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市場調查報告書

商品編碼

1647466

派對用品市場規模、佔有率和成長分析（按產品類型、類別、派對主題、價格、分銷管道、應用和地區）- 2025-2032 年行業預測

Party Supplies Market Size, Share, and Growth Analysis, By Product Type (Balloons, Banners), By Category (Personalized, Readily Available), By Party Theme, By Pricing, By Distribution Channel, By Application, By Region - Industry Forecast 2025-2032

出版日期: 2025年01月29日 | 出版商:

SkyQuest | 英文 157 Pages | 商品交期: 3-5個工作天內

價格

簡介目錄

派對用品市場規模預計將在 2023 年達到 151 億美元，並從 2024 年的 163.1 億美元成長到 2032 年的 301.8 億美元，預測期內（2025-2032 年）的複合年成長率為 8.0%。

由於可支配收入的增加和消費者偏好的不斷變化，尤其是主題派對的吸引力日益增強，全球派對用品市場正在經歷強勁成長。隨著社群媒體培育出一種共用生活中難忘時刻的文化，人們對美觀且創造性的派對用品的需求也日益成長，以留下永恆的回憶。消費者擴大選擇以流行主題（例如電影人物或季節主題）為中心的個人化主題體驗。作為回應，製造商和零售商正在使其產品多樣化以滿足這些不斷變化的需求。此外，電子商務平台的擴張也改變了市場，為消費者提供了購買各種派對用品的便利管道。

北美洲
- 美國
- 加拿大
歐洲
- 德國
- 西班牙
- 法國
- 英國
- 義大利
- 其他歐洲國家地區
亞太地區
- 中國
- 印度
- 日本
- 韓國
- 其他亞太地區
拉丁美洲
- 巴西
- 其他拉丁美洲國家
中東和非洲
- 海灣合作理事會國家
- 南非
- 其他中東和非洲地區

競爭資訊

前 5 家公司對比
主要企業市場定位（2024年）
主要市場參與者所採用的策略
近期市場趨勢
公司市場佔有率分析（2024 年）
主要企業簡介
- 公司簡介
- 產品系列分析
- 按細分市場分析市場佔有率
- 收益與前一年同期比較對比（2022-2024 年）

主要企業簡介

Unique Industries（United States）
Amscan Manufacturing（United States）
Fun Express（United States）
Party Deco（Poland）
Beistle（United States）
PD-Party（Netherlands）
Faire（United States）
Procos Party（Germany）
Creative Party Ltd（United Kingdom）
Factory Direct Party（United States）
Party Express（United States）
SoNice Party Inc.（China）
Sunbeauty（China）
Betallic（United States）
Ginger Ray（United Kingdom）
Anagram（United States）
Joy Company（Japan）
Gemar（Italy）

結論和建議

簡介目錄

Product Code: SQMIG25AF2003

Party Supplies Market size was valued at USD 15.1 billion in 2023 and is poised to grow from USD 16.31 billion in 2024 to USD 30.18 billion by 2032, growing at a CAGR of 8.0% during the forecast period (2025-2032).

The global party supplies market is witnessing robust growth driven by rising disposable incomes and evolving consumer preferences, particularly the increasing allure of themed parties. As social media fosters a culture of sharing life's celebratory moments, there is a heightened demand for aesthetically pleasing and creative party supplies that make occasions memorable. Consumers are increasingly opting for personalized and themed experiences, focusing on popular motifs such as movie characters and seasonal themes. In response, manufacturers and retailers are diversifying their offerings to meet these evolving demands. Furthermore, the expansion of e-commerce platforms has transformed the market, empowering consumers with convenient access to a wide range of party products, thus streamlining their shopping experience compared to traditional retail options.

Top-down and bottom-up approaches were used to estimate and validate the size of the Party Supplies market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Party Supplies Market Segments Analysis

Global Party Supplies Market is segmented by Product Type, Category, Party Theme, Pricing, Distribution Channel, Application and region. Based on Product Type, the market is segmented into Balloons, Banners, Pinatas, Games, Home Decor, Tableware/Disposables, Take Away Gifts and Others. Based on Category, the market is segmented into Personalized and Readily Available. Based on Party Theme, the market is segmented into Space, Football, Superhero, Disco Party, Sports, Princess, Poker / Casino, Paw Patrol and Others. Based on Pricing, the market is segmented into Low, Medium and High. Based on Distribution Channel, the market is segmented into Supermarket/Hypermarket, Convenience Store, Specialized Store, E-commerce and Others. Based on Application, the market is segmented into Commercial Use and Domestic Use. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Party Supplies Market

The expansion of e-commerce and online retail platforms has played a crucial role in enhancing the accessibility and visibility of party supplies. This trend allows consumers to effortlessly explore and purchase a wide variety of products with just a few clicks, thereby driving the growth of the market. The convenience of online shopping not only meets the needs of consumers seeking unique and diverse party items but also fosters a more competitive marketplace, encouraging suppliers to innovate and expand their offerings. As a result, the party supplies market continues to thrive, responding positively to changing consumer preferences and shopping habits.

Restraints in the Party Supplies Market

The party supplies market is currently encountering challenges related to environmental concerns associated with single-use products such as balloons, plastic tableware, and various decorations. As awareness of ecological issues rises among consumers, there is an increasing demand for sustainable and eco-friendly alternatives. This shift in consumer preferences is compelling the industry to reconsider and modify its practices in order to align with the growing emphasis on sustainability. Consequently, the need for greener options and a reduction in environmentally harmful products presents a significant restraint on the party supplies market, pushing businesses to prioritize eco-friendly solutions to remain competitive and relevant.

Market Trends of the Party Supplies Market

The Party Supplies market is witnessing a significant trend towards personalized and themed products as consumers increasingly seek to elevate their celebrations with unique, visually appealing decorations. This growing demand spans various occasions, including birthdays, weddings, and anniversaries, prompting manufacturers and retailers to diversify their offerings of themed items, encompassing decorations, tableware, and balloons that resonate with specific aesthetics and characters. The influence of social media platforms has amplified the need for shareable party experiences, driving interest in customized supplies that enhance these moments. Consequently, companies are enhancing their design capabilities and forging partnerships with popular franchises to cater to this evolving consumer preference, positioning themselves strategically in a competitive market landscape.

Introduction

Objectives of the Study
Scope of the Report
Definitions

Research Methodology

Information Procurement
Secondary & Primary Data Methods
Market Size Estimation
Market Assumptions & Limitations

Executive Summary

Global Market Outlook
Supply & Demand Trend Analysis
Segmental Opportunity Analysis

Market Dynamics & Outlook

Market Overview
Market Size
Market Dynamics
- Drivers & Opportunities
- Restraints & Challenges
Porters Analysis
- Competitive rivalry
- Threat of substitute
- Bargaining power of buyers
- Threat of new entrants
- Bargaining power of suppliers

Key Market Insights

Key Success Factors
Degree of Competition
Top Investment Pockets
Market Ecosystem
Market Attractiveness Index, 2024
PESTEL Analysis
Macro-Economic Indicators
Value Chain Analysis
Pricing Analysis
Regulatory Landscape
Case Studies
Technological Advancement
Trade Analysis
Customer & Buying Criteria Analysis

Global Party Supplies Market Size by Product Type & CAGR (2025-2032)

Market Overview
Balloons
Banners
Pinatas
Games
Home Decor
Tableware/Disposables
Take Away Gifts
Others

Global Party Supplies Market Size by Category & CAGR (2025-2032)

Market Overview
Personalized
Readily Available

Global Party Supplies Market Size by Party Theme & CAGR (2025-2032)

Market Overview
Space
Football
Superhero
Disco Party
Sports
Princess
Poker / Casino
Paw Patrol
Others

Global Party Supplies Market Size by Pricing & CAGR (2025-2032)

Market Overview
Low
Medium
High

Global Party Supplies Market Size by Distribution Channel & CAGR (2025-2032)

Market Overview
Supermarket/Hypermarket
Convenience Store
Specialized Store
E-commerce
Others

Global Party Supplies Market Size by Application & CAGR (2025-2032)

Market Overview
Commercial Use
Domestic Use

Global Party Supplies Market Size & CAGR (2025-2032)

North America (Product Type, Category, Party Theme, Pricing, Distribution Channel, Application)
- US
- Canada
Europe (Product Type, Category, Party Theme, Pricing, Distribution Channel, Application)
- Germany
- Spain
- France
- UK
- Italy
- Rest of Europe
Asia Pacific (Product Type, Category, Party Theme, Pricing, Distribution Channel, Application)
- China
- India
- Japan
- South Korea
- Rest of Asia-Pacific
Latin America (Product Type, Category, Party Theme, Pricing, Distribution Channel, Application)
- Brazil
- Rest of Latin America
Middle East & Africa (Product Type, Category, Party Theme, Pricing, Distribution Channel, Application)
- GCC Countries
- South Africa
- Rest of Middle East & Africa

Competitive Intelligence

Top 5 Player Comparison
Market Positioning of Key Players, 2024
Strategies Adopted by Key Market Players
Recent Developments in the Market
Company Market Share Analysis, 2024
Company Profiles of All Key Players
- Company Details
- Product Portfolio Analysis
- Company's Segmental Share Analysis
- Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

Unique Industries (United States)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Amscan Manufacturing (United States)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Fun Express (United States)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Party Deco (Poland)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Beistle (United States)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
PD-Party (Netherlands)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Faire (United States)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Procos Party (Germany)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Creative Party Ltd (United Kingdom)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Factory Direct Party (United States)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Party Express (United States)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
SoNice Party Inc. (China)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Sunbeauty (China)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Betallic (United States)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Ginger Ray (United Kingdom)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Anagram (United States)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Joy Company (Japan)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Gemar (Italy)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments