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在線閱讀平台市場 2022-2028
市場調查報告書
商品編碼
1215720

在線閱讀平台市場 2022-2028

Online Reading Platform Market 2022-2028
出版日期: | 出版商: Orion Market Research | 英文 | 商品交期: 2-3個工作天內

價格

在預測期內，全球在線閱讀平台市場預計將以 8.9% 的複合年增長率顯著增長。 推動市場發展的因素之一是電子書的價格低於平裝書和精裝書。 平裝書和精裝書成本更高，利潤也更低，因為它們需要數百頁印刷、裝訂、包裝並從生產轉移到零售店。 然而，電子書比平裝書便宜得多，因為它們很容易下載。 電子書也是一種環保選擇，因為它們不需要紙張。 例如，2021 年 5 月，Kobo 宣布 2021 年 3 月的電子書消費量同比增長 60%。 此外，與去年的數據相比，Kobo 電子閱讀器的使用率上升了 61%。

全球在線閱讀平台市場根據應用程序、部署模式和訂閱類型進行細分。 根據應用，市場分為消費者和商業。 基於部署模式，市場分為基於雲和基於網站。 按訂閱類型，市場分為一次性許可證、年度許可證、季度許可證和月度許可證。 在部署模式中，由於在全球範圍內迅速採用基於雲的平台，預計基於雲的部分在預測期內將在市場上增長。 採用雲模型有幾個優勢，例如靈活性和可擴展性。 您還可以通過最大限度地降低數據中心維護成本和降低數據存儲成本來實現長期成本節約。

從地域上看，全球在線閱讀平台市場分為北美、歐洲、亞太地區和世界其他地區。 亞太地區預計在預測期內將出現顯著的市場增長，這是由於具有負擔得起的互聯網連接的智能手機的普及率不斷提高。 因此，該地區的在線教育系統有所增加，在 COVID-19 期間呈指數級增長。 根據聯合國兒童基金會 2020 年的報告，超過 90% 的東南亞國家製定了某種形式的遠程學習政策來應對這一流行病。

內容

第 1 章報告概述

  • 當前行業分析和增長前景
  • 研究方法和工具
  • 市場細分
    • 按細分
    • 按地區

第 2 章市場概述和洞察

  • 調查範圍
  • 分析師見解和當前市場趨勢
    • 主要發現
    • 推薦
    • 總結

第三章競爭格局

  • 主要公司分析
    • Amazon.com, Inc.
    • 蘋果公司
    • 巴諾書店
    • Rakuten Kobo Inc.
    • Smashwords, Inc.
  • 關鍵策略分析

第四章市場細分

  • 全球在線閱讀平台市場，按應用分類
    • 個人使用
    • 商業
  • 在線閱讀平台的全球市場：按部署模式
    • 基於雲
    • 網站基礎
  • 全球在線閱讀平台市場，按訂閱類型
    • 一次性許可證
    • 年度許可
    • 每季度
    • 每月

第五章區域分析

  • 北美
    • 美國
    • 加拿大
  • 歐洲
    • 英國
    • 德國
    • 意大利
    • 西班牙
    • 法國
    • 其他歐洲
  • 亞太地區
    • 中國
    • 印度
    • 日本
    • 韓國
    • 其他亞太地區
  • 世界其他地方

第六章公司簡介

  • Project Gutenberg
  • Internet Archive
  • Open Library
  • Google LLC
  • Blurb, Inc
  • Scribd
  • NetGalley LLC（Bookish）
  • 24Symbols
  • China Literature Group
  • Literature & Latte Ltd.
  • Wattpad Corp.
Product Code: OMR2026776

Title:Global Online Reading Platform Market Size, Share & Trends Analysis Report by Application (Personal, and Commercial), by Deployment Mode (Cloud-based, and Website-based), and by Subscription Type (One Time License, Yearly, Quarterly, and Monthly) Forecast Period (2022-2028).

The global online reading platform market is anticipated to grow at a considerable CAGR of 8.9% during the forecast period. One of the core factors that is boosting the market is the lower prices of e-books as compared to paperback or hardcover books. Paperback or hardcover books cost a lot since it requires hundreds of pages, printing, binding, packaging, and moving from production to retailer which adds a lot of cost with less profit. However, e-books can be downloaded simply which makes them far cheaper than a paperback. Moreover, an e-book is an environmentally friendly option since the need for paper is obsolete. For instance, in May 2021, Kobo informed us that eBook consumption raised by 60% year-on-year for March 2021. The use of Kobo e-Readers has also grown by 61% as compared to previous years' data.

The global online reading platform market is segmented based on the application, deployment mode, and subscription type. Based on the application, the market is segmented into personal, and commercial. Based on the deployment mode, the market is sub-segmented into cloud-based, and website-based. Based on the subscription type, the market is sub-segmented into the one-time license, yearly, quarterly, and monthly. Among the deployment mode, the cloud-based segment is anticipated to grow in the market during the forecast period, owing to the rapid adoption of cloud-based platforms across the globe. Deploying a cloud model offers several benefits including inflexibility and scalability. It also offers long-time cost-saving advantages by minimizing data center maintenance costs and declining data storage costs.

Geographically, the global online reading platform market is segmented into North America, Europe, Asia Pacific, and the Rest of the World. The Asia-Pacific region is anticipated to grow significantly in the market during the forecast period owing to the growing smartphone penetration with internet connections available at an affordable rate. This has increased the online education system in the region which has grown exponentially in COVID-19. As per the UNICEF report 2020, more than 90% of Southeast Asian countries have implemented some form of remote learning policy in response to the pandemic.

The major companies serving the global online reading platform market include Amazon.com, Inc., Apple, Inc., Barnes & Noble, Rakuten Kobo Inc., Smashwords, Inc., and others. The market players are considerably contributing to the market growth by the adoption of various strategies including mergers and acquisitions, partnerships, collaborations, funding, and new product launches, to stay competitive in the market. For instance, in November 2021, Rakuten Kobo and Booktopia, an Australian online book retailer, launched the Kobo Plus in Australia, the all-you-can-read eBook subscription giving to readers unlimited access to numerous eBook titles. The launch extended the exclusive partnership between Kobo and Booktopia after the companies released co-branded e-reading apps for iOS and Android in April 2020.

Research Methodology

The market study of the global online reading platform market is incorporated by extensive primary and secondary research conducted by the research team at OMR. Secondary research has been conducted to refine the available data to break down the market into various segments, and derive the total market size, market forecast, and growth rate. Different approaches have been worked on to derive the market value and market growth rate. Our team collects facts and data related to the market from different geography to provide a better regional outlook. In the report, the country-level analysis is provided by analyzing various regional players, regional tax laws and policies, consumer behavior, and macroeconomic factors. Numbers extracted from secondary research have been authenticated by conducting proper primary research. It includes tracking down key people from the industry and interviewing them to validate the data. This enables our analyst to derive the closest possible figures without any major deviations in the actual number. Our analysts try to contact as many executives, managers, key opinion leaders, and industry experts. Primary research brings authenticity to our reports.

Secondary Sources Include:

  • Financial reports of companies involved in the market.
  • Whitepapers, research papers, and news blogs.
  • Company websites and their product catalog.

The report provides an in-depth analysis of the market size, and intended quality of the service preferred by consumers. The report will serve as a source for a 360-degree analysis of the market thoroughly integrating different models.

Market Segmentation

  • Global Online Reading Platform Market Research and Analysis by Application.
  • Global Online Reading Platform Market Research and Analysis by Deployment Mode.
  • Global Online Reading Platform Market Research and Analysis by Subscription Type.

The Report Covers:

  • Comprehensive research methodology of the global online reading platform market.
  • This report also includes a detailed and extensive market overview with key analyst insights.
  • An exhaustive analysis of macro and micro factors influencing the market guided by key recommendations.
  • Analysis of regional regulations and other government policies impacting the global online reading platform market.
  • Insights about market determinants that are stimulating the global online reading platform market.
  • Detailed and extensive market segments with the regional distribution of forecasted revenues.
  • Extensive profiles and recent developments of market players.

Table of Contents

1. Report Summary

  • Current Industry Analysis and Growth Potential Outlook
  • 1.1. Research Methods and Tools
  • 1.2. Market Breakdown
    • 1.2.1. By Segments
    • 1.2.2. By Region

2. Market Overview and Insights

  • 2.1. Scope of the Report
  • 2.2. Analyst Insight & Current Market Trends
    • 2.2.1. Key Findings
    • 2.2.2. Recommendations
    • 2.2.3. Conclusion

3. Competitive Landscape

  • 3.1. Key Company Analysis
    • 3.1.1. Amazon.com, Inc.
      • 3.1.1.1. Overview
      • 3.1.1.2. Financial Analysis
      • 3.1.1.3. SWOT Analysis
      • 3.1.1.4. Recent Developments
    • 3.1.2. Apple, Inc.
      • 3.1.2.1. Overview
      • 3.1.2.2. Financial Analysis
      • 3.1.2.3. SWOT Analysis
      • 3.1.2.4. Recent Developments
    • 3.1.3. Barnes & Noble
      • 3.1.3.1. Overview
      • 3.1.3.2. Financial Analysis
      • 3.1.3.3. SWOT Analysis
      • 3.1.3.4. Recent Developments
    • 3.1.4. Rakuten Kobo Inc.
      • 3.1.4.1. Overview
      • 3.1.4.2. Financial Analysis
      • 3.1.4.3. SWOT Analysis
      • 3.1.4.4. Recent Developments
    • 3.1.5. Smashwords, Inc.
      • 3.1.5.1. Overview
      • 3.1.5.2. Financial Analysis
      • 3.1.5.3. SWOT Analysis
      • 3.1.5.4. Recent Developments
  • 3.2. Key Strategy Analysis

4. Market Segmentation

  • 4.1. Global Online Reading Platform Market by Application
    • 4.1.1. Personal
    • 4.1.2. Commercial
  • 4.2. Global Online Reading Platform Market by Deployment Mode
    • 4.2.1. Cloud-based
    • 4.2.2. Website-based
  • 4.3. Global Online Reading Platform Market by Subscription Type
    • 4.3.1. One-Time License
    • 4.3.2. Yearly
    • 4.3.3. Quarterly
    • 4.3.4. Monthly

5. Regional Analysis

  • 5.1. North America
    • 5.1.1. US
    • 5.1.2. Canada
  • 5.2. Europe
    • 5.2.1. UK
    • 5.2.2. Germany
    • 5.2.3. Italy
    • 5.2.4. Spain
    • 5.2.5. France
    • 5.2.6. Rest of Europe
  • 5.3. Asia-Pacific
    • 5.3.1. China
    • 5.3.2. India
    • 5.3.3. Japan
    • 5.3.4. South Korea
    • 5.3.5. Rest of Asia-Pacific
  • 5.4. Rest of the World

6. Company Profiles

  • 6.1. Project Gutenberg
  • 6.2. Internet Archive
  • 6.3. Open Library
  • 6.4. Google LLC
  • 6.5. Blurb, Inc
  • 6.6. Scribd
  • 6.7. NetGalley LLC (Bookish)
  • 6.8. 24Symbols
  • 6.9. China Literature Group
  • 6.10. Literature & Latte Ltd.
  • 6.11. Wattpad Corp.

LIST OF TABLES

  • 1. GLOBAL ONLINE READING PLATFORM MARKET RESEARCH AND ANALYSIS BY APPLICATION, 2021-2028 ($ MILLION)
  • 2. GLOBAL ONLINE READING PLATFORM FOR PERSONAL MARKET RESEARCH AND ANALYSIS BY REGION, 2021-2028 ($ MILLION)
  • 3. GLOBAL ONLINE READING PLATFORM FOR COMMERCIAL MARKET RESEARCH AND ANALYSIS BY REGION, 2021-2028 ($ MILLION)
  • 4. GLOBAL ONLINE READING PLATFORM MARKET RESEARCH AND ANALYSIS BY DEPLOYMENT MODE, 2021-2028 ($ MILLION)
  • 5. GLOBAL CLOUD-BASED ONLINE READING PLATFORM MARKET RESEARCH AND ANALYSIS BY REGION, 2021-2028 ($ MILLION)
  • 6. GLOBAL WEBSITE-BASED ONLINE READING PLATFORM MARKET RESEARCH AND ANALYSIS BY REGION, 2021-2028 ($ MILLION)
  • 7. GLOBAL ONLINE READING PLATFORM MARKET RESEARCH AND ANALYSIS BY SUBSCRIPTION TYPE, 2021-2028 ($ MILLION)
  • 8. GLOBAL ONE-TIME LICENSE ONLINE READING PLATFORM MARKET RESEARCH AND ANALYSIS BY REGION, 2021-2028 ($ MILLION)
  • 9. GLOBAL YEARLY ONLINE READING PLATFORM MARKET RESEARCH AND ANALYSIS BY REGION, 2021-2028 ($ MILLION)
  • 10. GLOBAL QUARTERLY ONLINE READING PLATFORM MARKET RESEARCH AND ANALYSIS BY REGION, 2021-2028 ($ MILLION)
  • 11. GLOBAL MONTHLY ONLINE READING PLATFORM MARKET RESEARCH AND ANALYSIS BY REGION, 2021-2028 ($ MILLION)
  • 12. GLOBAL ONLINE READING PLATFORM MARKET RESEARCH AND ANALYSIS BY GEOGRAPHY, 2021-2028 ($ MILLION)
  • 13. NORTH AMERICAN ONLINE READING PLATFORM MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2021-2028 ($ MILLION)
  • 14. NORTH AMERICAN ONLINE READING PLATFORM MARKET RESEARCH AND ANALYSIS BY APPLICATION, 2021-2028 ($ MILLION)
  • 15. NORTH AMERICAN ONLINE READING PLATFORM MARKET RESEARCH AND ANALYSIS BY DEPLOYMENT MODE, 2021-2028 ($ MILLION)
  • 16. NORTH AMERICAN ONLINE READING PLATFORM MARKET RESEARCH AND ANALYSIS BY SUBSCRIPTION TYPE, 2021-2028 ($ MILLION)
  • 17. EUROPEAN ONLINE READING PLATFORM MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2021-2028 ($ MILLION)
  • 18. EUROPEAN ONLINE READING PLATFORM MARKET RESEARCH AND ANALYSIS BY APPLICATION, 2021-2028 ($ MILLION)
  • 19. EUROPEAN ONLINE READING PLATFORM MARKET RESEARCH AND ANALYSIS BY DEPLOYMENT MODE, 2021-2028 ($ MILLION)
  • 20. EUROPEAN ONLINE READING PLATFORM MARKET RESEARCH AND ANALYSIS BY SUBSCRIPTION TYPE, 2021-2028 ($ MILLION)
  • 21. ASIA-PACIFIC ONLINE READING PLATFORM MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2021-2028 ($ MILLION)
  • 22. ASIA-PACIFIC ONLINE READING PLATFORM MARKET RESEARCH AND ANALYSIS BY APPLICATION, 2021-2028 ($ MILLION)
  • 23. ASIA-PACIFIC ONLINE READING PLATFORM MARKET RESEARCH AND ANALYSIS BY DEPLOYMENT MODE, 2021-2028 ($ MILLION)
  • 24. ASIA-PACIFIC ONLINE READING PLATFORM MARKET RESEARCH AND ANALYSIS BY SUBSCRIPTION TYPE, 2021-2028 ($ MILLION)
  • 25. REST OF THE WORLD ONLINE READING PLATFORM MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2021-2028 ($ MILLION)
  • 26. REST OF THE WORLD ONLINE READING PLATFORM MARKET RESEARCH AND ANALYSIS BY APPLICATION, 2021-2028 ($ MILLION)
  • 27. REST OF THE WORLD ONLINE READING PLATFORM MARKET RESEARCH AND ANALYSIS BY DEPLOYMENT MODE, 2021-2028 ($ MILLION)
  • 28. REST OF THE WORLD ONLINE READING PLATFORM MARKET RESEARCH AND ANALYSIS BY SUBSCRIPTION TYPE, 2021-2028 ($ MILLION)

LIST OF FIGURES

  • 1. GLOBAL ONLINE READING PLATFORM MARKET SHARE BY APPLICATION, 2021 VS 2028 (%)
  • 2. GLOBAL ONLINE READING PLATFORM FOR PERSONAL MARKET SHARE BY REGION, 2021 VS 2028 (%)
  • 3. GLOBAL ONLINE READING PLATFORM FOR COMMERCIAL MARKET SHARE BY REGION, 2021 VS 2028 (%)
  • 4. GLOBAL ONLINE READING PLATFORM MARKET SHARE BY DEPLOYMENT MODE, 2021 VS 2028 (%)
  • 5. GLOBAL CLOUD-BASED ONLINE READING PLATFORM MARKET SHARE BY REGION, 2021 VS 2028 (%)
  • 6. GLOBAL WEBSITE-BASED ONLINE READING PLATFORM MARKET SHARE BY REGION, 2021 VS 2028 (%)
  • 7. GLOBAL ONLINE READING PLATFORM MARKET SHARE BY SUBSCRIPTION TYPE, 2021 VS 2028 (%)
  • 8. GLOBAL ONE-TIME LICENSE ONLINE READING PLATFORM MARKET SHARE BY REGION, 2021 VS 2028 (%)
  • 9. GLOBAL YEARLY ONLINE READING PLATFORM MARKET SHARE BY REGION, 2021 VS 2028 (%)
  • 10. GLOBAL QUARTERLY ONLINE READING PLATFORM MARKET SHARE BY REGION, 2021 VS 2028 (%)
  • 11. GLOBAL MONTHLY ONLINE READING PLATFORM MARKET SHARE BY REGION, 2021 VS 2028 (%)
  • 12. GLOBAL ONLINE READING PLATFORM MARKET SHARE BY GEOGRAPHY, 2021 VS 2028 (%)
  • 13. US ONLINE READING PLATFORM MARKET SIZE, 2021-2028 ($ MILLION)
  • 14. CANADA ONLINE READING PLATFORM MARKET SIZE, 2021-2028 ($ MILLION)
  • 15. UK ONLINE READING PLATFORM MARKET SIZE, 2021-2028 ($ MILLION)
  • 16. FRANCE ONLINE READING PLATFORM MARKET SIZE, 2021-2028 ($ MILLION)
  • 17. GERMANY ONLINE READING PLATFORM MARKET SIZE, 2021-2028 ($ MILLION)
  • 18. ITALY ONLINE READING PLATFORM MARKET SIZE, 2021-2028 ($ MILLION)
  • 19. SPAIN ONLINE READING PLATFORM MARKET SIZE, 2021-2028 ($ MILLION)
  • 20. REST OF EUROPE ONLINE READING PLATFORM MARKET SIZE, 2021-2028 ($ MILLION)
  • 21. INDIA ONLINE READING PLATFORM MARKET SIZE, 2021-2028 ($ MILLION)
  • 22. CHINA ONLINE READING PLATFORM MARKET SIZE, 2021-2028 ($ MILLION)
  • 23. JAPAN ONLINE READING PLATFORM MARKET SIZE, 2021-2028 ($ MILLION)
  • 24. SOUTH KOREA ONLINE READING PLATFORM MARKET SIZE, 2021-2028 ($ MILLION)
  • 25. REST OF ASIA-PACIFIC ONLINE READING PLATFORM MARKET SIZE, 2021-2028 ($ MILLION)
  • 26. REST OF THE WORLD ONLINE READING PLATFORM MARKET SIZE, 2021-2028 ($ MILLION)