軟體定義車輛的印度市場評估:各車輛類型，推動因素，車輛自動性別，各軟體定義車輛類型，各地區，機會及預測，2019年～2033年

預計印度軟體定義汽車市場將從 2025 年的 26.9 億美元成長到 2033 年的 91.6 億美元，在預測期（2026-2033 年）內複合年增長率 (CAGR) 為 16.56%。近年來，該市場經歷了顯著增長，預計未來將繼續擴張，這主要得益於人們對安全和永續交通的日益重視、汽車技術的重大進步以及汽車技術的快速發展。電動和混合動力汽車產量的增加、對駕駛舒適性和便利性的需求不斷增長以及汽車中空中下載 (OTA) 系統的整合，預計將推動印度軟體定義汽車市場需求的成長。 OTA 允許汽車製造商遠端更新車輛軟體，從而在無需經銷商到店的情況下，定期改進車輛的性能、功能和使用者體驗。終端用戶期望他們的汽車能夠像智慧型手機一樣隨著時間的推移而不斷改進，這種能力正在推動對軟體定義汽車的需求激增。

此外，空中下載 (OTA) 更新可以快速提供必要的安全性增強功能和安全性修補程式。汽車的互聯程度越來越高，並確保擁有最新的安全功能，這將在預測期內推動印度軟體定義汽車市場的需求。此外，印度政府對基礎設施的投資，例如先進的道路網絡和智慧交通管理系統，也支持了印度軟體定義汽車的發展。隨著軟體更新添加新功能，市場參與者也不斷提升車輛的價值。主要市場參與者正在合作擴大市場佔有率，以滿足對軟體定義汽車日益增長的需求。

例如，將於 2025 年推出的 Tata Harrier EV 將配備 L2 級高級駕駛輔助系統 (ADAS) 功能，例如自適應巡航控制和自動泊車輔助，這凸顯了軟體功能在主流車型中日益增強的整合度。 FAME II 下的政府激勵措施以及汽車製造商將支援空中下載 (OTA) 的 ADAS 豐富系統整合到熱門車型中的舉措，正在增強乘用車的優勢。與 IT 服務供應商的合作將進一步加速開發，確保可擴展性，並為印度消費者帶來更智慧的出行體驗。

目錄

第1章 計劃的範圍和定義

第2章 調查手法

第3章 美國的關稅的影響

第4章 摘要整理

第5章 顧客的迴響

• 受訪者的人口統計
• 品牌認知度
• 決定是否購買時考慮的要素
• 隱私和法規的考慮

第6章 印度的軟體定義車輛市場展望，2019年度～2033年度

• 市場規模分析與預測
  • 各金額
• 市場佔有率分析與預測
  • 各車輛類型
    • 小客車
    • 商用車
  • 按推動因素
    • 內燃機車
    • 電動車
  • 車輛自動性別
    • 第1級
    • 第2級
    • 第3級
    • 層級4
    • 層級5
  • 各軟體定義車輛類型
    • 半軟體定義車輛
    • 軟體定義車輛
  • 各地區
    • 北
    • 南
    • 東
    • 西部和中央部
  • 各企業市場佔有率分析(前五名公司以及其他- 以金額為準，2025年度)
• 市場地圖分析，2025年度
  • 各車輛類型
  • 按推動因素
  • 車輛自動性別
  • 各軟體定義車輛類型
  • 各地區

第7章 印度的汽車市場形勢

第8章 政策和法規情形

第9章 價值鏈分析

第10章 波特的五力分析

第11章 大環境分析

第12章 市場動態

• 推動市場要素
• 市場課題

第13章 市場趨勢與發展

第14章 案例研究

第15章 競爭情形

• 前五名市場領導公司的競爭矩陣
• 前五名公司的SWOT分析
• 前10名市場主要企業的形勢
  • Samsung Electronics Co., Ltd.
    • 公司概要
    • 主要經營幹部
    • 產品和服務
    • 財務狀況(報告那樣)
    • 主要市場的著重和地理存在感
    • 最近的趨勢/合作/夥伴關係/合併和收購
  • Bosch Limited
  • KPIT Technologies Ltd.
  • Tata Technologies Ltd.
  • Tata Elxsi Limited
  • NTT Data Business Solutions Private Limited
  • Hinduja Tech Limited
  • ZF India Pvt. Ltd.
  • Aptiv PLC
  • Continental AG
  • Qualcomm Incorporated

以上公司排名並非基於市場佔有率，可能會根據研究過程中獲得的資訊而有所變動。

第16章 策略性建議

第17章 關於調查公司·免責聲明

India software-defined vehicle market is projected to witness a CAGR of 16.56% during the forecast period FY2026-FY2033, growing from USD 2.69 billion in FY2025 to USD 9.16 billion in FY2033. The market has experienced significant growth in recent years and is expected to maintain an expansion in the coming years owing to enhanced awareness about safety and sustainable transportation, significant technological advancement in vehicles, and the rapidly evolving landscape of automotive technology. The India software-defined vehicle market demand is anticipated to increase owing to the growing production of electric and hybrid vehicles, a rise in demand for comfort and convenience while driving, and an integration of automotive Over-The-Air (OTA) systems. OTA allows automakers to advance vehicle software remotely, enabling regular enhancements in performance, functionality, and user experience without requiring a dealership visit. This capability surges the demand for software-defined vehicles, as end users expect their vehicles to enhance over time, such as smartphones.

In addition, OTA updates also can provide essential safety enhancements and security patches swiftly. As vehicles become increasingly connected, confirming they are featured the latest security features, propelling the India software-defined vehicle market demand in the forecast period. Furthermore, the Indian government is investing in infrastructure including advanced road networks, and smart traffic management systems, supporting the growth of software-defined vehicles in India. Also, companies in the market are increasing the value of the vehicle over time as new features are added via software updates. Key participants in the market are collaborating to expand their market presence and address the rising demand for software-defined vehicles.

For instance, the Tata Harrier EV launched in 2025, features Level-2 ADAS capabilities such as adaptive cruise control and auto-park assist, highlighting the growing integration of software features in mainstream models. Government incentives under FAME II and automaker initiatives to embed OTA-enabled and ADAS-rich systems across popular car lines reinforce the passenger vehicle dominance. Collaborations with IT service providers further accelerate development, ensuring scalability and delivering smarter mobility experiences for Indian buyers.

Electrification of Vehicle Drives the India Software-Defined Vehicle Market Growth

The significant shift towards electrification is a key driver in India software-defined vehicle market. The government of India formed different initiatives, including the Faster Adoption and Manufacturing of Hybrid and Electric Vehicles (FAME) scheme, which are motivating automakers to introduce electric vehicles featured with advanced software. This transition not only minimizes emissions but also improves vehicle performance and user experience, driving the India software-defined vehicle market growth. Moreover, the growing awareness among consumers about sustainable options, accelerating the integration of electric vehicle technology into software-defined vehicles is projected to surge, fostering innovation and market growth. In addition, companies in the market are considerably investing in software solutions that manage regenerative braking, battery effectiveness, and advanced charging infrastructure. Furthermore, market participants in the market are efficiently launching different intelligent centers to help manufacture advanced software-defined vehicles.

For instance, Tata Elxsi's partnership with Mercedes-Benz R&D India aims to accelerate SDV development, highlighting the industry's commitment to innovation. Consumer demand for connected in-vehicle experiences is also increasing, leading automakers to adopt connected car technologies. Additionally, strategic collaborations, like Qualcomm's Snapdragon Auto Day event in New Delhi, showcase advancements in smart automotive technologies, including AI-powered in-car experiences and cloud-integrated mobility solutions.

Integration of Advanced Driver Assistance Systems (ADAS) Pushes the India Software-Defined Vehicle Market Demand

The integration of ADAS is gaining prevalence in India software-defined vehicle market owing to rising government regulations on road and vehicle safety and growing consumer awareness. Features including lane-keeping assistance, adaptive cruise control, and automatic emergency braking are becoming a significant market trend. Automakers are integrating advanced software systems to advance these functionalities, improving vehicle safety, the overall driving experience of end users and enhancing user comfort. The demand for vehicles equipped with ADAS is probably to rise because road safety is becoming a priority among consumers. In addition, collaborations between tech companies and automakers are propelling advancements in this domain, leading to fully autonomous driving capabilities, which further propel the India software-defined vehicle market demand in the forecast period.

For instance, in July 2024, Tata Technologies announced the collaboration with Arm Limited to drive innovation in software-defined vehicles and reduce the development time of software-defined vehicles for automotive OEMs.

Passenger Cars Dominate India Software-Defined Vehicle Market Share

Passenger cars dominate the market growth owing to the increasing production of passenger cars in emerging countries, rising disposable incomes, and rapid urbanization. The software-defined passenger car demand in India is projected to accelerate owing to a growing demand for smart and connected features in vehicles, significant technological advancements, and rising awareness and requirement for advanced driver-assistance systems in automobiles. Also, innovations in software and hardware are making it easier for automakers to integrate advanced technologies into passenger cars, making them more appealing to buyers. Additionally, government initiatives focused on promoting electric vehicles and advanced technologies are often aimed at passenger vehicles, motivating manufacturers to invest in software-defined vehicle capabilities, which further drive the software-defined passenger cars in India. Companies in the market are launching passenger cars with the integration of different software and hardware to address the rising demand for advanced and connected passenger cars.

In June 2025, HARMAN (a Samsung subsidiary) introduced the first in-vehicle Neo QLED display in the new Tata Harrier.ev, marking India's debut of consumer-grade visual interfaces in SDV cockpits. The 14.53" floating Neo QLED display delivers premium brightness and immersive visuals tailored for India's market.

North Region is Expected to Register Significant Market Share in the India Software-Defined Vehicle Market

The North region is projected to hold a significant market share in the India software-defined vehicle market owing to the strong presence of leading automakers, rapid adoption of connected vehicle technologies, and supportive government initiatives promoting automotive innovation. States such as Haryana, Uttar Pradesh, and Delhi-NCR host major automotive hubs and R&D centers, driving the development and integration of advanced vehicle software systems. Growing consumer demand for enhanced safety, real-time navigation, and infotainment features further supports the regional market expansion. Additionally, the increasing penetration of electric and autonomous vehicles, coupled with collaborations between OEMs and technology providers, will continue to create favorable opportunities for software-defined vehicle adoption in Northern India.

Key Players Landscape and Outlook

To enhance their market reach and offerings, Indian software-defined vehicle companies are embracing next-gen technologies like over-the-air (OTA) updates and autonomous driving systems. These software-driven advancements improve vehicle performance, safety, and user experience while enabling faster feature upgrades. By prioritizing a software-first approach, these firms can swiftly adapt to industry changes and roll out innovations. Strategic alliances with global tech leaders and increased R&D investments further help them stay competitive and address shifting consumer needs. As a result, they not only solidify their market standing but also drive greater customer engagement and brand loyalty.

For instance, in October 2024, Hyundai Motor Company, Kia Corporation, and Samsung Electronics announced a partnership to connect software-defined vehicle to smartphones and introduce a new mobility experience for customers.

Table of Contents

1. Project Scope and Definitions

2. Research Methodology

3. Impact of U.S. Tariffs

4. Executive Summary

5. Voice of Customers

• 5.1. Respondent Demographics
• 5.2. Brand Awareness
• 5.3. Factors Considered in Purchase Decisions
• 5.4. Consideration of Privacy and Regulations

6. India Software-Defined Vehicle Market Outlook, FY2019-FY2033F

• 6.1. Market Size Analysis & Forecast
  • 6.1.1. By Value
• 6.2. Market Share Analysis & Forecast
  • 6.2.1. By Vehicle Type
    • 6.2.1.1. Passenger Vehicle
    • 6.2.1.2. Commercial Vehicle
  • 6.2.2. By Propulsion
    • 6.2.2.1. Internal Combustion Engine Vehicle
    • 6.2.2.2. Electric Vehicle
  • 6.2.3. By Vehicle Autonomy
    • 6.2.3.1. Level 1
    • 6.2.3.2. Level 2
    • 6.2.3.3. Level 3
    • 6.2.3.4. Level 4
    • 6.2.3.5. Level 5
  • 6.2.4. By Software-Defined Vehicle Type
    • 6.2.4.1. Semi-Software-Defined Vehicle
    • 6.2.4.2. Software-Defined Vehicle
  • 6.2.5. By Region
    • 6.2.5.1. North
    • 6.2.5.2. South
    • 6.2.5.3. East
    • 6.2.5.4. West and Central
  • 6.2.6. By Company Market Share Analysis (Top 5 Companies and Others - By Value, FY2025)
• 6.3. Market Map Analysis, FY2025
  • 6.3.1. By Vehicle Type
  • 6.3.2. By Propulsion
  • 6.3.3. By Vehicle Autonomy
  • 6.3.4. By Software-Defined Vehicle Type
  • 6.3.5. By Region

7. India Automotive Market Landscape

8. Policy & Regulatory Landscape

9. Value Chain Analysis

10. Porter's Five Forces Analysis

11. PESTLE Analysis

12. Market Dynamics

• 12.1. Market Drivers
• 12.2. Market Challenges

13. Market Trends and Developments

14. Case Studies

15. Competitive Landscape

• 15.1. Competition Matrix of Top 5 Market Leaders
• 15.2. SWOT Analysis for Top 5 Players
• 15.3. Key Players Landscape for Top 10 Market Players
  • 15.3.1. Samsung Electronics Co., Ltd.
    • 15.3.1.1. Company Details
    • 15.3.1.2. Key Management Personnel
    • 15.3.1.3. Products and Services
    • 15.3.1.4. Financials (As Reported)
    • 15.3.1.5. Key Market Focus and Geographical Presence
    • 15.3.1.6. Recent Developments/Collaborations/Partnerships/Mergers and Acquisition
  • 15.3.2. Bosch Limited
  • 15.3.3. KPIT Technologies Ltd.
  • 15.3.4. Tata Technologies Ltd.
  • 15.3.5. Tata Elxsi Limited
  • 15.3.6. NTT Data Business Solutions Private Limited
  • 15.3.7. Hinduja Tech Limited
  • 15.3.8. ZF India Pvt. Ltd.
  • 15.3.9. Aptiv PLC
  • 15.3.10. Continental AG
  • 15.3.11. Qualcomm Incorporated

Companies mentioned above DO NOT hold any order as per market share and can be changed as per information available during research work.

16. Strategic Recommendations

17. About Us and Disclaimer

List of Tables

• Table 1. Competition Matrix of Top 5 Market Leaders
• Table 2. Mergers & Acquisitions/ Joint Ventures (If Applicable)
• Table 3. About Us - Regions and Countries Where We Have Executed Client Projects

List of Figures

• Figure 1: India Software-Defined Vehicle Market, By Value, In USD Billion, FY2019-FY2033F
• Figure 2: India Software-Defined Vehicle Market Share (%), By Vehicle Type, FY2019-FY2033F
• Figure 3: India Software-Defined Vehicle Market Share (%), By Propulsion Type, FY2019-FY2033F
• Figure 4: India Software-Defined Vehicle Market Share (%), By Vehicle Autonomy, FY2019-FY2033F
• Figure 5: India Software-Defined Vehicle Market Share (%), By Software-Defined Vehicle Type, FY2019-FY2033F
• Figure 6: India Software-Defined Vehicle Market Share (%), By Region, FY2019-FY2033F
• Figure 7: India Software-Defined Vehicle Market Share (%), By Company, FY2019-FY2033F
• Figure 8: India Software-Defined Vehicle Market Map, By Vehicle Type, Market Size (USD Billion) & Growth Rate (%), FY2025
• Figure 9: India Software-Defined Vehicle Market Map, By Propulsion Type, Market Size (USD Billion) & Growth Rate (%), FY2025
• Figure 10: India Software-Defined Vehicle Market Map, By Vehicle Autonomy, Market Size (USD Billion) & Growth Rate (%), FY2025
• Figure 11: India Software-Defined Vehicle Market Map, By Software-Defined Vehicle Type, Market Size (USD Billion) & Growth Rate (%), FY2025
• Figure 12: India Software-Defined Vehicle Market Map, By Region, Market Size (USD Billion) & Growth Rate (%), FY2025
• Figure 13: India Automotive Market Size, By Volume (In Units), FY2020-FY2025F
• Figure 14: India Two Wheeler Market Size, By Volume (In Units), FY2020-FY2025F
• Figure 15: India Three Wheeler Market Size, By Volume (In Units), FY2020-FY2025F
• Figure 16: India Passenger Market Size, By Volume (In Units), FY2020-FY2025F
• Figure 17: India Commercial Market Size, By Volume (In Units), FY2020-FY2025F
• Figure 18: India Automotive Component Market Size, By Value (In USD Billion), FY2020-FY2025F