果醬、果凍和蜜餞的全球市場 - 消費者見解，預測(2025年～2033年)

全球果醬、果凍及蜜餞市場規模及預測（2025-2033）

全球果醬、果凍和蜜餞市場規模預計將從2024年的49.8億美元增至2033年的74.4億美元，預測期內（2025-2033年）的複合年增長率為4.56%。推動這一增長的因素包括消費者對天然和有機塗抹醬的需求不斷增長、早餐消費量不斷增加以及國際市場上美食和手工食品的流行。

果醬、果凍和蜜餞市場的推動因素

天然和有機食品需求不斷成長

隨著消費者追求更健康的食品，對採用天然成分、有機水果且不含或僅含少量添加劑的果醬、果凍和蜜餞的需求也日益增長。注重健康的消費者正在迴避合成添加劑，轉而尋求更乾淨的標籤。這一趨勢迫使製造商不斷創新，推出低糖或無糖產品、熱帶水果和環保包裝。有機塗抹醬和果醬尤其受到千禧世代和城市消費者的青睞，他們願意為品質、透明度和道德採購支付溢價。 2024年11月，不凡帝範梅勒 (Perfetti Van Melle) 的 Alpenliebe Juzt 果凍將上市，這是印度首款心形雙層果凍，售價僅2印度盧比。這款新時代的甜點擁有一層令人愉悅的氣泡和一層酥脆的果凍，增強了整體的口感。

全球早餐文化的興起

早餐作為一餐的重要性日益提升，也是果醬、果凍和蜜餞等塗抹醬更具吸引力的因素之一。傳統西式早餐通常搭配麵包、煎餅和糕點。隨著國際旅行和文化交流的增多，亞洲、中東和非洲也逐漸養成了西式早餐的習慣。世界各地的飯店、餐廳和麵包店都在提供這些塗抹醬，從而增加了零售和外出用餐通路的需求。 2023年1月，康尼格拉品牌推出了新產品－Snack Pack Starburst All Pink Juicy Gels。這款美味的塗抹醬經過精心設計，融入了標誌性的全粉紅色風味，營造出如同品嚐草莓口味Starburst的誘人體驗。

電子商務與特色食品零售的興起

用於購買食品的電商網站和食品應用程式改變了消費者尋找和購買食品的方式。美食和特色果醬、果凍是人們在網路上購買的產品之一。線上平台為小眾品牌和手工品牌提供了觸達全球客戶群的機會，而無需克服傳統的分銷障礙。禮品趨勢和訂閱服務也推動了優質果醬和蜜餞套裝的銷售。數位行銷、網紅代言和產品故事正在提升消費者認知度，並鼓勵消費者品嚐本地門市無法購買的新口味和新包裝。

果醬、果凍和蜜餞市場面臨的課題

與糖相關的健康問題

許多消費者越來越警惕蜜餞、果凍和果醬中高糖含量的現象。人們越來越意識到糖攝取與糖尿病、肥胖症和心臟病等健康問題之間的聯繫，這促使一些消費者限製或剔除這些食物。這迫使製造商重新制定配方，使用替代甜味劑或減少糖分，但這會影響產品的質地、風味和保質期，難以保持產品的吸引力和一致性。

本報告提供全球果醬、果凍和蜜餞市場相關調查，成長推動因素與課題，各市場區隔的分析，主要企業的分析等資訊。

目錄

第1章 簡介

第2章 調查和調查手法

第3章 摘要整理

第4章 市場動態

• 成長促進因素
• 課題

第5章 全球果醬、果凍和蜜餞市場

• 過去的市場趨勢
• 市場預測

第6章 市場佔有率分析

• 各產品類型
• 各流通管道
• 各國

第7章 產品類型

• 果醬·果凍
• 柑橘醬
• 蜜餞

第8章 流通管道

• 超級市場/大賣場
• 便利商店
• 網路零售
• 其他

第9章 國家

• 北美
  • 美國
  • 加拿大
• 歐洲
  • 法國
  • 德國
  • 義大利
  • 西班牙
  • 英國
  • 比利時
  • 荷蘭
  • 土耳其
• 亞太地區
  • 中國
  • 日本
  • 印度
  • 韓國
  • 泰國
  • 馬來西亞
  • 印尼
  • 澳洲
  • 紐西蘭
• 南美
  • 巴西
  • 墨西哥
  • 阿根廷
• 中東·非洲
  • 沙烏地阿拉伯
  • 阿拉伯聯合大公國
  • 南非

第10章 價值鏈分析

第11章 波特的五力分析

第12章 SWOT分析

第13章 法規和政策的形勢

• 食品認證標準
• 標籤必要條件
• 進出口法規

第14章 果醬、果凍和蜜餞的製造工程

• 產品的摘要
• 必須的原料
• 生產工作流程
• 成功的關鍵因素與潛在課題

第15章 價格基準分析

• B&G Foods Inc.
• The J.M. Smucker Company
• Andros Group
• F. Duerr & Sons Ltd
• Orkla ASA
• Wilkin & Sons Ltd
• Unilever PLC
• National Grape Cooperative Association (Welch's)
• Perfetti Van Melle
• Conagra Brands Inc.

第16章 主要企業的分析

• B&G Foods Inc.
• The J.M. Smucker Company
• Andros Group
• F. Duerr & Sons Ltd
• Orkla ASA
• Wilkin & Sons Ltd
• Unilever PLC
• National Grape Cooperative Association (Welch's)
• Perfetti Van Melle
• Conagra Brands Inc.

Global Jam, Jelly, and Preserves Market Size and Forecast 2025-2033

Global Jam, Jelly, and Preserves Market is expected to grow to US$ 7.44 billion in 2033 from US$ 4.98 billion in 2024, growing at a CAGR of 4.56% during the forecast period from 2025 to 2033. This growth is fuelled by the growing demand for natural and organic spreads among consumers, the rising consumption of breakfast, and the popularity of gourmet and artisanal food products in international markets.

Global Jam, Jelly, and Preserves Market by Product Type (Jams and Jellies, Marmalade, Preserves), Distribution Channel (Supermarkets/Hypermarkets, Convenience Stores, Online Retail and Other), Countries and Company Analysis 2025-2033.

World Jam, Jelly, and Preserves Market Forecasts

Jam, jelly, and preserves are fruit spreads, often employed as bread, pastry, and dessert condiments. Jam is created by cooking pureed or crushed fruit with sugar to a thick, slightly lumpy consistency. Jelly is created by using fruit juice and then adding pectin to achieve a clear, stiff consistency. Preserves consist of whole fruit or large pieces of fruit suspended in a syrup or gel, which provides a more textured and more flavorful experience.

These products have been so popular for centuries because they taste sweet, are versatile, and last a long time. They are common in many homes and are a mainstay of classic breakfasts and baking. They have increased in popularity as more people seek artisanal, organic, and low-sugar types. New flavor ideas, unusual fruit mixtures, and gourmet packaging also drew in health-aware and food-oriented consumers. Moreover, increased international cuisine and online shopping have widened the availability of a broad range of jam, jelly, and preserved products worldwide.

Market Growth Drivers in the Jam, Jelly, and Preserves Market

Increased Demand for Natural and Organic Foods

The demand for healthier foods has increased as consumers look for healthier foods, fueling demand for natural ingredient, organic fruit, and little or no-added-sugar jams, jellies, and preserves. Health-conscious consumers are increasingly shunning synthetic additives in favor of cleaner labels. This trend is forcing manufacturers to innovate with lower-sugar or sugar-free versions, exotic fruits, and eco-friendly packaging. Organic spreads and jams are particularly in demand among millennials and urban customers, who are prepared to pay more for quality, transparency, and ethical sourcing. Nov 2024, Perfetti Van Melle's Alpenliebe Juzt Jelly introduces India's first ever heart-shaped, two-layer jelly priced at mere INR 2. The new-age treat comes with a soothing foamy layer and a jelly layer to provide a chewing experience, increasing overall delight.

Growing Global Breakfast Culture

The growing significance of breakfast as a meal has been one of the factors elevating the appeal of such spreads like jams, jellies, and preserves. They are a standard feature in most breakfasts of the traditional and Western types, consumed with bread, pancakes, or pastry. With increased international travel and cultural exchange, so too increases the consumption of Western breakfast conventions in Asia, the Middle East, and Africa. Hotels, restaurants, and bakeries across the world include these spreads in their offerings, and hence demand in both retail and food service channels rises. January 2023: Conagra Brands launched a new product line, the Snack Pack Starburst All Pink Juicy Gels. These tasty gems are carefully designed with the all-pink signature flavor to create the irresistible experience of tasting a strawberry-flavored Starburst.

Expansion in E-commerce and Specialty Food Retail

E-commerce websites and food apps for grocery shopping have transformed how consumers find and buy food items. Gourmet and specialty jams and jellies are among the products that are being bought online. Online platforms provide an opportunity for niche and artisanal brands to reach a global customer base, without the traditional distribution hurdles. Gifting trends and subscription services have also boosted sales of premium jam and preserve sets. Digital marketing, influencer endorsements, and product storytelling are fueling awareness and compelling consumers to taste new flavors and formats not otherwise available in local outlets.

Challenges in the Jam, Jelly, and Preserves Market

Health Issues Over Sugar Level

Most consumers are getting increasingly cautious about high sugar levels historically present in preserves, jellies, and jams. Growing awareness of the connections between consuming sugar and health issues like diabetes, obesity, and heart disease is leading some consumers to cut down or exclude these foods from their diet. This has put pressure on manufacturers to re-formulate recipes with alternative sweeteners or sugar reduction, which may have effects on product texture, flavor, and shelf life-making it challenging to preserve product appeal and consistency.

Extreme Market Competition and Price Pressure

The market is extremely fragmented with many local, regional, and global players dealing in similar products at competitive prices. Large-scale manufacturers occupy supermarket shelves, while small artisan brands fight in niche markets. This high competition gives rise to price sensitivity and constrains profitability, particularly for new entrants. Furthermore, increases in raw material costs like fruit and packaging, along with logistics shutdowns, put further pressure on margins. Companies have to balance affordability with product quality, branding, and innovation in order to maintain market share.

Jam and Jelly Market

The jam and jelly segment leads the spread market because of its extensive application and ease of use. Jams, produced from fruit pulp, and jellies, produced from fruit juice, appeal to a wide base of consumers-from kids to grown-ups. Their convenience of use, lengthy shelf life, and multiple tastes render them a household name globally. Although fruit preserves of traditional flavor such as strawberry and grape continue to hold sway, there's an increasing need for tropical and fusion flavor combinations. Organic and low-sugar varieties are gaining traction, driven by health and clean-label trends. Innovative packaging in the form of squeeze tubes is heightening consumer experience and convenience.

Preserves Market

Preserves with fruit in whole or large pieces provide more texture and fruit intensity that appeals to gourmet and health-concerned consumers. Generally felt to be more natural and authentic, preserves are often the preferred choice for baking, cheese combinations, and high-end breakfasts. Artisanal quality and premium positioning are strong selling features in this category. The market is gaining from growing interest in old-fashioned food preparation and farm-to-table products. Preserves tend to carry premium prices and are favored in gift packaging and specialty food stores. But their shorter shelf life than jams may pose storage and distribution issues.

Jam, Jelly, and Preserves Convenience Stores Market

Convenience stores have a major role in distributing jam, jelly, and preserves, especially in urban and semi-urban markets. These convenience stores offer products to on-the-go customers who are looking for convenient food solutions, including spreads for instant breakfast or snacks on the go. Single-serve and small packaging formats are especially favored in this channel. Constrained shelf space benefits leading brands and flavor lines, which tend to encourage lesser or emerging brands to differentiate by size, price, or promotional value. While they have a smaller presence, convenience stores are an important retail channel because of traffic and impulse buying habits.

Jam, Jelly, and Preserves Online Retail Market

Internet retailing is a fast-expanding segment in the jam, jelly, and preserves market, providing consumers with access to more brands and specialty flavors. Health-conscious and gourmet food consumers have boosted online sales of organic, sugar-free, and artisanal spreads. Detailed product descriptions, customer reviews, and subscription models are provided by e-commerce sites, building consumer confidence and loyalty. Online selling also allows brands to address targeted niches and reach customers outside geographical boundaries. Seasonal promotions and gift boxes of preserves are particularly favored in the online shopping arena.

