locks & Bonds（USA）
• Perfect Locks LLC（USA）
• Indique Hair（USA）
• Klix Hair Extensions（USA）

結論和建議

Global Hair Extensions Market size was valued at USD 4.5 billion in 2023 and is poised to grow from USD 4.83 billion in 2024 to USD 8.48 billion by 2032, growing at a CAGR of 7.3% during the forecast period (2025-2032).

Wigs are increasingly recognized as a significant tool for enhancing self-confidence and personal style, providing a transformative means to achieve diverse looks without permanent alterations. Their versatility allows individuals to experiment with a wide range of styles and colors. The rise of social media platforms like Instagram and TikTok has further fueled this trend, with popular hairstylists showcasing innovative wig techniques and styles. This surge in online content has sparked interest in wigs and extensions, encouraging users to explore vibrant options and express their individuality. As a result, the wig market is witnessing a notable expansion, driven by consumer desire for self-expression and style experimentation fueled by modern digital trends.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Hair Extensions market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Hair Extensions Market Segments Analysis

Global Hair Extensions Market is segmented by Type, Distribution Channel, End User and region. Based on Type, the market is segmented into Synthetic, Human and Animal. Based on Distribution Channel, the market is segmented into Store-based and Non-store-based. Based on End User, the market is segmented into Male and Female. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Global Hair Extensions Market

The Global Hair Extensions market is witnessing significant growth, driven by an increasing consumer preference for extensions that closely resemble their natural hair. This trend reflects a desire for seamless integration, allowing individuals to achieve a cohesive look without apparent differences in texture, color, or appearance. As a result, there is a rising demand for high-quality human hair extensions designed to mimic the characteristics of natural hair. The focus on replicating the authentic texture, color, and movement of hair is propelling the market forward, as consumers seek to enhance their hairstyles while maintaining a natural appearance.

Restraints in the Global Hair Extensions Market

The global hair extensions market encounters certain challenges that may hinder its growth, primarily due to rising reports of headaches and hair breakage associated with their use. These complications negatively affect consumer satisfaction and influence their decisions regarding continued usage. Furthermore, the significant amount of time necessary to securely attach wigs and extensions to the hair roots further restricts overall demand for these products. Together, these factors pose substantial constraints that the industry must navigate to enhance user experience and boost market appeal. Addressing these concerns will be crucial for the sustained growth and acceptance of hair extension products.

Market Trends of the Global Hair Extensions Market

The Global Hair Extensions market is increasingly witnessing a shift towards subscription-based models, which is reshaping industry dynamics and presenting lucrative opportunities for manufacturers. This trend caters to the growing demand for convenience and reliability among consumers, enabling businesses to create a steady revenue stream while enhancing customer loyalty. By offering high-quality hair extensions through regular subscription services, companies can secure a committed clientele that values curated experiences and consistent product delivery. As this market evolves, consumer preferences will likely drive further adoption of subscription services, reinforcing the relationship between brands and their customers and fostering sustained growth in the sector.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2024
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis
• Regulatory Landscape
• Case Studies
• Customer & Buying Criteria Analysis

Global Hair Extensions Market Size by Type & CAGR (2025-2032)

• Market Overview
• Synthetic
• Human
• Animal

Global Hair Extensions Market Size by Distribution Channel & CAGR (2025-2032)

• Market Overview
• Store-based
• Non-store-based

Global Hair Extensions Market Size by End User & CAGR (2025-2032)

• Market Overview
• Male
• Female

Global Hair Extensions Market Size & CAGR (2025-2032)

• North America (Type, Distribution Channel, End User)
  • US
  • Canada
• Europe (Type, Distribution Channel, End User)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Type, Distribution Channel, End User)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Type, Distribution Channel, End User)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Type, Distribution Channel, End User)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2024
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2024
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

• Hairdreams Haarhandels GmbH (Austria)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Aderans Co., Ltd. (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• HairUWear Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Evergreen Products Group Limited (Hong Kong)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Balmain Hair Couture (France)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Jon Renau (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Easihair Pro (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Artnature Inc. (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Racoon International (UK)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Mayvenn, Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• SO.CAP.USA (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Shake-N-Go, Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Beauty Industry Group Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Hairlocs (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Hairlux (Australia)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Locks & Bonds (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Perfect Locks LLC (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Indique Hair (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Klix Hair Extensions (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations