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市場調查報告書
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1631459

全球記號筆市場：產業分析、規模、佔有率、成長、趨勢與預測（2025-2032 年）

Marker Pens Market: Global Industry Analysis, Size, Share, Growth, Trends, and Forecast, 2025 - 2032
出版日期: | 出版商: Persistence Market Research | 英文 299 Pages | 商品交期: 2-5個工作天內

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簡介目錄

主要的洞察

  • 記號筆市場規模（2025 年）：5.416 億美元
  • 預測市場規模（2032 年）：7.343 億美元
  • 全球市場成長率（2025-2032）：複合年增長率為4.40%

市場推動因素：

全球記號筆市場受到多種因素的推動，包括教育機構數量的增加以及學校中白板而非傳統黑板的使用增加。此外，由於演示、腦力激盪、會議等都需要永久性或非永久性記號筆來進行交流，因此企業環境中對記號筆的需求正在蓬勃發展。向可回收和環保包裝等環保產品的轉變也推動了市場成長。此外，各組織使用記號筆作為贈品的促銷活動日益增多，也進一步推動了市場需求。這些因素，加上技術進步（例如開發更高品質的標記筆和改進的墨水配方），預計將推動市場持續成長。

市場限制：

儘管前景光明，記號筆市場仍面臨多重課題。人們對環境永續性的認識不斷提高，可能會使塑膠標記受到更嚴格的審查，並推動替代品的開發，而這會增加生產成本。此外，市場高度分散，有許多小型營運商，導致競爭激烈，價格壓力巨大。此外，某些行業用數位工具取代記號筆可能會限制長期成長。此外，高昂的原料和包裝成本可能會對製造商造成限制，尤其是在價格敏感的地區。

市場機會：

由於記號筆技術的進步和向環保解決方案的轉變，記號筆市場提供了巨大的機會。一次性記號筆的需求正在上升，預計將成為預測期內成長最快的類別。隨著學校、大學和企業擴大採用這些工具，市場預計將大幅成長。此外，人們對客製化促銷品的興趣日益濃厚，也促使企業贈品中記號筆的使用量增加，進一步推動了其需求。此外，新興國家可支配收入的增加和教育投資可能會促進持續成長。先進設計、彩色和無毒油墨的創新也為產品差異化和吸引更廣泛的消費者群體提供了機會。

本報告調查了全球記號筆市場，並提供了市場定義和概述、市場驅動和阻礙因素、各種趨勢、市場機會、課題、市場規模（價值和部分數量）的趨勢和預測、各個細分市場、地區/主要國家的詳細分析、競爭環境和主要公司的概況。

目錄

第 1 章執行摘要

第2章 市場概覽

第3章 記號筆市場背景

  • 宏觀經濟因素
  • 機會分析
  • 全球經濟展望
  • 母公司市場概覽
  • 最終用戶產業分析
  • 價值鏈分析
  • 產量預測
  • 採購前景
  • 市場動態
    • 驅動程式
    • 阻礙因素
    • 趨勢
  • 預測因子 - 相關性和影響力

第4章：全球記號筆市場分析及預測

  • 市場規模預測（數量）
  • 市場規模預測（價值）

第5章全球記號筆市場價格分析

  • 平均價格分析：依地區
  • 價格分析：依產品類型

第6章全球記號筆市場依類別的分析與預測

  • 市場規模的變化
  • 市場規模預測
    • 可再填充
    • 一次性
  • 市場吸引力分析

第 7 章全球記號筆市場分析及預測（依產品類型）

  • 市場規模的變化
  • 市場規模預測
    • 永久
    • 非永久性
  • 市場吸引力分析

第 8 章 全球記號筆市場依筆尖類型分析及預測

  • 市場規模的變化
  • 市場規模預測
    • 精細和超精細
    • 中等
    • 粗體
  • 市場吸引力分析

第 9 章全球記號筆市場分析及預測：依用途
  • 市場規模的變化
  • 市場規模預測
    • 布料
    • 紙張
    • 塑膠和白板
    • 金屬
    • 玻璃
    • 木材
    • 皮革
    • 其他
  • 市場吸引力分析

第 10 章全球記號筆市場分析與預測（依最終使用者）

  • 市場規模的變化
  • 市場規模預測
    • 學術機構
    • 商業
    • 住房
  • 市場吸引力分析

第 11 章全球記號筆市場分析與預測（依銷售管道）

  • 市場規模的變化
  • 市場規模預測
    • 大賣場/超市
    • 百貨公司
    • 文具店
    • 線上和其他
  • 市場吸引力分析

第 12 章全球記號筆市場分析及分類預測

  • 市場規模的變化
  • 市場規模預測
    • 北美洲
    • 拉丁美洲
    • 歐洲 亞太地區
    • 中東和非洲
  • 市場吸引力分析

第13章：北美記號筆市場分析與預測

  • 市場規模的變化
  • 市場規模預測
    • 依國家/地區
    • 依類別
    • 依產品類型
    • 按晶片類型
    • 依用途
    • 按最終用戶
    • 按銷售管道
  • 市場吸引力分析
  • 推動因素與阻礙因素：影響分析
  • 新進者的市佔率：實力圖

第14章：拉丁美洲記號筆市場的分析與預測

  • 市場規模的變化
  • 市場規模預測
    • 依國家/地區
    • 依類別
    • 依產品類型
    • 按晶片類型
    • 依用途
    • 按最終用戶
    • 按銷售管道
  • 市場吸引力分析
  • 推動因素與阻礙因素：影響分析
  • 新進者的市佔率：實力圖

第15章 歐洲記號筆市場分析與預測

  • 市場規模的變化
  • 市場規模預測
    • 依國家/地區
    • 依類別
    • 依產品類型
    • 按晶片類型
    • 依用途
    • 按最終用戶
    • 按銷售管道
  • 市場吸引力分析
  • 推動因素與阻礙因素：影響分析
  • 新進者的市佔率：實力圖
第16章 亞太地區記號筆市場分析及預測
  • 市場規模的變化
  • 市場規模預測
    • 依國家/地區
    • 依類別
    • 依產品類型
    • 按晶片類型
    • 依用途
    • 按最終用戶
    • 按銷售管道
  • 市場吸引力分析
  • 推動因素與阻礙因素：影響分析
  • 新進者的市佔率：實力圖

第17章：中東與非洲記號筆市場的分析與預測

  • 市場規模的變化
  • 市場規模預測
    • 依國家/地區
    • 依類別
    • 依產品類型
    • 按晶片類型
    • 依用途
    • 按最終用戶
    • 按銷售管道
  • 市場吸引力分析
  • 推動因素與阻礙因素：影響分析
  • 新進者的市佔率：實力圖

第18章 全球記號筆市場產業結構

第 19 章 競爭分析

  • 競爭資訊中心
  • 競爭性基準測試
  • 競爭發展（合併、收購、擴張）
  • 衝突詳情
      紐厄爾品牌公司 德國施德樓瑪斯有限公司
    • 國譽 Camlin 有限公司
    • 法國興業銀行
    • Pilot 公司 三菱鉛筆株式會社 百利金國際有限公司
    • 上海晨光文具有限公司 盧克索書寫工具私人有限公司
    • Flair 集團公司
    • 派通有限公司 斑馬有限公司
    • Monami 有限公司 STABILO 國際有限公司
    • 阿德爾
    • 施耐德電機股份有限公司
    • Yosogo 書寫工具有限公司
    • Penflex
    • 金順利有限公司

第 20 章 假設與縮寫

第 21 章 研究方法

簡介目錄
Product Code: PMRREP24199

Persistence Market Research has recently released a comprehensive report on the global Marker Pen Market, providing an in-depth analysis of key market dynamics, including driving forces, emerging trends, opportunities, and challenges. This report offers a detailed understanding of the market landscape, helping stakeholders make well-informed decisions.

Key Insights:

  • Marker Pen Market Size (2025E): US$ 541.6 Mn
  • Projected Market Value (2032F): US$ 734.3 Mn
  • Global Market Growth Rate (CAGR 2025 to 2032): 4.40%

Marker Pen Market - Report Scope:

The global marker pen market includes various product types such as permanent and non-permanent markers. The market is witnessing steady growth due to increased demand from educational institutions, corporate offices, and promotional activities. The growing popularity of marker pens as promotional products and their increased usage in educational settings has significantly contributed to the market's expansion. Furthermore, rising awareness regarding the environmental impact has led to innovations in eco-friendly and recyclable markers.

Market Drivers:

The global marker pen market is driven by various factors, including the growing number of educational institutions and the increasing use of whiteboards over traditional blackboards in schools. Additionally, the demand for marker pens is surging in corporate environments, where presentations, brainstorming sessions, and meetings require permanent or non-permanent markers for communication. The shift toward environmentally-friendly products, including recyclable and eco-friendly packaging, is also fueling market growth. In addition, the rise in promotional activities across organizations, using marker pens as giveaways, further enhances the market demand. These factors combined with technological advancements, such as the development of high-quality markers with improved ink formulations, are expected to drive continued growth in the market.

Market Restraints:

Despite the positive outlook, the marker pen market faces some challenges. The increasing awareness regarding environmental sustainability may lead to higher scrutiny of plastic-based markers, pushing for the development of alternatives which might increase production costs. Additionally, the highly fragmented nature of the market, with numerous small players, results in intense competition and price pressures. The substitution of marker pens with digital tools in some sectors could also limit growth in the long run. Moreover, the high cost of raw materials and packaging may pose a constraint on manufacturers, especially in price-sensitive regions.

Market Opportunities:

The marker pen market offers significant opportunities, driven by advancements in marker technologies and the shift toward eco-friendly solutions. There is a growing demand for disposable marker pens, which are expected to be the fastest-growing category during the forecast period. With schools, colleges, and businesses increasingly adopting these tools, the market presents substantial growth prospects. Moreover, growing interest in customized promotional products has led to increased use of marker pens in corporate giveaways, further driving their demand. Additionally, increasing disposable income and educational investments in developing countries will contribute to sustained growth. Innovations in tip designs, colors, and non-toxic inks offer opportunities for product differentiation and appeal to a broad consumer base.

Key Questions Answered in the Report:

  • What are the primary factors driving the global growth of the marker pen market?
  • Which end-user segments are seeing the highest demand across different regions?
  • How is the demand for environmentally friendly and eco-conscious products impacting the market?
  • Who are the key players in the marker pen market, and what strategies are they employing to maintain their market positions?
  • What are the emerging trends and future projections for the global marker pen market?

Competitive Intelligence and Business Strategy:

Key players in the global marker pen market are focusing on innovations in product development, such as creating environmentally friendly products and expanding their distribution channels. Prominent companies are investing in the creation of non-toxic, refillable, and recyclable marker pens to cater to growing sustainability demands. Additionally, key market players are increasing their presence in emerging markets and promoting customized marker pens as a part of corporate promotional activities. Companies such as Pilot Corporation, Sharpie, and Faber-Castell are leveraging collaborations, strategic partnerships, and product diversification to strengthen their market position.

Key Companies Profiled:

  • Newell Brands, Inc.
  • STAEDTLER Mars GmbH & Co.KG
  • Kokuyo Camlin Ltd.
  • Societe BIC SA
  • Pilot Corporation
  • Mitsubishi Pencil Co., Ltd
  • Pelikan International Corporation Berhad
  • Shanghai M&G Stationery Inc.
  • Luxor Writing Instruments Private Limited
  • Flair Group of Companies
  • Pentel Co., Ltd.
  • Zebra Co. Ltd
  • Monami Co., Ltd
  • STABILO International GmbH
  • Adel
  • Schneider Schreibgerate GmbH
  • Yosogo Writing Instrument Sdn.Bhd.
  • Penflex
  • Jin Shun Lee Sdn.Bhd.
  • Others.

Marker Pen Market Segmentation:

By Product Type

  • Permanent
  • Non-Permanent

By Category

  • Refillable
  • Disposable

By End Use

  • Academic Institutions
  • Commercial
  • Residential

By Tip Type

  • Fine & Extra Fine
  • Medium
  • Bold

By Sales Channel

  • Supermarket/Hypermarket
  • Departmental Stores
  • Stationery Stores
  • Online and Other Channels

By Region

  • North America
  • Latin America
  • Europe
  • Asia Pacific
  • Middle East & Africa

Table of Contents

1. Executive Summary

  • 1.1. Market Overview
  • 1.2. Market Analysis
  • 1.3. PMR Analysis and Recommendations
  • 1.4. Wheel of Fortune

2. Market Introduction

  • 2.1. Market Definition
  • 2.2. Market Taxonomy
  • 2.3. Analyst Credentials
  • 2.4. About PMR

3. Marker Pen Market Background

  • 3.1. Macro-Economic Factors
  • 3.2. Opportunity Analysis
  • 3.3. Global Economic Outlook
    • 3.3.1. Global GDP by Region and Country, 2019 - 2032
    • 3.3.2. Global Industry Value Added
    • 3.3.3. Global Retail Industry Outlook
  • 3.4. Parent Market Overview
  • 3.5. End-use Industry Analysis
  • 3.6. Value Chain Analysis
  • 3.7. Production Outlook
  • 3.8. Procurement Outlook
  • 3.9. Market Dynamics
    • 3.9.1. Drivers
    • 3.9.2. Restraints
    • 3.9.3. Trends
  • 3.10. Forecast Factors - Relevance and Impact

4. Global Marker Pen Market Analysis 2019 - 2024 and Forecast 2025 - 2032

  • 4.1. Market Volume (Mn Units) Projections
  • 4.2. Market Size (US$ Mn) Projections
    • 4.2.1. Y-o-Y Projections
    • 4.2.2. Absolute $ Opportunity Analysis

5. Global Marker Pen Market Pricing Analysis

  • 5.1. Regional Average Pricing Analysis
    • 5.1.1. North America
    • 5.1.2. Latin America
    • 5.1.3. Europe
    • 5.1.4. Asia Pacific
    • 5.1.5. Middle East & Africa
  • 5.2. Pricing Analysis, by Product Type

6. Global Marker Pen Market Analysis 2019 - 2024 and Forecast 2025 - 2032, by Category

  • 6.1. Introduction
    • 6.1.1. Market Value Share Analysis By Category
    • 6.1.2. Y-o-Y Growth Analysis By Category
  • 6.2. Historical Market Size (US$ Mn) and Volume (Mn Units) By Category, 2019 - 2024
  • 6.3. Market Size (US$ Mn) and Volume (Mn Units) Forecast By Category, 2025 - 2032
    • 6.3.1. Refillable
    • 6.3.2. Disposable
  • 6.4. Market Attractiveness Analysis By Category

7. Global Marker Pen Market Analysis 2019 - 2024 and Forecast 2025 - 2032, by Product Type

  • 7.1. Introduction
    • 7.1.1. Market Value Share Analysis By Product Type
    • 7.1.2. Y-o-Y Growth Analysis By Product Type
  • 7.2. Historical Market Size (US$ Mn) and Volume (Mn Units) By Product Type, 2019 - 2024
  • 7.3. Market Size (US$ Mn) and Volume (Mn Units) Forecast By Product Type, 2025 - 2032
    • 7.3.1. Permanent
    • 7.3.2. Non-Permanent
  • 7.4. Market Attractiveness Analysis By Product Type

8. Global Marker Pen Market Analysis 2019 - 2024 and Forecast 2025 - 2032, by Tip Type

  • 8.1. Introduction
    • 8.1.1. Market Value Share Analysis By Tip Type
    • 8.1.2. Y-o-Y Growth Analysis By Tip Type
  • 8.2. Historical Market Size (US$ Mn) and Volume (Mn Units) By Tip Type, 2019 - 2024
  • 8.3. Market Size (US$ Mn) and Volume (Mn Units) Forecast By Tip Type, 2025 - 2032
    • 8.3.1. Fine & Extra Fine
    • 8.3.2. Medium
    • 8.3.3. Bold
  • 8.4. Market Attractiveness Analysis By Tip Type

9. Global Marker Pen Market Analysis 2019 - 2024 and Forecast 2025 - 2032, by Usage Type

  • 9.1. Introduction
    • 9.1.1. Market Value Share Analysis By Usage Type
    • 9.1.2. Y-o-Y Growth Analysis By Usage Type
  • 9.2. Historical Market Size (US$ Mn) and Volume (Mn Units) By Usage Type, 2019 - 2024
  • 9.3. Market Size (US$ Mn) and Volume (Mn Units) Forecast By Usage Type, 2025 - 2032
    • 9.3.1. Fabric
    • 9.3.2. Paper
    • 9.3.3. Plastic & Whiteboard
    • 9.3.4. Metal
    • 9.3.5. Glass
    • 9.3.6. Wood
    • 9.3.7. Leather
    • 9.3.8. Others
  • 9.4. Market Attractiveness Analysis By Usage Type

10. Global Marker Pen Market Analysis 2019 - 2024 and Forecast 2025 - 2032, by End Use

  • 10.1. Introduction
    • 10.1.1. Market Value Share Analysis By End Use
    • 10.1.2. Y-o-Y Growth Analysis By End Use
  • 10.2. Historical Market Size (US$ Mn) and Volume (Mn Units) By End Use, 2019 - 2024
  • 10.3. Market Size (US$ Mn) and Volume (Mn Units) Forecast By End Use, 2025 - 2032
    • 10.3.1. Academic Institutions
    • 10.3.2. Commercial
    • 10.3.3. Residential
  • 10.4. Market Attractiveness Analysis By End Use

11. Global Marker Pen Market Analysis 2019 - 2024 and Forecast 2025 - 2032, by Sales Channel

  • 11.1. Introduction
    • 11.1.1. Market Value Share Analysis By Sales Channel
    • 11.1.2. Y-o-Y Growth Analysis By Sales Channel
  • 11.2. Historical Market Size (US$ Mn) and Volume (Mn Units) By Sales Channel, 2019 - 2024
  • 11.3. Market Size (US$ Mn) and Volume (Mn Units) Forecast By Sales Channel, 2025 - 2032
    • 11.3.1. Hypermarkets/Supermarkets
    • 11.3.2. Departmental Stores
    • 11.3.3. Stationery Stores
    • 11.3.4. Online & Others
  • 11.4. Market Attractiveness Analysis By Sales Channel

12. Global Marker Pen Market Analysis 2019 - 2024 and Forecast 2025 - 2032, by Region

  • 12.1. Introduction
    • 12.1.1. Market Value Share Analysis By Region
    • 12.1.2. Y-o-Y Growth Analysis By Region
  • 12.2. Historical Market Size (US$ Mn) and Volume (Mn Units) By Region, 2019 - 2024
  • 12.3. Market Size (US$ Mn) and Volume (Mn Units) Forecast By Region, 2025 - 2032
    • 12.3.1. North America
    • 12.3.2. Latin America
    • 12.3.3. Europe
    • 12.3.4. Asia Pacific
    • 12.3.5. Middle East & Africa
  • 12.4. Market Attractiveness Analysis By Region

13. North America Marker Pen Market Analysis 2019 - 2024 and Forecast 2025 - 2032

  • 13.1. Introduction
  • 13.2. Historical Market Size (US$ Mn) and Volume (Mn Units) By Market Segments, 2019 - 2024
  • 13.3. Market Size (US$ Mn) and Volume (Mn Units) Forecast By Market Segments, 2025 - 2032
    • 13.3.1. By Country
      • 13.3.1.1. U.S.
      • 13.3.1.2. Canada
    • 13.3.2. By Category
    • 13.3.3. By Product Type
    • 13.3.4. By Tip Type
    • 13.3.5. By Usage Type
    • 13.3.6. By End Use
    • 13.3.7. By Sales Channel
  • 13.4. Market Attractiveness Analysis
    • 13.4.1. By Country
    • 13.4.2. By Category
    • 13.4.3. By Product Type
    • 13.4.4. By Tip Type
    • 13.4.5. By Usage Type
    • 13.4.6. By End Use
    • 13.4.7. By Sales Channel
  • 13.5. Drivers and Restraints: Impact Analysis
  • 13.6. Key Participants Market Presence Intensity Mapping

14. Latin America Marker Pen Market Analysis 2019 - 2024 and Forecast 2025 - 2032

  • 14.1. Introduction
  • 14.2. Historical Market Size (US$ Mn) and Volume (Mn Units) By Market Segments, 2019 - 2024
  • 14.3. Market Size (US$ Mn) and Volume (Mn Units) Forecast By Market Segments, 2025 - 2032
    • 14.3.1. By Country
      • 14.3.1.1. Mexico
      • 14.3.1.2. Brazil
      • 14.3.1.3. Rest of Latin America
    • 14.3.2. By Category
    • 14.3.3. By Product Type
    • 14.3.4. By Tip Type
    • 14.3.5. By Usage Type
    • 14.3.6. By End Use
    • 14.3.7. By Sales Channel
  • 14.4. Market Attractiveness Analysis
    • 14.4.1. By Country
    • 14.4.2. By Category
    • 14.4.3. By Product Type
    • 14.4.4. By Tip Type
    • 14.4.5. By Usage Type
    • 14.4.6. By End Use
    • 14.4.7. By Sales Channel
  • 14.5. Drivers and Restraints: Impact Analysis
  • 14.6. Key Participants Market Presence Intensity Mapping

15. Europe Marker Pen Market Analysis 2019 - 2024 and Forecast 2025 - 2032

  • 15.1. Introduction
  • 15.2. Historical Market Size (US$ Mn) and Volume (Mn Units) By Market Segments, 2019 - 2024
  • 15.3. Market Size (US$ Mn) and Volume (Mn Units) Forecast By Market Segments, 2025 - 2032
    • 15.3.1. By Country
      • 15.3.1.1. Belgium
      • 15.3.1.2. Turkey
      • 15.3.1.3. Germany
      • 15.3.1.4. France
      • 15.3.1.5. U.K.
      • 15.3.1.6. Spain
      • 15.3.1.7. Italy
      • 15.3.1.8. Rest of Europe
    • 15.3.2. By Category
    • 15.3.3. By Product Type
    • 15.3.4. By Tip Type
    • 15.3.5. By Usage Type
    • 15.3.6. By End Use
    • 15.3.7. By Sales Channel
  • 15.4. Market Attractiveness Analysis
    • 15.4.1. By Country
    • 15.4.2. By Category
    • 15.4.3. By Product Type
    • 15.4.4. By Tip Type
    • 15.4.5. By Usage Type
    • 15.4.6. By End Use
    • 15.4.7. By Sales Channel
  • 15.5. Drivers and Restraints: Impact Analysis
  • 15.6. Key Participants Market Presence Intensity Mapping

16. Asia Pacific Marker Pen Market Analysis 2019 - 2024 and Forecast 2025 - 2032

  • 16.1. Introduction
  • 16.2. Historical Market Size (US$ Mn) and Volume (Mn Units) By Market Segments, 2019 - 2024
  • 16.3. Market Size (US$ Mn) and Volume (Mn Units) Forecast By Market Segments, 2025 - 2032
    • 16.3.1. By Country
      • 16.3.1.1. China
      • 16.3.1.2. Hong Kong
      • 16.3.1.3. South Korea
      • 16.3.1.4. India
      • 16.3.1.5. Japan
      • 16.3.1.6. Australia & New Zealand
      • 16.3.1.7. ASEAN
      • 16.3.1.8. Rest of APAC
    • 16.3.2. By Category
    • 16.3.3. By Product Type
    • 16.3.4. By Tip Type
    • 16.3.5. By Usage Type
    • 16.3.6. By End Use
    • 16.3.7. By Sales Channel
  • 16.4. Market Attractiveness Analysis
    • 16.4.1. By Country
    • 16.4.2. By Category
    • 16.4.3. By Product Type
    • 16.4.4. By Tip Type
    • 16.4.5. By Usage Type
    • 16.4.6. By End Use
    • 16.4.7. By Sales Channel
  • 16.5. Drivers and Restraints: Impact Analysis
  • 16.6. Key Participants Market Presence Intensity Mapping

17. Middle East & Africa Marker Pen Market Analysis 2019 - 2024 and Forecast 2025 - 2032

  • 17.1. Introduction
  • 17.2. Historical Market Size (US$ Mn) and Volume (Mn Units) By Market Segments, 2019 - 2024
  • 17.3. Market Size (US$ Mn) and Volume (Mn Units) Forecast By Market Segments, 2025 - 2032
    • 17.3.1. By Country
      • 17.3.1.1. Israel
      • 17.3.1.2. South Africa
      • 17.3.1.3. North Africa
      • 17.3.1.4. GCC Countries
      • 17.3.1.5. Rest of MEA
    • 17.3.2. By Category
    • 17.3.3. By Product Type
    • 17.3.4. By Tip Type
    • 17.3.5. By Usage Type
    • 17.3.6. By End Use
    • 17.3.7. By Sales Channel
  • 17.4. Market Attractiveness Analysis
    • 17.4.1. By Country
    • 17.4.2. By Category
    • 17.4.3. By Product Type
    • 17.4.4. By Tip Type
    • 17.4.5. By Usage Type
    • 17.4.6. By End Use
    • 17.4.7. By Sales Channel
  • 17.5. Drivers and Restraints: Impact Analysis
  • 17.6. Key Participants Market Presence Intensity Mapping

18. Global Marker Pen Market Industry Structure

19. Competition Analysis

  • 19.1. Competition Dashboard
  • 19.2. Competitive Benchmarking
  • 19.3. Competition Developments (Mergers, Acquisitions and Expansions)
  • 19.4. Competition Deepdive
    • 19.4.1. Newell Brands, Inc.
      • 19.4.1.1. Overview
      • 19.4.1.2. Product Portfolio
      • 19.4.1.3. Production Footprint
      • 19.4.1.4. Sales Footprint
      • 19.4.1.5. Strategy Overview
        • 19.4.1.5.1. Marketing Strategy
        • 19.4.1.5.2. Product Strategy
        • 19.4.1.5.3. Channel Strategy
    • 19.4.2. STAEDTLER Mars GmbH & Co.KG
      • 19.4.2.1. Overview
      • 19.4.2.2. Product Portfolio
      • 19.4.2.3. Production Footprint
      • 19.4.2.4. Sales Footprint
      • 19.4.2.5. Strategy Overview
        • 19.4.2.5.1. Marketing Strategy
        • 19.4.2.5.2. Product Strategy
        • 19.4.2.5.3. Channel Strategy
    • 19.4.3. Kokuyo Camlin Ltd.
      • 19.4.3.1. Overview
      • 19.4.3.2. Product Portfolio
      • 19.4.3.3. Production Footprint
      • 19.4.3.4. Sales Footprint
      • 19.4.3.5. Strategy Overview
        • 19.4.3.5.1. Marketing Strategy
        • 19.4.3.5.2. Product Strategy
        • 19.4.3.5.3. Channel Strategy
    • 19.4.4. Societe BIC SA
      • 19.4.4.1. Overview
      • 19.4.4.2. Product Portfolio
      • 19.4.4.3. Production Footprint
      • 19.4.4.4. Sales Footprint
      • 19.4.4.5. Strategy Overview
        • 19.4.4.5.1. Marketing Strategy
        • 19.4.4.5.2. Product Strategy
        • 19.4.4.5.3. Channel Strategy
    • 19.4.5. Pilot Corporation
      • 19.4.5.1. Overview
      • 19.4.5.2. Product Portfolio
      • 19.4.5.3. Production Footprint
      • 19.4.5.4. Sales Footprint
      • 19.4.5.5. Strategy Overview
        • 19.4.5.5.1. Marketing Strategy
        • 19.4.5.5.2. Product Strategy
        • 19.4.5.5.3. Channel Strategy
    • 19.4.6. Mitsubishi Pencil Co., Ltd
      • 19.4.6.1. Overview
      • 19.4.6.2. Product Portfolio
      • 19.4.6.3. Production Footprint
      • 19.4.6.4. Sales Footprint
      • 19.4.6.5. Strategy Overview
        • 19.4.6.5.1. Marketing Strategy
        • 19.4.6.5.2. Product Strategy
        • 19.4.6.5.3. Channel Strategy
    • 19.4.7. Pelikan International Corporation Berhad
      • 19.4.7.1. Overview
      • 19.4.7.2. Product Portfolio
      • 19.4.7.3. Production Footprint
      • 19.4.7.4. Sales Footprint
      • 19.4.7.5. Strategy Overview
        • 19.4.7.5.1. Marketing Strategy
        • 19.4.7.5.2. Product Strategy
        • 19.4.7.5.3. Channel Strategy
    • 19.4.8. Shanghai M&G Stationery Inc.
      • 19.4.8.1. Overview
      • 19.4.8.2. Product Portfolio
      • 19.4.8.3. Production Footprint
      • 19.4.8.4. Sales Footprint
      • 19.4.8.5. Strategy Overview
        • 19.4.8.5.1. Marketing Strategy
        • 19.4.8.5.2. Product Strategy
        • 19.4.8.5.3. Channel Strategy
    • 19.4.9. Luxor Writing Instruments Private Limited
      • 19.4.9.1. Overview
      • 19.4.9.2. Product Portfolio
      • 19.4.9.3. Production Footprint
      • 19.4.9.4. Sales Footprint
      • 19.4.9.5. Strategy Overview
        • 19.4.9.5.1. Marketing Strategy
        • 19.4.9.5.2. Product Strategy
        • 19.4.9.5.3. Channel Strategy
    • 19.4.10. Flair Group of Companies
      • 19.4.10.1. Overview
      • 19.4.10.2. Product Portfolio
      • 19.4.10.3. Production Footprint
      • 19.4.10.4. Sales Footprint
      • 19.4.10.5. Strategy Overview
        • 19.4.10.5.1. Marketing Strategy
        • 19.4.10.5.2. Product Strategy
        • 19.4.10.5.3. Channel Strategy
    • 19.4.11. Pentel Co., Ltd.
      • 19.4.11.1. Overview
      • 19.4.11.2. Product Portfolio
      • 19.4.11.3. Production Footprint
      • 19.4.11.4. Sales Footprint
      • 19.4.11.5. Strategy Overview
        • 19.4.11.5.1. Marketing Strategy
        • 19.4.11.5.2. Product Strategy
        • 19.4.11.5.3. Channel Strategy
    • 19.4.12. Zebra Co. Ltd
      • 19.4.12.1. Overview
      • 19.4.12.2. Product Portfolio
      • 19.4.12.3. Production Footprint
      • 19.4.12.4. Sales Footprint
      • 19.4.12.5. Strategy Overview
        • 19.4.12.5.1. Marketing Strategy
        • 19.4.12.5.2. Product Strategy
        • 19.4.12.5.3. Channel Strategy
    • 19.4.13. Monami Co., Ltd
      • 19.4.13.1. Overview
      • 19.4.13.2. Product Portfolio
      • 19.4.13.3. Production Footprint
      • 19.4.13.4. Sales Footprint
      • 19.4.13.5. Strategy Overview
        • 19.4.13.5.1. Marketing Strategy
        • 19.4.13.5.2. Product Strategy
        • 19.4.13.5.3. Channel Strategy
    • 19.4.14. STABILO International GmbH
      • 19.4.14.1. Overview
      • 19.4.14.2. Product Portfolio
      • 19.4.14.3. Production Footprint
      • 19.4.14.4. Sales Footprint
      • 19.4.14.5. Strategy Overview
        • 19.4.14.5.1. Marketing Strategy
        • 19.4.14.5.2. Product Strategy
        • 19.4.14.5.3. Channel Strategy
    • 19.4.15. Adel
      • 19.4.15.1. Overview
      • 19.4.15.2. Product Portfolio
      • 19.4.15.3. Production Footprint
      • 19.4.15.4. Sales Footprint
      • 19.4.15.5. Strategy Overview
        • 19.4.15.5.1. Marketing Strategy
        • 19.4.15.5.2. Product Strategy
        • 19.4.15.5.3. Channel Strategy
    • 19.4.16. Schneider Schreibgerate GmbH
      • 19.4.16.1. Overview
      • 19.4.16.2. Product Portfolio
      • 19.4.16.3. Production Footprint
      • 19.4.16.4. Sales Footprint
      • 19.4.16.5. Strategy Overview
        • 19.4.16.5.1. Marketing Strategy
        • 19.4.16.5.2. Product Strategy
        • 19.4.16.5.3. Channel Strategy
    • 19.4.17. Yosogo Writing Instrument Sdn.Bhd.
      • 19.4.17.1. Overview
      • 19.4.17.2. Product Portfolio
      • 19.4.17.3. Production Footprint
      • 19.4.17.4. Sales Footprint
      • 19.4.17.5. Strategy Overview
        • 19.4.17.5.1. Marketing Strategy
        • 19.4.17.5.2. Product Strategy
        • 19.4.17.5.3. Channel Strategy
    • 19.4.18. Penflex
      • 19.4.18.1. Overview
      • 19.4.18.2. Product Portfolio
      • 19.4.18.3. Production Footprint
      • 19.4.18.4. Sales Footprint
      • 19.4.18.5. Strategy Overview
        • 19.4.18.5.1. Marketing Strategy
        • 19.4.18.5.2. Product Strategy
        • 19.4.18.5.3. Channel Strategy
    • 19.4.19. Jin Shun Lee Sdn.Bhd.
      • 19.4.19.1. Overview
      • 19.4.19.2. Product Portfolio
      • 19.4.19.3. Production Footprint
      • 19.4.19.4. Sales Footprint
      • 19.4.19.5. Strategy Overview
        • 19.4.19.5.1. Marketing Strategy
        • 19.4.19.5.2. Product Strategy
        • 19.4.19.5.3. Channel Strategy

20. Assumptions & Acronyms Used

21. Research Methodology