椰子水市場規模、佔有率、成長分析（按類型、口味、形式、包裝、分銷管道和地區）- 2025-2032 年行業預測

2023 年椰子水市場規模價值 81 億美元，預計將從 2024 年的 90.6 億美元成長到 2032 年的 222.8 億美元，預測期間（2025-2032 年）的複合年成長率為 11.9%。

由於消費者對健康天然的含糖飲料替代品的需求不斷增加，椰子水市場正在不斷成長。隨著世界各地健康意識的增強，椰子水因其保濕、補充電解質和抗氧化特性而越來越受歡迎。然而，椰子也面臨許多挑戰，例如產地有限、易腐爛等，需要在加工和分銷過程中維持產品的品質。儘管存在這些障礙，但仍存在巨大的成長機會，特別是利用椰子水作為機能飲料和調味飲料的基礎。此外，它還可以透過擴展到尚未開發的地理市場來擴大其市場範圍。總體而言，預計未來一年美國椰子水市場將穩定成長。

目錄

介紹

• 調查目的
• 研究範圍
• 定義

調查方法

• 資訊採購
• 次要和主要資料方法
• 市場規模預測
• 市場假設與限制

執行摘要

• 全球市場展望
• 供需趨勢分析
• 細分機會分析

市場動態及展望

• 市場概況
• 市場規模
• 市場動態
  • 促進因素和機會
  • 限制與挑戰
• 波特的分析

主要市場考察

• 關鍵成功因素
• 競爭程度
• 主要投資機會
• 市場生態系統
• 市場吸引力指數（2024 年）
• PESTEL 分析
• 總體經濟指標
• 價值鏈分析
• 定價分析
• 案例研究
• 貿易分析
• 客戶和購買標準分析

椰子水市場規模（按類型）

• 市場概況
• 加糖
• 無醣

椰子水市場規模（依口味分類）

• 市場概況
• 飛機
• 口味

椰子水市場規模（按類型）

• 市場概況
• 椰子水
• 椰子水粉

椰子水市場規模（依包裝）

• 市場概況
• 紙盒
• 瓶子
• 其他

椰子水市場規模（依通路分類）

• 市場概況
• 超級市場和大賣場
• 便利商店
• 網路零售商
• 其他

椰子水市場規模

• 北美洲
  • 美國
  • 加拿大
• 歐洲
  • 德國
  • 西班牙
  • 法國
  • 英國
  • 義大利
  • 其他歐洲國家地區
• 亞太地區
  • 中國
  • 印度
  • 日本
  • 韓國
  • 其他亞太地區
• 拉丁美洲
  • 巴西
  • 其他拉丁美洲國家
• 中東和非洲
  • 海灣合作理事會國家
  • 南非
  • 其他中東和非洲地區

競爭資訊

• 前 5 家公司對比
• 主要企業市場定位（2024年）
• 主要市場參與者所採用的策略
• 近期市場趨勢
• 公司市場佔有率分析（2024 年）
• 主要企業簡介
  • 公司詳細資訊
  • 產品系列分析
  • 公司分部佔有率分析
  • 收益與前一年同期比較對比（2022-2024 年）

主要企業簡介

• Vita Coco（United States）
• C2O Coconut Water（United States）
• Celebes Coconut Corporation（Philippines）
• Taste Nirvana International, Inc.（United States）
• Harmless Harvest（United States）
• Vaivai SAS（France）
• FAL Food and Beverages（Australia）
• Goya Foods, Inc.（United States）
• Wichy Plantation Company（Pvt）Ltd（Sri Lanka）
• ITC Limited（India）
• Coco Libre（United States）
• Pure Brazilian Coconut Water（Brazil）
• FOCO Coconut Water（Thailand）
• Blue Monkey Coconut Collection（Canada）
• Chi Coconut Water（United Kingdom）
• GraceKennedy Limited（Jamaica）
• Rubicon Exotic（United Kingdom）
• Amy & Brian Naturals（United States）
• Cocofina（United Kingdom）

結論和建議

Coconut Water Market size was valued at USD 8.1 billion in 2023 and is poised to grow from USD 9.06 billion in 2024 to USD 22.28 billion by 2032, growing at a CAGR of 11.9% during the forecast period (2025-2032).

The coconut water market is thriving due to rising consumer demand for healthy and natural beverage alternatives to sugary drinks. As health consciousness increases globally, coconut water is recognized for its hydration benefits, electrolyte replenishment, and antioxidant properties, driving its popularity. However, the market faces challenges such as limited coconut availability in certain regions and the need to maintain product quality during processing and distribution, given its perishable nature. Despite these hurdles, significant growth opportunities exist, particularly in leveraging coconut water as a base for functional and flavored beverages. Additionally, venturing into underexploited geographic markets can enhance the market's reach. Overall, the US coconut water market is expected to witness steady growth in the coming forecast year.

Top-down and bottom-up approaches were used to estimate and validate the size of the Coconut Water market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Coconut Water Market Segments Analysis

Global Coconut Water Market is segmented by Type, Flavour, Form, Packaging, Distribution Channel and region. Based on Type, the market is segmented into Sweetened and Unsweetened. Based on Flavour, the market is segmented into Plain and Flavoured. Based on Form, the market is segmented into Coconut Water and Coconut Water Powder. Based on Packaging, the market is segmented into Carton, Bottles and Others. Based on Distribution Channel, the market is segmented into Supermarkets and Hypermarkets, Convenience Stores, Online Retail Stores and Others. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Coconut Water Market

The coconut water market has experienced significant growth, primarily fueled by the rising health and wellness focus among consumers. In 2022, demand for natural and healthier beverage options soared, positioning coconut water as a favored choice thanks to its exceptional hydrating qualities, rich electrolyte content, and numerous perceived health advantages. As many consumers actively sought alternatives to sugary and carbonated drinks, coconut water gained popularity as a more nutritious and natural solution. This trend underscores a broader shift in consumer preferences towards health-oriented beverages, further driving the expansion of the coconut water market.

Restraints in the Coconut Water Market

A significant constraint affecting the coconut water market in 2022 was the volatility in raw material prices, particularly coconuts. Various elements, including climate change, natural disasters, and geopolitical tensions, disrupted the supply and availability of coconuts, resulting in unpredictable price shifts. These fluctuations consequently influenced the production expenses and pricing strategies for coconut water producers, which could adversely affect their profit margins. This challenge highlights the broader vulnerabilities within the supply chain, emphasizing the need for manufacturers to adopt adaptive strategies to mitigate risks associated with raw material price instability.

Market Trends of the Coconut Water Market

As of October 2023, the coconut water market is experiencing significant growth driven by product diversification and innovation. Brands are increasingly introducing unique flavor combinations, such as coconut water infused with exotic fruits or botanicals, to cater to adventurous consumers seeking novel taste experiences. This trend is complemented by the rise of eco-friendly and convenient packaging solutions, including resealable pouches and single-serve cartons, enhancing consumer convenience and portability. Moreover, health-conscious trends, driven by the perception of coconut water as a natural hydrating beverage, further fuel this market dynamic. Overall, the coconut water segment is evolving rapidly to meet diverse consumer demands and enhance market appeal.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2024
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis
• Case Studies
• Trade Analysis
• Customer & Buying Criteria Analysis

Global Coconut Water Market Size by Type & CAGR (2025-2032)

• Market Overview
• Sweetened
• Unsweetened

Global Coconut Water Market Size by Flavour & CAGR (2025-2032)

• Market Overview
• Plain
• Flavoured

Global Coconut Water Market Size by Form & CAGR (2025-2032)

• Market Overview
• Coconut Water
• Coconut Water Powder

Global Coconut Water Market Size by Packaging & CAGR (2025-2032)

• Market Overview
• Carton
• Bottles
• Others

Global Coconut Water Market Size by Distribution Channel & CAGR (2025-2032)

• Market Overview
• Supermarkets and Hypermarkets
• Convenience Stores
• Online Retail Stores
• Others

Global Coconut Water Market Size & CAGR (2025-2032)

• North America (Type, Flavour, Form, Packaging, Distribution Channel)
  • US
  • Canada
• Europe (Type, Flavour, Form, Packaging, Distribution Channel)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Type, Flavour, Form, Packaging, Distribution Channel)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Type, Flavour, Form, Packaging, Distribution Channel)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Type, Flavour, Form, Packaging, Distribution Channel)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2024
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2024
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

• Vita Coco (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• C2O Coconut Water (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Celebes Coconut Corporation (Philippines)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Taste Nirvana International, Inc. (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Harmless Harvest (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Vaivai SAS (France)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• FAL Food and Beverages (Australia)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Goya Foods, Inc. (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Wichy Plantation Company (Pvt) Ltd (Sri Lanka)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• ITC Limited (India)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Coco Libre (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Pure Brazilian Coconut Water (Brazil)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• FOCO Coconut Water (Thailand)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Blue Monkey Coconut Collection (Canada)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Chi Coconut Water (United Kingdom)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• GraceKennedy Limited (Jamaica)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Rubicon Exotic (United Kingdom)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Amy & Brian Naturals (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Cocofina (United Kingdom)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations