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市場調查報告書
商品編碼
1851354

全像顯示器：市場佔有率分析、產業趨勢、統計數據和成長預測（2025-2030 年）

Holographic Display - Market Share Analysis, Industry Trends & Statistics, Growth Forecasts (2025 - 2030)
出版日期: | 出版商: Mordor Intelligence | 英文 120 Pages | 商品交期: 2-3個工作天內

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簡介目錄

據估計，全像顯示市場在 2025 年的價值為 43.6 億美元，預計到 2030 年將達到 100.2 億美元，複合年成長率為 18.11%。

全像顯示市場-IMG1

強勁的需求主要源自於高階汽車品牌部署擴增實境抬頭顯示器、美國領先醫院安裝立體手術室以及奢侈品零售商採用360度指示牌。這些應用案例標誌著從研究試點到生產部署的決定性轉變，因為微型LED波導管的產量比率不斷提高，而人工智慧主導的內容引擎降低了生產成本。德國和中國的汽車製造商佔據了擋風玻璃應用市場的大部分佔有率，而美國醫療機構正在加速購買能夠縮短手術室規劃週期的3D影像。亞洲在生產規模和內容創新方面繼續保持領先地位，其中中東零售業實現了最快的區域擴張。光學、競爭和內容創作的整合支撐著一個生態系統，在這個生態系統中，企業可以將身臨其境型體驗貨幣化，並創造持久的競爭優勢。

全球全像顯示市場趨勢與洞察

汽車OEM廠商採用擴增實境全像顯示器

德國豪華汽車製造商和中國電動車品牌正在將全螢幕全像抬頭顯示器應用於前擋風玻璃，以區分其高階車型並增強駕駛員的情境察覺。現代摩比斯概念車在2025年國際消費電子展（CES）上展出，該概念車可將導航提示、警報和娛樂內容投射到三個顯示區域，並與蔡司合作開發，目標是在2027年實現量產。市場預測顯示，到2030年，將有700萬輛汽車搭載該技術，屆時儀錶板區域將轉變為身臨其境型（AR）介面。

美國一家領先醫院部署3D立體手術規劃套件

醫院正將真深度全像圖應用於腫瘤科、心臟科和整形外科。 RealView Imaging 的 HOLOSCOPE-i 系統使外科醫生能夠即時導航3D解剖結構，從而縮短手術計劃時間並減少手術室中的誤差。臨床研究表明，全像計畫比2D方法更優 61%，尤其適用於非共面放射治療束。

大規模生產的微型LED波導管的稀缺性推高了物料清單成本。

很少有晶圓廠能夠達到高效波導管所需的奈米級公差，這使得其價格比 LCD 和 OLED 替代方案高出 40-60%： SONY吋全高清 OLED 微型顯示器的樣品價格超過 260 美元（40,000 日元），限制了消費性設備的經濟性。

細分市場分析

到2024年，硬體將佔全像顯示市場收入的75.6%，凸顯了支撐全像顯示市場的空間燈光調變器、雷射引擎和精密光學元件等關鍵零件的高資本密集度。雖然投影機、光波導和微型顯示引擎仍然是成本促進因素，但組件價格的下降將導致硬體在全像顯示市場中的佔有率在本十年末略有下降。隨著企業尋求承包部署、校準和生命週期支援契約，服務業務的複合年成長率已達22.7%，成為成長最快的領域。整合專家正在將現場安裝、雲端渲染和培訓打包在一起，將一次性設備銷售轉變為多年合約。醫療網路正在製定服務等級協議，以確保手術規劃室的運作，而汽車製造商則將光學系統校準外包給一級供應商。因此，全像顯示市場正在從依賴利潤率的模式轉向依賴輔助服務的模式。

同時，軟體堆疊正在添加即時渲染、人工智慧驅動的內容創作和分析功能，從而在實體設備的基礎上增加訂閱收入。這一趨勢與投影和數指示牌產業早期的轉變類似，當時內容管理平台變得至關重要。隨著體流媒體的日益普及，頻寬頻寬和安全性修補程式將進一步拓展服務機會。硬體供應商現在正在建立內部專業服務團隊或與系統整合商合作，以確保光學元件、韌體和管理內容之間的緊密協調。

預計到2024年，電全像架構的營收成長率將達到40.8%，這主要得益於成熟的液晶矽和反射式空間燈光調變器供應鏈。穩定的產量比率和成熟的設計工具集使這種格式成為汽車抬頭顯示器和醫療掃描儀的理想選擇，並使其在全像顯示市場保持領先地位。同時，觸覺空中系統的複合年成長率也達到了24.6%。開發人員正在將相位陣列超音波與體視覺技術相結合，使用戶能夠「觸摸」浮動介面。支援手勢控制產品旋轉的零售展示台和支援無菌互動的醫院顯示器就是商業性成功的例子。

雷射/等離子投影解決方案針對戶外舞台表演和儀錶板陽光照射等極端亮度場景，而半透明波導管適用於擴增實境智慧眼鏡。浦項科技大學推出的超表面光學技術可校正色差，簡化色彩管理並縮小設備尺寸。聲學和光子捕獲領域的研究有望重新定義效率，但目前商業化進程難以預測。總而言之，現有電全像供應商必須在功率、解析度和互動進行創新，以應對全像顯示市場中快速湧現的觸覺挑戰。

區域分析

亞太地區預計2024年將貢獻36.9%的收入，這得益於中國電動車的蓬勃發展、日本娛樂科技的崛起以及韓國半導體生態系統的完善。公私合作計畫正在獎勵微型LED背板和超表面光學技術的發展，從而增強了亞太地區的供應優勢。東京、首爾和上海等城市高密度零售業的興起也促進了亞太地區全像顯示市場的規模成長。儘管蔡司和現代等公司之間的合作不斷推動創新，但歐洲仍面臨亮度限制，這在一定程度上限制了其市場成長。

北美地區正呈現穩定成長勢頭，這主要得益於美國領先醫院升級手術視覺化套件以及國防機構採購立體任務規劃桌。加拿大現場活動推廣商正在試驗全像投影節，以拓展市場。中東地區預計到2030年將以21.5%的複合年成長率成長，成為成長最快的地區。杜拜、利雅德和杜哈的豪華購物中心正大力投資360度全像展示，以增強品牌故事的敘述。阿布達比和新未來城（Neom）的政府智慧舉措計畫將推動更多相關實驗。

拉丁美洲和非洲仍處於起步階段，受到進口關稅和頻寬限制的限制，但聖保羅零售業的先導計畫和南非礦業的可見性表明下游市場正在擴張。然而，全球供應鏈將關鍵的波導製造環節集中在日本和韓國，這使得所有地區都面臨潛在的瓶頸。

其他福利：

  • Excel格式的市場預測（ME）表
  • 3個月的分析師支持

目錄

第1章 引言

  • 研究假設和市場定義
  • 調查範圍

第2章調查方法

第3章執行摘要

第4章 市場情勢

  • 市場概覽
  • 市場促進因素
    • 德國和中國高階汽車製造商採用擴增實境全像顯示器的情況
    • 美國一級醫院採用3D立體手術規劃系統的比例激增
    • 中東奢侈品連鎖店利用360度全像指示牌吸引顧客
    • 在日本和韓國，實況活動和串流平台（尤其是全像演唱會）的獲利模式正在興起。
    • 美國和以色列國防軍戰場視覺化計畫將加速全像沙盤的採購
    • 人工智慧生成內容引擎降低了全球3D全像圖的製作成本
  • 市場限制
    • 大規模生產的微型LED波導管短缺導致物料清單成本上升
    • 歐盟眼安全和光生物學法規限制雷射/等離子投影輸出
    • 高運算能力和高功耗限制了行動外形規格。
    • 3D內容創作工具鏈的片段化減緩了生態系的擴展速度。
  • 生態系分析
  • 技術展望
  • 波特五力分析
    • 供應商的議價能力
    • 買方的議價能力
    • 新進入者的威脅
    • 替代品的威脅
    • 競爭對手之間的競爭

第5章 市場規模與成長預測

  • 按組件
    • 硬體
      • 空間燈光調變器（SLM）
      • 投影機和雷射引擎
      • 光學/鏡頭模組
      • 感應器和攝影機
      • 其他
    • 軟體
    • 服務
      • 整合與諮詢
      • 支援與維護
  • 透過技術
    • 電全像
    • 可觸摸/空中觸覺
    • 雷射/等離子體
    • 半透明
    • 其他新興技術（聲學、光子陷阱）
  • 依產品類型
    • 數位電子看板和自助服務終端
    • 智慧電視和顯示器
    • 相機和智慧眼鏡
    • 醫用掃描儀和顯微鏡
    • HUD和擋風玻璃顯示器
    • 智慧型手機和平板電腦
    • 其他
  • 最終用戶
    • 消費性電子產品
    • 零售和展覽
    • 媒體、娛樂和實況活動
    • 醫療保健和醫學教育
    • 汽車/運輸設備
    • 軍事、國防、航太
    • 工業和製造業
    • 教育和培訓
  • 按地區
    • 北美洲
      • 美國
      • 加拿大
      • 墨西哥
    • 歐洲
      • 德國
      • 英國
      • 法國
      • 北歐國家
      • 其他歐洲地區
    • 南美洲
      • 巴西
      • 其他南美洲
    • 亞太地區
      • 中國
      • 日本
      • 印度
      • 東南亞
      • 亞太其他地區
    • 中東和非洲
      • 中東
      • GCC
      • 土耳其
      • 其他中東地區
      • 非洲
      • 南非
      • 其他非洲地區

第6章 競爭情勢

  • 市場集中度
  • 策略趨勢
  • 市佔率分析
  • 公司簡介
    • HYPERVSN（Kino-mo）
    • Looking Glass Factory Inc.
    • RealFiction Holding AB
    • Holoxica Ltd
    • RealView Imaging Ltd
    • Samsung Electronics Co. Ltd.
    • Sony Corporation
    • Konica Minolta Inc.
    • Qualcomm Technologies Inc.
    • Leia Inc.
    • Voxon Photonics
    • IKIN Inc.
    • Zebra Imaging Inc.
    • Burton Inc.
    • Light Field Lab, Inc.
    • SeeReal Technologies GmbH
    • Creal SA
    • Jade Bird Display Inc.
    • Holitech Technology Co., Ltd.
    • Shenzhen SMX Display Technology Co., Ltd.
    • MDH Hologram Ltd
    • Provision Holding Inc

第7章 市場機會與未來展望

簡介目錄
Product Code: 50172

The holographic display market size is estimated posted a current value of USD 4.36 billion in 2025, and it is on track to reach USD 10.02 billion by 2030, supported by an 18.11% CAGR.

Holographic Display - Market - IMG1

Robust demand stems from automotive premium brands rolling out augmented-reality head-up displays, tier-1 U.S. hospitals installing volumetric surgical suites, and luxury retailers adopting 360-degree signage. These use-cases signal a decisive move from research pilots to production roll-outs as micro-LED waveguide yields improve and AI-driven content engines cut creation costs. German and Chinese automakers account for the bulk of windshield deployments, while U.S. health providers accelerate 3D imaging purchases that shorten operating-room planning cycles. Asia continues to lead production scale and content innovation, whereas the Middle East's retail sector delivers the fastest regional expansion. The convergence of optics, computing, and content creation underpins an ecosystem where enterprises can monetize immersive experiences and create durable competitive advantage.

Global Holographic Display Market Trends and Insights

Automotive OEM adoption of augmented-reality holographic HUDs

German luxury marques and Chinese electric-vehicle brands are integrating full-windshield holographic head-up displays to differentiate premium trims and enhance driver situational awareness. Hyundai Mobis' concept shown at CES 2025 projects navigation cues, alerts, and entertainment content across three viewing zones, and joint development with Zeiss targets mass production by 2027. Market forecasts suggest 7 million automotive units will ship by 2030, converting dashboard real estate into immersive AR canvases.

Deployment of volumetric 3D surgical-planning suites in U.S. tier-1 hospitals

Hospitals are turning to true-depth holograms for oncology, cardiology, and orthopedics. RealView Imaging's HOLOSCOPE-i enables surgeons to manipulate 3D anatomy in real time, trimming planning hours and reducing operating-room errors. Clinical studies show 61% preference for holographic plans over 2D methods, especially for non-coplanar radiotherapy beams.

