美甲沙龍市場規模、佔有率和成長分析（按服務、客戶偏好、年齡層、最終用戶和地區）—2025-2032 年產業預測

2023 年美甲沙龍市場規模價值 119 億美元，預計將從 2024 年的 128.8 億美元成長到 2032 年的 241.9 億美元，預測期內（2025-2032 年）的複合年成長率為 8.2%。

隨著消費者對個人護理意識的不斷增強、美甲和客製化的日益流行以及可支配收入的不斷增加，全球美甲沙龍行業正在經歷強勁成長。在社群媒體和影響力文化的推動下，人們的美容意識不斷增強，導致美甲沙龍的客流量不斷增加，而 LED 固化、浸粉指甲等創新以及對無毒產品的需求正在創造新的機會。專利權擴張，例如 Townhouse 最近擴張到比佛利山莊，體現了市場的競爭動態。但挑戰依然存在，包括激烈的競爭、嚴格的安全法規以及向家庭指甲護理的轉變。到 2032 年，專注於獨特服務、奢華產品和永續實踐的美容院將在這個充滿活力但擁擠的市場中佔據有利地位並取得成功。

目錄

介紹

• 調查目的
• 研究範圍
• 定義

調查方法

• 資訊採購
• 次要和主要資料方法
• 市場規模預測
• 市場假設與限制

執行摘要

• 全球市場展望
• 供需趨勢分析
• 細分機會分析

市場動態及展望

• 市場概況
• 市場規模
• 市場動態
  • 促進因素和機會
  • 限制與挑戰
• 波特的分析

主要市場考察

• 關鍵成功因素
• 競爭程度
• 主要投資機會
• 市場生態系統
• 市場吸引力指數（2024 年）
• PESTEL 分析
• 總體經濟指標
• 價值鏈分析
• 定價分析
• 客戶和購買標準分析

美甲沙龍市場規模（依服務及複合年成長率） (2025-2032)

• 市場概況
• 美甲
• 修腳
• 玻璃纖維和絲綢包裹
• UV 凝膠覆蓋層和延伸層
• 壓克力覆蓋層和延伸層

美甲沙龍市場規模（按客戶偏好和複合年成長率） (2025-2032)

• 市場概況
• 奢華體驗
• 經濟實惠的體驗

美甲沙龍市場規模（依年齡層分類）及複合年成長率（2025-2032）

• 市場概況
• 18 歲以下
• 19-40歲
• 41-60歲
• 年齡 60 歲或以上

美甲沙龍市場規模（按最終用戶和複合年成長率分類）（2025-2032）

• 市場概況
• 男性
• 女士

美甲沙龍市場規模（按地區分類）及複合年成長率（2025-2032）

• 北美洲
  • 美國
  • 加拿大
• 歐洲
  • 德國
  • 西班牙
  • 法國
  • 英國
  • 義大利
  • 其他歐洲國家地區
• 亞太地區
  • 中國
  • 印度
  • 日本
  • 韓國
  • 其他亞太地區
• 拉丁美洲
  • 巴西
  • 其他拉丁美洲國家
• 中東和非洲
  • 海灣合作理事會國家
  • 南非
  • 其他中東和非洲地區

競爭資訊

• 前 5 家公司對比
• 主要企業市場定位（2024年）
• 主要市場參與者所採用的策略
• 近期市場趨勢
• 公司市場佔有率分析（2024 年）
• 主要企業簡介
  • 公司詳細資訊
  • 產品系列分析
  • 公司分部佔有率分析
  • 收益與前一年同期比較對比（2022-2024 年）

主要企業簡介

• Ulta Beauty（USA）
• Sally Beauty Holdings, Inc.（USA）
• Regal Nails Salon & Spa, LLC（USA）
• Luxury Nails（USA）
• MiniLuxe（USA）
• Nail Bar & Company（USA）
• Olive & June（USA）
• Polished Nail Bar（USA）
• Top Coat（USA）
• MARS The Salon（USA）
• Ella Bliss Beauty Bar（USA）
• OPI Products, Inc.（USA）
• Essie（USA）
• Estee Lauder Companies Inc.（USA）
• CND（Creative Nail Design）（USA）
• Nail Alliance（USA）
• Nailaholics（USA）
• Bio Sculpture Gel（USA）
• LVMH Moet Hennessy Louis Vuitton SE（France）

結論和建議

Nail Salon Market size was valued at USD 11.9 billion in 2023 and is poised to grow from USD 12.88 billion in 2024 to USD 24.19 billion by 2032, growing at a CAGR of 8.2% during the forecast period (2025-2032).

The global nail salon industry is witnessing robust growth driven by increased consumer awareness of personal care, the rising popularity of nail art and customization, and higher disposable incomes. The surge in aesthetic appreciation fueled by social media and influencer culture is amplifying foot traffic to nail salons, while innovations like LED curing, dip powder nails, and demand for non-toxic products present new opportunities. Franchise expansion, as seen with Townhouse's recent launch in Beverly Hills, is indicative of competitive market dynamics. However, challenges persist, including intense competition, strict safety regulations, and a shift towards at-home nail care. Salons focusing on unique services, premium products, and sustainable practices are well-positioned to thrive in this vibrant yet congested market through 2032.

Top-down and bottom-up approaches were used to estimate and validate the size of the Nail Salon market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Nail Salon Market Segments Analysis

Global Nail Salon Market is segmented by Service, Customer Preference, Age Group, End-user and region. Based on Service, the market is segmented into Manicure, Pedicure, Fiberglass & Silk Wraps, UV Gel Overlays And Extensions and Acrylic Overlays And Extensions. Based on Customer Preference, the market is segmented into Luxury experience and Budget-friendly experience. Based on Age Group, the market is segmented into Below 18, 19 to 40, 41 to 60 and Above 60. Based on End-user, the market is segmented into Men and Women. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Nail Salon Market

The Nail Salon market is being significantly driven by a heightened focus on personal care and a rising awareness of aesthetics, particularly among men. As more men embrace grooming practices, including manicures and pedicures, there has been a notable increase in demand for nail salons that cater specifically to male clientele. This shift not only indicates a broader acceptance of grooming trends among men but also presents fresh opportunities for market participants to diversify their service offerings. Consequently, nail salons are adapting to this changing landscape, ensuring they meet the evolving preferences of a growing male consumer base, thereby fueling market growth.

Restraints in the Nail Salon Market

The nail salon market faces several significant restraints, primarily due to the stringent regulatory requirements that ensure customer safety and prevent issues such as infections, fungus, and cross-contamination. To adhere to these enhanced safety standards, salons must invest in improved sterilization solutions, which can lead to increased operational costs. This financial burden ultimately diminishes the profitability of nail salons worldwide, as they struggle to balance compliance with maintaining a sustainable business model. Consequently, these challenges can hinder growth and expansion opportunities within the industry, impacting the overall market dynamics for nail salons.

Market Trends of the Nail Salon Market

The nail salon market is increasingly embracing the trend of using vegan and cruelty-free nail products, as consumers become more conscious of ethical beauty practices. By prioritizing eco-friendly formulations, salons can differentiate themselves in a competitive landscape and attract a discerning clientele that values sustainability. This shift not only meets the demands of a growing demographic seeking health-conscious and ethically sourced beauty options, but also aligns with broader market trends favoring transparency and responsible consumerism. As awareness around animal welfare and environmental impact rises, the focus on vegan products is poised to significantly influence salon strategies and expand business opportunities through 2032 and beyond.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2024
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis
• Customer & Buying Criteria Analysis

Global Nail Salon Market Size by Service & CAGR (2025-2032)

• Market Overview
• Manicure
• Pedicure
• Fiberglass & Silk Wraps
• UV Gel Overlays And Extensions
• Acrylic Overlays And Extensions

Global Nail Salon Market Size by Customer Preference & CAGR (2025-2032)

• Market Overview
• Luxury experience
• Budget-friendly experience

Global Nail Salon Market Size by Age Group & CAGR (2025-2032)

• Market Overview
• Below 18
• 19 to 40
• 41 to 60
• Above 60

Global Nail Salon Market Size by End-user & CAGR (2025-2032)

• Market Overview
• Men
• Women

Global Nail Salon Market Size & CAGR (2025-2032)

• North America (Service, Customer Preference, Age Group, End-user)
  • US
  • Canada
• Europe (Service, Customer Preference, Age Group, End-user)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Service, Customer Preference, Age Group, End-user)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Service, Customer Preference, Age Group, End-user)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Service, Customer Preference, Age Group, End-user)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2024
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2024
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

• Ulta Beauty (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Sally Beauty Holdings, Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Regal Nails Salon & Spa, LLC (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Luxury Nails (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• MiniLuxe (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Nail Bar & Company (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Olive & June (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Polished Nail Bar (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Top Coat (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• MARS The Salon (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Ella Bliss Beauty Bar (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• OPI Products, Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Essie (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Estee Lauder Companies Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• CND (Creative Nail Design) (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Nail Alliance (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Nailaholics (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Bio Sculpture Gel (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• LVMH Moet Hennessy Louis Vuitton SE (France)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations