美國乳製品市場評估，各產品類型，最終用途類型·各用途，各流通管道，各地區，機會及預測，2018-2032年

美國乳製品市場是一個成熟的市場，預計 2024 年價值將達到 1207 億美元。預計預測期內（2025-2032 年）的複合年增長率為 4.21%，到 2032 年達到 1,679 億美元。在美國，隨著健康意識的增強和人均收入的提高，對高蛋白飲食的需求也相應增長，尤其是在年輕的千禧世代和 Z 世代中。乳製品包括牛奶和加值產品，例如澄清奶油、奶油、凝乳和脫脂奶粉。它還包括冰淇淋、優格、起司和乳清等現代增值乳製品。牛奶含有鈣、蛋白質、磷和維生素等有益成分，因此一般建議您每天飲用。從生產角度來看，乳牛在乾燥、涼爽的氣候下茁壯成長。美國大部分乳牛都是荷斯坦乳牛，這種乳牛每頭產奶量比其他品種的乳牛都高。然而，澤西乳牛和雜交乳牛近年來越來越受歡迎，因為它們比荷斯坦乳牛產出更多的乳脂和其他乳固體。

用於生產的生奶大部分用於製作乳酪。乳酪製作的最終產品是一種稱為乳清的水狀液體。乳清通常經過進一步加工，生產出乾乳清、乳清蛋白濃縮物和乳糖。不斷增長的起司需求是推動美國乳製品產業成長的主要因素之一。由於起司品種的增多、外出用餐的增多以及以起司為主要原料的民族菜餚越來越受歡迎，起司消費量正在增加。烏拉圭回合貿易談判的結果，世界貿易組織（WTO）於1995年1月1日成立。美國農業部 (USDA) 負責監管、支持和促進美國乳製品產業的發展。美國農業部乳製品相關項目包括聯邦生乳行銷授權、風險管理計劃、乳製品等級和標準、乳製品研究和推廣計劃、乳製品補償計劃、捐贈計劃以及各種食品採購計劃。

目錄

第1章 調查手法

第2章 產品概要

第3章 摘要整理

第4章 客戶的迴響

• 包裝產品和生鮮食品
• 品牌認知度和忠誠度
• 決定是否購買時考慮的要素
  • 衛生
  • 品質
  • 數量
  • 價格
  • 數量和價格
  • 報價和折扣
  • 貯存壽命
  • 味的愛好
  • 營養價值
  • 檢討與推薦事項
• 購買頻率
• 購買流通管道
• 市場資訊分析

第5章 美國乳製品市場預測，2018年～2032年

• 市場規模與預測
  • 各金額
  • 各數量
• 市場佔有率與預測
  • 產品類型
    • 牛奶和奶粉
    • 起士
    • 奶油
    • 優格
    • 牛油
    • 冰淇淋
    • 其他
  • 最終用途類型·各用途
    • 國內
    • 產業
  • 各流通管道
    • 線上
    • 離線
  • 各地區
    • 東北部
    • 南部
    • 西部
    • 中西部

第6章 宏觀商務環境的範圍

• 價值鏈分析
• 供給需求分析
• 進口出口分析
• 美國乳製品市場PESTEL分析
  • 政治要素
  • 經濟系統
  • 社會影響
  • 技術的進步
  • 對環境的影響
  • 與法規遵守法規機關
• 波特的五力分析
  • 供應商的力量
  • 買主的力量
  • 替代威脅
  • 新加入廠商的威脅
  • 競爭企業間的敵對關係

第7章 主要5公司的價格點分析

第8章 案例研究(美國乳製品市場參與者採用的最佳業務實踐，最大3個)

第9章 市場動態

• 趨勢與趨勢
• 成長機會
• 成長抑制劑

第10章 主要業者的形勢

• 主要5公司的市場企業的SWOT分析
• 主要5公司的市場領導的競爭矩陣
• 主要 5公司的市場領導的市場收益分析(%、2024年)
• 合併和收購/合資企業(如適用)
• 專利分析（如適用）

第11章 主要業者的展望

• Prairie Farms Dairy Inc.
• 公司概要
• 主要經營團隊
• 產品和服務
• 財務狀況(如報告)
• 主要市場的著重和地理存在感
• 最近的趨勢
• Nestle USA
• Danone North America Inc
• Schreiber Foods, Inc.
• The Kraft Heinz Co.
• Foremost Farms USA Cooperative
• Land O'Lakes, Inc.
• California Dairies, Inc.
• Unilever United States, Inc.
• Dairy Farmers of America, Inc.

上述公司不依市場佔有率排序，並且可能會根據研究工作期間獲得的資訊進行更改。

第12章 策略性建議

第13章 關於調查公司·免責聲明

The United States (US) Dairy Market is a matured market valued at USD 120.7 billion in 2024. The market will witness a CAGR of 4.21% during the forecast period between 2025 and 2032 and will be valued at USD 167.9 billion in 2032. With the rise in health-conscious consumers and higher per capita income in the US, there has been a proportionate rise in the demand for high-protein diets, particularly among younger millennials and generation Z. Dairy products include milk and value-added products such as clarified butter, butter, curd and skim milk powder. It also includes contemporary dairy products with added value like ice cream, yoghurt, cheese and whey. Since milk includes beneficial elements like calcium, protein, phosphorus, and vitamins, it is generally advised to consume it on daily basis. In terms of output, milk cows thrive in places with dry and cool weather. The majority of dairy cows in the US are Holsteins, a breed that produces more milk per cow than other breed of cows. Nonetheless, Jersey and crossbred cows have grown in favour in recent years because their milk contains higher quantities of milk fat and other milk solids than Holstein cows.

The majority of milk designated for manufacturing purposes is used to create cheese. As a byproduct of cheese production, a watery fluid known as whey is created. Whey is frequently processed further to produce items such as dry whey, whey protein concentrate, and lactose. Growing cheese demand has been one of key drivers shaping the growth of the US dairy industry. Cheese consumption has increased due to the availability of a wider range of cheeses, increased out-of-home eating, and increased popularity of ethnic cuisines that use cheese as a prominent ingredient. The Uruguay Round of trade negotiations resulted in the foundation of the World Trade Organization (WTO) on January 1, 1995. The US Department of Agriculture (USDA) regulates, assists, and promotes the US dairy industry. USDA's dairy-related programs include Federal Milk Marketing Orders, risk management programs, dairy grading and standards, dairy research and promotion programs, a Dairy Indemnity Payment Program, donation programmes, and different food purchasing programs.

Technology Involved in the US Dairy Market

The dairy business has seen considerable growth in the historical period between 2018 and 2032 owing to technology-driven goods, services and solutions. Some of the new age technologies that are helping in transformation of dairy market are supercooling technology, blockchain technology, synthetic dairy and robotic milking. Most advanced technology is robot milking because not only they complete the entire milking procedure automatically, but they also collect data to assist dairy producers in handling and deciding how to feed each cow in their herd.

Expansion of Baking Industry Boosts Market Growth

The rapid growth of the baking sector in the United States due to increasing preference for baked goods and confectionary products is propelling the market's expansion. As per the estimates of the American Bakers Association, the baking industry in the United States generates over USD 42 billion in direct wages, employs approximately 800,000 skilled professionals, and has an economic impact of almost USD 186 billion.

Additionally, as preference for indulgent and premium bakery items increases, the reliance on high-quality dairy products to enhance flavor and texture of the end-product also rises. The increasing popularity of artisanal and gourmet baked goods that contain rich dairy-based products is further increasing the reliance on the United States dairy market.

Specialty Dairy Products Demand is Expanding

The dairy business has been exclusively focused on milk from cows and buffaloes and milk-based products for many years. This established tradition has been overturned in the last few years by increasing internet usage and greater consumer awareness. Consumers today are moving more and more toward better and special products like particularly artisan cheese, that have seen significant growth in manufacturing over the previous years.

Trade Policies Supporting the Market Expansion

The value of commercial exports of the US dairy products has grown greatly since the mid-2000s. There were sporadic periods of significant dairy export activity before that, but they were often subsidized by the US Government. The US competes with other large dairy suppliers including New Zealand, the European Union (EU), and Australia. Free trade agreements (FTAs) with various countries have provided the US with greater access to the world markets. For instance, dairy exports to Mexico increased through the US-Mexico-Canada Agreement (USMCA), previously known as the North American Free Trade Agreement (NAFTA). USMCA replaced NAFTA on July 01, 2022.

Impact of COVID-19 on the US Dairy Market

In the early days and months of the COVID-19 pandemic, the dairy industry faced challenges-such as shifts in supply and demands food service demand fell and retail demand skyrocketed. However, the industry ultimately emerged with no significant adverse impact due to the adjustments done by the dairy producers such as portfolio simplification and manufacturing flexibility. The US Dairy Market witnessed a growth in demand in 2020 majorly across categories including an upward growth chart for fluid milk after four years.

The post pandemic trends seem promising in anticipation of an increase in social occasions where specialty cheeses are served. For yogurt, the main driver of the planned increase in purchases is likely commitment to health, including the link between live cultures and probiotics and their potential impact on the immune system.

Impact of Russia-Ukraine War on the US Dairy Market

The war has had a significant impact on the markets for commodities, particularly food and energy. The Russian invasion of Ukraine poses considerable upside pricing risks for agricultural, oil, and fertilizer commodities. These risks had led to increase in animal feed prices, feed supply and eventually farmgate milk prices. Another major impact on the US dairy industry was the increase in the milk products' packaging prices as the essential raw materials was supplied by the nations engaged in war.

Key Player Landscape and Outlook

The following major companies operating in the US Dairy market are thoroughly analysed regarding their product capabilities, value proposition offered, distribution channel, market shares and the most recent developments including inorganic growth strategies such as acquisitions & mergers and organic growth strategies such as production expansion. Furthermore, sustainability initiatives of the dairy companies are also included in the report. For instance, the food company Danone, which owns popular milk and yoghurt brands including Activia and Horizon Organics announced that it will reduce absolute methane emissions out of its milk supply chains by 30% making it the first leading food company to do so.

Table of Contents

1. Research Methodology

2. Product Overview

3. Executive Summary

4. Voice of Customer

• 4.1. Packaged Products vs Fresh Products
• 4.2. Brand Awareness and Loyalty
• 4.3. Factors Considered in Purchase Decision
  • 4.3.1. Hygiene
  • 4.3.2. Quality
  • 4.3.3. Quantity
  • 4.3.4. Price
  • 4.3.5. Quantity wrt Price
  • 4.3.6. Offers and Discount
  • 4.3.7. Shelf Life
  • 4.3.8. Taste Preferences
  • 4.3.9. Nutritional value
  • 4.3.10. Reviews and Recommendations
• 4.4. Frequency of Purchase
• 4.5. Channel of Purchase
• 4.6. Market Intelligence Analysis

5. United States Dairy Market Outlook, 2018-2032F

• 5.1. Market Size & Forecast
  • 5.1.1. By Value
  • 5.1.2. By Volume
• 5.2. Market Share & Forecast
  • 5.2.1. By Product Type
    • 5.2.1.1. Milk and Milk Powder
    • 5.2.1.2. Cheese
    • 5.2.1.3. Cream
    • 5.2.1.4. Yoghurt
    • 5.2.1.5. Butter
    • 5.2.1.6. Ice Cream
    • 5.2.1.7. Others
  • 5.2.2. By End-User Type/ Application
    • 5.2.2.1. Domestic
    • 5.2.2.2. Industrial
      • 5.2.2.2.1. Health and Wellness
      • 5.2.2.2.2. Personal Care
      • 5.2.2.2.3. Office Spaces
      • 5.2.2.2.4. Educational Institutions/Hostels
      • 5.2.2.2.5. HoReCa (Hotel, Restaurant and Cafe)
      • 5.2.2.2.6. Others
  • 5.2.3. By Distribution Channel
    • 5.2.3.1. Online
    • 5.2.3.2. Offline
      • 5.2.3.2.1. Supermarkets/ Hypermarkets
      • 5.2.3.2.2. Departmental Stores
      • 5.2.3.2.3. Brand Stores/Kiosks
      • 5.2.3.2.4. Others
  • 5.2.4. By Region Type
    • 5.2.4.1. Northeast
    • 5.2.4.2. South
    • 5.2.4.3. West
    • 5.2.4.4. Midwest

6. Macro-Business Environmental Scope

• 6.1. Value Chain Analysis
• 6.2. Supply Demand Analysis
• 6.3. Import Export Analysis
• 6.4. PESTEL Analysis of United States Dairy Market
  • 6.4.1. Political Factors
  • 6.4.2. Economic System
  • 6.4.3. Social Implications
  • 6.4.4. Technological Advancements
  • 6.4.5. Environmental Impacts
  • 6.4.6. Legal Compliances and Regulatory Bodies
• 6.5. Porter's Five Forces Analysis
  • 6.5.1. Supplier Power
  • 6.5.2. Buyer Power
  • 6.5.3. Substitution Threat
  • 6.5.4. Threat from New Entrant
  • 6.5.5. Competitive Rivalry

7. Price Point Analysis for Key Five Market Players

8. Case Studies (Best Practices Adopted by United States Dairy Market Players, Upto Three)

9. Market Dynamics

• 9.1. Trends & Developments
• 9.2. Growth Opportunities
• 9.3. Growth Inhibitors

10. Key Players Landscape

• 10.1. SWOT Analysis of Key Five Market Players
• 10.2. Competition Matrix of Key Five Market Leaders
• 10.3. Market Revenue Analysis of Key Five Market Leaders (in %, 2024)
• 10.4. Mergers & Acquisitions/ Joint Ventures (If Applicable)
• 10.5. Patent Analysis (If Applicable)

11. Key Players Outlook

• 11.1. Prairie Farms Dairy Inc.
  • 11.1.1. Company Details
  • 11.1.2. Key Management Personnel
  • 11.1.3. Products & Services
  • 11.1.4. Financials (As Reported)
  • 11.1.5. Key Market Focus & Geographical Presence
  • 11.1.6. Recent Developments
• 11.2. Nestle USA
• 11.3. Danone North America Inc
• 11.4. Schreiber Foods, Inc.
• 11.5. The Kraft Heinz Co.
• 11.6. Foremost Farms USA Cooperative
• 11.7. Land O'Lakes, Inc.
• 11.8. California Dairies, Inc.
• 11.9. Unilever United States, Inc.
• 11.10. Dairy Farmers of America, Inc.

Companies mentioned above DO NOT hold any order as per market share and can be changed as per information available during research work

12. Strategic Recommendations

13. About Us & Disclaimer

List of Tables

• Table 1. Competition Matrix of Top 5 Market Leaders
• Table 2. Mergers & Acquisitions/ Joint Ventures (If Applicable)
• Table 3. About Us - Regions and Countries Where We Have Executed Client Projects

List of Figures

• Figure 1. United States Dairy Market, By Value, In USD Million, 2018-2032F
• Figure 2. United States Dairy Market, By Volume, In Thousand Units, 2018-2032F
• Figure 3. United States Dairy Market Share, By Product Type, In USD Million, 2018-2032F
• Figure 4. United States Dairy Market Share, By Product Type, In Thousand Units, 2018-2032F
• Figure 5. United States Dairy Market Share, By End User/Application, In USD Million, 2018-2032F
• Figure 6. United States Dairy Market Share, By End User/Application, In Thousand Units, 2018- 2032F
• Figure 7. United States Dairy Market Share, By Distribution Channel, In USD Million, 2018-2032F
• Figure 8. United States Dairy Market Share, By Distribution Channel, In Thousand Units, 2018-2032F
• Figure 9. United States Dairy Market Share, By Region, In USD Million, 2018-2032F
• Figure 10. United States Dairy Market Share, By Region, In Thousand Units, 2018-2032F
• Figure 11. By Product Type Map-Market Size (USD Million) & Growth Rate (%), 2024
• Figure 12. By End User/Application Map-Market Size (USD Million) & Growth Rate (%), 2024
• Figure 13. By Distribution Channel Map-Market Size (USD Million) & Growth Rate (%), 2024
• Figure 14. By Region Map-Market Size (USD Million) & Growth Rate (%), 2024