Scarcity of mass-production micro-LED waveguides elevating BOM costs

Few fabs can achieve the nanoscale tolerances required for efficient waveguides, keeping prices 40-60% above LCD or OLED alternatives. Sample quotes for Sony's 0.44-type Full HD OLED microdisplay exceed USD 260 (JPY 40,000), restricting consumer-device economics.

Other drivers and restraints analyzed in the detailed report include:

  1. Luxury retail chains in Middle-East malls pivoting to 360° holographic signage
  2. Live-event and streaming platforms monetizing hologram concerts
  3. Eye-safety and photobiological regulations limiting projection power

For complete list of drivers and restraints, kindly check the Table Of Contents.

Segment Analysis

Hardware accounted for 75.6% of 2024 revenue, underscoring the capital intensity of spatial-light modulators, laser engines, and precision optics that underpin the holographic display market. Projectors, optical waveguides, and microdisplay engines remain cost drivers, yet falling component prices will push the hardware share of the holographic display market size down modestly by the decade's close. Services already command the fastest 22.7% CAGR as enterprises look for turnkey deployment, calibration, and lifecycle support agreements. Integration specialists bundle on-premises installation, cloud rendering, and training, converting one-off device sales into multi-year contracts. Healthcare networks specify service-level agreements that guarantee uptime for surgical planning suites, while automakers outsource optical system alignment to tier-1 suppliers. The holographic display market is therefore shifting from hardware margin dependency to attached-service annuities.

In parallel, software stacks add real-time rendering, AI-assisted content creation, and analytics, layering subscription revenue atop physical equipment. The trend mimics earlier transitions in the projection and signage industries, where content-management platforms became indispensable. As volumetric streaming proliferates, bandwidth optimization and security patches will further enlarge the services opportunity. Hardware vendors now incubate internal professional-services groups or ally with systems integrators, ensuring tight coupling between optics, firmware, and managed content-an approach that strengthens ecosystem lock-in across the holographic display industry.

Electro-holographic architectures captured 40.8% revenue in 2024 thanks to mature liquid-crystal-on-silicon and reflective spatial-light-modulator supply chains. Stable yields and established design toolsets make the format the safe choice for automotive HUDs and medical scanners, sustaining its lead in the holographic display market. Meanwhile, haptic mid-air systems clock a 24.6% CAGR as developers combine phased-array ultrasounds with volumetric visuals to let users "touch" floating interfaces. Retail podiums that permit gesture-based product rotation and hospital displays allowing sterile interaction exemplify commercial traction.

Laser/plasma projection solutions target extreme-brightness scenarios such as open-air stage shows and dashboard sunlit conditions, while semi-transparent waveguides serve AR smart-glasses. Metasurface optics unveiled by POSTECH help correct chromatic aberration, simplifying color management and slimming device profiles. Acoustic and photon-trap research lines could redefine efficiency, yet commercialization sits beyond the current forecast horizon. Overall, incumbent electro-holographic vendors must innovate on power, resolution, and interaction to fend off fast-rising haptic challengers in the holographic display market.

The Holographic Display Market Report is Segmented by Component (Hardware, Software, Services), Technology (Electro-Holographic, Touchable/Mid-Air Haptic, and More), Product Type (Digital Signage and Kiosks, Smart TVs and Monitors, and More), End-User (Consumer Electronics, Retail and Exhibition, and More), and Geography. The Market Forecasts are Provided in Terms of Value (USD).

Geography Analysis

Asia Pacific generated 36.9% of 2024 revenue, leveraging China's electric-vehicle boom, Japan's entertainment tech, and South Korea's semiconductor ecosystem. Public-private programs funnel incentives into micro-LED backplanes and metasurface optics, fortifying regional supply dominance. The holographic display market size attributed to Asia Pacific also benefits from dense retail deployments in Tokyo, Seoul, and Shanghai. Europe follows with automotive design wins but faces brightness restrictions that temper growth, although collaborations such as Zeiss-Hyundai sustain innovation pipelines.

North America exhibits steady momentum anchored by U.S. tier-1 hospitals that upgrade surgical visualization suites and defense agencies procuring volumetric mission-planning tables. Canada's live-event promoters experiment with hologram festivals, extending market reach. The Middle East posts the highest 21.5% CAGR through 2030 as luxury malls in Dubai, Riyadh, and Doha invest heavily in 360-degree holographic showcases that elevate brand storytelling. Government smart-city initiatives in Abu Dhabi and Neom foster further experimentation.

Latin America and Africa remain early-stage, constrained by import duties and bandwidth limitations, yet pilot projects in Sao Paulo retail and South African mining visualization hint at downstream expansion. Global supply chains nonetheless route critical waveguide fabrication through Japan and South Korea, exposing all regions to potential bottlenecks, a factor that stakeholders across the holographic display market monitor closely for risk mitigation.

  1. HYPERVSN (Kino-mo)
  2. Looking Glass Factory Inc.
  3. RealFiction Holding AB
  4. Holoxica Ltd
  5. RealView Imaging Ltd
  6. Samsung Electronics Co. Ltd.
  7. Sony Corporation
  8. Konica Minolta Inc.
  9. Qualcomm Technologies Inc.
  10. Leia Inc.
  11. Voxon Photonics
  12. IKIN Inc.
  13. Zebra Imaging Inc.
  14. Burton Inc.
  15. Light Field Lab, Inc.
  16. SeeReal Technologies GmbH
  17. Creal SA
  18. Jade Bird Display Inc.
  19. Holitech Technology Co., Ltd.
  20. Shenzhen SMX Display Technology Co., Ltd.
  21. MDH Hologram Ltd
  22. Provision Holding Inc

Additional Benefits:

  • The market estimate (ME) sheet in Excel format
  • 3 months of analyst support

TABLE OF CONTENTS

1 INTRODUCTION

  • 1.1 Study Assumptions and Market Definition
  • 1.2 Scope of the Study

2 RESEARCH METHODOLOGY

3 EXECUTIVE SUMMARY

4 MARKET LANDSCAPE

  • 4.1 Market Overview
  • 4.2 Market Drivers
    • 4.2.1 Automotive OEM Adoption of Augmented-Reality Holographic HUDs in German and Chinese Premium Segments
    • 4.2.2 Surging Deployment of Volumetric 3D Surgical Planning Suites in United States Tier-1 Hospitals
    • 4.2.3 Retail Luxury Chains in Middle-East Malls Pivoting to 360° Holographic Signage for Foot-Fall Generation
    • 4.2.4 Live-Events and Streaming Platforms Monetising Hologram Concerts, Especially in Japan and South Korea
    • 4.2.5 Defense Forces' Battlefield Visualization Programs (U.S., Israel) Accelerating Procurement of Holographic Sand-Tables
    • 4.2.6 AI-Generated Content Engines Lowering Production Costs for 3D Holograms Globally
  • 4.3 Market Restraints
    • 4.3.1 Scarcity of Mass-Production Micro-LED Waveguides Elevating BOM Costs
    • 4.3.2 Eye-Safety and Photobiological Regulations Limiting Laser/Plasma Projection Power in EU
    • 4.3.3 High Compute and Power Foot-print Hindering Mobile Form-Factors
    • 4.3.4 Fragmented 3D Content-Creation Toolchain Slowing Ecosystem Scale-up
  • 4.4 Industry Ecosystem Analysis
  • 4.5 Technological Outlook
  • 4.6 Porter's Five Forces Analysis
    • 4.6.1 Bargaining Power of Suppliers
    • 4.6.2 Bargaining Power of Buyers
    • 4.6.3 Threat of New Entrants
    • 4.6.4 Threat of Substitutes
    • 4.6.5 Intensity of Competitive Rivalry

5 MARKET SIZE AND GROWTH FORECASTS (VALUES)

  • 5.1 By Component
    • 5.1.1 Hardware
      • 5.1.1.1 Spatial Light Modulators (SLM)
      • 5.1.1.2 Projectors and Laser Engines
      • 5.1.1.3 Optical/Lens Modules
      • 5.1.1.4 Sensors and Cameras
      • 5.1.1.5 Others
    • 5.1.2 Software
    • 5.1.3 Services
      • 5.1.3.1 Integration and Consulting
      • 5.1.3.2 Support and Maintenance
  • 5.2 By Technology
    • 5.2.1 Electro-Holographic
    • 5.2.2 Touchable/Mid-Air Haptic
    • 5.2.3 Laser/Plasma
    • 5.2.4 Semi-Transparent
    • 5.2.5 Other Emerging (Acoustic, Photon-Trap)
  • 5.3 By Product Type
    • 5.3.1 Digital Signage and Kiosks
    • 5.3.2 Smart TVs and Monitors
    • 5.3.3 Cameras and Smart Glasses
    • 5.3.4 Medical Scanners and Microscopes
    • 5.3.5 HUDs and Windshield Displays
    • 5.3.6 Smartphones and Tablets
    • 5.3.7 Others
  • 5.4 By End-User
    • 5.4.1 Consumer Electronics
    • 5.4.2 Retail and Exhibition
    • 5.4.3 Media, Entertainment and Live Events
    • 5.4.4 Healthcare and Medical Education
    • 5.4.5 Automotive and Transportation
    • 5.4.6 Military, Defense and Aerospace
    • 5.4.7 Industrial and Manufacturing
    • 5.4.8 Education and Training
  • 5.5 By Geography
    • 5.5.1 North America
      • 5.5.1.1 United States
      • 5.5.1.2 Canada
      • 5.5.1.3 Mexico
    • 5.5.2 Europe
      • 5.5.2.1 Germany
      • 5.5.2.2 United Kingdom
      • 5.5.2.3 France
      • 5.5.2.4 Nordics
      • 5.5.2.5 Rest of Europe
    • 5.5.3 South America
      • 5.5.3.1 Brazil
      • 5.5.3.2 Rest of South America
    • 5.5.4 Asia-Pacific
      • 5.5.4.1 China
      • 5.5.4.2 Japan
      • 5.5.4.3 India
      • 5.5.4.4 South-East Asia
      • 5.5.4.5 Rest of Asia-Pacific
    • 5.5.5 Middle East and Africa
      • 5.5.5.1 Middle East
      • 5.5.5.1.1 Gulf Cooperation Council Countries
      • 5.5.5.1.2 Turkey
      • 5.5.5.1.3 Rest of Middle East
      • 5.5.5.2 Africa
      • 5.5.5.2.1 South Africa
      • 5.5.5.2.2 Rest of Africa

6 COMPETITIVE LANDSCAPE

  • 6.1 Market Concentration
  • 6.2 Strategic Moves
  • 6.3 Market Share Analysis
  • 6.4 Company Profiles {(includes Global level Overview, Market level Overview, Core Segments, Financials as available, Strategic Information, Market Rank/Share for key companies, Products and Services, and Recent Developments)}
    • 6.4.1 HYPERVSN (Kino-mo)
    • 6.4.2 Looking Glass Factory Inc.
    • 6.4.3 RealFiction Holding AB
    • 6.4.4 Holoxica Ltd
    • 6.4.5 RealView Imaging Ltd
    • 6.4.6 Samsung Electronics Co. Ltd.
    • 6.4.7 Sony Corporation
    • 6.4.8 Konica Minolta Inc.
    • 6.4.9 Qualcomm Technologies Inc.
    • 6.4.10 Leia Inc.
    • 6.4.11 Voxon Photonics
    • 6.4.12 IKIN Inc.
    • 6.4.13 Zebra Imaging Inc.
    • 6.4.14 Burton Inc.
    • 6.4.15 Light Field Lab, Inc.
    • 6.4.16 SeeReal Technologies GmbH
    • 6.4.17 Creal SA
    • 6.4.18 Jade Bird Display Inc.
    • 6.4.19 Holitech Technology Co., Ltd.
    • 6.4.20 Shenzhen SMX Display Technology Co., Ltd.
    • 6.4.21 MDH Hologram Ltd
    • 6.4.22 Provision Holding Inc

7 MARKET OPPORTUNITIES AND FUTURE OUTLOOK

  • 7.1 White-Space and Unmet-Need Assessment