United States Jam, Jelly, and Preserves Market

The United States continues to be one of the largest markets for jams, jellies, and preserves due to high per capita usage and a robust breakfast culture. Classic flavors such as strawberry and grape remain popular, although interest is increasing in organic, lower-sugar, and more unusual fruit varieties. The coexistence of giant multinational producers and specialist artisanal brands results in a complex, competitive market. E-commerce, private labels, and gourmet food trends are driving market growth. Consumer demand for local sourcing, clean labels, and sustainability is fueling innovation, with retail chains still backing premiumization via shelf space and promotions. September 2022: Kraft Heinz partnered with a start-up accelerator Starlife to encourage innovation. The agreement will have the Kraft Heinz Company partner with agri-food tech accelerator StartLife to enable its portfolio of products to meet consumer aspirations.

Germany Jam, Jelly, and Preserves Market

Germany boasts a well-developed market for jellies, jams, and preserves, where the preferred flavor is berry-based, as in raspberry, strawberry, and blackcurrant. German shoppers place high value on quality, tradition, and organic. Homemade and artisanal preserves have a long tradition in Germany, which still affects purchasing behavior. Supermarkets, organic food outlets, and farmers' markets are major distribution channels. The demand for low-sugar and bio-certified products is growing, indicating Germany's health-and eco-conscious citizens. Quality is high through domestic and EU-wide food rules, tending to support brands that have clean-label certifications and open sourcing.

India Jam, Jelly, and Preserves Market

The Indian market for jam, jelly, and preserves is steadily expanding through urbanization, shifting eating habits, and rising disposable income. Western breakfast culture is coming to metropolitan cities, and it is propelling the consumption of spreads among families and young consumers. Flavors such as mango, mixed fruit, and strawberry are in vogue, and new versions with indigenous fruits like guava or lychee are picking up pace. Domestic players lead the market space, with global firms increasing their footprint. Singles are in demand for school lunchboxes and travel. Though price sensitivity is high, the premium category is slowly growing via online retail as well as urban retail chains. April 2024, Mars Wrigley India's bubbly fruity gum brand, BOOMER, has launched its latest innovation, BOOMER Jelly on Top. It combines jelly flavor with a traditional gum flavor to increase the overall gum experience.

Saudi Arabia Jam, Jelly, and Preserves Market

Saudi Arabia's jam, jelly, and preserve market is expanding, underpinned by evolving consumer lifestyles, health consciousness, and need for convenient foods. With more households embracing Western breakfast patterns, spreads are now a regular store cupboard item. Domestic and imported brands exist, with the strong presence of fruit-laden, halal-marked, and low-sugar options. Demand is led by high-income consumers for premium and organic products. Hypers and supermarkets rule the distribution market, though online selling is catching on. Government assistance toward diversifying food supplies and healthy eating combines with consumer desire for natural, free of preservatives spreads with international and regional taste varieties. Sept 2023, Ilkwang Confectionery's Mango Jelly (250g) and Red Bean Candy (280g) are to increase their footprint in the Saudi Arabian market via Amazon and Wadi, the biggest online shopping platform in Saudi Arabia.

Market Segmentation

Product Type

• Jams and Jellies
• Marmalade
• Preserves

Distribution Channel

• Supermarkets/Hypermarkets
• Convenience Stores
• Online Retail
• Other

Countries

North America

• United States
• Canada

Europe

• France
• Germany
• Italy
• Spain
• United Kingdom
• Belgium
• Netherlands
• Turkey

Asia Pacific

• China
• Japan
• India
• South Korea
• Thailand
• Malaysia
• Indonesia
• Australia
• New Zealand

Latin America

• Brazil
• Mexico
• Argentina

Middle East & Africa

• Saudi Arabia
• UAE
• South Africa

All companies have been covered from 5 viewpoints:

• Overviews
• Key Person
• Recent Developments
• SWOT Analysis
• Revenue Analysis

Key Players Analysis

1. B&G Foods Inc.

2. The J.M. Smucker Company

3. Andros Group

4. F. Duerr & Sons Ltd

5. Orkla ASA

6. Wilkin & Sons Ltd

7. Unilever PLC

8. National Grape Cooperative Association (Welch's)

9. Perfetti Van Melle

10. Conagra Brands Inc.

Table of Contents

1. Introduction

2. Research & Methodology

• 2.1 Data Source
  • 2.1.1 Primary Sources
  • 2.1.2 Secondary Sources
• 2.2 Research Approach
  • 2.2.1 Top-Down Approach
  • 2.2.2 Bottom-Up Approach
• 2.3 Forecast Projection Methodology

3. Executive Summary

4. Market Dynamics

• 4.1 Growth Drivers
• 4.2 Challenges

5. Global Jam, Jelly, and Preserves Market

• 5.1 Historical Market Trends
• 5.2 Market Forecast

6. Market Share Analysis

• 6.1 By Product Type
• 6.2 By Distribution Channel
• 6.3 By Countries

7. Product Type

• 7.1 Jams and Jellies
  • 7.1.1 Market Analysis
  • 7.1.2 Market Size & Forecast
• 7.2 Marmalade
  • 7.2.1 Market Analysis
  • 7.2.2 Market Size & Forecast
• 7.3 Preserves
  • 7.3.1 Market Analysis
  • 7.3.2 Market Size & Forecast

8. Distribution Channel

• 8.1 Supermarkets/Hypermarkets
  • 8.1.1 Market Analysis
  • 8.1.2 Market Size & Forecast
• 8.2 Convenience Stores
  • 8.2.1 Market Analysis
  • 8.2.2 Market Size & Forecast
• 8.3 Online Retail
  • 8.3.1 Market Analysis
  • 8.3.2 Market Size & Forecast
• 8.4 Other
  • 8.4.1 Market Analysis
  • 8.4.2 Market Size & Forecast

9. Countries

• 9.1 North America
  • 9.1.1 United States
    • 9.1.1.1 Market Analysis
    • 9.1.1.2 Market Size & Forecast
  • 9.1.2 Canada
    • 9.1.2.1 Market Analysis
    • 9.1.2.2 Market Size & Forecast
• 9.2 Europe
  • 9.2.1 France
    • 9.2.1.1 Market Analysis
    • 9.2.1.2 Market Size & Forecast
  • 9.2.2 Germany
    • 9.2.2.1 Market Analysis
    • 9.2.2.2 Market Size & Forecast
  • 9.2.3 Italy
    • 9.2.3.1 Market Analysis
    • 9.2.3.2 Market Size & Forecast
  • 9.2.4 Spain
    • 9.2.4.1 Market Analysis
    • 9.2.4.2 Market Size & Forecast
  • 9.2.5 United Kingdom
    • 9.2.5.1 Market Analysis
    • 9.2.5.2 Market Size & Forecast
  • 9.2.6 Belgium
    • 9.2.6.1 Market Analysis
    • 9.2.6.2 Market Size & Forecast
  • 9.2.7 Netherlands
    • 9.2.7.1 Market Analysis
    • 9.2.7.2 Market Size & Forecast
  • 9.2.8 Turkey
    • 9.2.8.1 Market Analysis
    • 9.2.8.2 Market Size & Forecast
• 9.3 Asia Pacific
  • 9.3.1 China
    • 9.3.1.1 Market Analysis
    • 9.3.1.2 Market Size & Forecast
  • 9.3.2 Japan
    • 9.3.2.1 Market Analysis
    • 9.3.2.2 Market Size & Forecast
  • 9.3.3 India
    • 9.3.3.1 Market Analysis
    • 9.3.3.2 Market Size & Forecast
  • 9.3.4 South Korea
    • 9.3.4.1 Market Analysis
    • 9.3.4.2 Market Size & Forecast
  • 9.3.5 Thailand
    • 9.3.5.1 Market Analysis
    • 9.3.5.2 Market Size & Forecast
  • 9.3.6 Malaysia
    • 9.3.6.1 Market Analysis
    • 9.3.6.2 Market Size & Forecast
  • 9.3.7 Indonesia
    • 9.3.7.1 Market Analysis
    • 9.3.7.2 Market Size & Forecast
  • 9.3.8 Australia
    • 9.3.8.1 Market Analysis
    • 9.3.8.2 Market Size & Forecast
  • 9.3.9 New Zealand
    • 9.3.9.1 Market Analysis
    • 9.3.9.2 Market Size & Forecast
• 9.4 Latin America
  • 9.4.1 Brazil
    • 9.4.1.1 Market Analysis
    • 9.4.1.2 Market Size & Forecast
  • 9.4.2 Mexico
    • 9.4.2.1 Market Analysis
    • 9.4.2.2 Market Size & Forecast
  • 9.4.3 Argentina
    • 9.4.3.1 Market Analysis
    • 9.4.3.2 Market Size & Forecast
• 9.5 Middle East & Africa
  • 9.5.1 Saudi Arabia
    • 9.5.1.1 Market Analysis
    • 9.5.1.2 Market Size & Forecast
  • 9.5.2 UAE
    • 9.5.2.1 Market Analysis
    • 9.5.2.2 Market Size & Forecast
  • 9.5.3 South Africa
    • 9.5.3.1 Market Analysis
    • 9.5.3.2 Market Size & Forecast

10. Value Chain Analysis

11. Porter's Five Forces Analysis

• 11.1 Bargaining Power of Buyers
• 11.2 Bargaining Power of Suppliers
• 11.3 Degree of Competition
• 11.4 Threat of New Entrants
• 11.5 Threat of Substitutes

12. SWOT Analysis

• 12.1 Strength
• 12.2 Weakness
• 12.3 Opportunity
• 12.4 Threats

13. Regulatory and Policy Landscape

• 13.1 Food Certification Standards
• 13.2 Labeling Requirements
• 13.3 Import/Export Regulations

14. Jam Jelly and Preserves Manufacturing Process

• 14.1 Product Summary
• 14.2 Essential Raw Materials
• 14.3 Production Workflow
• 14.4 Critical Success Elements and Potential Challenges

15. Pricing Benchmark Analysis

• 15.1 B&G Foods Inc.
• 15.2 The J.M. Smucker Company
• 15.3 Andros Group
• 15.4 F. Duerr & Sons Ltd
• 15.5 Orkla ASA
• 15.6 Wilkin & Sons Ltd
• 15.7 Unilever PLC
• 15.8 National Grape Cooperative Association (Welch's)
• 15.9 Perfetti Van Melle
• 15.10 Conagra Brands Inc.

16. Key Players Analysis

• 16.1 B&G Foods Inc.
  • 16.1.1 Overviews
  • 16.1.2 Key Person
  • 16.1.3 Recent Developments
  • 16.1.4 SWOT Analysis
  • 16.1.5 Revenue Analysis
• 16.2 The J.M. Smucker Company
  • 16.2.1 Overviews
  • 16.2.2 Key Person
  • 16.2.3 Recent Developments
  • 16.2.4 SWOT Analysis
  • 16.2.5 Revenue Analysis
• 16.3 Andros Group
  • 16.3.1 Overviews
  • 16.3.2 Key Person
  • 16.3.3 Recent Developments
  • 16.3.4 SWOT Analysis
  • 16.3.5 Revenue Analysis
• 16.4 F. Duerr & Sons Ltd
  • 16.4.1 Overviews
  • 16.4.2 Key Person
  • 16.4.3 Recent Developments
  • 16.4.4 SWOT Analysis
  • 16.4.5 Revenue Analysis
• 16.5 Orkla ASA
  • 16.5.1 Overviews
  • 16.5.2 Key Person
  • 16.5.3 Recent Developments
  • 16.5.4 SWOT Analysis
  • 16.5.5 Revenue Analysis
• 16.6 Wilkin & Sons Ltd
  • 16.6.1 Overviews
  • 16.6.2 Key Person
  • 16.6.3 Recent Developments
  • 16.6.4 SWOT Analysis
  • 16.6.5 Revenue Analysis
• 16.7 Unilever PLC
  • 16.7.1 Overviews
  • 16.7.2 Key Person
  • 16.7.3 Recent Developments
  • 16.7.4 SWOT Analysis
  • 16.7.5 Revenue Analysis
• 16.8 National Grape Cooperative Association (Welch's)
  • 16.8.1 Overviews
  • 16.8.2 Key Person
  • 16.8.3 Recent Developments
  • 16.8.4 SWOT Analysis
  • 16.8.5 Revenue Analysis
• 16.9 Perfetti Van Melle
  • 16.9.1 Overviews
  • 16.9.2 Key Person
  • 16.9.3 Recent Developments
  • 16.9.4 SWOT Analysis
  • 16.9.5 Revenue Analysis
• 16.10 Conagra Brands Inc.
  • 16.10.1 Overviews
  • 16.10.2 Key Person
  • 16.10.3 Recent Developments
  • 16.10.4 SWOT Analysis
  • 16.10.5 Revenue Analysis